Best whole life insurance companies in Canada (2026)

Choosing from the best whole life insurance companies in Canada feels overwhelming; there are dozens of insurers, each claiming strong performance and long-term value. 

Dozens of insurers offer participating policies, each promising strong dividends, long-term cash value growth, and flexible coverage options.

To identify the best whole life insurance companies in Canada for 2026, our team reviewed financial strength, dividend performance, cash value growth, product flexibility, and customer experience.

Based on our review, the following five companies stand out for their combination of strong performance and flexible plans, with the remaining providers covered later in our full comparison.

Top 5 whole life insurance companies in Canada (2026)

  1. Equitable Life: Best mutual insurer
  2. Manulife: Best for overall performance
  3. Empire Life: Best for balanced performance
  4. Sun Life: Best for high-net-worth individuals
  5. Foresters: Best coverage for smokers

What is whole life insurance?

A whole life insurance policy is a type of permanent life insurance that provides lifelong coverage. It offers a guaranteed, tax-free death benefit and includes a built-in investment component that grows cash value over time. With a participating whole life policy, you receive dividends, although the amount is not guaranteed.

Most people choose whole life insurance in Canada to support estate planning, cover capital gains taxes at death, and leave a tax-free inheritance, while also handling final expenses and probate fees.

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How does whole life insurance work?

Whole life insurance provides coverage for life,  cash value component, optional dividends on par plans, and access to funds via loans/withdrawals. Dividends are not guaranteed and past performance doesn’t predict future results. Here’s how whole life insurance works. 

  • Lifetime coverage: You’re covered for life as long as premiums , and your beneficiaries receive a guaranteed tax-free death benefit
  • Cash value growth: Part of each premium goes into a cash value account that grows tax-deferred and becomes a long-term asset you can use for education costs, emergencies, or retirement income
  • Access to funds: You can access the accumulated cash value through policy loans or withdrawals for added financial flexibility, such as covering emergencies, education, or retirement income
  • Dividends : Some participating policies pay dividends you can use to reduce premiums, buy more coverage, or take as cash
  • Financial security: The policy provides stable long-term protection, covering final expenses and supporting your family with guaranteed benefits

The best whole life insurance companies in Canada 

Our team reviewed leading Canadian insurers based on financial strength, dividend history, cash value growth, and underwriting to determine the best whole life insurance companies across different needs and profiles.

15 best whole life insurance companies in Canada

  1. Equitable Life: Mutual company
  2. Manulife: Overall performance
  3. Empire Life: Balanced performance
  4. Sun Life: High-net-worth individuals
  5. Foresters: Smokers
  6. BMO Insurance: Non-participating plans
  7. Canada Life: Charitable giving
  8. Canada Protection Plan: Non-medical
  9. Desjardins: Early and flexible pay-off
  10. iA (Industrial Alliance): Health accommodation
  11. RBC Insurance: Children’s plans
  12. Assumption Life: Quick-issue
  13. Beneva: Complimentary built-in features
  14. UV Insurance: Long-term growth
  15. Wawanesa: Guaranteed benefits

Let’s take a closer look at what makes these whole life insurance companies among the best in Canada.

Best Whole Life Insurance in Canada 2026

1. Equitable Life: Best for mutual company

Best for mutual company
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Equimax Estate Builder
Equimax Wealth Accumulator
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
N/A
Dividend Scale Interest Rate (DSIR)
6.40%

PolicyAdvisor Rating

We give Equitable Life 5/5 because it stands out as one of Canada’s strongest whole life providers, particularly for Canadians who value the long-term security of a true mutual company.

The company supports its participating plans, Equimax Estate Builder and Equimax Wealth Accumulator, with a growing $2.73 billion par fund, demonstrating its financial strength and commitment to stable, long-term results. Both plans offer 10-pay, 20-pay, and pay to 100 options.

Equimax Wealth Accumulator is built for earlier cash value access, making it ideal for clients who want flexible liquidity for education, business needs, or retirement planning. Conversely, Equimax Estate Builder emphasizes long-term value and supports estate planning by helping cover taxes and fees at death.

New Equimax participating whole life policies include Equitable’s built-in KIND program. It provides compassionate and snap advances, access to policy cash value in cases of severe disability, and bereavement counselling benefits.

Equitable Life’s key financial strengths:

  • $2.73 billion participating fund
  • 6.40% dividend scale interest rate
  • Dividend rate above 6% for more than 12 years
  • 30-year average return of 7.59%
  • Exceptionally low 1.25% standard deviation over 30 years, one of the most stable in Canada
  • Par fund asset mix: 49% fixed income, 38% non-fixed income, 2% cash, 11% policy loans
  • Long-term smoothing approach that reduces market volatility and supports consistent dividend results

Why choose Equitable Life 

  • Delivers extremely stable long-term returns and minimizes volatility
  • Strengthens long-term growth through a highly diversified par-fund portfolio
  • Directs profits back to policyholders through its mutual ownership structure
  • Achieves strong investment performance through disciplined, conservative par-fund management

Unique selling point (USP): Equimax Estate Builder and Equimax Wealth Accumulator suit Canadians who want stable long-term value, reliable dividends, and accessible cash value backed by a trusted mutual insurer.

Cash Accumulation

Equimax Estate Builder: Slower early growth; strong long-term value

Equimax Wealth Accumulator: Faster early growth; accessible earlier

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

2. Manulife: Best for overall performance

Best for overall performance
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Manulife Par
Manulife Par with Vitality Plus
Performax Gold
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A+
Dividend Scale Interest Rate (DSIR)
6.35%

PolicyAdvisor Rating

We give Manulife 5/5 for being the top choice for Canadians seeking whole life insurance backed by exceptional capital strength, global diversification, and advanced risk management

Manulife Par, Manulife Par with Vitality Plus, and Performax Gold plans provide lifetime coverage with 10-pay, 20-pay, and pay to 100 options. A $15.98 billion participating account backs the plans, supporting long-term guarantees, stable dividends, and reliable performance for policyholders.

Manulife Par focuses on stable long-term growth with guaranteed premiums, immediate cash value buildup, and annual dividend payouts. Manulife Par with Vitality Plus offers strong early guaranteed cash values while also providing access to the Manulife Vitality program, which rewards healthy living with perks and member benefits. Program features vary by eligibility and do not reduce premiums for participating whole life. Performax Gold provides additional flexibility for clients seeking a blend of guaranteed protection and dividend-driven long-term value. 

Manulife’s key financial strengths and performance:

  • $15.98 billion participating account
  • 6.35% dividend scale interest rate
  • 138% LICAT ratio, among the highest capital strength levels in Canada
  • Diversified global operations across Canada, the U.S., Asia, and global asset management
  • Strong balance sheet supported by investment-grade assets
  • Disciplined risk-management framework that supports long-term financial stability

Why choose Manulife

  • Maintains exceptionally strong capitalization that supports long-term dividend stability
  • Reduces performance volatility through global geographic and asset diversification
  • Generates consistent profitability through strong core earnings and disciplined risk management
  • Enhances sustainability through advanced underwriting analytics and the Vitality program

Unique selling point (USP): Manulife Par, Manulife Par with Vitality Plus, and Performax Gold are ideal for Canadians who want affordable lifetime coverage with flexible payment terms, and steady cash value. 

Cash Accumulation

Manulife Par: Cash value starts after 1 year

Manulife Par with Vitality Plus: Cash value starts after 1 year; includes Vitality benefits

Performax Gold: Cash value starts after 5 years (slower early buildup)

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

3. Empire Life: Best for balanced performance

Best for balanced performance
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
EstateMax
Optimax Wealth
Payment options
8-pay
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A
Dividend Scale Interest Rate (DSIR)
6.25%

PolicyAdvisor Rating

We give Empire Life 4.5/5 because its whole life plans offer balanced, steady performance, making it a top choice for Canadians seeking reliable long-term value. The company backs its participating plans, EstateMax and Optimax Wealth, with a disciplined $1.21 billion par fund renowned for stability and long-term results.

EstateMax is built for conservative estate growth, offering steady dividend performance and strong long-term accumulation. In comparison, Optimax Wealth provides smoother, more predictable cash value growth over time, giving policyholders reliable access to liquidity while maintaining long-term security.  EstateMax is available with 20-pay and pay to 100 premium options. Optimax Wealth offers flexible payment structures, including 10-pay, 20-pay, and pay to 100. Empire Life also offers Solution Series, a non-participating plan with a 10-pay option.

Empire Life’s key financial strengths:

  • $1.21 billion participating fund with a stability-focused investment approach
  • 6.25% dividend rate
  • Dividend history above 6% for more than 10 years
  • 30-year average return of 6.97%
  • Par fund asset mix: 64% bonds, 29% equities, 7% cash/other
  • Long-duration bond structure with smoothing to reduce volatility

Why choose Empire Life:

  • Delivers stable long-term value growth and reduces volatility
  • Maintains reliable dividend performance that supports confident planning
  • Builds strong cash value and provides access to liquidity over time
  • Supports conservative estate planning and predictable long-term growth needs

Unique selling point (USP): EstateMax and Optimax Wealth are ideal for Canadians seeking stable cash accumulation and steady dividend performance.

Cash Accumulation

EstateMax: Steady long-term growth

Optimax Wealth: High early cash values

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

4. Sun Life: Best for high-net-worth individuals

Best for high-net-worth individuals
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Sun Par Protector II
Sun Par Accumulator II
Sun Par Accelerator
SunSpectrum Permanent Life II
Payment options
8-pay
10-pay
15-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A+
Dividend Scale Interest Rate (DSIR)
6.25%

PolicyAdvisor Rating

We give Sun Life 4.5/5 for being a leading choice for high-net-worth Canadians who want whole life insurance backed by exceptional global diversification and long-term financial strength. Sun Life backs its Par Protector II, Par Accumulator II, and Par Accelerator with a $21.2 billion par fund. This fund supports more than 400,000 active participating policies, making it one of the strongest par structures in Canada.

The Protector II and Accumulator II provide flexible payment options, including 10-pay, 15-pay, 20-pay, and pay-to-age-100, while the Sun Par Accelerator comes with a 8-pay premium option that is fully paid in just eight years. Accumulator II emphasizes early cash-value growth, allowing easier access to funds for investments, business needs, or other financial goals through policy loans or withdrawals. Meanwhile, Protector II focuses on maximizing long-term death benefits for estate and legacy planning. Accelerator builds cash value quickly, giving policyholders faster access to funds. 

For those preferring non-participating plans, SunSpectrum Permanent Life II also offers 10-pay, 20-pay, and pay to 100 payment structures.

Sun Life’s key financial strength

  • $21.2 billion participating account
  • 6.25% dividend scale interest rate
  • 154% LICAT ratio, one of the strongest among major Canadian insurers
  • Global earnings diversification across Canada, the U.S., Asia, and asset-management operations
  • Consistent profitability supported by strong insurance and wealth-management businesses

Why choose Sun Life

  • Strengthens long-term performance through global diversification and multi-market earnings stability
  • Supports long-term guarantees with exceptional capital strength and a 154% LICAT ratio
  • Offers flexibility through multiple par product designs, including estate, accumulation, and 8-pay options
  • Provides scalable planning advantages for affluent and corporate clients seeking tax-efficient wealth transfer and surplus management

Unique selling point (USP): Sun Par Protector II, Sun Par Accumulator II, and Sun Par Accelerator suit Canadians who want lifetime protection paired with strong cash-value potential and effective estate planning.

Cash Accumulation

Sun Par Protector II:  Cash value starts after 5 years

Sun Par Accumulator II: Cash value starts after 1 year

Sun Par Accumulator II:  Cash value starts after 1 year

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

5. Foresters Financial: Best for smokers

Best for smokers
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Advantage Plus II
Non-Par Whole Life
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A
Dividend Scale Interest Rate (DSIR)
6.25%

PolicyAdvisor Rating

We give Foresters Financial 4/5 for being a top choice for smokers and former smokers, who need more flexible underwriting. The insurer leverages a strong Canadian capital position, including a Life Insurance Capital Adequacy Test (LICAT) ratio of 182% and $2.1 billion in surplus. This robust financial strength enables Foresters to accept higher-risk applicants while actively maintaining dependable long-term guarantees and stable dividends.

Advantage Plus II offers early cash value accessibility, dependable long-term guarantees, and dividend-driven growth, making it an attractive option for Canadians who may face stricter underwriting at larger insurers. Foresters Non-Par Whole Life offers guaranteed cash value.

Foresters’ key financial strengths:

  • $2.1 billion in surplus / net assets supporting long-term claims and guarantees
  • 182% LICAT ratio, demonstrating excellent capital adequacy
  • Member-owned structure where profits support policyholders rather than shareholders

Why choose Foresters:

  • Offers flexible underwriting for smokers and former smokers
  • Maintains strong financial resilience with a 182% LICAT ratio and $2.1 billion surplus
  • Operates a member-first fraternal model that directs value back to policyholders
  • Provides additional member benefits including wellness rewards, scholarships, community grants, and family support programs

Unique selling point (USP): Advantage Plus II is an attractive option for Canadians who may face stricter underwriting at larger insurers.

Cash Accumulation

Advantage Plus II: Cash value starts after 1 year

Foresters Non-Par Whole Life: Guaranteed cash values; slower growth

 

 

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

6. BMO: Best for non-participating whole life insurance

Best for non-participating whole life insurance
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Estate Protector
Wealth Accelerator
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A
Performance bonus rate
5.75%

PolicyAdvisor Rating

We give BMO 4/5 because its non-participating whole life plans make it a reliable choice for Canadians seeking guaranteed values, predictable premiums, and no dividend-related volatility. The company offers two plan options, Estate Protector and Wealth Accelerator, both of which exclude a participating account or dividends. These plans set themselves apart with a Performance Bonus (5.75%), increasing both the death benefit and cash value without relying on traditional dividends. BMO supports its policies with a robust insurance net income of $95 million.

Estate Protector is designed for long-term estate planning, offering strong guaranteed cash value growth and a steadily increasing death benefit to help preserve wealth and offset taxes at death (e.g., deemed disposition and probate fees). Wealth Accelerator provides faster guaranteed cash value accumulation and higher early liquidity, making it an attractive option for business owners and high-income earners who want accessible long-term value. Both plans are available with 10-pay, 20-pay, and pay to 100 premium options.

BMO’s key financial strengths

  • $95 million net  insurance  income
  • 5.75% Performance Bonus Rate used to enhance non-participating whole life policy values (not a DSIR and not guaranteed)
  • Operates within BMO Wealth Management, supported by diversified earnings and enterprise-wide risk management

Why choose BMO 

  • Supports long-term financial stability by consistently growing insurance profitability
  • Strengthens guaranteed policy values through a competitive 5.75% performance bonus rate
  • Enhances stability through diversified revenue sources and favorable business performance
  • Benefits from operational scale and strong risk oversight within BMO’s wealth-management platform

Unique selling point (USP): Estate Protector and Wealth Accelerator are ideal for Canadians who want lifetime coverage with guaranteed values, predictable performance, and payment flexibility.

Cash Accumulation

Estate Protector: Strong guaranteed cash values; long-term estate growth

Wealth Accelerator: Faster liquidity; quicker cash value access

 

 

Dividend Options

Not available. BMO offers a performance bonus that is used to buy additional paid-up insurance coverage (Paid-up additions)

7. Canada Life: Best for charitable giving

Best for charitable giving
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Estate Select
Wealth Select
My Par Gift
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A+
Dividend Scale Interest Rate (DSIR)
5.75%

PolicyAdvisor Rating

We give Canada Life 4/5 because it is a leading choice for Canadians who want to use whole life insurance to support charitable giving. Its My Par Gift plan is specifically designed for charitable contributions, with a single premium and cash value starting from year 1.

Canada Life’s participating lineup, Estate Select, Wealth Select, and My Par Gift, is backed by one of the largest and most stable participating accounts in the country. It’s anchored by a $61.9 billion par fund, the largest in Canada. The company also has about 1.4 million participating life insurance policies in force.

Estate Select focuses on long-term growth, helping maximize the death benefit for estate planning. Wealth Select, on the hand, is designed for earlier cash value access, allowing for withdrawals or policy loans when needed. Both plans come with flexible payment options, including 10-pay, 20-pay, and pay to 100.

Canada Life’s key financial strengths

  • $61.9 billion participating account, the largest par fund in Canada
  • 5.75% Dividend Scale Interest Rate, supporting long-term dividend stability
  • Disciplined investment governance, guided by formal policies that address liability matching, liquidity needs, tax considerations, and interest-rate risk
  • Strong asset-liability management (ALM) using cash-flow matching to ensure long-term obligations to policyholders are met
  • Diversified asset mix with 60.0% fixed income and 30.7% non-fixed income (real estate, public equity, private equity)

Why choose Canada Life

  • Delivers exceptional long-term stability through Canada’s largest par fund ($59.2B) and deep diversification
  • Supports resilient investment performance using a balanced asset mix designed to generate stable returns across market cycles
  • Reduces volatility through disciplined ALM and cash-flow matching practices that protect DSIR sustainability
  • Preserves long-term policyholder value with strict investment parameters and governance oversight

Unique selling point (USP): My Par Gift suits Canadians who want charitable giving with single-premium simplicity.

Cash Accumulation

Estate Select: Cash value starts in year 1, with a focus on long-term growth and maximizing the death benefit for estate planning

Wealth Select: Cash value starts in year 1, with earlier cash value access through withdrawals or policy loans

My Par Gift: Cash value builds over time, with access for the charity through withdrawals or policy loans

 

 

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

8. Canada Protection Plan: Best for non-medical whole life insurance

Best for non-medical whole life insurance
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Express Elite
Simplified Elite
Guaranteed Acceptance Life
Deferred Life
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
N/A
Dividend Scale Interest Rate (DSIR)
N/A

PolicyAdvisor Rating

We give Canada Protection Plan (CPP) 4/5 for being a leading choice for Canadians who want whole life insurance without medical exams, offering fast approvals and guaranteed lifetime coverage. Its non-participating whole life lineup, Express Elite, Simplified Elite, Guaranteed Acceptance Life, and Deferred Life, provides predictable premiums, stable cash values, and simplified underwriting for applicants with various health profiles. As part of Foresters Financial, Canada Protection Plan is backed by a  Life Insurance Capital Adequacy Test (LICAT) ratio of 182% and consolidated surplus of $2.1 billion, giving policyholders confidence in the company’s long-term financial strength and the security of their coverage.

