How much does whole life insurance cost in Canada?

The cost of whole life insurance typically ranges from $54 to $2,552 per month, depending on your age, health, coverage amount, premium payment option, and the insurer you choose. While whole life insurance costs more than term life insurance, the higher premiums provide benefits that last a lifetime, including permanent coverage, level premiums, and tax-advantaged cash value growth. Some policies, such as participating policies, may also earn annual dividends, depending on the insurer and policy type, further increasing their long-term value.

Quick summary of whole life insurance costs in Canada

Cost category Typical monthly premium range 
By plan type
  • Participating policy: $118-$382
  • Non-participating policy: $57-$319
By coverage amount
  • $100,000: $57-$382
  • $250,000: $132-$914
  • $750,000: $350-$2,552
By applicant category
  • Male applicants: $71-$319
  • Female applicants: $57-$278
  • Smoking status: $57-$413
  • Children: Typically starts at $100 
  • Seniors: $277-$960
Payment option
  • 10 Pay: $70-$319
  • 20 Pay: $54-$323
  • Life Pay: $38-$209
By insurers
  • Foresters Life: $57-$319
  • Desjardins: $69-$334
  • Sun Life: $80-$346
  • Industrial Alliance: $81-$367
  • Canada Protection Plan: $102-$355

Disclaimer: The illustrative monthly premiums below are based on the examples used throughout this guide. Your actual premium will vary based on your personal profile, coverage needs, and the insurer you choose.

How much does whole life insurance cost?

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500

What affects the cost of whole life insurance in Canada?

The whole life insurance cost depends on your personal profile, coverage needs, and the type of policy you choose. The following factors affect how the cost of your whole life insurance policy will be determined in Canada:

Personal factors:

  • Age: Cost of whole life insurance by age is one of the biggest factors to consider. Buying a policy at a younger age typically results in significantly lower premiums because insurers view younger applicants as lower-risk
  • Health: Your overall health, medical history, and any pre-existing conditions affect your premium. Applicants in good health typically qualify for lower whole life insurance rates
  • Smoking status: Smokers usually pay considerably higher premiums than non-smokers due to the increased health risks associated with tobacco and nicotine use. Many insurers offer non-smoker rates after you have been tobacco-free for at least 12 months
  • Gender: Women often pay lower premiums than men because, on average, they have a longer life expectancy and lower mortality rates

Coverage and policy structure:

  • Coverage amount: Choosing a higher death benefit increases your premium since the insurer assumes a larger future payout
  • Policy type: Participating whole life insurance generally costs more than non-participating policies because it offers the potential to earn annual dividends, which may increase your policy’s cash value and death benefit over time
  • Premium payment option: The payment schedule you choose also affects your monthly premium. Policies with a 10-pay or 20-pay option have higher premiums because the policy is paid off in fewer years, while life pay spreads payments over a longer period, resulting in lower monthly costs
  • Insurance company: Premiums can vary between insurers because each company uses its own underwriting guidelines, dividend scale, and pricing structure. Comparing quotes from multiple insurers can help you find the best value for your needs
  • Policy riders: Adding optional riders, such as a child rider, disability waiver of premium, or guaranteed insurability rider, increases the overall cost of your policy but provides additional protection and flexibility
Read more about whole life insurance

Whole life insurance cost in Canada by plan type 

Different types of whole life insurance come with different premium costs and long-term benefits. In Canada, you can choose between participating and non-participating whole life insurance. Participating policies generally have higher premiums because they may pay annual dividends, while non-participating policies offer lower premiums with guaranteed benefits but no dividend potential.

What is the cost of participating whole life insurance?

The cost of participating whole life insurance typically starts at $138.42 per month for a 20-year-old non-smoker with $100,000 in coverage under a 20-pay premium option. For a female applicant with the same coverage, the premium starts at $118. Participating policies may be suitable for individuals seeking lifelong coverage, guaranteed cash value growth, and the potential to earn eligible annual dividends, which may increase the policy’s cash value and death benefit over time.

Cost of participating whole life insurance

Age (in years) Male (non-smoker) Female (non-smoker)
20 $138.42 $118.89
30 $177.84 $156.15
40 $228.96 $207.00
50 $292.23 $270.81
60 $382.14 $351.81

*Illustrative monthly premiums for non-smoking male and female of various age ranges seeking a participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

What is the cost of non-participating whole life insurance?

The cost of non-participating whole life insurance typically ranges from $57 to $319 per month. It is generally more affordable than participating whole life insurance and may be a good option for individuals looking for permanent coverage, guaranteed cash value, and predictable premiums without dividend participation.

Cost of non-participating whole life insurance

Age (in years) Male (non-smoker) Female (non-smoker)
20 $70.74 $57.24
30 $100.35 $88.74
40 $141.66 $127.53
50 $223.83 $181.71
60 $319.41 $277.92

*Illustrative costs for non-smoking male and female of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Whole life insurance cost by coverage amount in Canada

The amount of coverage you choose directly affects the cost of your whole life insurance policy. In general, higher coverage amounts come with higher premiums because the insurer assumes a larger death benefit payout. For instance, the cost of whole life insurance with $100,000 in coverage will be lower than that of $250,000 in coverage because the insurer is assuming a smaller death benefit. The tables below show illustrative monthly premiums for different coverage amounts.

How much is a $100,000 whole life insurance policy?

The cost of a $100,000 whole life insurance policy typically ranges from $57.24 to $382.14 per month for non-smokers. This coverage amount is well suited for covering final expenses, leaving a modest inheritance, or supplementing an existing life insurance policy. It also provides lifelong protection while building guaranteed cash value over time.

Cost of a $100,000 whole life insurance policy

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
20 $70.74 $138.42 $57.24 $118.89
30 $100.35 $177.84 $88.74 $156.15
40 $141.66 $228.96 $127.53 $207.00
50 $223.83 $292.23 $181.71 $270.81
60 $319.41 $382.14 $277.92 $351.81

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $100,000 in coverage for a 20-pay premium option

How much is a $250,000 whole life insurance policy?

The average cost of whole life insurance with $250,000 in coverage ranges from $132 to $914 per month for non-smoking applicants, depending on age, gender, and whether you choose a participating or non-participating policy. This coverage amount may be suitable for individuals or families looking to replace a portion of their income, pay off outstanding debts, or help cover future financial obligations.