Canada Protection Plan’s key financial strengths:

  • Backed by Foresters Financial, benefiting from a 182% LICAT ratio and $2.1 billion in consolidated surplus that supports long-term guarantees
  • $630 million in claims paid, demonstrating strong and reliable claims fulfillment
  • Member-focused structure, reinvesting surplus into member programs, scholarships, and community support

Why choose Canada Protection Plan

  • Delivers leading access to coverage as Canada’s largest provider of no-medical life insurance
  • Approves a wide range of health profiles, serving smokers, chronic-condition applicants, and higher-risk clients
  • Provides predictable long-term costs through fully guaranteed non-participating plans with no dividend risk
  • Supports applicants who were previously declined, offering strong impaired-risk options
  • Expands accessibility with higher maximum issue ages and a Quit Smoking incentive
  • Simplifies the process with fast approvals, e-signatures, and a digital application system

Unique selling point (USP): An ideal choice for Canadians who want whole life insurance without medical exams, offering fast approvals and guaranteed lifetime coverage.

Cash Accumulation

Guaranteed Acceptance Life: Cash values begin after policy year 5

Deferred Life: Cash values begin after policy year 5

Deferred Elite Life: Cash values begin after policy year 5

Simplified Elite Life: Cash values begin after policy year 5

Preferred Life: Cash values begin after policy year 5

Preferred Elite Life: Cash values begin after policy year 5

 

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

9. Desjardins: Best for early and flexible pay-off

Best for early and flexible pay-off
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
5-Pay PAR
Estate Enhancer
Accelerated Growth
Payment options
5-pay
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
N/A
Dividend Scale Interest Rate (DSIR)
6.30%

PolicyAdvisor Rating

We give Desjardins 4/5 because it is a top choice for Canadians who want to pay off their whole life premiums early, combining a rare 5-pay participating option with the more standard 10-pay, 20-pay, pay to 100 structures across its par lines.

The company backs its participating lineup with one of the strongest capital positions in Canada, maintaining a Tier 1A capital ratio of 23.1%.

The flagship 5-Pay PAR plan completes premiums in just five years while still building strong early cash values. Desjardins serves around 5 million insurance policyholders across its life and health portfolio.

Its participating lineup includes three plans: 5-Pay PAR, Estate Enhancer, and Accelerated Growth. Estate Enhancer focuses on long-term estate value and strong future growth, while Accelerated Growth prioritizes earlier cash value access with long-term accumulation potential.

Desjardins’ key financial strengths and performance

  • 6.30% Dividend Scale Interest Rate (DSIR)
  • $1.115 billion in surplus earnings, demonstrating strong overall performance
  • $174 million surplus earnings from Wealth Management and Life & Health Insurance, confirming insurance profitability
  • 23.1% Tier 1A capital ratio, significantly above regulatory requirements and one of the strongest in the industry
  • Co-operative ownership model, where profits are reinvested into member value rather than shareholder returns

Why choose Desjardins

  • Offers one of the only 5-pay participating whole life plans in Canada, delivering fast paid-up coverage and strong early cash values
  • Reinvests profits to support members, improving long-term stability through a cooperative structure instead of shareholder pressure
  • Strengthens par performance durability with exceptionally strong capital ratios that safeguard dividend stability
  • Grows underlying insurance performance, supported by rising surplus earnings and expanding wealth operations
  • Provides flexible par product options, including fast-pay and long-term accumulation designs

Unique selling point (USP): Desjardins’ 5-Pay PAR plan delivers full coverage in five years while building early cash value, making it ideal for Canadians seeking fast, predictable, and long-term life insurance.

Cash Accumulation

5-Pay PAR: Steady long-term growth

Estate Enhancer: Steady long-term growth

Accelerated Growth: Fastest access to cash value during the first 10 to 15 years of the policy

Dividend Options

5-Pay PAR: Enhanced insurance 

Estate Enhancer and Accelerated Growth: Paid-up additions (PUA), premium reduction, cash dividends, deposit at interest, enhanced coverage

10. Industrial Alliance (iA): Best for health accommodation

Best for health accommodation
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Child Life and Health Duo
iA PAR Estate
iA PAR Wealth
Life and Serenity 65
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A+
Dividend Scale Interest Rate (DSIR)
6.35%

PolicyAdvisor Rating

We give Industrial Alliance (iA) 4/5 for being a leading choice for Canadians who need whole life insurance with more flexible underwriting, making it especially appealing for clients with health conditions or non-standard risk profiles.

iA offers Canadians whole life solutions for different needs: Child Life and Health Duo provides participating coverage with early protection and gradual long-term growth, while Life and Serenity 65 delivers non-participating coverage with disability and illness benefits, with cash values beginning in later policy years.

Additionally, iA PAR Estate and iA PAR Wealth are backed by a $69.36 million par account and offer flexible premium options, including 10-pay, 20-pay, and pay to 100. iA PAR Estate focuses on long-term growth of total surrender value and death benefit, while iA PAR Wealth prioritizes short-term growth by maximizing total cash surrender value in the early years, alongside long-term estate growth.

iA’s key financial strengths

  • $69.36 million par fund
  • 6.35% dividend rate
  • 13.0% return on equity (16.1% core ROE), demonstrating strong profitability and efficient capital deployment
  • 132% solvency ratio, indicating strong capitalization and long-term financial stability
  • Diversified business model, generating momentum across Individual Insurance, Group Benefits, Wealth, and U.S. operations

Why choose iA

  • Delivers strong and growing earnings, contributions broadly across Individual Insurance, Wealth, Group, and U.S. operations
  • Supports reduced volatility with a highly diversified business model and multiple profit streams beyond life insurance
  • Demonstrates robust financial strength, boasting a 132% solvency ratio and strong organic capital generation that sustains long-term par stability
  • Leads market position, ranks number one in segregated fund sales and strong momentum in Individual Insurance
  • Consistently generates profitability, reflected in a 16.1% core ROE, demonstrating durable earning power for sustaining long-term guarantees
  • Strategically expands through acquisitions, which strengthens distribution and recurring revenue sources

Unique selling point (USP): iA PAR Estate and Wealth suit Canadians with health conditions who want flexible underwriting.

Cash Accumulation

Child Life and Health Duo: Gradual long-term growth with early lifetime protection

iA PAR Estate: Long-term cash value accumulation

iA PAR Wealth: Early access to cash value

Life and Serenity 65: Cash values begin in later policy years

Dividend Options

Paid-up additions (PUA), premium reduction, cash dividends, deposit with interest available for Child Life and Health Duo, iA PAR Estate, and iA PAR Wealth

11. RBC Insurance: Best for children’s plans

Best for children’s plans
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
RBC Growth Insurance
RBC Growth Insurance Plus
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A
Dividend Scale Interest Rate (DSIR)
6.30%

PolicyAdvisor Rating

We give RBC Insurance 4/5 as the top choice in Canada, for families who want whole life insurance designed specifically to protect a child’s long-term future. RBC backs its participating plans, Growth Insurance and Growth Insurance Plus, with a $9.60 million par account. Both plans feature the Juvenile Guaranteed Insurability Benefit, which lets a child buy additional coverage later without a medical exam.

Growth Insurance focuses on tax-deferred accumulation and a steadily increasing death benefit, making it ideal for long-term family legacy planning. Growth Insurance Plus accelerates cash value access, giving families greater flexibility for education, investment opportunities, or liquidity needs through policy loans or collateral. 

RBC’s key financial strengths

  • $9.60 million participating fund
  • 6.30% dividend rate
  • Stable long-term DSIR history, supported by smoothing techniques that reduce short-term volatility
  • 50/50 target asset mix between fixed income (bonds, mortgages) and non-fixed income (equities, commercial real estate)
  • Prudent investment strategy focused on disciplined risk management and long-term performance stability

Why choose RBC

  • Reduces volatility through smoothing techniques that help stabilize returns and support consistent dividends
  • Strengthens long-term stability by serving more than 5 million clients across diversified segments
  • Supports predictable returns with a balanced 50/50 asset allocation that aligns long-term growth with risk control
  • Maximizes policyholder value through disciplined risk oversight and a long-term investment approach

Unique selling point (USP): RBC Growth Insurance and Growth Insurance Plus are ideal for Canadians who want guaranteed cash values, long-term growth, and early access to policy funds when needed.

Cash Accumulation

RBC Growth Insurance: Cash values accessible after policy year 5

RBC Growth Insurance Plus: Faster early cash value accumulation vs. base plan

Dividend Options

Paid-up additions (PUA), cash dividends, premium reduction, deposit at interest, enhanced coverage

12. Assumption Life: Best for quick-issue policies

Best for quick-issue policies
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Golden Protection
Golden Protection Elite
FlexOptions
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A-
Dividend Scale Interest Rate (DSIR)
5.75%

PolicyAdvisor Rating

We give Assumption Life 3.5/5 for offering some of Canada’s strongest fast-approval whole life options, making it an excellent fit for clients who want lifetime coverage without medical exams or long underwriting queues. Backed by a 165% solvency ratio and more than 135 years as a Canadian mutual insurer, Assumption Life provides a highly stable foundation for its quick-issue non-participating whole life lineup, including Golden Protection, Golden Protection Elite, and FlexOptions. 

These plans pair simplified, primarily digital applications with streamlined underwriting and rapid decisions, and are available with flexible payment options such as pay to 100 and select limited-pay structures, giving clients guaranteed premiums, level lifetime coverage, and predictable long-term costs.

Assumption Life’s key financial strengths:

  • 5.75% dividend rate
  • $12.6 million in net earnings, reflecting strong profitability growth
  • $2.3 billion in total assets
  • $197 million in policyholder surplus, reinforcing long-term financial strength
  • 165% solvency ratio, demonstrating excellent capital adequacy
  • Mutual ownership structure, where profits support policyholders instead of external shareholders

Why choose Assumption Life:

  • Puts policyholders first, with a mutual-company model that prioritizes long-term value over shareholder returns
  • Strengthens long-term guarantees with high surplus levels and a strong solvency position
  • Improves accessibility and speed through a fully digital underwriting and application experience
  • Balances growth and risk, ensuring steady financial performance and disciplined management
  • Delivers reliable profitability, supporting long-term dividend performance and stability
  • Ideal for clients seeking simplicity, fast approvals, and dependable guaranteed coverage

Unique selling point (USP): Assumption Life excels in fast approvals and simplified underwriting for guaranteed, no-exam whole life coverage.

Cash Accumulation

Golden Protection/Elite: Guaranteed cash values with steady growth

FlexOptions: Flexible accumulation tailored to client needs

Dividend Options

Paid-up additions (PUA), enhanced coverage, cash, premium reduction, and deposit

13. Beneva: Best for complementary additional features

Best for complementary features
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Beneva Participating Whole Life
Beneva Non-Participating Whole Life
Simplified and Guaranteed Issue Whole Life
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A
Dividend Scale Interest Rate (DSIR)
not publicly disclosed

PolicyAdvisor Rating

We give Beneva 3.5/5 for being an excellent choice for Canadians who want whole life insurance backed by a strong mutual-company foundation and enhanced by valuable built-in features at no added cost. Supported by a $27.5 billion asset base and a 150% solvency ratio, Beneva’s participating whole life plan offers lifetime protection with complimentary benefits designed to enhance coverage, service, and long-term value. 

Beneva’s key financial strengths:

  • $27.5 billion in total assets
  • $589 million in consolidated net income, demonstrating strong profitability growth
  • 15.2% return on equity
  • $4.2 billion in consolidated equity
  • 150% solvency ratio, reflecting excellent capital strength

Why choose Beneva

  • Reinvests profits into member benefits through a mutual, member-first ownership model
  • Strengthens long-term financial stability with large asset scale and rising business volume
  • Builds trust and claim-paying credibility, backed by strong ratings and governance oversight
  • Enhances value through bundled benefits and competitive pricing without extra rider costs
  • Supports long-term performance stability with disciplined financial management and strong capital reserves

Unique selling point (USP): As Canada’s largest mutual insurer, Beneva reinvests its profits into member benefits and product improvements, allowing policyholders to enjoy added value without paying extra premiums. 

Cash Accumulation

Beneva Participating Whole Life: Cash value begins after policy year 1

Beneva Non-Participating Whole Life: Guaranteed cash value

Simplified and Guaranteed Issue Whole Life: Cash values available in later years

Dividend Options

Beneva Participating Whole Life: Paid-up additions (PUA), premium reduction, cash dividends, deposit at interest

14. UV Insurance: Best for long-term growth

Best for Long-Term Growth
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Whole Life High Values
Adaptable Whole Life
Non‑participating whole life (simplified issue)
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
N/A
Dividend Scale Interest Rate (DSIR)
N/A

PolicyAdvisor Rating

We give UV Insurance 3.5/5 for being an excellent choice for Canadians who want long-term, reliable whole life growth backed by a mutual-style insurer with over 130 years of operations. Supported by a strong 172% solvency ratio, UV delivers the kind of financial stability that long-term whole life policyholders depend on. Its participating whole life plans focus on steady, predictable cash value accumulation with conservative investment management and policyholder-first governance. 

UV Insurance’s key financial strengths

  • 130+ years as a mutual-style insurer, operating under a policyholder-owned structure
  • $6.6 million in net income
  • 172% solvency ratio, indicating a strong capital buffer
  • $256.4 million in mutual members’ equity, reinforcing a solid policyholder-backed capital base
  • Conservative investment and disciplined long-term risk management
  • Fully digital platform using the web-based My Universe system to streamline underwriting and client experience

Why choose UV Insurance

  • Supports policyholder value directly, reinvesting profits and surplus into members rather than external shareholders
  • Protects long-term guarantees with a very high solvency ratio and disciplined capital management
  • Improves application speed and convenience with a fully digital underwriting experience
  • Strengthens community impact, allocating more than 10% of profits to health, education, and social initiatives
  • Delivers operational stability, backed by over a century of mutual-model stewardship and financial discipline

Unique selling point (USP): UV prioritizes long-term growth with high cash value potential (up to 50% of coverage by age 65 in select plans) and digital simplicity.

Cash Accumulation

Whole Life High Values: High long-term growth; cash values can reach up to 50% of the coverage amount by age 65

Adaptable Whole Life: Cash value begins in later policy years; paid-up value available from the 10th anniversary

Non‑participating whole life (simplified issue): Cash value begins from the 5th contract anniversary

Dividend Options

N/A (primarily non-participating focus)

15. Wawanesa: Best for value and guaranteed benefits

Best for value and guaranteed benefits
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Wawanesa Life Par
Payment options
20-pay
pay-to-100
A.M. Best financial strength rating
A
Dividend Scale Interest Rate (DSIR)
6.0%

PolicyAdvisor Rating

We give Wawanesa 3.5 for being a leading choice for Canadians who want whole life insurance with dependable guarantees, conservative investment management, and long-term affordability. The Wawanesa Life Par offers both 20-pay and pay to 100 premium options. Wawanesa backs this participating plan with a strong financial foundation, including $311 million in life division equity. The plan delivers predictable, steady cash value growth and consistent dividend performance, supported by a disciplined bond-focused investment strategy.

Wawanesa’s key financial strengths

  • 6.00% dividend scale interest rate
  • $1.9 billion life insurance asset base
  • $4.7 billion group equity / surplus supporting strong capitalization across the mutual group
  • $311 million life division equity supporting long-term participating guarantees
  • Conservative investment strategy anchored by a high-quality, low-volatility bond portfolio

Why choose Wawanesa:

  • Supports dependable dividend performance through conservative asset management and a bond-focused mix
  • Stabilizes long-term returns with a high-quality, low-volatility bond portfolio
  • Reinforces policyholder security using strong surplus reserves from a leading Canadian mutual insurer
  • Directs profits to policyholders rather than shareholders under its mutual ownership model
  • Provides competitive, affordable pricing with reliable guarantees and steady cash-value growth

Unique selling point (USP): Wawanesa Life Par delivers predictable, steady cash value growth and consistent dividend performance, supported by a disciplined bond-focused investment strategy.

Cash Accumulation

Guaranteed cash values; dividend-eligible

Dividend Options

Paid-up additions (PUA), premium reduction, cash payment, or accumulation at interest

 

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Methodology: How we determined the best whole life insurance companies in Canada

We selected the best whole life insurance companies in Canada by evaluating financial strength, policy design, cash value performance, and overall customer value using advisor expertise and industry data.

  1. Financial strength ratings: We prioritize insurers with strong, stable financial ratings to ensure long-term claim-paying ability and dividend reliability. Our team reviews ratings across multiple agencies to confirm consistency and stability
  2. Policy details: Each policy must match real client needs. We analyze premium payment periods, cash value schedules, guarantees, and available riders to ensure policies offer meaningful flexibility and protection
  3. Key features: Features and riders can significantly increase a policy’s value. We compare options such as accelerated benefits, waiver of premium, and guaranteed insurability to highlight policies with strong, practical enhancements
  4. Premium costs: Value matters. We review quotes across insurers to identify policies that balance affordability with robust benefits, ensuring you get strong coverage without overpaying
  5. Coverage amounts: Coverage must align with your financial goals. We assess minimum and maximum coverage options and how well they meet needs like income replacement, estate planning, and final expenses.
  6. Cash value growth potential: Cash value is a major differentiator. We examine long-term growth potential, interest crediting, and historical performance to identify policies that provide strong liquidity and retirement flexibility
  7. Dividend options: For participating policies, we review dividend history and available dividend options. Insurers with consistent dividend performance and flexible choices rank higher

Cost of whole life insurance in Canada

Whole life insurance premiums vary depending on your age, health, coverage amount, plan type, and payment term. Several factors influence the cost:

  • Age: Younger applicants lock in lower premiums
  • Health: Better health and non-smoking status reduce costs
  • Coverage amount: Higher death benefits increase premiums
  • Payment term: Shorter terms (e.g., 10-pay) cost more annually but finish sooner
  • Plan type and riders: Participating policies, optional benefits, and extra coverage add to the total premium

The table below compares annual premiums, cash value growth, and death benefits for $100,000 life-pay whole life policies for a healthy 30-year-old female non-smoker across major Canadian insurers.

Cost of $100,000 whole life insurance by insurer

 

Insurer Annual premium Cash value: year 20 Cash value: year 40 Death benefit: year 40
BMO $1,230 $21,482 $116,483 $246,237
Canada Life $800 $13,419 $68,267 $121,507
Empire Life $689 $14,574 $67,845 $132,540
Equitable Life $818 $21,481 $90,510 $163,023

 

* Illustrative values for a $100,000 life-pay participating whole life policy for a healthy 30-year-old female non-smoker. Cash values and death benefits are not guaranteed and depend on dividends, insurer performance, and policy design. Actual premiums and results vary by underwriting and product options.