Cost of a $250,000 whole life insurance policy

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
20 $156.38 $323.10 $132.30 $285.98
30 $225.45 $415.58 $204.75 $377.55
40 $328.05 $540.22 $298.35 $495.00
50 $521.55 $697.28 $427.95 $644.40
60 $765.45 $914.40 $649.80 $842.40

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $250,000 in coverage for a 20-pay premium option

How much is a $750,000 whole life insurance policy?

The cost of a $750,000 whole life insurance policy typically ranges from $350 to $2,552 per month for non-smokers, male and female. This higher coverage amount is designed for individuals with more complex financial needs, such as protecting a family’s lifestyle, supporting estate planning goals, or preserving wealth for future generations.

Premiums are higher for $750,000 in coverage because the insurer guarantees a larger death benefit. Like all other whole life insurance policies, it also offers lifelong coverage and guaranteed cash value growth according to the policy terms. Participating policies may also be eligible to earn annual dividends.

Cost of a $750,000 whole life insurance policy

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
20 $450.00 $892.35 $350.77 $801.90
30 $666.00 $1,162.35 $581.62 $1,059.07
40 $980.55 $1,522.12 $881.77 $1,401.30
50 $1,523.25 $1,966.95 $1,241.10 $1,829.93
60 $2,167.65 $2,552.18 $1,891.12 $2,382.75

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $750,000 in coverage for a 20-pay premium option

Find whole life insurance with the right coverage.

Get the lowest whole life insurance quotes from us.

Whole life insurance cost by applicant type in Canada

The cost of whole life insurance varies from one applicant to another because insurers assess each person’s level of risk before determining their premium. In general, younger applicants, women, and non-smokers tend to pay lower premiums, while older applicants and smokers typically pay more due to the higher likelihood of future insurance claims. The tables below show how whole life insurance premiums vary across common applicant types.

Cost of whole life insurance based on gender

The cost of whole life insurance for non-smokers typically ranges from $70.74 to $319.41 per month for males and $57.24 to $277.92 per month for females, depending on age. The premium for whole life insurance is generally lower for women, and they pay lower premiums than men. This is because females have a longer average life expectancy, resulting in a lower mortality risk for insurers over the lifetime of the policy.

Whole life insurance costs: Male vs female

Age (in years) Male  Female
20 $70.74 $57.24
30 $100.35 $88.74
40 $141.66 $127.53
50 $223.83 $181.71
60 $319.41 $277.92

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Cost of whole life insurance based on smoking status

The cost of whole life insurance for smokers typically ranges from $84.60 to $413.34 per month, compared to $57.24 to $319.41 per month for non-smokers. Smokers pay higher premiums because tobacco and nicotine use increase the risk of serious health conditions and reduce life expectancy, increasing the likelihood of future claims.

Whole life insurance cost for a smoker vs. a non-smoker

Age (in years) Male (Non-smoker) Male (Smoker) Female (Non-smoker) Female (Smoker)
20 $70.74 $100.08 $57.24 $84.60
30 $100.35 $139.14 $88.74 $118.53
40 $141.66 $205.07 $127.53 $177.17
50 $223.83 $289.29 $181.71 $246.55
60 $319.41 $413.34 $277.92 $349.26

*Illustrative monthly premiums for smoking and non-smoking males and females of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Cost of whole life insurance for children

The whole life insurance cost for children can start from $100 per month for a 20-pay participating whole life policy. Purchasing whole life insurance for a child at a young age allows parents or grandparents to lock in lower lifetime premiums while providing lifelong coverage and guaranteed cash value growth. Over time, eligible dividends may increase the policy’s cash value and death benefit, depending on the policy and dividend option selected.

Cost of life insurance for a male child

Age Monthly premiums Accumulated cash value Death benefit
5 years $100/month $0 $159,200
20 years $100/month $17,000 $159,200
35 years No payment of premiums after the first 20 years $50,000 $218,000
50 years $129,000 $347,000
70 years $401,000 $634,000

*Illustrative accumulated cash value and death benefit for a $100/month, 20-pay participating whole life insurance policy issued to a healthy 5-year-old boy. Projected cash values and death benefits assume current dividend scales and are not guaranteed; the actual policy values may vary

Cost of whole life insurance for seniors

The cost of whole life insurance for seniors typically ranges from $277.92 to $960.57 per month for seniors aged 60 to 80 with $100,000 in coverage under a 20-pay option. Premiums are generally higher for seniors because the likelihood of future insurance claims increases with age. Despite the higher cost, whole life insurance can help cover final expenses, leave a tax-efficient inheritance, and support estate-planning goals for seniors’ beneficiaries.

Whole life insurance costs for seniors

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
60 $319.41 $382.14 $277.92 $351.81
65 $409.14 $445.77 $345.06 $404.64
70 $544.95 $485.41 $441.54 $468.81
75 $782.37 $671.04 $607.05 $569.07
80 $960.57 $904.77 $745.38 $750.87

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Whole life insurance costs by premium payment option

The whole life insurance cost ranges between $38 and $323, depending on your age and the payment option you choose. Your premium payment option determines how long you will pay for your whole life insurance policy and how much you will pay each month. Shorter payment periods generally have higher monthly premiums because the policy is paid off sooner, while longer payment periods spread the cost over more years.

  • 20 Pay: Pay premiums for 20 years, after which your policy remains fully paid up for life while your lifelong coverage and cash value continue to grow
  • T65: Pay premiums until age 65, making it a popular option for those who want to complete payments before retirement while keeping lifelong coverage
  • Life Pay: Pay premiums until age 100, resulting in the lowest monthly premiums by spreading the cost over the longest payment period

Whole life insurance cost by payment option

Age (in years) 20 Pay T65 Life Pay
20 $70.74 $54.81 $38.97
30 $100.35 $74.34 $52.65
40 $141.66 $128.70 $82.89
50 $223.83 $322.83 $131.76
60 $319.41 – $209.16

*Illustrative monthly premiums for a male non-smoker of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage

Cost of whole life insurance by insurer in Canada

Whole life insurance premiums can vary noticeably between insurers, even for applicants with the same age, gender, coverage amount, and policy type. For example, a 20-year-old non-smoking male pays $70.74 per month with Foresters Life, compared to $113.49 per month with Canada Protection Plan for the same $100,000 of coverage. Differences in underwriting, pricing, and product design mean that the same applicant may receive different premiums from different insurers. Hence, comparing quotes from the best whole life insurance companies helps you find the perfect combination of premium, policy features, and long-term value.