Who should consider whole life insurance

Whole life insurance is suitable for people who:

  • Want permanent coverage with predictable premiums
  • Are seeking cash value growth for retirement, education, or estate planning
  • Prefer long-term financial security for dependents or business planning
  • Value mutual or financially strong insurers that return profits to policyholders

How to choose the best whole life insurance in Canada

Choosing the best whole life insurance policy comes down to comparing costs, features, flexibility, and the insurer’s financial strength. Here are the key factors to review before you decide:

  • Premiums and charges: Compare premium levels across companies and check for extra fees such as admin charges or rider costs
  • Customer support: Look for strong service ratings, easy policy management, and responsive support
  • Claims handling: Choose insurers with a reputation for fast, hassle-free claims during critical times
  • Policy flexibility: Prioritize plans that offer useful riders and customization options so you can tailor coverage to your needs
  • Underwriting requirements: Review medical exams or health questionnaires. No-exam options offer convenience but may come with higher premiums
  • Company standing: Check financial strength ratings and long-term performance to ensure the insurer is stable and reliable

What is the difference between participating, non-participating life insurance, and term life insurance?

Participating, non-participating, and term life insurance offer different levels of protection, costs, and cash value features. Participating whole life creates lifetime protection and builds cash value while giving you the chance to earn dividends. Non-participating whole life keeps lifetime coverage simple by offering guaranteed growth with no dividends. Term life focuses on affordable, temporary protection and does not build cash value.

Difference between participating, non-participating life insurance, and term life insurance

 

Feature Participating whole Life Non-participating whole life Term life
Coverage Duration Lifetime Lifetime 10-30 years, renewable
Premiums Higher, level Lower, fixed Lowest, may increase
Cash Value Builds tax-deferred Guaranteed growth None
Dividends/Bonuses Possible (not guaranteed) None (e.g., BMO bonus) None
Death Benefit Guaranteed + potential Guaranteed Guaranteed if active
Best For Estate planning, growth Predictable costs Temporary needs, budget

How to get the best whole life insurance quotes

Get the best whole life insurance quotes in three easy steps:

  1. Provide your basic details: Age, health status, coverage amount, and preferred payment term
  2. Compare top plans: Review premiums, riders, cash value, and insurer strength side-by-side
  3. Consult a licensed advisor: Lock in your rate and get expert guidance at no cost.

Licensed PolicyAdvisor advisors will help you compare options, answer questions, and ensure your coverage aligns with long-term goals.

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Frequently asked questions

What are the pros and cons of whole life insurance?

Whole life insurance provides lifelong coverage and steady, tax-advantaged cash value growth. However, it has higher premiums and less early policy liquidity compared to other types of insurance.

Pros of whole life insurance:

  • Permanent, lifetime coverage that guarantees a payout whenever you pass away
  • Premiums stay level for life with no increases
  • Guaranteed cash value accumulation over time
  • Tax-advantaged growth inside the policy
  • Optional access to funds through policy loans or withdrawals
  • Potential dividends on participating policies

Cons of whole life insurance:

  • Not cost-effective for short-term insurance needs
  • Higher premiums than term life for the same coverage amount
  • Cash value builds slowly in the first years
  • Less liquidity and fewer withdrawal options than other investment vehicles
  • Dividends are not guaranteed (if applicable)

What are the alternatives to whole life insurance?

The main alternatives to whole life insurance are term life, universal life, guaranteed universal life (GUL), variable life, and indexed universal life (IUL). Each offers different levels of cost, flexibility, and cash value potential.

Key options at a glance:

  • Term life insurance: Low-cost protection for a set period (e.g., 10–30 years). No cash value
  • Universal life insurance: Flexible premiums and adjustable coverage; cash value tied to interest performance
  • Guaranteed universal life (GUL): Lifetime coverage with guaranteed premiums and death benefit; little or no cash value
  • Variable life / Indexed universal life: Cash value linked to market or index performance; higher risk and potential returns

Choosing the right alternative depends on your budget, goals, and risk tolerance.

Can you borrow money from a whole life policy?

Yes, you can borrow money from a whole life insurance policy through policy loans. These loans typically have lower interest rates compared to traditional loans. However, unpaid loans may reduce the death benefit and cash value available to beneficiaries.

What is the best age to buy whole life insurance?

The best age to buy whole life insurance is typically younger. Purchasing at a younger age locks in lower premiums and ensures longer-term coverage. It also allows more time for the policy’s cash value to accumulate and grow.

How long does a whole life insurance policy last?

A whole life insurance policy lasts for your entire life as long as you continue to pay premiums. It provides lifelong coverage, unlike term life insurance which covers a specific period (e.g., 10, 20, or 30 years). This permanence ensures the policy remains in effect and the death benefit is paid out to beneficiaries whenever the insured passes away, regardless of age.

Are whole life insurance policies worth it?

Whole life insurance is worth it if you need permanent coverage and want guaranteed cash value growth. It’s best for long-term planning, estate protection, and tax-advantaged wealth transfer. If your goal is short-term affordability, term life is usually a better fit.

How much does whole life insurance cost in Canada?

Whole life insurance costs more than term because it provides lifetime coverage and builds cash value. Premiums depend on age, health, coverage amount, and whether the policy is participating or non-participating. Younger applicants and non-smokers receive the lowest rates.

What is the difference between participating and non-participating whole life?

Participating whole life pays dividends based on the insurer’s performance. These dividends can be used to buy additional coverage, reduce premiums, or grow cash value.
Non-participating whole life offers guaranteed values only, with no dividends but predictable long-term costs.

How do policy loans work in Canada?

 You can access cash value through loans or partial withdrawals. Loans are tax-deferred, but withdrawing or borrowing too much may reduce the death benefit and cash value. Always review your policy terms before using this feature.

Are whole life insurance dividends taxable?

Dividends from participating whole life policies are generally not taxable if used to purchase additional coverage or leave in the policy. Dividends taken in cash may have tax implications in certain situations.

Can you cancel a whole life insurance policy?

Yes, you can cancel a whole life insurance policy at any time. If you cancel after the cash value has built up, you may receive a cash surrender value. However, cancelling early may result in little to no payout, and surrender charges may apply.

Can whole life insurance be used for retirement income?

Yes. Whole life insurance can supplement retirement income by using policy loans or withdrawals from accumulated cash value. This strategy works best with well-funded participating policies and should be planned carefully to avoid reducing the death benefit too much.

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Empire Life whole life insurance review (2026)

Empire Life Insurance company is one of Canada’s most established insurers, recognized for consistent performance, client-focused service, and strong financial strength, including an A rating from A.M. Best. 

Founded in 1923, the Empire Life whole life insurance offers lifetime coverage through participating and non-participating options. 

A key feature of Empire Life’s whole life insurance is its participating plans, EstateMax and Optimax Wealth, which are supported by a disciplined $1.21 billion par fund. With nearly a century of experience, Empire Life offers coverage that balances predictable growth, reliable cash value accumulation, and flexible options for long-term financial goals. 

In this review, we cover Empire Life’s key features, plan options, financial strength, and what makes it stand out among Canadian insurers.

Best for balanced performance
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
EstateMax
Optimax Wealth
Payment options
8-pay
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A
Dividend Scale Interest Rate (DSIR)
6.25%

PolicyAdvisor rating

Empire Life whole life insurance earns a 5 out of 5 rating from PolicyAdvisor for delivering balanced, steady performance through its disciplined participating account. The insurer backs its participating accounts with a $1.21 billion par fund built for long-term stability, predictable growth, and low volatility.

Empire Life’s key financial strengths:

  • $1.21 billion participating fund with a stability-focused investment approach
  • 6.25% dividend rate
  • Dividend history above 6% for more than 10 years
  • 30-year average return of 6.97%
  • Par fund asset mix: 64% bonds, 29% equities, 7% cash/other
  • Long-duration bond structure with smoothing to reduce volatility

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$500

Par fund performance history: Returns and dividend rates

The DSIR reflects Empire Life’s internal expectation of net returns after taxes, claims, and expenses. It is not a return paid directly to policyholders but drives dividend projections. Dividends depend on investment results, policyholder experience, and participating account surplus, and are approved annually by the Board. While dividends are not guaranteed, Empire Life’s narrow 6.0–6.25% band over the past decade showcases its disciplined approach.

The participating fund’s conservative structure, dominated by bonds and supported by equities with low currency risk, provides the balanced performance that defines Empire Life’s whole life solutions.

 Historical par fund return and DSIR

 

Year Par fund return Dividend scale interest rate (DSIR)
2020 9.68% 6.70%
2021 7.22% 6.25%
2022 5.29% 6.00%
2023 5.93% 6.00%
2024 5.58% 6.25%
2025 5.88% 6.25%

Empire Life offers two participating plans:

  • EstateMax for long-term estate planning value
  • Optimax Wealth for smoother cash value growth and liquidity


For Canadians who prefer guaranteed values without dividend fluctuation, Empire Life also offers non-participating whole life plans with stable premiums and benefits.

Rating methodology

PolicyAdvisor rates Empire Life whole life insurance 5/5 as the top balanced-performance option based on six core factors: early and long-term cash value strength, dividend stability, premium options, fees, riders, and issue ages.

Dividend Scale - Participating Whole Life Insurance

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%

Empire Life whole life insurance costs and value

This example shows the projected premiums, cash value growth, and death benefit for a 30-year-old non-smoker female purchasing $100,000 of Empire Life whole life coverage with life pay and enhanced paid-up additions.

Projected premiums, cash value, and death benefit over time

 

Policy Year Age Annual premium paid Total premiums aid Total cash value Death benefit
0 30 $688.82 $688.82 $67 $100,000
10 40 $688.82 $6,888.20 $1,732 $100,000
20 50 $688.82 $13,776.40 $14,574 $100,000
30 60 $688.82 $20,664.60 $34,486 $101,308
40 70 $688.82 $27,552.80 $67,845 $132,540
50 80 $688.82 $34,441.00 $122,023 $177,794
55 85 $688.82 $37,885.10 $159,083 $207,988
60 90 $688.82 $41,329.20 $203,951 $244,643

 

* Values shown are non-guaranteed illustrations based on current assumptions and the insurer’s dividend scale. Actual premiums, cash values, and death benefits may vary. This example is for informational purposes only and does not constitute a policy guarantee.

Pros and cons of an Empire Life whole life insurance policy

Empire Life whole life insurance offers several advantages, from flexible coverage options to unique wealth-building features, along with a few limitations depending on your age and plan type. Let’s take a closer look at the pros and cons of Empire Life Whole Life insurance below:

Pros:

  • Joint First Death coverage includes survivor and policy exchange options, offering 90 days of temporary insurance after the first death
  • EstateMax policy features prepayment solutions through Empire Life’s Side Account feature
  • Solution Series can be added as riders to participating whole life insurance plans
  • Kid-Start wealth transfer helps grandparents secure their grandchildren’s financial future

Cons: 

  • The 8-pay option is only available with the Optimax Wealth plan
  • Maximum issue age is 75 (availability varies by product and underwriting)

Key benefits of Empire Life whole life insurance

Empire Life whole life insurance offers lifelong protection with options for growth, stability, and estate planning. It combines guaranteed lifetime coverage with dividend-earning potential or guaranteed cash values, depending on the plan type. Here are its key benefits:

  • Lifetime coverage: Your policy remains in force for life
  • Fixed level premiums: Premium payments stay the same throughout your chosen premium-pay period
  • Dividend potential (for participating plans): Eligible policies may receive annual dividends, which can be used to buy paid-up additions, reduce premiums, withdraw as cash, or earn interest
  • Flexible payment choices and riders: Choose shorter pay options (10-pay or 20-pay) or life-pay for flexibility. Add riders such as accidental death, child term insurance, or disability waiver for customized coverage

Types of Empire Life whole life insurance

Empire Life offers four whole life insurance options, including two participating plans, and two non-participating plans. These plans are designed to meet different financial goals and payment preferences.

Participating whole life plans by Empire Life:

  • EstateMax
  • Optimax Wealth

Non-participating whole life insurance by Empire Life:

  • Solution 100
  • Term to 100

Key features of Empire Life’s participating whole life insurance plans

Empire Life’s participating whole life plans provide lifetime protection, guaranteed premiums, and the potential for steady long-term cash value growth. Like all participating policies, they may earn annual dividends based on the performance of Empire Life’s participating account, which invests in a mix of bonds, equities, and real estate. While dividends aren’t guaranteed, they offer an opportunity to enhance coverage and overall policy value.

Currently, Empire Life offers two participating whole life plans:

EstateMax: Best for long-term estate and wealth transfer

EstateMax is built for Canadians who want strong long-term cash value growth. It’s ideal for those focused on estate planning or leaving a larger legacy.

  • Coverage amount: Minimum $10,000 (ages 0–17), $25,000 (18–65), $10,000 (66–75)
  • Premium payment options: 10-pay, 20-pay, or  life-pay
  • Dividend options: Paid-up additions (PUAs), premium reduction, cash payout, or interest on deposit, cash accumulation
  • Cash value growth: Focused on long-term accumulation
  • Riders available: Accidental death, child term, guaranteed insurability, disability waiver
  • Best for: Maximizing death benefit and long-term legacy value through steady policy growth

Optimax Wealth: Best for early cash value access

Optimax Wealth is designed for those who want faster early cash value build-up and lifetime coverage. It emphasizes liquidity and flexibility, allowing policyholders to access value early through loans or withdrawals to fund opportunities such as education, business expansion, or wealth-building goals.

  • Coverage amount: Minimum $10,000 (ages 0–17), $25,000 (18–65), $10,000 (66–75)
  • Premium payment options: 8-pay, 10-pay, 20-pay, life-pay
  • Dividend options: Paid-up additions (PUAs), premium reduction, cash payout, or interest on deposit, cash accumulation
  • Cash value growth: Accelerated early growth for greater liquidity
  • Riders available: Accidental death, child term, guaranteed insurability, disability waiver. Optional Additional Deposit Option (ADO) available for accelerated growth.
  • Best for: Professionals or business owners seeking early cash value and financial flexibility

Key differences between EstateMax and Optimax Wealth

EstateMax and Optimax Wealth serve different goals. EstateMax focuses on long-term estate planning and legacy creation, while Optimax Wealth emphasizes faster cash value accumulation and financial flexibility. Optimax Wealth has an 8-pay option that allows you to complete payments early.

Both plans offer guaranteed lifetime protection, tax-advantaged cash value growth, access to policy loans, and optional riders such as accidental death benefit, child insurance, and waiver of premium.

Key features of EstateMax and Optimax Wealth:

 

Feature EstateMax Optimax Wealth
Cash value accumulation Starts from the 5th year of the policy Starts after completing one year of the policy
Maximum issue age 75 years for both individual and joint coverage plans 75 years for both individual and joint coverage plans
Minimum coverage 
  • $10,000 for ages 0-17
  • $25,000 for ages 18-65
  • $10,000 for ages 66-75
  • $10,000 for ages 0-17
  • $25,000 for ages 18-65
  • $10,000 for ages 66-75
Premium payment options 10-pay, 20-pay, life-pay  8-pay, 10-pay, 20-pay, life-pay
Maximum coverage $20,000,000 $20,000,000
Coverage options
  • Single life
  • Joint first to die 
  • Joint last to die
  • Single life
  • Joint first to die 
  • Joint last to die
Dividend options
  • Enhanced coverage
  • Paid-up additions
  • Cash payment
  • Annual premium reduction
  • Cash accumulation
  • Enhanced coverage
  • Paid-up additions
  • Cash payment
  • Annual premium reduction
  • Cash accumulation

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Key features of Empire Life’s non-participating whole life plans

Empire Life’s non-participating whole life plans provide straightforward lifetime protection with fixed premiums and guaranteed death benefits. No dividends are payable on non‑par plans.

 These plans are built for Canadians who want simple, predictable coverage without market fluctuations or dividend variability.

Non-participating plans can help meet goals such as estate preservation, funding final expenses, or leaving a small legacy for children, grandchildren, or charities.

Currently, Empire Life offers two non-participating whole life plans:

Solution 100: Best for guaranteed value and flexibility

Solution 100 provides permanent coverage with fixed premiums and guaranteed cash surrender values that begin in policy year 10. It’s ideal for Canadians who want lifelong protection but also appreciate some accessible policy value if their needs change.

  • Coverage amount: Varies by need; lifetime protection up to age 100
  • Cash value: Begins in policy year 10
  • Premium payment options: Guaranteed level premiums to age 100
  • Riders available: Solution Series, Empire Life CI Protect, CI Protect Plus, and Disability Credit Protect
  • Additional benefits: Waiver of premium, Payor waiver of premium, Guaranteed Insurability, Accidental Death and Dismemberment (AD&D), Children’s Life Rider, and Children’s Critical Illness Rider
  • Best for: Canadians seeking predictable lifetime protection with some guaranteed cash value and flexibility to surrender if needed

Term to 100: Best for simple, low-cost lifetime protection

Term to 100 offers permanent coverage with fixed premiums and no cash value. It’s a lower-cost option focused purely on lifetime protection, ideal for those who want straightforward coverage for estate or final-expense needs.

  • Coverage amount: Lifetime coverage up to age 100
  • Cash value: None (pure protection)
  • Premium payment options: Life-pay
  • Riders available: Solution Series, Empire Life CI Protect, CI Protect Plus, and Disability Credit Protect
  • Additional benefits: Waiver of premium, Payor waiver of premium, Guaranteed Insurability, Accidental Death and Dismemberment (AD&D), Children’s Life Rider, and Children’s Critical Illness Rider
  • Best for: Canadians who want affordable, permanent protection without the need for cash value or investment features

Key differences between Solution 100 and Term to 100

Solution 100 and Term to 100 serve different goals. Solution 100 focuses on lifetime protection with guaranteed cash values, offering more flexibility if you need to access funds later. Term to 100 focuses on affordable, straightforward lifetime protection without cash accumulation.