Whole life insurance cost for top insurers in Canada:

Age (in years) Foresters Life Desjardins Sun Life iA Financial Group Canada Protection Plan
20 years Male: $70.74

Female: $57.24

Male: $78.21

Female: $69.66

Male: $91.17

Female: $80.46

Male: $94.68

Female: $81.90

Male: $113.49

Female: $102.96

30 years Male: $100.35

Female: $88.74

Male: $105.66

Female: $95.13

Male: $114.21

Female: $102.42

Male: $114.03

Female: $104.13

Male: $131.49

Female: $121.50

40 years Male: $141.66

Female: $127.53

Male: $151.29

Female: $134.01

Male: $166.23

Female: $150.93

Male: $177.03

Female: $147.96

Male: $171.81

Female: $160.56

50 years Male: $223.83

Female: $181.71

Male: $235.26

Female: $191.70

Male: $267

Female: $222.03

Male: $251.73

Female: $210.15

Male: $237.69

Female: $221.13

60 years Male: $319.41

Female: $277.92

Male: $333.72

Female: $294.48

Male: $346.41

Female: $306.90

Male: $366.75

Female: $303.75

Male: $355.32

Female: $317.25

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Whole life insurance calculator in Canada

Wondering how much insurance you might need? The above numbers give you some idea of what Whole Life Insurance might cost, but check out our life insurance calculator to get a full, holistic view of what it takes to solidify your financial security. There you can start comparing quotes and insurance plans for whole life coverage

Is whole life insurance worth the cost?

Yes, whole life insurance can be worth the cost if you are looking for lifelong financial protection and long-term wealth-building benefits. Whole life insurance typically costs more than a comparable term life insurance policy, but the higher premiums provide lifelong financial benefits, including:

  • Lifetime coverage that never expires as long as premiums are paid
  • Guaranteed cash value growth that accumulates over time
  • Level premiums that remain unchanged throughout the life of the policy
  • Tax-advantaged cash value growth while the policy remains in force
  • Support for estate planning and wealth transfer through a generally tax-free death benefit paid to beneficiaries
  • Potential annual dividends on participating whole life policies, which may increase the policy’s cash value and death benefit over time

How does the cost of whole life insurance compare to term life insurance?

Whole life insurance generally costs more than term life insurance for the same coverage amount because it provides lifelong coverage and accumulates cash value over time. For example, the average cost of whole life insurance per month for a $100,000 whole life insurance policy ranges from $57 to $382, while a $100,000 term life insurance policy costs around $7 to $44 per month, making term life insurance the more affordable option for short-term coverage needs.

If you only need life insurance for a specific period, such as while paying off a mortgage or supporting your family, term life insurance may be the more cost-effective option. If you need lifelong coverage or want to build cash value over time, whole life insurance may be worth considering.

A whole life insurance policy can be used during your lifetime and can help benefit your beneficiaries after you pass away.

What happens when you pay off whole life insurance?

Once you pay off a whole life policy, it becomes fully paid-up, meaning no further premiums are required. This type of policy is known as limited pay whole life insurance.

The policy remains active for life, and the death benefit stays intact. The cash value will continue to grow, and you can still access it through loans or withdrawals.

This is especially helpful if you are buying a whole life policy for your children. While you pay the premiums till your child is 20 years old, they remain protected for life and have access to cash value that they can use for any future financial obligations, such as education costs.

Here’s what a paid-up policy would look like for a 5-year-old child:

Paid-up life insurance for a 5-year-old

Age (in years) Accumulated Cash Value Life Insurance Value Monthly Premiums
5 $0 $100,000 $35
20 $5,000 $100,000 $35
35 $20,000 $105,000 $50
50 $60,000 $160,000 $0
70 $180,000 $300,000 $0

How to reduce the cost of whole life insurance

Although whole life insurance generally costs more than term life insurance, there are several ways to make coverage more affordable, such as buying early, choosing the right coverage amount, comparing quotes, and more. Here are some of the ways in which you can reduce the cost and get the cheapest whole life insurance:

  • Buy coverage early: Purchasing whole life insurance at a younger age helps you lock in lower premiums for life
  • Choose the right coverage amount: Choose a coverage amount that aligns with your financial needs without paying for more coverage than necessary
  • Maintain a healthy lifestyle: Good overall health and remaining tobacco-free can help you qualify for lower premiums 
  • Consider a non-participating policy: If dividend potential isn’t important to you, a non-participating policy can provide permanent coverage at a lower cost
  • Select a longer premium payment period: Options such as Life Pay generally have lower monthly premiums than shorter payment schedules like 20 Pay because premium payments are spread over the entire policy period
  • Compare quotes from multiple insurers: Premiums can vary significantly between insurance companies for the same coverage. Comparing quotes lets you evaluate plans from Canada’s leading insurers 

How does PolicyAdvisor help you compare whole life insurance?

Comparing whole life insurance is about more than finding the lowest premium. Here’s what we at PolicyAdvisor can offer to you:

  • Compare 30+ insurers: Get quotes from Canada’s leading insurance companies rather than comparing products from a single insurer
  • Review multiple policy options: Our platform helps narrow down available products based on your coverage needs, budget, and personal profile
  • Get AI-powered comparisons: Answer a few questions online to receive personalized quotes and compare your options quickly
  • Trusted by hundreds of thousands of Canadians: PolicyAdvisor has helped more than 650K customers and facilitated over $10 billion in insurance coverage
  • Speak with a licensed advisor: Our advisors can explain policy details, answer your questions, and help you evaluate the long-term implications of different whole life policies
  • Pay $0 in fees: PolicyAdvisor does not charge customers broker, administration, setup, or hidden fees. You pay the same premium as you would buying directly from the insurer
  • Compare and apply online: You can get quotes, review your options, customize your coverage, and complete your application from the comfort of your home

Schedule a call now to get instant whole life insurance quotes!

Need whole life insurance?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Why is whole life insurance more expensive than term life insurance?

Whole life insurance policy costs more because it provides lifelong coverage, guaranteed cash value accumulation, and a guaranteed death benefit. Participating policies may also be eligible to earn annual dividends, adding further long-term value. Term life insurance only covers you for a fixed period and does not build cash value, making it a more affordable option.

How does adding riders affect whole life insurance premiums?

Adding optional riders, such as critical illness coverage, accidental death benefits, or disability waiver of premium, increases whole life insurance premiums. Riders provide additional benefits tailored to individual needs but come at an added cost. For example, a critical illness rider might add 10-20% to the base premium.

Can I lower my whole life insurance premiums after buying a policy?

In most cases, your premiums are fixed when you purchase the policy and cannot be reduced later. However, you may be able to lower your overall costs by choosing a different payment option, reducing your coverage amount, or selecting a non-participating policy.