Key features of Solution 100 and Term to 100

 

Feature Solution 100 Term to 100
Primary focus Cost-effective insurance option for kids, estate planning, and intergenerational wealth transfer or final debt payouts Estate preservation, wealth for children and grandchildren, corporate legacy builder
Cash value growth Cash value growth available and cash can be accessed from the 10th year of the policy Cash value growth not available
Payment options Guaranteed premium level up to age 100 Life-pay
Annual policy fee $50 policy fee on the base plan $50 policy fee on the base plan
Riders
  • Solution Series
  • Empire Life CI Protect 
  • Empire Life CI Protect Plus
  • Empire Life Disability Credit Protect
  • Solution Series
  • Empire Life CI Protect 
  • Empire Life CI Protect Plus
  • Empire Life Disability Credit Protect
Additional benefits
  • Waiver of premium
  • Payor waiver of premium
  • Guaranteed Insurability
  • Accidental Death and Dismemberment (AD&D)
  • Children’s Life Rider
  • Children’s Critical Illness Rider
  • Waiver of premium
  • Payor waiver of premium
  • Guaranteed Insurability
  • Accidental Death and Dismemberment (AD&D)
  • Children’s Life Rider
  • Children’s Critical Illness Rider

Which limited pay whole life insurance plans are available from Empire Life

Empire Life’s EstateMax and Optimax Wealth plans offer predictable long-term growth through a disciplined, conservative investment approach. These participating plans provide lifetime protection with 8-pay, 10-pay, 20-pay, and life-pay options and are supported by a disciplined $1.21 billion par fund, known for its stability and long-term results.

Why Empire Life stands out

Empire Life’s whole life insurance lineup is strengthened by the company’s conservative par fund, long-term investment performance, and disciplined approach. Here’s why Empire Life stands out in Canada’s whole life market:

  • Delivers stable long-term value growth and reduces volatility
  • Maintains reliable dividend performance that supports confident planning
  • Builds strong cash value and provides access to liquidity over time
  • Supports conservative estate planning and predictable long-term growth needs
Learn more about the cost of whole life insurance in Canada

How to buy Empire Life whole life insurance with PolicyAdvisor?

Ready to explore Empire Life Whole Life insurance? Get a personalized Empire Life whole life illustration and compare it to top Canadian insurers with PolicyAdvisor’s licensed experts.

Get covered in three easy steps:

  • Speak with a licensed PolicyAdvisor expert
  • Review Empire Life participating plans, EstateMax and Optimax Wealth, alongside plans from other top Canadian insurers
  • Receive a personalized illustration and finalize your application online

PolicyAdvisor’s licensed experts help you compare options and find the perfect plan for your lifetime coverage and financial goals.

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Frequently asked questions

Can I pause premiums if I face financial hardship?

If your policy has sufficient cash value, you may be able to use dividends or a policy loan to cover premiums temporarily. This can keep your policy in force, but interest applies and loans reduce benefits.

Does Empire Life offer coverage options for couples under a single policy?

Yes, Empire Life offers Joint First Death and Joint Second Death coverage options, allowing couples to share a policy that provides benefits either after the first death or when both insured individuals pass away.

How can I use the cash value of my Empire Life policy without surrendering it?

You can access your policy’s cash value through a policy loan or by withdrawing dividends. This allows you to tap into your policy’s value for financial needs, such as education, a home purchase, or business investments, without losing coverage.

Can I transfer ownership of my Empire Life whole life policy to a family member?

Yes, you can transfer ownership of your policy to a child or grandchild on a tax-deferred basis, as long as the policy is not cashed in. However, if there is a gain at the time of transfer, tax may apply to the transferor. This strategy is popular among grandparents using the Kid-Start Wealth Transfer feature to help secure their grandchildren’s financial future.

Is Empire Life’s Term to 100 whole life insurance?

Term to 100 is a type of permanent life insurance, but it is not a traditional whole-life policy. It provides lifetime protection like whole life, but it does not build cash value or pay dividends.

Does Empire Life’s Term to 100 have a cash surrender value (CSV)?

No. Empire Life Term to 100 does not include a cash surrender value. Premiums are applied to maintain lifelong coverage, keeping the plan more affordable.

Who is Empire Life’s Term to 100 best for?
Term to 100 is best for people who want inexpensive lifetime protection, for final expenses, estate costs, or to leave a guaranteed benefit to loved ones.

Are policy loans taxable in Canada?

Policy loans are not taxable as long as the borrowed amount stays below the policy’s adjusted cost basis (ACB). If the loan plus interest exceeds the ACB, the excess becomes a taxable gain. This usually occurs when the policy has built up substantial cash value and the ACB has declined over time.

Are dividends guaranteed on Empire Life’s EstateMax and Optimax Wealth plans?

No. Dividends are not guaranteed. They’re declared each year and depend on the performance of Empire Life’s participating account, including factors like investment returns, expenses, and mortality experience.

What are the whole life insurance coverage types available for Empire Life?

Empire Life offers three coverage types for their life insurance policies – Single Life, Joint First Death, and Joint Last Death.

  • Single Life: This coverage is for an individual, providing a death benefit to the beneficiaries upon the policyholder’s passing
  • Joint First Death: This coverage insures two individuals, typically spouses or business partners. The policy pays out the death benefit upon the first death, providing financial protection for the surviving individual
  • Joint Second Death: This coverage also insures two individuals, but the death benefit is only paid out after both insured individuals have passed away. This type of policy is commonly used for estate planning, as the benefit can help cover estate taxes or provide inheritance to beneficiaries after both policyholders’ deaths

Can I get a loan against my Empire Life whole life insurance policy?

Yes, you can take a policy loan on Empire Life whole life insurance policies, provided the policy has accumulated enough cash value. The minimum loan amount is $250, allowing policyholders to access funds for personal or financial needs while keeping their policy active.

Policy loans are an attractive feature because they offer quick access to cash without the need for external credit checks. The loan amount is borrowed against the policy’s cash value, and interest is charged on the outstanding balance. Any unpaid loan balance, including interest, will be deducted from the policy’s death benefit or cash value if the loan is not repaid.

However, policy loans can be subjected to taxes so it is better to go through your policy documentation before applying for a loan.

What are additional deposit options (ADO) in the Empire life insurance policy?

The Additional Deposit Option (ADO) in Empire Life’s Optimax Wealth participating whole life policy lets you make extra deposits to grow their policy faster. These funds are used to purchase paid-up additions (PUAs), small, fully paid life insurance units that:

  • Increase the policy’s cash value and death benefit
  • Earn dividends, compounding long-term growth
  • Maintain the policy’s tax-exempt status under CRA’s MTAR (Maximum Tax Actuarial Reserve) rules

Who is eligible for the additional deposit options?

The Additional Deposit Options (ADO) rider is eligible for individuals who meet certain conditions including purchasing the paid up additions and enhanced coverage policies or investing in the participating whole life options. To qualify for the ADO rider, policyholders must meet these conditions:

  • Choose either the Paid-up Additions or Enhanced Coverage dividend option
  • Hold an EstateMax or Optimax Wealth participating whole life policy
  • Be within the eligible issue ages (the 8-pay version does not offer ADO)
  • Stay within annual and lifetime maximum deposit limits as defined by Empire Life

What is the EstateMax Side Account feature?

The EstateMax Side Account feature is a flexible prepayment option offered by Empire Life that allows policyholders to deposit additional funds beyond their required premiums. These funds earn interest and can be used for future premium payments or other policy-related expenses.

Some of the key benefits of the Side Account include:

  • Interest growth: Funds in the Side Account earn a competitive interest rate, enhancing its value over time
  • Flexible access: Policyholders can access these funds if needed, providing liquidity while maintaining the life insurance policy
  • Prepayment option: It allows for early payment of future premiums, ensuring the policy remains active even if regular payments are missed

This feature is particularly useful for those who wish to manage their policy efficiently while maximizing financial flexibility.

Why should I get Empire Life whole life insurance for my grandchildren?

Empire Life whole life insurance can help grandparents build lasting financial security for their grandchildren. Through the Kid-Start Wealth Transfer feature, they can gift a paid-up participating policy that grows in value over time, offering lifelong protection and a foundation for future goals like education or home ownership. 

Some key benefits of buying whole life insurance for your grandchildren include:

  • Tax-deferred transfer: When structured as a gift, a policy can often be transferred from grandparent to grandchild on a tax-deferred basis. However, if there’s a policy gain, taxes may apply to the transferor
  • Affordable lifetime coverage: Buying early locks in lower premiums for permanent protection
  • Access to funds: The policy’s cash value can be used later for education, starting a business, or other milestones
  • Limited payment options: 8-pay, 10-pay, or 20-pay structures allow full payment within a set term, keeping the policy paid-up for life
  • Dividend growth: Dividends purchase additional insurance, increasing coverage without medical exams
  • Guaranteed insurability: The child can buy more coverage later at key life events without further medical evidence

Are there any administrative fees associated with an Empire Life whole life insurance policy?

Yes, most individual Empire Life whole life insurance policies include an annual administrative fee of $50 as part of the base plan. This fee applies to both participating and non-participating plans and helps cover the cost of managing and servicing the policy — including maintaining records, processing dividends, and providing customer support. Some group or legacy policies may differ.

What are the additional benefits and riders offered with an Empire Life whole life insurance policy?

Empire Life offers several additional benefits and riders that can be added to their non-participating and participating whole life insurance plans, including options from the Solution Series, as well as coverage for critical illness and disability. Here are the rider options for participating and non-participating whole life insurance:

  • Solution Series: Empire Life’s Solution Series riders let you layer additional term coverage such as ART, 10, 15, 20, 25, or 30-year terms, or add Solution 100 for lifelong protection. These riders help tailor coverage to changing financial needs over time, such as income replacement or debt protection. 
  • Empire Life CI Protect and CI Protect Plus: Comprehensive critical illness insurance with optional enhanced coverage and return of premium features
  • Empire Life Disability Credit Protect: Disability insurance designed to protect loan and credit payments during periods of income loss
  • Term to 100: Affordable permanent life insurance with guaranteed premiums and lifetime coverage
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What is limited pay life insurance?

Limited pay whole life insurance is a type of permanent whole life coverage where you pay your premiums for a predetermined, “limited” period, such as 5, 8, 10, 15, 20 years, or up to age 65. When the scheduled limited‑pay period is completed and the policy is paid‑up completely, the coverage is designed to remain in force for life. This differs from traditional life-pay whole life insurance, where premiums are paid every year for as long as the policy is in force. 

This guide explains what limited pay whole life insurance is, how it works, how it differs from traditional plans, and its key features and benefits.

How does limited pay whole life insurance work?

Limited pay whole life insurance lets you pay premiums for a limited period while keeping coverage for life. Once your payment term ends, the policy becomes “paid-up,” meaning no further premiums are required.

Here’s how the process works:

  • Select the whole life insurance plan that meets your coverage and benefit needs
  • Choose your payment term: Select how long you want to pay premiums (e.g., 5-pay, 10-pay, 15-pay, 20-pay, or pay-to-65), locking in guaranteed level payments for that period
  • Apply and complete underwriting: Submit an application and go through underwriting so the insurer can assess your health, risk profile, and final premium rate
  • Pay premiums for the selected term: Pay premiums, annually or monthly, only for the chosen limited period
  • Premiums build value and coverage: Each payment funds the policy’s cash value and activates the permanent death benefit for your beneficiaries
  • Cash value grows over time: As premiums are paid, the cash value increases on a tax-deferred basis if the policy is “exempt” under the Income Tax Act. Non-exempt policies are taxed annually on growth. Participating policies may also receive dividends.
  • Access to cash value: Once enough value has accumulated, you can borrow or withdraw from it (subject to policy rules) for retirement income, emergencies, or other needs. Loans and withdrawals may reduce the death benefit and cash value, and may have tax implications
  • Policy becomes fully paid-up: When the payment term ends, no further premiums are required for life
  • Lifetime protection continues: The policy stays in force for your entire lifetime, and the death benefit is generally paid tax-free to individual beneficiaries. In some corporate or policy loan situations, it may be taxable
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Key features and benefits of limited pay whole life insurance

Limited pay whole life offers guaranteed lifelong coverage, premiums that end early, and the potential to build cash value for long‑term goals without paying for life. It’s designed for Canadians who want lifetime coverage without paying premiums forever.

Here are its key features and benefits:

  • Short premium payment window: Lifetime protection with a compressed, level premium payment period
  • Guaranteed cash value: Builds steadily every year. Growth is generally tax-deferred for exempt policies, while non-exempt policies are taxed annually on the increase
  • Dividend accumulation: Participating policies earn dividends that enhance coverage or cash value. Dividends are not guaranteed and depend on company’s performance
  • Paid-up additions: Dividends can be used to buy extra insurance for compound growth
  • Tax advantages: Exempt policies enjoy tax-deferred cash value growth and generally tax-free death benefits; non-exempt policies are taxed on growth, and some corporate or policy loan situations may affect death benefits

Types of limited pay whole life insurance in Canada

Limited pay whole life insurance comes in several payment structures, with 10-pay and 20-pay being the most common while 5-pay, 8-pay, and pay-to-65 are less commonly offered by insurance providers. Each defines how long you’ll pay premiums before the policy is fully funded. After that, coverage continues for life with no further payments.

5-pay whole life: 

In 5-pay whole life insurance, you pay premiums for just five years. Although less common, it’s a fast, high-commitment option, best for high earners or those focused on estate and business planning who want quick ownership.

8-pay whole life:

8-pay whole life insurance is offered only by a few carriers, it’s a short-term option that offers quick ownership without the intensity of 5-pay. Best suited for business owners or professionals planning to use the policy for long-term wealth transfer.

10-pay whole life:

10-pay whole life insurance is the most commonly offered limited pay, where payments end in 10 years, giving you lifetime coverage and faster cash value growth. It is ideal for those who want a clear end date before retirement.

15-pay whole life:

15-pay whole life insurance balances affordability and early completion, but offered by a few carriers only. It is a good fit for mid-career professionals who want to manage cash flow but still finish payments before their 50s or 60s.

20-pay whole life:

This is one of the most common limited-pay options available; 20-pay whole life insurance spreads premiums over 20 years, keeping annual costs manageable. It is ideal for younger buyers starting long-term coverage early in life.

Pay-to-65 whole life:

In pay-to-65 whole life insurance, premiums continue until age 65, matching your working years. Once you retire, payments stop, but coverage remains for life. This makes it a practical choice for retirement planners.

Example of a limited pay whole life policy: Limited pay whole life insurance works well for those starting later in life. It guarantees lifetime coverage while allowing cash value growth during your life. To see how these payment terms work in practice, let’s look at a real-life example of a 20-pay policy.

  • Jack, 35, buys a 20-pay whole life policy with $100,000 coverage
  • He pays $1,900 per year for 20 years
  • By age 55, the policy is fully paid-up
  • Dividends continue and can supplement his retirement income
  • Jack keeps guaranteed lifetime coverage without paying any more premiums
Type of limited pay
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Limited pay vs. traditional whole life insurance

The core difference between limited pay and traditional whole life is the payment period. Limited pay plans offer lifelong coverage without having to pay premiums for your entire life. Traditional whole life typically requires premiums to age 100 or for life, though some policies allow earlier cessation of out-of-pocket payments through premium offsets. Since premiums are concentrated into a shorter payment period, limited pay plans have higher premiums than traditional whole life. Cash value growth is typically faster in the early years of a limited pay policy, but actual growth depends on the product and dividend scale.

Difference between limited pay and traditional whole life insurance plans

 

Feature Limited pay whole life insurance Traditional whole life insurance
Premium payment period Pay premiums for a fixed payment term (5,10 or 20 years) Pay premiums for life (no fixed term)
Premium amount Higher annual premiums due to the shorter payment term Lower annual premiums spread over a lifetime
Cash value growth Builds faster due to front-loaded payments Gradual
Ideal for  Business owners, high-income earners, parents funding policies for children, pre-retirees, and those who are focused on estate planning Those who prefer smaller, ongoing premium payments and those seeking lower-cost lifetime coverage using whole life for final-expense needs

The trade-off is that limited pay plans cost more in the short term but deliver payment-free coverage for life. Traditional plans cost less annually but keep you tied to premiums for decades. For Canadians who value financial independence before retirement, limited pay options often strike the right balance between cost, flexibility, and lifetime protection.

To see how this works, here is an illustration depicting a non-smoking 30-year-old female paying $10k annually in premiums:

Features 10-Pay 20-Pay Life Pay
Annual Premium $10,000 $10,000 $10,000
Total Premiums Paid $100,000 $200,000 $700,000
Years Paying Premiums 10 years 20 years Life Pay
Cash Value at Year 20 $145,524 $227,186 $232,021
Death Benefit at Year 20* $605,336 $992,012 $1,591,999
Cash Value at Year 30 $271,563 $429,421 $549,016
Death Benefit at Year 30* $673,570 $1,065,111 $1,612,803
Cash Value at Year 40 $486,605 $776,676 $1,080,086
Death Benefit at Year 40* $887,092 $1,415,896 $2,110,007

Who should consider limited pay whole life insurance in Canada?

Limited pay whole life insurance is best suited for Canadians who want lifetime coverage without lifelong payments. It appeals to those with stable income and long-term financial goals.

Who benefits most:

  • High-income professionals: Ideal for individuals who want to finish paying premiums early and enjoy retirement without ongoing expenses. Doctors, lawyers, and executives often use 10-pay or 15-pay plans for efficient wealth planning
  • Business owners: Great for entrepreneurs looking to fund policies quickly and use them as corporate assets. Paid-up policies may also support succession or shareholder protection, though tax treatment depends on Capital Dividend Account (CDA), Adjusted Cost Base (ACB), and other factors
  • Parents or grandparents: Useful for those buying policies for children or grandchildren. A 10-pay or 20-pay plan can lock in coverage early, leaving the next generation with fully paid-up lifetime protection
  • Retirement planners: Perfect for anyone aiming to eliminate financial obligations before retirement. Pay-to-65 structures align naturally with working years, ensuring a stress-free transition into retirement
  • Estate planners: Favoured by individuals building long-term legacy plans. Fully funded policies ensure guaranteed coverage and predictable estate value with no premium surprises later in life

Limited pay whole life insurance offers valuable long-term benefits, but it’s not right for everyone. Understanding its limitations helps you make an informed decision. It may not be ideal for the following reasons:

  • Higher short-term costs: Premiums are compressed into fewer years, so annual costs are higher. This can strain cash flow if income is inconsistent
  • Reduced flexibility: Once you choose a payment schedule (10-pay, 20-pay, etc.), most policies don’t allow changes. Some may offer reduced paid-up coverage or premium offsets
  • Commitment required: Missing payments during the funding period can impact cash value and performance. These plans work best for buyers with predictable income
  • Limited early liquidity: Cash value growth is modest in the first few years, especially for shorter pay periods
  • Opportunity cost: Large early premiums may reduce your ability to save elsewhere or manage debt.
benefits of limited pay

How to choose the right limited pay option

  • Choosing the right limited pay option means matching your payment term to your budget, timeline, and financial goals. Consider your age, income, and whether you want to prioritize liquidity, legacy, or retirement planning.Selecting the right option is not about the lowest cost; it’s about the best fit for your financial timeline and long-term goals. A licensed PolicyAdvisor expert can compare limited pay options and select a plan best suited to your needs.
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Frequently asked questions

What is limited pay whole life insurance?

Limited pay whole life insurance is a permanent policy where you pay premiums for a set number of years, such as  5, 10, 15, 20, or until age 65, instead of for your entire life. Once the payment term ends, the policy becomes fully paid-up, and your coverage continues for life. This structure suits Canadians who want to finish payments early while keeping lifelong protection and building guaranteed cash value.

How does limited pay whole life insurance differ from traditional whole life insurance?

The key difference between limited pay and a whole life insurance plan is how long you pay premiums. With limited pay whole life insurance, payments end after a fixed term, while traditional whole life requires ongoing payments for life. Both offer lifetime coverage and cash value, but limited pay policies cost more annually since you pay them off sooner.

What is paid-up life insurance?

Paid-up life insurance is a policy that no longer requires premium payments but continues to provide lifetime coverage. You can reach paid-up status by completing the limited pay term or electing reduced paid-up status. Some policyholders also use premium offset, where dividends or cash value cover future premiums, though the policy isn’t fully paid-up in that case. It’s a useful option for policyholders who want lifelong coverage without ongoing costs.

Can I convert my existing whole life policy into a limited pay plan?

No, most existing whole life insurance policies cannot be directly converted into limited pay plans. However, some insurers allow premium offset, where dividends cover future premiums, or policy exchanges under certain conditions. It’s best to review your policy terms or consult your advisor to confirm what’s possible with your provider.

What happens after I finish paying premiums on a limited pay plan?

Once you’ve completed your payment term, your policy becomes fully paid-up. You no longer need to make premium payments, but your coverage continues for life. You can also access your policy’s cash value through loans or partial withdrawals, depending on your insurer’s rules.

Who should consider a limited pay whole life policy?

Limited pay whole life insurance is ideal for professionals, business owners, and families who want permanent protection but prefer to pay premiums before retirement. It is also a good fit for those who want to use life insurance for estate planning or tax-efficient wealth transfer.

How can I make limited pay whole life insurance more affordable?

You can make your limited pay plan more affordable by choosing a longer pay term or improving your insurability. You can also use policy features like paid-up additions (PUAs), which let you use dividends to buy extra coverage, boosting your policy’s value without increasing out-of-pocket costs. Some policies also allow additional deposits (ADO), which do require extra payments.

What’s the difference between limited pay and paid-up additions?

Limited pay determines how long you make premium payments, whereas paid-up additions (PUAs) let you use dividends to purchase extra coverage. PUAs may accelerate when a policy reaches paid-up status, but they do not always make the base policy fully paid-up. Instead, they primarily increase your death benefit and cash value without lengthening the payment period.

Can businesses buy limited pay whole life insurance?

Yes, corporations in Canada can use limited pay whole life insurance through corporate-owned life insurance (COLI) to create a valuable corporate asset. The company pays premiums over a set term, and the policy can support buy-sell funding, executive compensation, or long-term financial planning.

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Comprehensive Guide to Life Insurance for Diabetics in Canada

As one of the almost 2.5 million Canadians with diabetes (source: Statistics Canada), you may have hit some stumbling blocks or even brick walls on your search for insurance of any kind. Getting life insurance when you are diabetic can be a little less straightforward than for those without it. But, it is possible to obtain life insurance for diabetics, and it may be less expensive than you assumed.

Why does diabetes affect insurance rates?

Diabetes is a disease that affects how your body uses and produces insulin, a hormone produced by your pancreas. There are three types of diabetes: Type-1 diabetes, Type-2 diabetes, gestational diabetes.

Type-1 diabetes

It is also known as insulin-dependent diabetes, is an auto-immune disorder. For Type-1 diabetics, their pancreas no longer produce insulin, a hormone that helps your body convert sugar to the energy you need. You need to administer synthetic insulin to cover for the food you eat

Type-2 diabetes

People with type 2 diabetes produce insulin, but their bodies do not use or recognize it correctly. They can deal with the condition through oral medication or diet. Type-2 diabetes is the most common form of diabetes in Canada, with approximately 90% of diabetics living with Type-2 diabetes.

Gestational diabetes

It is a temporary form of diabetes associated with pregnancy. The body cannot produce an adequate amount of insulin, leading to an increase in the amount of blood sugar. In most cases, gestational diabetes goes away post-pregnancy

So why would diabetes affect life insurance policy premiums? Well, the stress of constantly fluctuating blood sugar levels puts stress on your internal organs, like your heart and kidneys. The added stress means your organs are prone to failure in their older years. Thus, approving your application takes on added risk factors and adds to the cost of life insurance.

More specifically, Type-1 insulin-dependent diabetes is usually diagnosed in childhood and puts a lifetime of stress on one’s body. This is why insurance rates for Type-1 diabetics are higher.

Type 2 diabetes is more prevalent in individuals after the age of 40, and its effects can be quickly remedied by diet; organ stress is not as great of a factor in medical underwriting.

Gestational diabetes does not usually affect insurance rates, as most expecting mothers opt to do any medical underwriting before or after their pregnancy.

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Can diabetics get life insurance?

Yes, diabetics in Canada can get life insurance in Canada. Diabetics who are in good health, with consistent medication levels, and who keep their blood sugar levels in control can qualify for standard, medically underwritten life insurance coverage.

In medically underwritten life insurance, the life insurance company will arrange for a blood test and likely request for a physician’s report to evaluate and screen for a pre-existing condition and grant approval for a life insurance policy. This process may provide more a higher death benefit for a lower premium, than no medical life insurance.

Much like anyone with a pre-existing health condition, no medical life insurance is another choice for diabetics. No medical life insurance is a policy that is issued without the insured having to undergo a medical exam. It usually has the added advantage of a simpler and faster issuance process that doesn’t require details for every medical condition one may have.

The two most common types of no medical life insurance are simplified issue and guaranteed issue. Read more about simplified vs guaranteed

What are the types of life insurance available to diabetics?

In Canada, diabetics have several life insurance options, though the specifics can vary based on individual health conditions and insurance providers. Here are the primary types of life insurance policies accessible to diabetics:

Term life insurance

Term life provides coverage for a specific period (e.g., 10, 20, 30 years) and is generally more affordable than permanent life insurance.

Term life insurance may have higher premiums for diabetics depending on how well the condition is managed and overall health factors

Permanent life insurance

A permanent life insurance policy includes whole life and universal life insurance. It offers lifetime coverage with an added savings or investment component and has higher premiums than term life insurance. This may also require more stringent medical exams for diabetics

Simplified issue life insurance

Simplified issue life insurance requires no medical exam but only a health questionnaire, designed for individuals with health issues who might have difficulty qualifying for traditional life insurance. This policy typically has higher premiums and lower coverage amounts and is often easier for diabetics with well-managed conditions to obtain

Guaranteed issue life insurance

A guaranteed issue policy involves no medical exams or health questions and guarantees acceptance up to a certain age (e.g., 75 years). It has higher premiums and lower coverage amounts and often includes a waiting period (e.g., 2 years) before the full death benefit is paid out.

This is suitable for diabetics with significant health issues or those who have been declined other types of insurance

Life insurance for type 1 and type 2 diabetics
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Comparing life insurance options for Type 1 and Type 2 diabetes patients

Securing life insurance as a diabetic can be challenging, but options exist for both Type 1 and Type 2 diabetes. The eligibility, cost, and coverage depend on factors like age, disease duration, treatment stability, and overall health. 

While traditional life insurance requires medical exams and detailed health records, no-medical life insurance offers a quicker, hassle-free alternative, but at a higher premium. Understanding the differences in insurance options for Type 1 and Type 2 diabetes can help individuals find the best coverage for their needs.

Best life insurance for type 1 diabetics

The availability of a life insurance policy for people with type 1 diabetes depends on the age of the applicant, duration of the disease, and degree of control. Traditional life insurance companies that require lab results will also seek a doctor’s statement to establish the stability of the treatment and the condition.

In most cases, a life insurance company may apply a rating (higher premium) when approving life insurance for those with type 1 diabetes. No-medical, questionnaire-based options make for an easier and faster process in such cases, albeit they offer life insurance for diabetics at higher premiums.

For no-medical questionnaires, the focus is primarily on the age of the insured, the stability of the medication, and the risk of complications. If you are older, with no change in your insulin dependence in the last 12 months and no associated complications, you can easily get life insurance with no medical exam or obligation to provide medical records.

Best life insurance for type 2 diabetics

People with type 2 diabetes can get life insurance in Canada with the possibility of standard, competitive pricing. Life insurance companies are usually more accommodating when offering life insurance to people with diabetes who do not require insulin injections.

Traditional insurance companies may even consider granting standard regular-health pricing (even more affordable life insurance) to someone who is:

  • Above the age of 50
  • Controlling their blood glucose levels and providing lab results with A1C levels
  • Undergoes regular medical check-ups with a physician or specialist
  • Is treated with oral medications that have not been increased in the past 12 months
  • Follows a diet
  • And has no diabetes diagnosis associated complications

There are also several options with no medical exam for people with diabetes who may not be able to get standard pricing or those that may want easier and faster access to life insurance.

Most no-medical life insurance questionnaires contain a few questions that seek to assess how long you have had type 2 diabetes, whether your medications have changed recently, and whether you have any complications associated with this type of diabetes. Based on simple binary questionnaires, the eligibility of life insurance for diabetics can be established fairly quickly.

Best life insurance companies for diabetics in Canada

There are several companies in Canada that cater to individuals looking for life insurance in Canada. Here are some of the best ones to look out for:

  • Canada Life
  • Sun Life Assurance Company of Canada
  • Manulife
  • Desjardins Financial Services
  • Industrial Alliance Life Insurance
  • Beneva Inc.
  • Royal Bank of Canada (RBC)

What factors affect insurance rates for diabetes?

Several factors affect insurance rates for diabetics, as insurers evaluate risk based on how well the condition is managed and its impact on overall health. Here’s a collated list of factors that influence insurance rates:

Age

  • Your age when you apply for a policy: Younger applicants generally secure better rates due to lower perceived risk
  • Your age when you were diagnosed with diabetes: Earlier diagnosis can lead to higher rates due to longer potential exposure to complications

Type of diabetes

  • Type 2 diabetes: More common and generally considered less risky compared to Type 1 diabetes but still affects rates
  • Type 1 diabetes: Often associated with higher risk due to its complexity and potential for complications
  • Gestational diabetes: Typically resolves after pregnancy; however, if it leads to Type 2 diabetes later, it can affect rates

Severity of your diabetes or blood sugar control

  • Well-controlled diabetes with stable blood sugar levels is viewed more favorably by insurers
  • Poor control with fluctuating blood sugar levels or complications can increase risk and lead to higher premiums

Other medical conditions

  • Additional health issues can increase risk and affect premiums
  • A family history of diabetes or related health conditions can influence rates
  • Excessive alcohol consumption can impact overall health and increase insurance premiums
Cost of life insurance for diabetics

Tips to lower life insurance rates for diabetics

Lowering life insurance rates for diabetics will require you to take proactive steps to manage your condition effectively and demonstrate overall good health to insurers. Here are some tips to help reduce premiums:

  • Maintain good control of blood sugar levels through regular monitoring and adherence to treatment plans, which shows effective management of diabetes to insurers
  • Adopt a healthy lifestyle with a balanced diet and regular exercise, which can help improve overall health and potentially reduce the risk of diabetes-related complications
  • Avoid smoking and limit alcohol consumption, as these factors can negatively impact health and lead to higher insurance premiums
  • Regularly visit healthcare providers for check-ups and management of diabetes, showing insurers that the condition is being actively monitored and managed
  • Keep detailed records of your diabetes management, including medications, lifestyle changes, and doctor visits, to provide evidence of effective control to insurers
  • Compare quotes from multiple insurance providers, as different companies may have varying criteria and rates for diabetics
  • Work with an insurance expert who specializes in high-risk cases so you can find a policy that suits your specific health conditions
a1c levels affect life insurance price for diabetes

How to get life insurance with diabetes?

Getting life insurance with diabetes can be more challenging, but with the right approach, you can find suitable coverage. Here’s a step-by-step guide to help you:

Gather your medical information

  • Collect recent medical records, including blood sugar levels, HbA1c test results, and any other relevant health information
  • Prepare a list of all medications you are taking
  • Note any lifestyle changes you’ve made, such as diet and exercise routines

Manage your diabetes effectively

  • Regularly monitor and maintain your blood sugar levels within the target range
  • Follow a balanced diet, exercise regularly, avoid smoking, and limit alcohol consumption
  • Visit your healthcare provider regularly for diabetes management and check-ups

Provide accurate information

  • Submit accurate and detailed records of your diabetes management, including medications, lifestyle changes, and doctor visits, to show that you are managing your condition well

Apply for insurance

  • Complete the application process, which may include a medical exam for some types of insurance
  • If a medical exam is required, prepare by fasting if instructed, getting a good night’s sleep, and avoiding strenuous activities beforehand

Review and choose the best policy

  • Policy review: Carefully review the terms, conditions, and exclusions of your policy
  • Cost vs. coverage: Balance the cost of premiums with the coverage provided to ensure it meets your needs and budget
  • Final decision: Choose the policy that offers the best balance of coverage and affordability

Why does timing matter with life insurance for diabetics?

Timing matters when applying for life insurance as a diabetic because your current health status and diabetes management can significantly influence the premiums and coverage options you receive. Here are some reasons why timing is crucial:

  • Stable condition: Applying when your diabetes is well-controlled and stable can result in more favorable premiums.  
  • Recent health improvements: If you’ve recently made positive changes to your lifestyle, such as losing weight, quitting smoking, or improving your diet and exercise habits, waiting until these changes are reflected in your medical records can lead to better rates
  • Medical advancements: If new treatments or medications for diabetes have been effective for you, showing a period of stability and improved health can work in your favor with insurers
  • Age considerations: Life insurance generally becomes more expensive as you age, so, applying when you are younger and your diabetes is under control can help lock in lower rates.
  • Health monitoring: Regular check-ups and maintaining detailed health records over time can demonstrate a consistent pattern of good diabetes management, which can be appealing to insurers
  • Temporary health issues: If you have temporary health issues unrelated to diabetes, waiting until you recover from these conditions can help you avoid higher premiums that might result from a recent illness or medical event
  • Gestational diabetes resolution: If you developed gestational diabetes during pregnancy and it has since resolved, waiting until you have a track record of normal blood sugar levels and stable health can improve your chances of obtaining better life insurance rates

Life insurance and diabetes: What can help or hurt your case

When applying for life insurance with diabetes, several factors can influence your application positively or negatively. Understanding these factors can help you navigate the process and potentially improve your chances of securing favorable rates.

Factors That Can Help Factors That Can Hurt
Stable blood sugar control: Demonstrating consistent management through stable levels can lead to more favorable premiums Poor blood sugar control: Inconsistent or poorly managed diabetes with fluctuating levels can lead to higher premiums
Healthy lifestyle: A balanced diet, regular exercise, and avoiding smoking and excessive alcohol consumption can improve overall health and lower premiums Unhealthy lifestyle choices: Smoking, excessive alcohol use, and poor diet can increase insurance costs
Recent improvements: Showing positive changes in diabetes management or overall health can be beneficial History of recent medical issues: Recent health problems unrelated to diabetes can negatively influence premiums
Regular medical check-ups: Maintaining regular visits with healthcare providers and detailed health records can help prove effective management Presence of complications: Diabetes-related complications, such as neuropathy or retinopathy, can increase perceived risk and affect rates
Age considerations: Applying for insurance while younger and with well-controlled diabetes can result in lower rates Additional health conditions: Other health issues or comorbidities can further increase risk and premiums

What are some questions insurers may ask about your diabetes?

When applying for a policy that requires a health questionnaire or physical exam, insurers will ask about your general health, lifestyle, and family medical history. They will also have specific questions regarding your diabetes, such as:

  • What type of diabetes do you have? Understanding whether you have Type 1, Type 2, or gestational diabetes helps insurers assess risk levels
  • When were you diagnosed? The age of diagnosis can impact perceived risk, with earlier diagnoses potentially affecting rates
  • Do you monitor your glucose levels regularly? Regular monitoring indicates effective management of your condition
  • Are you taking insulin, oral medication, or both? If so, provide details on the number of insulin units per day, types of medications, and dosages
  • What is your current diet and exercise routine? Your lifestyle choices can affect your overall health and diabetes management
  • What is your current A1C level? This provides insight into your long-term blood sugar control
  • What has been your average A1C reading over the past year? Consistency in A1C levels is important for assessing diabetes control
  • Have you had any other tests related to your diabetes? This includes tests for complications or related conditions
  • Who is your primary care doctor and when was your last visit? You may need to provide contact details for your healthcare team, including endocrinologists
  • Do you have any diabetes-related complications? This could include high blood pressure, vision impairment, blackout spells, or kidney issues
  • Have you been diagnosed with any other serious medical conditions? Conditions like coronary artery disease or kidney disease can affect insurance rates
  • Have you ever experienced a diabetic or insulin coma? Such events may impact your risk profile and premiums
  • Are you currently on dialysis? Dialysis indicates severe complications and can significantly affect insurance costs
  • Have you had any recent hospitalizations or emergency room visits related to your diabetes? Recent health events can influence risk assessment
  • Have you made any recent changes to your diabetes medication or treatment plan? Recent changes can affect your current health status and risk profile
  • What is your current weight, and have you experienced any significant changes recently? Weight fluctuations can impact diabetes management and overall health
  • Have you been advised by your doctor to make any lifestyle changes or undergo additional treatments? Shows ongoing medical advice and treatment adjustments
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Frequently asked questions

What is the best type of life insurance for diabetics in Canada? 

The best type of life insurance for diabetics often depends on individual health conditions and needs. Generally, term life insurance may be more affordable, while permanent life insurance offers lifetime coverage and an investment component. Simplified issue and guaranteed issue life insurance policies might also be options for those who prefer not to undergo a medical exam.

Can diabetics get approved for life insurance in Canada? 

Yes, diabetics can get approved for life insurance in Canada. Approval and rates depend on factors such as the type of diabetes, control of blood sugar levels, and overall health. Insurance companies assess these factors to determine eligibility and premiums.