Can I switch from term life insurance to whole life insurance?

Yes, many term life insurance policies include a conversion option that allows you to convert some or all of your coverage to whole life insurance without completing a new medical exam. The conversion must usually be completed before a specified age or policy anniversary, depending on your insurer.

How much does a $250,000 whole life insurance policy cost?

The cost of a $250,000 whole life insurance policy ranges from $132 to $914. The actual costs may vary based on your age, gender, health, smoking status, policy type, and insurer. In general, premiums are higher for $250,000 than for $100,000 in coverage.

Which premium payment option has the lowest monthly cost?

Life Pay typically offers the lowest monthly premiums because the cost of the policy is spread over the longest payment period. In contrast, 20 Pay policies have higher monthly premiums but are fully paid up sooner.

How can I reduce the cost of whole life insurance?

You can lower your whole life insurance premiums by purchasing coverage at a younger age, choosing an appropriate coverage amount, maintaining good health, selecting a non-participating policy, opting for a longer premium payment period, and comparing quotes from multiple insurers.

How much is whole life insurance per month for a 20-pay policy with $100,000 in coverage?

The average whole life insurance cost for a male non-smoker seeking $100,000 in coverage for a 20-pay policy ranges from $70.74 to $319.41 per month. The cost of a 20-pay policy will be lower than a 10-pay policy as the premium is spread over a longer duration.

What is the cost of whole life insurance at age 65?

The cost of whole life insurance at age 65 for $100,000 in coverage with a 20-pay premium option costs approximately $345 to $446 per month, depending on gender and whether the policy is participating or non-participating. For a 65-year-old male, premiums range from $409.14 to $445.77 per month, while a female may pay $345.06 to $404.64 per month.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

How much does life insurance cost in Canada in 2026?

The average cost of life insurance in Canada starts at around $7 per month for a healthy young adult purchasing a basic term life insurance policy. Depending on the type of policy, coverage amount, age, health, and insurer, premiums can range from $7 to over $3,276 per month. Individuals who smoke, have pre-existing medical conditions, work in high-risk occupations, or require larger coverage amounts generally pay higher costs. On the other hand, young and healthy applicants typically qualify for lower rates.

Quick summary: Average life insurance costs in Canada

Cost category Average cost (per month)
By plan type
  • Term life: $14-$200
  • Permanent life: $71-$382
  • No medical: $39-$380
By coverage amount
  • $100,000: $7-$44
  • $250,000: $10-$98
  • $500,000: $13-$177 
  • $1,000,000: $21-$330
  • $10,000,000: $166-$3276
By applicant category
  • Smokers: $42-$504
  • Seniors: $15-$267
  • Children: Starts at $100
  • Couples: $33-$1283
By term length
  • 10-year: $22-$40
  • 20-year: $28-$70
  • 30-year: $42-$144
By insurers
  • Sun Life: $16-$230
  • Manulife: $17-$213
  • Empire Life: $14-$200
  • Equitable Life: $14-$200
  • Canada Life: $16-$204

Disclaimer: The premiums shown above are illustrative estimates based on specific applicant profiles and policy assumptions, and your actual life insurance cost may vary depending on several factors such as your age, gender, health, smoking status, medical history, coverage amount, policy type, term length, and the insurer’s underwriting guidelines.

How much does Life Insurance cost?

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500K

Factors affecting life insurance cost in Canada

The cost of life insurance in Canada is mainly driven by factors like age, gender, health, coverage amount, and more. Some of these factors include: 

  • Age: The age of the individual directly affects the life insurance cost. The older the individual, the higher the premium
  • Gender: Life insurance costs may vary by gender, with women generally paying lower premiums than men
  • Coverage amount: The higher the coverage amount you choose, the higher the life insurance rates will be
  • Health: An individual’s health also affects life insurance rates. A healthy individual, compared to someone with a history of medical conditions, qualifies for lower rates
  • Smoking status: Any insurance company in Canada will charge a higher premium if you are a smoker. This is because the health risks associated with smoking are higher than those for a non-smoker
  • Lifestyle: If you are involved in high-risk activities as a result of your hobby or occupation, then the insurer views you as higher risk. This increased liability will also result in you paying higher premiums
  • Insurer: Life insurance rates can vary between insurers because each company has its own underwriting guidelines, pricing, and risk assessment

Why do men pay more for life insurance than women?

Men pay higher premiums than women because insurers consider life expectancy and mortality risks when setting life insurance premiums. Generally, men have lower life expectancy than women, which can increase the insurer’s expected cost of providing coverage over the policy term. Moreover, the exact difference in premiums will also vary depending on the insurer and their underwriting rules, along with the other factors listed above.

Learn more about the different types of life insurance in Canada
life insurance cost

Life insurance costs by policy type

The type of policy you choose is one of the biggest factors affecting your life insurance rates. In general, term life insurance is the most affordable option, while permanent policies, such as whole life insurance, cost more because they provide lifelong coverage and can build cash value. No-medical life insurance also tends to have higher premiums since insurers assume more risk by offering coverage without requiring a medical exam.

What is the cost of term life insurance in Canada?

The cost of term life insurance in Canada with $500,000 in coverage can range from $14 to $200 per month, depending on the applicant’s age, gender, and health. Because term life insurance provides coverage for a fixed period and does not build cash value, it is the most affordable type of life insurance. It is well-suited for individuals and families looking to protect their income, cover a mortgage, or provide financial security during their highest-earning years.

Term life insurance cost in Canada

Age Male Female
20 years $22 $14
30 years $22 $15
40 years $27 $19
50 years $61 $45
60 years $200 $145

*Illustrative monthly cost of term life insurance for a 10-year period for individuals of various ages with $500,000 in coverage

What is the cost of whole life insurance in Canada?

In Canada, participating whole life insurance with $100,000 in coverage costs between $139 and $382 per month, whereas a non-participating policy may cost between $71 and $320 per month, depending on the applicant’s age and insurer. The cost of whole life insurance is generally several times more expensive than an equivalent term life policy because it provides lifelong coverage and builds cash value. 

Participating whole life insurance may also pay policy dividends, depending on the insurer’s dividend performance. It is commonly chosen for estate planning, wealth transfer, tax-advantaged savings, and leaving a guaranteed financial legacy.

Cost of whole life insurance in Canada

Age Participating ($100k coverage) – Paid Up additions Non-participating ($100k coverage)
20 years $139 $71
30 years $178 $100
40 years $229 $142
50 years $293 $224
60 years $382 $320

*Illustrative monthly costs for a male individual of various age ranges seeking a whole life insurance policy with $100,000 in coverage for a 20-pay premium option

What is the cost of a no-medical life insurance policy in Canada?