How much does life insurance cost for diabetics in Canada? 

The cost of life insurance for diabetics in Canada varies based on several factors, including the type of diabetes, age, overall health, and the level of coverage required. Premiums may be higher than for individuals without diabetes due to the increased risk associated with the condition.

When is the best time for a diabetic to apply for life insurance in Canada? 

The best time for a diabetic to apply for life insurance is when their diabetes is well-controlled and stable. Applying when you are younger and healthier can also help secure better rates. It is advantageous to apply after recent improvements in diabetes management or overall health.

Do all life insurance companies in Canada offer coverage for diabetics? 

Not all life insurance companies in Canada offer coverage for diabetics. Some insurers specialize in high-risk cases and may provide coverage options tailored to diabetics. It is important to compare policies and work with a broker who can help find insurers willing to offer coverage.

Can diabetics get a life insurance policy if they have been turned down before?

Yes, diabetics can get life insurance if they have been turned down before or denied coverage. Read more about your life insurance options when your application has been declined.

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What is whole life insurance and how does it work in Canada?

Whole life insurance is a type of permanent life insurance that offers lifelong coverage and a cash value component, making it both a protective and investment tool.

Unlike term life insurance, which lasts for a set period, whole life insurance remains in force as long as premiums are paid. This article explains whole life insurance and how it works so you can invest in a policy that keeps you and your loved ones protected.

What is a whole life policy in insurance?

A whole life insurance policy is a permanent life insurance plan that provides coverage for the insured’s entire lifetime, as long as premiums are paid. It offers both a death benefit and a cash value component.

The death benefit is the amount paid to beneficiaries upon the insured’s death, while the cash value is a savings feature that grows over time, offering guaranteed returns. In Canada, whole life insurance is popular because it combines protection with a form of savings or investment.

What can whole life insurance be used for?

Whole life insurance can be used for a variety of purposes such as to cover funeral expenses, build wealth, pay for premiums, estate planning and more.

  • Cover funeral expenses
  • Build wealth
  • Pay premiums
  • Support a family
  • Protect your children
  • Leave a legacy
  • Preserve an inheritance
  • Support a business
A whole life insurance policy can be used during your lifetime and can help benefit your beneficiaries after you pass away.

How does whole life insurance work?

A whole life insurance policy requires you to pay a fixed premium amount to keep the policy active. A portion of these premiums goes toward the death benefit, while the rest is invested in the policy’s cash value.

Over time, the cash value grows on a tax-deferred basis. You can borrow against it or withdraw funds under certain conditions. The policy remains in force as long as premiums are paid, ensuring that the death benefit is paid out when the insured passes away.

What are cash value and cash surrender value?

Cash value and cash surrender value are both “living benefits” that you can access from your whole life policy while you are alive.

Cash value is the amount of money that builds in a whole life insurance policy through the investment component. You can access this in multiple ways but only when you’re alive. Simply put, it is the policyholder’s share of the death benefit that can be claimed during the policyholder’s lifetime.

Cash surrender value is the actual amount of money you get from cash value after fees if you cancel or surrender your whole life policy.

what is cash surrender value

Types of whole life policies

Whole life insurance policies can be broadly categorized into participating and non-participating types. Participating policies allow policyholders to receive dividends, which can be used to reduce premiums, purchase additional coverage, or be taken as cash.

These dividends are not guaranteed but depend on the insurer’s financial performance. In contrast, non-participating policies do not offer dividends but often come with fixed premiums and guaranteed benefits, providing more predictable coverage.

Both types offer lifelong protection and a cash value component, but the choice depends on individual financial goals and risk preferences.

1 Participating

  • Covers you for your entire life
  • Has a cash value component
  • Pays annual dividends
  • Has more growth potential
  • Has level premiums that don’t change
  • Guaranteed to pay out a death benefit
  • Can increase the death benefit amount

2 Non-participating

  • Covers you for your entire life
  • Has a cash value component
  • Has level premiums that don’t change
  • Guaranteed to pay out a death benefit
  • Does not pay dividends
  • Has limited growth potential

Advantages of whole life insurance

The main benefits of whole life insurance Canada are that it offers lifelong coverage, builds cash value, and pays a guaranteed death benefit.

  • Lifelong coverage – Your policy will never expire once premiums are paid
  • Cash value – Premium payments are reinvested and grow cash value that you can access during your lifetime by borrowing against it, using it as collateral, withdrawing it, or more
  • Dividends (participating policies only) – Annual dividend payments can be used to reinvest, withdraw, buy more insurance, or more
  • No market volatility – The investment component is managed by the insurance company and it does not fluctuate with the market
  • Guaranteed death benefit – Life insurance will pay out when you pass away no matter what
  • Stable, growing death benefit – Your death benefit or coverage amount can grow over time with cash value or dividends
  • Level premiums – The amount you pay will stay the same for the duration of the entire life insurance policy
  • Limited pay options – Your policy can be paid off in a short time frame so you don’t have to worry about it later
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Disadvantages of whole life insurance

The disadvantages of whole life policies are they are expensive and have limited flexibility in choosing the coverage period.

  • Premiums can be expensive – Whole life policies can cost more than other types of life insurance
  • You can’t choose a coverage period – You cannot select coverage for just a set period; it can only last forever
  • Investment potential may not be as large as with other investments – Growth from a portfolio managed by the insurer will be moderate
  • Policy structure can be complex – Whole life policies involve cash value accumulation and annual dividends, which can be challenging to grasp at first
  • Limited flexibility – Once set, premiums and coverage amounts are often fixed

What is your Whole Life Insurance worth?

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$100K

Cost of whole life insurance in Canada

The cost of whole life insurance ranges between $40 and $450, depending on personal factors like your age, sex, and health, and also on your policy’s details. Check the chart below for some sample quotes.

Whole Life Insurance Quotes in Canada (2024)

Age $100K Coverage – Non-Participating (Female) $100K Coverage – Participating (Female) $100K Coverage – Non-Participating (Male) $100K Coverage – Participating (Male)
20 $42/month $44/month $47/month $54/month
30 $57/month $63/month $65/month $75/month
40 $85/month $92/month $92/month $110/month
50 $127/month $138/month $149/month $164/month
60 $202/month $217/month $245/month $263/month
70 $376/month $376/month $462/month $444/month

*Quotes based on $500k in coverage on a life-pay plan. Quotes based on average prices from leading insurance companies in Canada.

Is whole life insurance tax deductible?

While premiums paid for personal whole life insurance aren’t tax deductible, the policy offers several tax advantages, such as:

  • Tax-deferred cash value growth: Whole life policies entail a cash value component that grows on a tax-deferred basis. That means you won’t incur taxes on the cash value growth until you withdraw it
  • Tax-free death benefit: The death benefit paid to beneficiaries isn’t taxable
  • Tax-free loans against cash value: If you borrow against your whole life policy’s cash value, the loan amount isn’t subject to taxes
  • Tax-free interest-earning deposits: If you choose to receive your annual dividends in an interest-earning deposit, they remain tax-free unless withdrawn

How many years do you pay on a whole life policy?

The number of years you pay for a whole life insurance policy depends on the payment structure chosen at the time of purchase. Typically, whole life policies offer lifetime payments, limited payments, or single-premium policies.

  1. Lifetime payments: You pay premiums throughout your entire life to keep the policy active. This option spreads the cost over time, resulting in lower annual premiums
  2. Limited payment policies: You pay premiums for a set number of years, such as 10, 20, or 30 years, or until a specific age (like 65). After this period, the policy is fully paid, but coverage continues for life
  3. Single premium: You make a one-time lump sum payment upfront, and the policy remains active for your lifetime without any further premiums

Do you get your money back at the end of a whole life insurance?

No, you don’t get your premiums back at the end of a whole life insurance. Instead, you get a cash surrender value that depends on the total cash value minus any applicable charges that the insurer may levy.

If your policy has a cash value of $50,000 and has accumulated $5,000 in dividends, but has $2,000 as surrender charges, your cash surrender value would be $53,000. This is calculated in the following way:

$50,000 + $5,000 – $2,000 = $53,000.

The cash value can be withdrawn or used as collateral for a loan. The death benefit is paid to beneficiaries upon your passing provided the policy remains active.

Does your money grow in whole life insurance?

Yes, your money grows in a whole life insurance policy through its cash value component. In Canada, whole life insurance not only provides lifelong protection but also builds cash value over time.

A portion of your premiums is allocated to this cash value, which grows at a guaranteed rate, often supplemented by dividends if you have a participating policy.

The cash value can serve as a valuable financial resource—you can borrow against it, use it for future premiums, or even access it for retirement or other expenses.

This growth is tax-advantaged, meaning you won’t pay taxes on the cash value growth as long as it remains within the policy. Whole life insurance offers both security and a way to build wealth over time, making it a popular choice for Canadians seeking long-term financial planning.

Can you cash out life insurance before death?

Yes, you can cash out life insurance before death if the policy has a cash value component. You can do so through a policy loan, partial withdrawal, or complete policy surrender.

  • Policy loan: Borrow against the cash value, usually at a competitive interest rate
  • Partial withdrawal: Take out part of the cash value without cancelling the policy
  • Surrender: Cancel the policy and receive the full cash value minus fees

How much whole life insurance should I buy?

Choosing the right amount of whole life insurance depends on your financial goals and the needs of your loved ones. While whole life insurance offers lifelong coverage and cash value growth, it’s essential to determine how much coverage will adequately protect your family.

Two common strategies to help you decide are the ‘Ten times salary’ and the ‘Years to retirement’ rules.

The ‘Ten Times Salary’ Rule: This rule suggests buying a policy with a death benefit equal to ten times your annual salary. For example, if you earn $80,000 per year, you would aim for a policy with an $800,000 death benefit. This method ensures that your family can maintain their current lifestyle, cover debts, and manage expenses in the event of your passing. It’s a straightforward approach that offers a solid financial cushion.

The ‘Years to Retirement’ Rule: This strategy focuses on covering your income until retirement. Multiply your annual income by the number of years left until you retire. If you earn $80,000 annually and plan to retire in 20 years, you’d need $1.6 million in coverage. This method ensures that your family can replace your income until you’re no longer working.

What are the payment options for whole life policies?

Whole life insurance offers several flexible payment options to fit different financial needs. You can opt for lifetime payments, where premiums are spread across your entire life, keeping the annual cost lower.

Alternatively, limited payment plans allow you to pay off the policy within a set timeframe, such as 10, 20, or 30 years, or by a specific age like 65. For those looking for convenience, a single premium option is available, where a lump sum is paid upfront, securing lifetime coverage without any further payments.

Children’s whole life insurance

Whole life insurance for children provides lifelong protection with added financial benefits such as growing cash value over time. Here’s why whole life insurance for children can be a smart choice:

Cost-effective payments: Premiums for children’s whole life policies are generally lower, making it an affordable way to secure coverage for life. Since rates are locked in early, you avoid higher costs later

Guaranteed lifetime coverage: Once a policy is in place, the child is covered for life, regardless of future health changes. As long as premiums are paid, the policy cannot be canceled by the insurer.

Securing insurability: Buying insurance early ensures that the child has coverage even if they develop health issues later. This helps avoid challenges in obtaining insurance as an adult

Cash value that builds over time: Children’s whole life policies build cash value over time, offering a financial asset they can access later for education, a home, or other needs. The cash value grows tax-deferred, adding long-term benefits

Learn more about life insurance for children

Case study: A whole life insurance example

Let’s look at how whole life coverage works in a case study. In this example we’ll look at John, a 30-year-old Canadian who’s thinking about estate planning. He wants a lifetime insurance policy so he can leave something behind for his family after he passes away.

The chart below shows his projected cash value over time.

Age: 30

Gender: Male

Policy type: Whole life (non-par)

Death benefit: $250,000

Annual premiums: $1,565

Payment type: Life pay (premiums paid every year for entire life)

Feature Whole life insurance Universal life insurance
Cash value Yes Yes
Dividends No (for participating policy) Yes
Investment choice No Yes (limited to select portfolios)
Premiums Steady for the entire policy Varies (depending on investment returns)
Tax advantages Tax-free death benefit for your estate Tax-free death benefit for your estate
Policy disadvantages Lower returns than traditional investing Generally more expensive premiums

*Figures from an insurance illustration for a Desjardins non-participating whole life insurance policy purchased through PolicyAdvisor.com for a 30-year-old male in normal health.

Remember, John can use the cash value from his policy to build up his savings while still making sure his family would have enough money to carry on when he’s no longer around.

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Can you borrow from whole life insurance?

Yes, you can borrow against the cash value of a whole life policy. This is called a policy loan and comes with several benefits like a no credit check and flexible repayment.

  • No credit check: The loan is secured by your cash value
  • Flexible repayment: You can choose when and how to repay the loan. However, if the loan is not repaid, it will reduce the death benefit. Interest also accrues on the borrowed amount
  • Tax-free loan: A whole life policy loan remains tax-free as long as you do not exceed the amount you have paid in premiums

How to find the right whole life insurance policy?

Choosing the right whole life insurance policy requires careful consideration of several factors to ensure it aligns with your financial goals. Here’s a step-by-step guide to help you make an informed decision:

Choose the amount of coverage you need: Determine how much coverage will adequately protect your family. Consider factors like income replacement, debt, future expenses, and long-term financial goals

Examine riders: Riders are optional add-ons that enhance your policy. Popular options include critical illness coverage, waiver of premium, and accelerated death benefits. Assess which riders suit your needs

Look at the rate of return on cash value: Whole life policies build cash value over time. Evaluate the guaranteed rate of return and any potential dividends if you’re considering a participating policy

Be aware of surrender charges
If you cancel your policy early, surrender charges may apply. Understand these fees and how long they last to avoid surprises

Understand the different approval processes: Some policies require a medical exam, while others offer simplified or guaranteed issue options. Choose the process that best suits your health status and preferences

Check the insurer’s financial strength: A financially strong insurer is more likely to meet its long-term obligations. Review ratings from agencies like AM Best or Moody’s to gauge stability

Speak with our advisors: Our experienced advisors help you compare life insurance quotes from 30+ top insurers across Canada so you can choose a plan that best meets your needs

What other types of life insurance can I get in Canada?

If you’re looking for alternatives to whole life insurance, these are the other types of life insurance that you can get in Canada, such as term life insurance, term-to-100 insurance, universal life insurance, funeral insurance, and no-medical life insurance.

  • Term life insurance
    A type of life insurance that lasts for a certain number of years, called a term. Usually inexpensive and great for short-term needs.
  • Term-to-100 life insurance
    A type of life insurance policy that covers you for your entire life, but does not have a cash value or investment component like whole life does.
  • Universal life insurance
    A type of permanent life insurance that gives the policyholder more control over the investment part of the policy.
  • Funeral insurance
    A type of permanent life insurance that is designed specifically to cover end-of-life expenses. Also called Final Expense Insurance.
  • No-medical life insurance
    A type of insurance coverage that does not require a medical exam, and can ask just a few or no health questions at all. Usually gives lifelong coverage but comes with a lot of downsides.
Learn more about the different types of life insurance in Canada

Difference between universal and whole life insurance?

Universal and Whole are both types of permanent life policy. But one of the main differences between a universal policy and a whole life policy is that universal gives you more control over your investments. This means it has greater growth potential, but it’s also more risky.

Feature Whole life insurance Universal life insurance
Cash value Yes Yes
Dividends No (for participating policy) Yes
Investment choice No Yes (limited to select portfolios)
Premiums Steady for the entire policy Varies (depending on investment returns)
Tax advantages Tax-free death benefit for your estate Tax-free death benefit for your estate
Policy disadvantages Lower returns than traditional investing Generally more expensive premiums

What age to get whole life insurance?

Although there is no ideal age to get a whole life insurance, the sooner you buy one, the better it will be for you. The youngest age limit to get life insurance in Canada is 18 years. Starting early on whole life insurance can have certain benefits such as:

  • Lower premiums: Premiums are significantly cheaper when you’re young and healthy
  • Guaranteed coverage: Secures lifelong coverage, even if health conditions develop later
  • Builds cash value early: More time for your policy to accumulate cash value, creating a financial safety net
  • Long-term savings: Spread costs over a longer period, making it more affordable
  • Future financial security: Provides stability for dependents and can be used for estate planning or retirement

Is whole life insurance a good investment?

We do not recommend buying life insurance exclusively as an investment strategy. Its purpose is to provide lifelong protection and financial security your family can rely on, not to provide capital gains.

The average rate of returns for whole life insurance varies, but is usually around 2-4% per year. This is not bad. But, if you’re only looking for an investment vehicle to generate high returns in a short amount of time, you would be better off with other options.

Learn more about whether life insurance is a good investment

Should I buy whole life insurance or put my money into savings?

If you’re wondering whether you should buy whole life insurance or put the money into savings, a whole life policy is a much safer bet. Here’s why:

  • Unexpected emergencies can arise and cause you to dip into savings
  • The death benefit payout your family receives is usually far greater than you would be able to save and far greater than you pay in premiums in that same amount of time
  • There are added tax advantages because the death benefit is paid out tax-free, so your family gets to hold onto more of the money

What happens if I surrender my whole insurance policy?

You can surrender your policy by ending it at any time. In that case you would get the cash surrender value and no longer have coverage. You may have some options to change your coverage into a policy with a lower death benefit, or to a term life policy.

But it depends on your provider — you should ask your insurance advisor about your options.

How soon can I cash out my whole life insurance policy?

It depends on your provider. Most Canadian companies will let you access your policy’s cash value on the anniversary after 5 or more years. This is whether you want to withdraw it, borrow against it, or access it any other way.

But you may want to wait. The longer you let whole life insurance cash value accumulate, the bigger the amount you can use and the more benefit you can have.

How much can I borrow from a whole life policy?

You can normally borrow up to 90% of your policy’s cash value if you want to take out a policy loan directly from your insurance provider. If you want to borrow from a bank or lender and just use your policy as loan collateral, you can borrow up to 100% of the premiums you paid.

How to access cash value

We’ll help you find the best whole life insurance policy!

If you’re looking for the best whole life insurance policy, speak to a PolicyAdvisor expert who will help you compare and choose the best plan based on your requirements and budget.

With PolicyAdvisor, you also get free instant quotes, the lowest rates across the market, and lifetime after-sales support. Schedule a free consultation with one of our licensed advisors today!

Need insurance help?

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Frequently asked questions

How can I find cheap whole life insurance quotes in Canada?

Find the cheapest whole life insurance quotes online using our free quoting tool. Our platform scans the market in seconds to show you your best life insurance match instantly.