The cost of a 20-year no-medical life insurance policy with $500,000 in coverage ranges from $39 to $380 per month. While no-medical policies offer faster approval and do not require a medical exam, they generally cost more than fully underwritten life insurance because insurers take on greater underwriting risk. These policies are often suitable for individuals with pre-existing health conditions, those who may not qualify for traditional life insurance, or applicants who need coverage quickly.

Cost of a no-medical life insurance policy

Age Male Female
20 years $50.40 $39.15
30 years $54.90 $45.90
40 years $52.65 $41.40
50 years $105.30 $87.75
60 years $380.25  $280.35

*Illustrative monthly cost of a 20-year no-medical plan with $500,000 in coverage

Life insurance rates chart by coverage amount

The amount of term life insurance coverage you choose has a direct impact on your monthly premium. Higher coverage amounts generally cost more, although the premium increase is not always proportional. The cost of a $100,000 term life insurance policy will be much lower than that of a $250,000 term life policy. The coverage amount in the section below details the cost of different coverage amounts in Canada.

How much does a $100,000 life insurance policy cost?

A $100,000 term life insurance policy in Canada costs approximately $7 to $44 per month. While premiums remain relatively affordable for younger applicants, they increase significantly with age due to the higher insurance risk. A $100,000 policy may be suitable for people looking to cover final expenses, smaller debts, or supplement existing life insurance. However, it may not provide enough coverage for someone with a mortgage, dependents, or significant income replacement needs.

Cost of a $100,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $9.45 $7.71
30 years $9.45 $8.19
40 years $10.53 $9.72
50 years $18.00 $15.12
60 years $44.10 $33.57

*Illustrative monthly cost of term life insurance for a 10-year plan with $100,000 in coverage for a male/female non-smoker

How much does a $250,000 life insurance policy cost?

The cost of a $250,000 term life insurance policy ranges from approximately $10 to $98 per month. A $250,000 coverage is a popular choice for individuals and families looking to cover obligations such as a portion of their mortgage, income replacement, children’s education costs, outstanding debts, or other long-term expenses.

Cost of a $250,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $13.94 $10.35
30 years $13.94 $10.58
40 years $16.87 $13.50
50 years $34.20 $26.55
60 years $98.33 $71.55

*Illustrative monthly cost of term life insurance for a 10-year plan with $250,000 in coverage for male/female non-smoker

How much does a $500,000 life insurance policy cost?

A $500,000 term life insurance policy costs between $13 and $177 per month for healthy non-smokers. The exact premium will vary, with younger applicants typically qualifying for significantly lower rates. A $500,000 coverage can help cover major financial obligations.

Cost of a $500,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $21.60 $13.95
30 years $21.60 $14.85
40 years $26.55 $18.90
50 years $57.60 $44.55
60 years $176.85 $133.20

*Illustrative monthly cost of term life insurance for a 10-year plan with $500,000 in coverage for male/female non-smoker

How much does a $1,000,000 life insurance policy cost?

The cost of a life insurance policy with $1,000,000 in coverage is between $21 and $330 per month. This coverage amount is commonly chosen by high-income earners, homeowners, parents with young children, business owners who need substantial coverage to replace income, pay off significant debts, fund future education costs, or leave a substantial financial legacy.

Cost of a $1,000,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $35.99 $21.15
30 years $35.54 $22.95
40 years $45.90 $31.05
50 years $108.00 $78.75
60 years $330.30 $253.80

*Illustrative monthly cost of term life insurance for a 10-year plan with $1,000,000 in coverage for male/female non-smoker

How much does a $10,000,000 life insurance policy cost?

The rates for life insurance with $10,000,000 in coverage range from $166 to $3,276 per month. Premiums are substantially higher than those for lower-value policies because the insurer assumes a much larger financial risk. A $10,000,000 life insurance policy is suitable for high-net-worth families, business owners, executives, and professionals with significant financial obligations, business succession needs, or those with complex estate planning goals.

Cost of a $10,000,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $310.50 $166.50
30 years $310.50 $184.50
40 years $426.60 $292.50
50 years $1,044.00 $725.40
60 years $3,276.00 $2,394.00

*Illustrative monthly cost of term life insurance for a 10-year plan with $10,000,000 in coverage for male/female non-smoker

Find affordable life insurance with the right coverage.

Get the cheapest life insurance rates in Canada from top providers.

Life insurance costs by applicant category

Life insurance premiums can vary significantly depending on your personal circumstances and risk profile. In general, smokers, seniors, and individuals with health conditions tend to pay higher life insurance rates because they present a greater insurance risk. Couples may have the option to reduce costs through certain joint life insurance policies, although individual policies may be more cost-effective in some cases.

How much is life insurance per month for smokers and non-smokers?

The cost of $500,000 in term life insurance for smokers ranges from $42 to $504 per month, while comparable coverage for non-smokers ranges from $21 to $177 per month. Smokers pay premiums that are often 2 to 4 times higher than non-smokers because tobacco and nicotine use are associated with a higher risk of serious health conditions, including heart disease, stroke, and cancer. 

The difference in premiums becomes more noticeable with age, as the combined impact of smoking and age increases an insurer’s expected risk. Quitting smoking can significantly reduce your premiums, but most insurers require you to remain tobacco-free for at least 12 months before you may qualify for non-smoker rates. The required tobacco-free period may vary by insurer. 

Cost of life insurance for smokers and non-smokers (male) for varying age groups

Age Smoker Non-smoker
30 years $42.30 $21.60
40 years $63.00 $26.55
50 years $180.45 $57.60
60 years $503.55 $176.85

*Illustrative monthly costs for a male individual seeking $500,000 in life insurance coverage for a 10-year policy

How much is life insurance per month for seniors?

The cost of $100,000 in term life insurance for male seniors ranges between $18 and $267 per month, while comparable coverage for female seniors is between $15 and $179 per month. Female applicants generally pay lower premiums than male applicants because they tend to have a longer life expectancy. As you get older, the costs for life insurance for seniors increase due to the higher likelihood of health issues and claims during the policy term.

Cost of life insurance for seniors

Age Male Female
50 years $18.00 $15.12
55 years $26.28 $22.32
60 years $44.10 $33.57
65 years $76.41 $53.73
70 years $133.29 $92.34
75 years $267.48 $178.92

*Illustrative monthly costs for non-smoker seniors in various age ranges seeking a term life insurance policy with $100,000 in coverage

How much is life insurance per month for children?

Children’s whole life insurance typically starts at around $100 per month. Whole life insurance policies for children provide lifelong coverage and can build cash value over time, making them a long-term financial planning tool as well as a source of insurance protection.

Cost of whole life insurance for a female child

Age Monthly premiums Accumulated cash value Death benefit
5 years $100 $0 $180,200
20 years $100 $16,400 $180,200
35 years No payment of premiums after the first 20 years $50,000 $250,000
50 years $130,000 $400,000
70 years $408,000 $713,000

*Illustrative accumulated cash value and death benefit for a $100/month, 20-pay participating whole life insurance policy issued to a healthy 5-year-old girl. Projected cash values and death benefits assume current dividend scales and are not guaranteed; the actual policy values may vary

Cost of whole life insurance for a male child

Age Monthly premiums Accumulated cash value Death benefit
5 years $100 $0 $159,200
20 years $100 $17,000 $159,200
35 years No payment of premiums after the first 20 years $50,000 $218,000
50 years $129,000 $347,000
70 years $401,000 $634,000

*Illustrative accumulated cash value and death benefit for a $100/month, 20-pay participating whole life insurance policy issued to a healthy 5-year-old boy. Projected cash values and death benefits assume current dividend scales and are not guaranteed; the actual policy values may vary

How much is life insurance per month for couples?

The cost of $500,000 in term life insurance for couples typically ranges from $33 to $550 per month for non-smoking couples and from $76 to $1,283 per month for smoking couples. Couples can choose between two individual life insurance policies or a joint life insurance policy, with the latter potentially offering lower premiums in certain situations. Joint policies also simplify policy management by covering both partners under a single contract. However, individual policies may provide greater flexibility and, in some cases, better value depending on the couple’s coverage needs.

Cost of life insurance in Canada for smoking and non-smoking couples

Age group Monthly premium (Non-smoking couples) Monthly premium (Smoking couples)
35 years $33 $76
45 years $64 $185
55 years $168 $518
65 years $550 $1,283

*Quotes based on a $500,000 joint term policy in coverage for smoker and non-smoker couples in regular health seeking coverage for a 10-year term

Life insurance costs by insurance company

The cost of term life insurance from Canada’s leading insurers typically ranges from $14 to over $230 per month for the sample policy shown below. Premium differences occur because each insurer uses its own underwriting guidelines, pricing models, and risk assessment criteria. As a result, two insurers may offer different premiums for the same applicant and coverage amount.

The table below compares illustrative monthly premiums from some of Canada’s leading insurance companies for the same applicant profile.

Life insurance monthly costs by insurer

Applicant age Sun Life Manulife Empire Life Equitable Life Canada Life
20 years Male: $25.20
Female: $16.65
Male: $25.71
Female: $17.06
Male: $22.05
Female: $14.40
Male: $22.04
Female: $14.84
Male: $68.40
Female: $16.19
30 years Male: $25.65
Female: $17.55
Male: $23.28
Female: $16.84
Male: $22.05
Female: $15.30
Male: $22.04
Female: $15.74
Male: $23.38
Female: $16.63
40 years Male: $31.95
Female: $23.40
Male: $29.13
Female: $22.66
Male: $27.00
Female: $19.35
Male: $26.99
Female: $19.79
Male: $29.98
Female: $24.00
50 years  Male: $72.00
Female: $51.30
Male: $67.16
Female: $48.37
Male: $61.65
Female: $45.90
Male: $61.28
Female: $45.89
Male: $67.12
Female: $53.28
60 years Male: $230.85
Female: $161.55
Male: $213.74
Female: $151.20
Male: $199.80
Female: $144.45
Male: $199.78
Female: $144.44
Male: $203.58
Female: $147.43

*Illustrative monthly cost of a 10-year term with $500,000 in coverage for a male/female non-smoker

How does term length affect life insurance premiums?

The cost of term life insurance ranges from about $22 to $144 per month in the example below, depending on your age and the length of the policy. For the same applicant and coverage amount, 10-year term policies are the most affordable, while 20-year and 30-year terms cost more because they provide coverage for a longer period and increase the likelihood of a claim during the term.

Cost of life insurance as per term length

Age 10-year term 20-year term 30-year term
30 years $22.04 $28.80 $42.75
35 years $22.04 $30.15 $53.55
40 years $26.99 $42.75 $85.05
45 years $40.05 $69.30 $143.92

*Illustrative monthly cost of a 10-year, 20-year, and 30-year term life insurance with $500,000 in coverage for a male non-smoker

Do life insurance premiums increase over time?

It depends on the type of life insurance policy. Term life insurance premiums are usually fixed for the length of the term, so your premium generally does not increase during that period. With annually renewable term insurance, premiums can increase each year. On the other hand, whole life insurance premiums are fixed for the life of the policy.

How much life insurance do I need to buy?

The right life insurance coverage depends on your financial responsibilities, income, debts, and family’s needs. Here’s how to estimate the amount:

  • Income replacement: Aim for 7-10 times your annual income. For instance, if you have an annual salary of $70,000, your life insurance coverage should range between $500,000 and $700,000
  • Debt & expenses: The payout should cover the mortgage, loans, funeral costs, and daily living expenses for dependents
  • Future needs: Consider childcare, education, and long-term financial security for your family
  • DIME formula (Debt, Income, Mortgage, Education): Use the DIME formula and add up these expenses for a tailored estimate
  • Affordability: Balance coverage with budget to make sure you purchase a plan that you can afford to pay for

Do individuals with pre-existing health issues pay higher life insurance premiums?

Yes, individuals with pre-existing health conditions generally pay higher life insurance premiums because they pose a greater risk to insurers. The exact increase depends on the type and severity of the condition, how well it is managed, your age, and the insurer’s underwriting guidelines. In some cases, applicants may still qualify for standard premium rates if their condition is stable and well-managed.

Depending on your medical history, insurers typically make one of the following underwriting decisions:

  • Standard premiums: If your condition is minor, stable, and well-managed, you may qualify for standard rates
  • Higher (rated) premiums: If your condition increases the insurer’s risk, you may be approved with a higher premium or an additional rating applied to your policy
  • Guaranteed issue or no-medical life insurance: If you are declined for traditional life insurance due to a serious medical condition, you may still qualify for guaranteed issue or no-medical life insurance. These policies don’t require a medical exam but generally come with higher premiums and lower coverage limits

Which is cheaper: term life or whole life insurance?