You can also check out our listing of current life insurance promotions in Canada. Or book a free consultation call with one of our licensed advisors.

How long does it take to build cash value?

It usually takes years to build up a substantial amount of cash value — anywhere from 10 years or more. You can also help speed things up by paying more into the policy.

Alternatively, some policies are made to help you build cash value as quickly as possible. UV Insurance Company is a great example of this with their Whole Life High Values permanent policy.

Can I get life insurance riders with whole life insurance?

Yes, you can enhance a whole life insurance policy by adding riders, depending on the options your insurance provider offers. Commonly available riders include a term rider, child rider, accidental death and dismemberment benefit rider, guaranteed insurability rider, return of premiums rider, critical illness rider, and disability waiver of premiums rider, among others.

Do I need a medical test to get a whole insurance policy?

It depends, but a medical exam is not needed in many cases. In general, if you’re a Canadian citizen or resident in good health and you’re getting under $500K in coverage, you will probably not be asked to take a medical exam.

Are whole life insurance policies taxable?

The relationship between taxes and whole life insurance can be viewed from various perspectives. Generally, certain aspects of whole life insurance are non-taxable, such as death benefit payouts, dividends if reinvested in the policy, policy loan proceeds below the adjusted cost basis, and third-party collateral loans using the cash value.

On the other hand, some elements are taxable, including cash dividends, policy withdrawals exceeding the adjusted cost basis, and policy loans that go beyond the adjusted cost basis. It is essential to consult a licensed insurance advisor or tax professional to understand how these rules pertain to your specific situation.

Can I use a whole life policy to “be my own bank”?

No, you cannot use your insurance policy to become your own bank.

You may have seen this claim on social media platforms like TikTok, where some people claim you can use whole life insurance for “infinite banking.” But if something seems too good to be true, it usually is.

The concept of “infinite banking” does exist, but it’s very complicated. And it doesn’t work the way some catchy videos suggest.

Can I convert my term life insurance policy to a whole life policy in Canada?

Yes, many Canadian term life insurance policies offer a conversion option, allowing you to switch to whole life insurance without a medical exam. This is beneficial if you want permanent coverage or have developed health issues that might make it difficult to qualify for a new policy. Converting ensures lifelong protection and the added benefit of cash value growth. However, premiums will likely be higher after conversion.

What happens if I miss a premium payment on my whole life insurance policy?

Missing a premium payment on your whole life policy can have varying consequences depending on the policy’s terms. Many policies include a grace period, typically 30 days, during which coverage remains active. If you fail to pay within this window, the insurer may use the policy’s cash value to cover premiums. If no cash value is available, the policy may lapse, leading to a loss of coverage. Some policies offer options like automatic premium loans to prevent lapses.

How does whole life insurance affect my eligibility for government benefits in Canada?

The cash value of a whole life insurance policy can affect eligibility for certain government benefits. For programs like Old Age Security (OAS) and the Guaranteed Income Supplement (GIS), only income is assessed, not assets. However, if you withdraw cash from your policy, it may count as income, potentially reducing your GIS benefits. Proper planning can help minimize any impact on government assistance.

Can I use my whole life insurance policy as collateral for a loan in Canada?

Yes, you can use your whole life insurance policy as collateral for a loan, thanks to its cash value component. Many Canadian lenders accept this arrangement, allowing you to borrow against your policy. Alternatively, you can take a policy loan directly from the insurer. In both cases, it’s important to maintain the policy and repay the loan to avoid reducing the death benefit or risking a policy lapse.

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Return of Premium in Critical Illness Insurance: What You Need to Know

A return of premium (ROP) rider in critical illness insurance is an optional add-on that refunds the premiums you’ve paid if you don’t make a claim during the policy term or under specific conditions, such as surviving the term or passing away.

If you’re considering critical illness insurance, adding an ROP rider can help you feel more secure about your investment. This rider ensures that even if you never need to use the coverage, you’ll still benefit financially.

In this article, we’ll explain how the return of premium rider works and benefits your finances.

How does a return of premium work?

In critical illness insurance, return of premium riders are available usually as an add-on. With this rider, you pay your monthly premiums as usual, and the policy provides coverage for critical illness or disability claims.

However, if no claim is made or under specific conditions, the insurance provider refunds a portion or all of the premiums you’ve paid.

There are three common types of ROP:

  • Upon death (Return of premium on death – ROPD): If you pass away while the policy is active, the insurer refunds all eligible premiums to your appointed beneficiary
  • At the end of the contract (Return of premium on expiry): If the policy term ends without a claim, the insurer refunds the premiums paid
  • On cancellation or surrender (Return of premium on cancellation/surrender): Some insurers offer partial or full premium refunds after a set number of years or at specific ages, like 65 or 75

Each provider has unique rules about how premiums are refunded and under what circumstances. To ensure you choose the right option for your needs, we recommend that you schedule a call with our experienced advisors.

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What are the benefits of return of premium riders?

Return of Premium (ROP) riders provide peace of mind by refunding premiums, adding value to your insurance, offering flexible refund options, and reassuring risk-averse policyholders.

A return of premium rider:

  • Ensures that you get a refund of premiums if no claim is made
  • Turns your policy into a savings tool with either coverage or a payout
  • Offers reassurance for those worried about losing their investment
  • May offer refunds on expiry, surrender, or death, depending on the rider

What are the disadvantages of return of premium riders?

The disadvantages of return of premium riders are that they come with higher premiums, require long-term commitment, may exclude certain fees from refunds, and could limit potential investment opportunities.

  • Higher premium costs: The rider significantly increases your policy premiums
  • Long-term commitment: Requires maintaining the policy for the full term to benefit
  • Limited returnable premiums: Refundable premiums may exclude certain fees or add-ons
  • Opportunity cost: Extra premiums could be invested elsewhere for potentially higher returns

Which critical illness insurance providers offer return of premium riders?

Many Canadian insurance providers such as Beneva, Sun Life, RBC, Industrial Alliance, Desjardins, Manulife, Canada Life, and Empire Life offer return of premium (ROP) riders.

These riders are offered with different options like Return of Premium on Death (ROPD), Return of Premium on Expiry (ROPX), Return of Premium on Cancellation (ROPC), and other flexible refund features.

Insurers offering return of premium riders with critical illness plans

Insurance Provider ROP Options
Beneva  ROPD, ROPX, ROPC
Sun Life  ROPD, ROPX, ROPC
RBC  ROPD, refunds all premiums if the policyholder dies while the policy is active
Industrial Alliance ROPD and flexible ROP options that vary by term
Desjardins  ROPD, ROPX, ROPC
Manulife  ROPD, ROPX, Return of Premium on Surrender (ROPS), with partial/full refunds based on term
Canada Life Various ROP options included in critical illness plans; specifics depend on the plan
Empire Life Return of Premium on Surrender or Maturity, offering percentage refunds if no claims are made

Learn more about the best critical illness insurance companies in Canada
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What is the cost of a return of premium rider in critical illness insurance?

The cost of adding a return of premium (ROP) rider in a basic critical illness policy costing $79.65 per month could be $117.99 per month

A return of premium rider significantly increases your critical illness insurance premiums, typically by 30–50%, depending on the rider type, insurer, and your policy details.

These costs also differ based on the type of return of premium rider:

  • Return of premium on death (ROPD): Lower additional cost since it refunds premiums only if the insured passes away during the policy term
  • Return of premium on expiry (ROPX): Higher cost as it guarantees a full refund of premiums if no claim is made by the end of the term
  • Return of premium on surrender (ROPS): Costs are similar to ROPX but allow partial refunds if the policy is canceled early

Additionally, long-term policies like term-75 or lifetime coverage tend to incur higher premiums for ROP riders due to extended refund commitments.

Is a return of premium on critical illness taxable?

No, the return of premium (ROP) benefit on critical illness insurance is generally not taxable in Canada. When you purchase a critical illness insurance policy, you pay your premiums using after-tax dollars, meaning the money you use to pay for the policy has already been taxed.

Therefore, when you receive a refund of those premiums through an ROP rider whether upon expiry, surrender, or death, it is treated as a return of your personal contributions, not as income.

Comparison of return of premium riders with traditional critical illness insurance

Return of premium riders enhance critical illness policies by offering premium refunds, unlike traditional plans that provide coverage only. Here’s how these differ:

Premium refunds:

  • ROP riders: Refund premiums if no claim is made (on expiry, death, or surrender)
  • Traditional CI plans: Do not refund premiums regardless of claims

Cost:

  • ROP riders: Typically 30–50% more expensive
  • Traditional CI plans: More affordable but lack refund benefits

Flexibility:

  • ROP riders: Allow refunds under specific conditions (expiry, death, surrender)
  • Traditional plans: Offer no such options

Best suited for:

  • ROP riders: Ideal for risk-averse individuals seeking financial security
  • Traditional plans: Suitable for those focused on lower premiums
Critical illness riders vs Critical illness insurance: Read more!

How do I get a return of premium coverage?

You can add a return of premium rider to your critical illness insurance policy while purchasing the plan or during eligible upgrade periods.

To get ROP coverage, you need to consult with your insurance provider to explore available rider options. Typically, a return of premium rider is added when purchasing a long-term critical illness policy. The process may involve assessing your eligibility based on age, health, and other criteria.

To qualify for ROP coverage, you must meet specific insurer requirements regarding age, policy type, and health status.

  • Age requirements: Most insurers offer ROP riders to individuals aged 18–65
  • Policy type: ROP is typically available on long-term critical illness policies, not short-term plans
  • Health status: Eligibility may require passing a medical exam or meeting the insurer’s health guidelines
  • Consistent premium payments: Some insurers mandate a history of timely premium payments
  • Insurer-specific rules: Each provider may have unique conditions for adding ROP, such as coverage amount or policy terms
Read more about when to get critical illness coverage.
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Frequently asked questions

What happens to my return as a premium rider if I cancel my policy early?

If you cancel your critical illness insurance policy early, the impact on your return of premium (ROP) rider depends on the specific terms of the rider. Policies with a Return of Premium on Surrender (ROPS) option may provide a partial refund based on how long the policy was active.

For example, you might receive 50% of your premiums back after 20 years, with the percentage increasing the longer you keep the policy. However, not all ROP riders include this option, so it’s important to review your policy details.

Can return of premium riders be added to existing critical illness policies?

In most cases, return of premium (ROP) riders cannot be added to an existing critical illness insurance policy. ROP riders are usually selected at the time of purchase and integrated into the policy from the start. If you are interested in this feature, you may need to apply for a new policy that includes an ROP option.

How does a return of premium rider affect my overall premium rates compared to standard policies?

Adding a return of premium (ROP) rider to your critical illness insurance policy can significantly increase your premium rates—typically by 30–50%. The exact increase depends on the type of ROP rider (e.g., on expiry, death, or surrender), the policyholder’s age, and the duration of the policy.

For instance, a standard premium of $79.65 per month could rise to $117.99 with an ROP rider, reflecting an additional $33.84 monthly. While the cost is higher, the rider offers added financial security and peace of mind.

Are there any age restrictions for purchasing a return of premium rider with critical illness insurance?

Yes, there are generally age restrictions for purchasing return of premium (ROP) riders, and these vary by insurer. Most providers allow ROP riders for policyholders up to a specific age, such as 60 or 65, since the rider often involves long-term commitments or payouts tied to policy maturity.

Additionally, age impacts the cost, as older policyholders typically face higher premiums for adding an ROP rider. Be sure to check the eligibility criteria with your insurer.

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Should I get life insurance if I’m covered through work?

Getting individual or private life insurance to supplement your group life insurance plan is usually recommended to ensure you have adequate coverage. Almost 39% of life insurance policies in Canada are through group term insurance. With such a large number of Canadians covered through their work, many are under the impression that it’s enough coverage for their family too.

However, group life insurance plans have limitations and restrictions, and offer limited coverage. Read on to know more about group and individual life insurance plans, their advantages and disadvantages, and more.

What is life insurance?

Life insurance is an agreement between you and an insurance company that in the event of your demise, they will pay a lump sum, tax-free death benefit to someone you choose (your beneficiaries). In exchange, you agree to pay a premium to the insurance company. 

There are two main types of life insurance plans that an individual can choose from:

  • Term life insurance that lasts for a specific period of time, generally 10, 20, or 30 years
  • Permanent life insurance which covers you for your entire life and generates a cash value component. Some policies also pay dividends depending on your plan type

Life insurance can be bought by an individual (personal life insurance) or offered by an employer as part of a group plan. 

Learn more about the different types of life insurance
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What is group life insurance?

A group life insurance is  a contract or an agreement that promises to pay an employee’s dependents a tax-free lump sum amount in the event of their demise. It is offered by an employer to a “group” of people—the employees. A group life insurance policy helps soften the financial impact that comes with losing an earning member of a family. 

Most group life benefits are offered as term life insurance that is renewed annually by the insurance provider. Unlike whole life insurance which covers an individual for their entire lifespan, term life policies provide coverage for a certain “term” or fixed period of time. 

Read about group life insurance in our comprehensive guide

Do I need individual life insurance if I am covered through work?

Yes, supplementing your group life insurance with individual life insurance coverage is highly recommended. Group life insurance plans generally payout up to one or two years of your salary. This may not always be enough for your family after you pass away. 

To ensure your family’s living expenses, your funeral fee, your children’s education costs, and other expenses, are covered, you need to get individual life insurance. When you buy an individual life insurance plan, you also get the option to get a participating whole life insurance policy. This type of policy gives you a cash value component and dividends, both of which can be accessed while you’re alive or after your demise. 

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What is the difference between group and individual life insurance?

Group life insurance is offered by an employer to a group of people (the employees), while individual life insurance only covers the primary policyholder. Group life insurance plans offer limited coverage and the plan details are designed based on the employer’s budget and recommendations. Individual life insurance policies are customized to fit the needs of the policyholder. It lets policyholders choose their coverage amount, duration, and add additional riders to their core plan. 

Difference between group and individual life insurance

Feature Group life insurance Individual life insurance
Coverage type Usually offered as a term life insurance plan to all group members Individual policyholders can choose between term and permanent life insurance plans depending on their financial requirements
Premiums Lower premiums since the insurer’s risk is spread in a larger pool Typically more expensive since the policies are customized for an individual
Portability Coverage is tied to employment—if you leave your job, you are likely to lose coverage Coverage lasts for as long as you pay your premiums or your policy’s duration
Flexibility Limited Highly flexible 
Tax implications Tax benefits are generally limited to premiums paid by the employer, and employees may not receive additional tax deductions Premiums paid can often be deducted from taxable income under certain conditions, providing potential tax advantages

Life insurance through work
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What type of life insurance do employers offer as a group benefit?

Most employee life insurance is term life insurance. Although other types of permanent life insurance are also sometimes offered.

With group term life insurance plans, the death benefit is offered as a flat dollar amount, as a multiple of an employee’s annual salary (such as one or two times your annual salary), or a mix of both.

Do employers pay for group term life insurance?

Most private employers will pay for a substantial, if not the entire, portion of the premiums for group life insurance. The only thing to note: the coverage offered is typically basic. This means there is no customization or riders built in. The cost of additional supplementary coverage is usually paid for by the employee.

What are the benefits of group life insurance?

There are a number of benefits of group life insurance that make it an attractive option for those who are offered it through work or a professional association.

Affordability: An employer often pays for most – if not all – of the life insurance premium so there is very little or no cost to the member of the plan. If you do need to pay a portion of the premiums, they are usually less expensive. This is because the insurance company prices it on the basis of the underlying risk profile of the entire group as a whole rather than as an individual insurance applicant.

Convenience: It’s easy and convenient to sign up with only a small amount of paperwork and no individual underwriting. The payments are usually through payroll deduction, so no worries about policy lapsing because you missed your premium payments.

Limited underwriting: Most group term life contracts do not require any medical exam to be administered to the individual plan members. Members may be automatically or voluntarily enrolled in the overall group life insurance plan. However, an eligible employee may be required to go through medical underwriting, to establish good health in special circumstances such as when seeking an amount higher than the group coverage or when trying to rejoin the plan, after initially declining coverage.

What is the main disadvantage of group life insurance?

The main disadvantage of group life insurance is the one-size-fits all approach that assumes that every member of the group is likely to need the same amount of coverage. This is not always the case and life insurance coverage should be customized to individual needs. 

Other disadvantages of a group life insurance policy are:

Lack of control: Another disadvantage is that the plan sponsors (i.e. the employer or the organization) or even the insurance company can change the plan anytime they choose or even discontinue it altogether. Because you are sharing a plan among others in a group, it cannot be tailored to meet your own unique needs. There may be exclusions for medical conditions that you may have.

Limited portability: Group life insurance is dependent on an individual’s affiliation with the group. Just because one particular job includes insurance, there’s no guarantee that the next one will. If you find yourself in a position where you need to purchase life insurance once you make a career change, your premiums are likely to be much higher by then as you are a little older and more expensive to insure from an underwriting perspective.

Taxation: Lastly, depending on how your employer structured the benefit fees, you might need to pay taxes on the payout.

What happens to my group life insurance coverage if I leave my employer?

Employer-offered life coverage is linked to your employment. This means it covers you and your dependents until your employment period ends—whether you quit or you’re fired by the employer.

Many employer-offered plans include an option to convert the group coverage to an individual policy, upon leaving the employer. However, the cost of conversion from group to individual coverage is significantly higher and most people tend to get new individual coverage at that time. 

Typically, only those individuals who may have pre-existing health conditions, and may find it hard to get individual coverage based on a medical exam, will take advantage of this conversion option.

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Frequently asked questions

Does life insurance cover job loss?

No, life insurance does not cover job loss. It pays your beneficiaries a lump sum of money in the event that you, the employee, pass away. Job loss insurance is a separate insurance product. Disability insurance provides income replacement (usually 60-80%) in the event that you are injured or ill and can no longer work. 

Does group life insurance end at retirement?

Yes. Group life insurance is dependent on your continued employment; therefore, at retirement, your group life insurance also expires. However, as mentioned above, you will typically have the ability to convert the group plan into individual coverage, without providing any evidence of good health. The conversion has to be requested within a limited period of time, usually 31 days. The conversion option is much more expensive since no evidence of good health is provided.

Are my dependents covered through employer life insurance?

Sometimes. Most employer-offered life insurance plans will allow an employee to extend coverage to also include their dependents, such as married or common-law spouse and dependent children up to a certain age, such as 21 years. But that’s not always the case, so check your policy documents!

Is group life insurance a taxable benefit?