Term life insurance is cheaper than whole life insurance because it provides coverage for a set period, such as 10, 20, or 30 years, without building cash value. Whole life insurance provides lifelong coverage and may build cash value, so its premiums are higher. Both serve different financial needs; hence, you should consider other features when choosing the policy type. 

Is life insurance worth the cost in Canada? 

Yes, life insurance is worth the cost in Canada if you have financial dependants or have ongoing loans or any other financial obligations. The value depends on your financial situation and coverage needs. Term life insurance may provide affordable protection for temporary needs, while whole life insurance can offer lifelong coverage and additional features.

10 ways to lower your life insurance premiums

There are several ways to reduce the cost of your life insurance premiums, such as maintaining a healthy lifestyle, choosing the right policy, comparing quotes from multiple insurers, and more. Listed below are the factors that will help you lower life insurance premiums:

  • Buy life insurance early: Purchasing a policy when you are younger and in good health can help you lock in lower premiums for the duration of your coverage.
  • Quit smoking: Most insurers offer significantly lower premiums to applicants who have remained tobacco-free for at least 12 months
  • Maintain good health: Managing your weight, blood pressure, and other health conditions can improve your eligibility for preferred rates
  • Choose the right coverage amount: Buy enough coverage to meet your financial needs without paying for more insurance than necessary
  • Opt for term life insurance: If you only need coverage for a specific period, term life insurance is generally much more affordable than permanent life insurance
  • Consider laddering life insurance policies: Instead of purchasing one large policy, you can combine multiple term life policies with different coverage amounts and durations. This allows your coverage to decrease as your financial obligations reduce, helping lower overall premium costs.
  • Choose riders carefully: Only add optional riders, such as critical illness, child, or disability riders, if they meet a specific need. Unnecessary riders can increase your premium
  • Select a shorter policy term: Shorter term lengths usually cost less than longer-term policies with the same coverage amount
  • Pay your premiums annually: You may reduce your overall cost when you pay annually instead of making monthly payments
  • Compare quotes from multiple insurers: Compare and find the best life insurance policy for your needs

To get the most affordable life insurance quotes, reach out to our expert advisors at PolicyAdvisor. Our advisors will help you get quotes from the top life insurance providers in Canada and choose the one that best fits your needs and budget.

Looking for expert assistance?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently Asked Questions

What are life insurance premiums?

Life insurance premiums are the payments policyholders make to maintain their coverage. They can be paid monthly, quarterly, or annually, depending on the policy. The cost of your premium will be based on factors like age, health, smoking status, coverage amount, policy type, and the insurer.

What is the average cost of life insurance in Canada?

The cost of life insurance in Canada starts at around $7 per month for a healthy young adult purchasing a basic term insurance policy. The premiums can range from $7 to over $3,276 per month, depending on your age, health, coverage amount, policy type, and insurer.

What is the cheapest life insurance in Canada?

Term life insurance is generally the cheapest life insurance in Canada. Because it provides coverage for a fixed period and does not build cash value, premiums are significantly lower than those for whole life or universal life insurance.

Why are life insurance premiums different for men and women?

Life insurance premiums are generally higher for men because, on average, men have a shorter life expectancy than women. Insurers use actuarial data to estimate risk, which results in lower premiums for female applicants with similar health and lifestyle profiles.

Is it cheaper to buy life insurance when you are younger?

Yes, buying life insurance at a younger age usually results in lower premiums because younger applicants generally have fewer health risks and a longer life expectancy. Purchasing coverage early can help lock in lower rates for the duration of your policy.

Can I get life insurance without a medical exam?

Yes, many insurers offer no-medical or simplified issue life insurance that does not require a medical exam. These policies are easier and faster to obtain but usually have higher premiums and lower coverage limits than fully underwritten life insurance.

How much life insurance do I need?

The amount of life insurance you need depends on your income, financial obligations, and future goals. While it is recommended to get coverage equal to 10-15 times your annual income, the ideal amount varies based on factors such as your mortgage, outstanding debts, living expenses, your children’s future education costs, and any existing savings or life insurance coverage. The easiest way to determine the right amount is to use our life insurance calculator, which estimates your coverage needs based on your unique financial situation and helps you choose a policy that provides adequate protection for your loved ones.

What is the cost of $100,000 term life insurance?

The cost of $100,000 term life insurance for a male non-smoker ranges from  $9 to $44 per month. For females, it can range from $7 to $33 per month. You can compare quotes from multiple insurers to find a policy that fits your coverage needs and budget.

Why does life insurance cost vary by insurer?

Life insurance premiums can vary between insurers because each company uses its own underwriting guidelines and risk assessment. Two insurers may assess the same applicant differently based on factors such as age, health history, occupation, smoking status, and coverage amount. 

Can I be denied term life insurance based on age?

Yes, age can affect whether you qualify for term life insurance, as insurers typically set minimum and maximum age limits for new applicants. Older applicants may have fewer term options available, higher premiums, or may not qualify for certain policy terms. 

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

Canada Life whole life insurance review (2026)

Canada Life is one of Canada’s leading providers of participating whole life insurance. Its current lineup includes Wealth Achiever, Balanced Achiever, and Estate Achiever, giving policyholders options designed around different priorities, from earlier cash value growth to long-term estate value. All three plans provide lifelong coverage and offer guaranteed premium payment options of Max 10, Max 20, and Pay to age 100. Canada Life also offers a unique participating plan, My Par Gift, which is designed in a way that the designated charity receives the death benefits. 

Quick review:

  • PolicyAdvisor ratings: 5/5
  • Best for: Those who want a choice between three participating whole life strategies, from early cash value to balanced growth or long-term estate value, plus dedicated charitable giving through My Par Gift
  • Skip if: You are looking for a standalone non-participating whole life plan
Affordable Coverage for You and Your Loved Ones

Find the lowest whole life insurance rates in Canada within minutes!

About Canada Life

Canada Life has the largest participating account in Canada, and its participating life insurance policies maintain a dividend scale interest rate of 6.00% for 2026. Additionally, Canada Life has consistently paid dividends since 1848, and its participating account has never missed a distribution year. This is a remarkable record that reflects the insurer’s financial resilience and reliability across economic cycles.  Canada Life is a member of Assuris, an organization that protects the policyholders against the loss of benefits if a member life insurance company fails financially.

Canada Life’s financial strength:

AM Best Rating A+
Participating account fund size $62.8 billion
LICAT ratio 130%
Dividend scale interest rate (DSIR) 6.00%

Disclaimer: Figures and ratings are based on the latest available information and may change over time

What is Canada Life whole life insurance?