Yes, employer-paid life insurance is considered a taxable benefit. With group term life insurance paid by the employer in Canada, the premiums appear on your T4 slip and are reported on your tax return as a taxable benefit.

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Life Insurance Age Limit in Canada – Comprehensive Guide to Rates and Coverage

What is the age limit for life insurance in Canada?

In Canada, the maximum age limit for purchasing life insurance is between 75 and 85. For term life insurance, you can continue to renew your policy until you reach 85 years of age.

For whole life or universal life insurance, you can purchase a life insurance policy until you reach the company-approved age limit.

However, the exact age limit may vary from one company to another based on their underwriting guidelines. For instance, companies like Sun Life and Desjardins can offer life insurance to individuals up to 85 years of age.

Types of life insurance policies and their age limits

Although the age limit varies from one insurance provider to another, here are a few general age limits based on various types of life insurance. Take a look:

  • Term life insurance: Applicants may qualify for term life insurance up to around 70 or 75 years old. After this age, options may become limited, and insurers often restrict the length of coverage available
  • Whole life insurance: This type of insurance generally allows applicants up to 85 years old. Whole-life policies provide lifelong coverage and can be a viable option for older individuals seeking insurance
  • Guaranteed issue life insurance: This type of policy is specifically designed for seniors and usually has an age limit of about 75 years old. It is accessible even for those with pre-existing conditions, though it may come with higher premiums

Find out more about the various types of life insurance in Canada through our detailed blog.

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How age limit impacts life insurance policy premiums

Life insurance premiums increase with age due to the higher risks associated with older individuals. As people age, the likelihood of developing health issues or facing mortality increases. As a result, insurers raise premiums to cover potential claims. 

The risk of chronic conditions, hospitalization, and other health-related expenses grows over time. These risk factors prompt insurers to adjust premiums accordingly to ensure their own financial stability.

Factors influencing premium rates of life insurance policies

Here are a few factors influencing life insurance premium rates:

  • Age: Younger individuals generally pay lower premiums since they are considered less risky and likely to live longer
  • Health status: Pre-existing conditions, family’s medical history, and lifestyle choices like smoking can significantly impact premium rates
  • Policy type and coverage amount: Whole life insurance typically has higher premiums than term life insurance. Higher coverage amounts also lead to higher premiums
  • Occupation: High-risk jobs can result in higher premiums due to the increased likelihood of accidents and injury

Cost of life insurance by age

Life insurance premiums may vary according to an individual’s age. The older a person gets, the higher the cost of life insurance may become. 

Check out our detailed table depicting the average monthly premiums paid by men and women of different age groups:

Term life insurance for ages 25-65

Age Group Non-smoker Male Non-smoker Female Smoker Male Smoker Female
25-34 $15 $13 $30 $25
35-44 $20 $18 $45 $35
35-44 $50 $40 $100 $80
55-64 $100 $80 $180 $150
65+ $200 $150 $350 $300

Whole life insurance for ages 25-65

Age Group Non-smoker Male Non-smoker Female Smoker Male Smoker Female
25-34 $275 $250 $350 $300
35-44 $350 $300 $475 $400
35-44 $500 $425 $700 $575
55-64 $750 $625 $1,100 $900
65+ $1,200 $1,000 $1,800 $1,500

Why age limits matter in life insurance policies

Knowing about the age limit of life insurance can be beneficial for most individuals seeking coverage. Here are a few reasons why age limit matters:

Risk assessment

Companies assess risk based on an individual’s age. As individuals age, their likelihood of health issues and mortality increases, which directly impacts premium rates. 

Insurers set age limits to manage their risk exposure effectively and ensure financial stability.

Financial planning and security

The true purpose of life insurance is to provide a financial safety net to the insured’s family. Prioritizing the age limit ensures that the insured can secure coverage while they’re financially stable. 

By planning ahead and getting life insurance within the standard age limit, the insured individual can ensure the overall financial security of their loved ones in their absence.

Long-term financial commitment

Since life insurance is usually a long-term investment, it requires the insured individual to have the financial stability and affordability for paying premiums. 

Getting life insurance at the right time ensures longer coverage periods with lower premiums. On the other hand, late applicants may only receive shorter coverages at a much higher premium.

If you’re a senior looking for the right life insurance fit, we’ve got you covered. Read our blog to find out more.

Types of life insurance for seniors

Seniors in Canada can avail life insurance options tailored to their unique health conditions and coverage needs:

1 Term life insurance

Term life insurance is ideal for seniors under 75 who seek coverage for a specific period. It provides a death benefit if the policyholder passes away within the term but doesn’t build cash value. Premiums are generally lower than permanent life insurance.

2 Whole life insurance

This is a type of permanent insurance that covers the policyholder for life, provided premiums are paid. 

It also accumulates cash value over time, which can be borrowed against or withdrawn. Whole life insurance can be availed by seniors up to 85 years of age.

3 Simplified issue life insurance

Simplified issue life insurance involves a simple health questionnaire without a medical exam. It’s a good option for seniors with minor health concerns. This insurance provides faster approval and moderate coverage.

4 Guaranteed issue life insurance

Guaranteed-issue life insurance is ideal for seniors with significant health issues. This policy provides guaranteed approval regardless of health status. However, these insurance policies have higher premiums with lower coverage amounts.

Finding the best life insurance rates for seniors

Getting a competitive life insurance rate for seniors can be quite tricky but not impossible. For individuals over 50, a detailed comparison of multiple insurance policies and their quotes can help them find the right coverage at the most affordable price.

Tips for obtaining competitive quotes

Here are a few effective tips for obtaining the most competitive life insurance rates in Canada. Take a look:

  • Choose the right type of insurance: Depending on your health and financial needs, select a policy type that offers the best balance of coverage and cost, such as term life, whole life, or guaranteed issue life insurance
  • Consider a medical exam: If you’re in good health, opting for a traditionally underwritten policy with a medical exam may result in lower premiums compared to no-medical or guaranteed issue policies
  • Review policy features: Pay attention to policy features like renewal options, cash value accumulation, and additional riders (e.g., critical illness or long-term care). These can add value to your policy or adjust it to better fit your needs
  • Work with an insurance broker: An experienced broker can provide personalized advice, help you navigate different options, and negotiate better rates with insurers on your behalf

Is there a type of life insurance where premiums do not increase with age?

Yes, some life insurance policies such as participating whole life insurance and group benefits, have fixed premium rates. 

Participating whole life insurance policies have level premiums — the premiums do not change for the entirety of the policy duration. 

Group life insurance policies typically have level premiums for all members regardless of age, gender, or health status. 

Gender differences in life insurance costs

Gender differences significantly impact life insurance costs. This usually occurs due to varying life expectancies and health risks associated with each gender.

Some of the key factors that influence the costs of life insurance are as follows:

  • Life expectancy: Women generally live longer than men.  This indicates the fact that women are perceived as lower risk, leading to lower life insurance rates
  • Health risks: Men are statistically more prone to certain health conditions, such as heart disease and hypertension, which can increase mortality risk. Insurers also consider lifestyle choices. Men are more likely to engage in risky behaviors, such as smoking and heavy drinking. These factors further influence premium costs
  • Occupational hazards: Men often work in higher-risk occupations, such as construction or mining. This may lead to higher insurance premiums compared to women, who are more likely to work in lower-risk jobs

Do women pay more by age for life insurance?

Women generally pay less for life insurance compared to men, even as they age. However, premiums for women still increase with age as the risk of health issues and mortality rises. 

Younger women pay comparatively lower premiums than older women for the same amount of coverage.

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Frequently asked questions (FAQs)

Should a 75-year-old have life insurance?

Yes, a 75-year-old individual should have life insurance. Having life insurance can ensure that the individual’s family remains protected in their absence.

It can also help the family pay for their loved one’s funeral and cover any remaining mortgage amount.

Can I be denied life insurance because of age?

Yes, you can be denied life insurance because of age, especially if you’re applying for a new policy later in life. Many insurers have maximum age limits for certain types of life insurance policies, like term life insurance, and may decline coverage if you’re above that age. 

As you age, insurers may consider you a higher risk due to health concerns, leading to potential denial or higher premiums for coverage. 

Does life insurance expire with age?

If you have term life insurance, the policy will expire once the specified term period is over. However, whole life insurance ensures lifetime coverage as long as the insured individual continues to pay the premiums.

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What Happened to Great-West Life Insurance?

Great-West Life went through major changes in the company’s structure in 2020. The following is a brief history of Great-West Life Insurance, the current status of the company, and how to reach them regarding your policies.

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History and Ownership: Great-West Life Assurance Company

Great-West Life Assurance Company was founded and incorporated in the year 1891 in Winnipeg, Manitoba. It wasn’t until 1942 that Great-West Life became the first Canadian company to enter into the accident and health insurance business.

Jeffrey Hall Brock started the company due to a lack of insurance options offered to Western Canadians at the time. The head office was developed within the “Exchange District” of Winnipeg, which is located on the corner of Rorie Street and Lombard Avenue.

Interestingly, in 1912, two Great-West Life policyholders were passengers on the Titanic, and the company covered their policies with no questions asked (Great-West Life was also responsible for the first death payout of a policyholder in 1893). The word assurance was used instead of “insurance” during these early days, as that was the term more commonly used throughout the British Commonwealth.

Merger and consolidation as Canada Life

Over the years they would become colloquially known as Great-West Life above anything else, although the beginning of 2020 brought a big change for the company. In 2019, the company announced it would be merging its brand with other companies under the same ownership, London Life and Canada Life.

The company is now known as Canada Life, although there are times where you will see references to Great-West Life through the transition period over the next few months and years. Rest assured, all of the policies you had before this merger will continue with the newly combined companies. These companies have a deep history in the Canadian insurance landscape.

London Life Insurance Company

London Life Insurance Company is almost 140-years old and was responsible for serving well over 2 million Canadians. They previously merged with Great-West Life in 1997 when they completed their first merger until the company merged again with Canada Life in 2003 while retaining its branding and still operating as a separate entity.

London Life is known for its “Freedom 55” motto, which refers to its financial services which aim to help their customers save enough money to where they can retire at the age of 55.

Canada Life Financial Corporation

Hugh Cossart Baker Sr. founded the Canada Life Assurance Company on August 21st, 1847. The firm was officially incorporated in 1849, and had to fight off a takeover bid by Manulife in 2003; this led to their eventual acquisition by the Great-West Life Assurance Company (through owner Power Financial Corporation) in that year.

The very first head office of Canada Life Assurance Company was located in Hamilton, Ontario, eventually moving to what is now known as the “Birks Building” (on King Street East and Hughson Street South in Hamilton). They moved several other times, once to the Canada Life Building that was finished development in 1895, and once more to their eventual Toronto headquarters in 1900.

Cawthra House was the company headquarters from 1926 to 1929 at King and Bay Streets in Toronto. They acquired and founded additional sister companies like Canada Life (UK) and Crown Life Insurance Company of Canada (CLICC).

What is Great-West Life Called now?

Canada’s Minister of Finance provided the final approval of amalgamation (the process of a company and their holding companies combining to become one large entity) of the Canadian insurers on November 25, 2019. The corporations and subsidiaries that were merged to create what we now know as The Canada Life Assurance Company are:

  • Great-West Life Assurance Company
  • London Life Insurance Company
  • Canada Life Assurance Company (and their holdings)
  • Canada Life Financial Corporation
  • London Insurance Group Inc.

All of these companies operated as separate entities until January 1st, 2020 when the merger became official and The Canada Life Assurance Company began operation. Canada Life is now considered one of the country’s biggest life insurance companies and administers any insurance plan once owned by Great-West Lifeco.

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Great-West Life Insurance products

Great-West Life offered many different types of insurance before the merger took place. Below you’ll find a list of the many products and investment management services that Great-West Life Insurance offered to their customers:

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What happened to my Great-West Life insurance policy?

Any insurance policies previously held with Great-West Life will now be serviced by Canada Life; you can find all of the information surrounding your coverage on the Canada Life website. As of January 1st, 2020, all of the contracts and policies associated with any of the merged companies transferred over to The Canada Life Assurance Company.

Amalgamation allows all of your policies and contracts to remain unchanged, so you will continue to benefit from their services as you would in the past. The Canada Life Assurance Company is dedicated to providing clients with the best coverage possible as they complete all aspects of this merger. The companies merged to provide improved customer service, more reliable coverage, and an overall better experience for all clients. Thus everything, like your contact details, benefits information, direct deposit and Groupnet details, your plan number, and more remains unchanged as your policy is served by the new Canada Life.

If you’re wondering how you can file a claim with Great-West Life Insurance, all you have to do is contact Canada Life for more information.

How do I submit a claim to Great-West Life?

You likely have questions surrounding your Great-West Life insurance policy and whether you’re still covered (the short answer is yes), and in turn, you might wonder who you’re supposed to contact. The goal of Great-West Life’s merger is to provide customers with a superior experience, as there are more assets to work with that will help improve their service and offer more flexibility in how they service their customers.

You don’t have to sign any paperwork or fill out any forms to ensure that your policies are carried over during the merger; this is an automatic process. That said, if you have any questions about submitting a claim, your policy, or your coverage details, you can always contact Canada Life for more information or access their support page (canadalife.com/support).

Websites and almost anything associated with Great-West Life is still being updated, which is why you may still see references to the recently merged company.

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Can someone have multiple life insurance policies in Canada?

Life insurance policies are incredibly flexible and customizable. Not only do you have the choice between term life insurance and permanent life insurance, but you can also add life insurance riders to tailor a policy to exactly the coverage you need. That said, there are situations where you may need to think about changing your coverage or adding more policies to the coverage you already have.

It may seem strange to hold more than one life insurance policy simultaneously. Is it even allowed? We answer that and more below.

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Can you have multiple life insurance policies?

Yes, in Canada it is perfectly legal and common to have multiple policies.

While there is no legal maximum number of policies (so you can have 2 life insurance policies or many more), insurance companies will look at the total amount of coverage you are seeking to determine whether it is reasonable and consistent with your needs.

In fact, you may already be covered by multiple policies and not even know it.

As most workplace insurance benefits include one life insurance policy, you would hold multiple policies if you took out any coverage on your own.

Beyond that specific situation, you can choose to have multiple life insurance policies of your own, from separate life insurance companies if you choose.

But why wouldn’t someone just get the coverage they need and hold only one life insurance policy?

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Why would someone want to have more than one life insurance policy?

There are several scenarios where it makes sense to hold multiple life insurance policies at the same time.

For example, you may have already secured life insurance at a competitive monthly premium in your younger years that you think is sufficient. But, life happens. Perhaps a $250,000 policy you secured at that time is not adequate now with a new mortgage or children on the way.

Instead of discarding that coverage and starting from scratch with a new policy, you can keep your existing coverage and add more through a separate policy. This additional life insurance policy can have a different term and death benefit amount to better match your evolving needs.

Other reasons for taking more than one policy include laddering and risk avoidance. Laddering is a concept where you take out multiple term life insurance policies for varying terms (like 30, 25, 20 and 10 years) and with a decreasing amount of coverage as you grow older.

The idea stems from you having less financial risk and dependents as you age: children may become less reliant on your income, and you will have more and more of your mortgage debt paid down, as these may have been the reasons you acquired life insurance in the first place. Many Canadians also use permanent life insurance as part of their laddering strategy.

Risk avoidance is rooted in the unlikely event one of your chosen insurance providers fails or goes bankrupt. Some don’t like the idea of having all of their eggs in one basket, especially in the world of finances.

By spreading coverage among several insurance carriers, they ensure they still have coverage if one goes under. While there is nothing wrong with this approach, there are many “fail-safes” in the Canadian insurance industry that protect your coverage and make sure you are taken care of should something happen to your insurance provider.

Different kinds of insurance policies cover different kinds of needs. Term life insurance is great for providing financial protection to children or covering a mortgage debt, while whole life insurance (or permanent life insurance) is commonly used for long-term estate planning.

Lastly, multiple policies should not be confused with multi-life policies that are sometimes utilized for life insurance for couples.

Pros and cons of holding multiple life insurance policies

Pros Cons
Allows you to add coverage as needs and financial goals evolve More paperwork and multiple contracts to keep track of
Can protect different needs and goals with matching coverage Multiple premium payments taken out monthly
Diversify coverage across providers Policies added later in life will be more expensive
Cost effective; only pay for coverage when you need it.

Can you apply to multiple insurance carriers at once?

Yes, you can apply to multiple insurance carriers, but there are often better and faster ways to get multiple life insurance policies then applying to several providers at the same time.

In North America, insurance companies share limited information regarding insurability of an applicant through a regulated body called the Medical Information Bureau (MIB). They do this to enhance transparency and consistency of information between the companies.

In rare cases, the information the MIB provides prevents the more unscrupulous applicants from holding too many policies simultaneously or providing false information to get insured by one company after getting declined by another.

If you are sending out multiple life insurance applications at the same time, it will raise some red flags among the providers and the MIB.

This will slow down your approval while they asses whether you have a good reason to apply to multiple carriers and in rare cases it may result in you getting out-rightly denied for coverage.

What are the alternatives to buying multiple life insurance policies?

There are many alternatives to applying for more than one life insurance policy:

  • Using riders such as term riders or accidental death riders. They can be added to a base life insurance policy rather than buying the individual coverage.
  • Adding guaranteed insurability. You can increase coverage in the future to meet your evolving needs.
  • Converting your existing term life insurance policy – or a portion of it – into whole life insurance using the conversion feature.

In any case, enlist the help of an experienced digital broker like PolicyAdvisor whether you need one life insurance policy or think you will end up owning several.

We have the institutional knowledge and experience to help you navigate multiple applications and approvals, ensuring we don’t step on any toes as we present you with the potential costs and savings of multiple life insurance policies. Schedule a call today to get started.

Will all the policies pay out in full in the event of a death benefit?

Yes. You can claim on multiple policies and death benefits will be paid as per individual policy approvals and exclusions, if any. Life insurance policies do not coordinate or adjust benefits for other individual coverage that is in place.

Can you increase your life insurance coverage by buying several policies at once?

As mentioned above, yes – but within limits. Holding multiple policies is a common way for one to increase their life insurance coverage, but an insurance provider approves policies not only based on your health but also on the legitimacy of your coverage needs and your perceived ability to keep up with your monthly insurance premiums.

Overextending your finances to maintain several large life insurance policies does not make sense if the end result is you not having coverage at all.

Instead, calculate the right amount of coverage for your needs and contact a trusted broker to help tailor a life insurance coverage plan that works for your needs AND your budget.

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