Canada Life whole life insurance provides permanent life insurance coverage that can remain in place for your lifetime. Its participating whole life insurance lineup includes three participating whole life insurance products: Wealth Achiever, Balanced Achiever, and Estate Achiever. Each is designed around a different priority: stronger early cash value accumulation, a balance of cash value and long-term death benefit value, or a greater focus on long-term estate value. 

Canada Life offers My Par Gift plan, a participating life insurance product specifically designed for charitable giving. It requires a single premium payment, is owned by the registered charity, and builds cash value over time. 

Key features of Canada Life whole life insurance:

Plan names
  • Wealth Achiever
  • Balanced Achiever
  • Estate Achiever
  • My Par Gift
Policy issue age (min & max) Wealth, Balanced, Estate Achiever:

  • Max 10: 0-85 years
  • Max 20: 0-80 years
  • Pay to age 100: 0-85 years
  • Juvenile policies: 0-17 years

My Par Gift: 18-75

Minimum coverage amount $25,000

$10,000 for My Par Gift single premium

Coverage options
  • Single life
  • Joint first to die
  • Joint last to die

My Par Gift: can insure more than one person

Payment options
  • Max 10
  • Max 20
  • Pay to age 100

My Par Gift: One time single premium that fully pays up the policy

Dividend options
  • Cash payment
  • Paid-up additional coverage
  • Enhanced coverage
Additional benefits
  • Premium offset with full, variable, or level offset options
  • Additional deposit option (ADO)

My Par Gift: Registered charity owns and controls the policy and can access the policy’s cash value through a loan or withdrawal

Riders
  • Term benefit 10/20/30 rider
  • Child’s term life insurance rider
  • Accidental death benefit rider
  • Guaranteed insurability rider 
  • Business growth protection rider
  • Death and disability waiver of premium benefits

The riders are not applicable to My Par Gift

Who is eligible for Canada Life whole life insurance?

Canada Life whole life insurance is available to a wide range of applicants, with eligibility primarily determined by age, coverage amount, policy structure, and underwriting requirements.

  • Age eligibility: The age for Canada Life whole life insurance will vary depending on the payment period you choose:

– Max 10: Ages 0-85 for single-life coverage and 18-85 for joint-life coverage

– Max 20: Ages 0-80 for single-life coverage and18-80 for joint-life coverage

– Pay to 100: Ages 0-85 for single-life coverage and 18-85 for joint-life coverage

– Children under age 18 may be eligible for juvenile coverage

  • Coverage amount: You will be eligible for Canada Life’s participating whole life insurance policy if you choose minimum coverage of $25,000
  • Underwriting requirements: You must meet the underwriting requirements of Canada Life, such as health, medical history, lifestyle, and financial circumstances

What are the benefits of Canada Life’s whole life insurance?

Canada Life’s whole life policies provide lifelong coverage while building guaranteed cash value that you can use during your lifetime. They also allow you to pay off your policy quickly (in 10 or 20 years) or spread payments over a longer period of time (until age 100). Key benefits include:

  • No maximum coverage: Canada Life’s whole life policies have no set upper limit, meaning you can get as much coverage as you need, subject to financial underwriting. However, amounts over $50 million require special underwriting
  • Multiple dividend options: Dividends can be received in the form of cash payments, paid-up additions, and enhanced insurance. Dividends are not guaranteed
  • Additional deposit option (ADO): You can increase your policy’s coverage and cash value by making extra payments. However, ADO is subject to MTAR limits, so excess payments may be restricted once the policy is close to the tax-exempt shelf
  • Flexibility with premium offset: You can cover some or all of your premium payments using dividends. However, you must bear in mind that premium offset is not guaranteed and depends on participating account performance and available dividends.
  • Optional coverage: Canada Life lets you customize your whole life insurance policy with a range of riders, including term benefit rider, child’s term life insurance rider, accidental death benefit rider, guaranteed insurability rider, business growth protection rider, and death and disability waiver of premium benefits

Types of whole life insurance offered by Canada Life

Canada Life offers three participating whole life insurance plans and a unique My Par Gift plan. 

  • Wealth Achiever: Designed for lifelong insurance protection with a focus on strong early cash value accumulation. This plan also gives you the flexibility to access the cash value as your financial needs evolve
  • Balanced Achiever: It provides a balance between cash value growth and long-term payout on death. It offers greater flexibility than the Estate Achiever plan and greater long-term wealth value than Wealth Achiever 
  • Estate Achiever: This permanent whole life insurance option is designed for maximizing long-term payout on death, making it particularly suited to long-term estate planning objectives
  • My Par Gift: A participating life insurance solution designed specifically for charitable giving. The charity is the policy owner, and they can use the dividends to get additional coverage or take them as cash

What are the pros and cons of Canada Life’s whole life insurance?

Canada Life’s whole life policies offer several benefits, from unlimited coverage to multiple payment and dividend options. However, they also have some limitations. Let’s take a closer look at them:

Pros Cons
Three options available: Wealth Achiever, Balanced Achiever, and Estate Achiever ADO payments may be restricted, including when the policy has a loan or is on premium offset
You can choose Max 10, Max 20, or Pay to age 100 Premium offset availability depends on the participating account’s earnings
Offers flexibility to increase coverage and cash value through the additional deposit option (ADO)
Allows you to offset some or all of your premiums using dividends 

What is the cost of Canada Life’s participating whole life insurance plan?

The cost of Canada Life’s participating whole life insurance plan ranges from $378 to $1021 for an individual seeking $100,000 in coverage for a participating whole life insurance for 20-pay policy. The actual cost will vary depending on your gender, health profile, age, and a few other factors.

Cost of Canada Life whole life insurance (2026):

Age (in years) Male Female
20 $406.35/month $378.90/month
30 $487.89/month $459.00/month
40 $587.52/month $552.24/month
50 $703.89/month $664.20/month
60 $843.12/month $793.80/month
70 $1,021.23/month $952.29/month

*Illustrating monthly cost of $100k coverage for a participating whole life insurance for 20-pay

See how much whole life insurance coverage you can get

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500

What riders does Canada Life offer on their whole life plans?

Canada Life offers several additional benefits or riders on its whole life policies, including:

  • Death and disability waiver of premium benefits: Depending on the rider selected, required premiums may be waived if the person insured under the rider dies or becomes totally disabled according to the rider terms. The insured must become continuously disabled before the policy anniversary nearest their 60th birthday to qualify for the benefits
  • Accidental death benefit: Provides a higher payout if death is caused by certain types of accidents. This can help beneficiaries manage unexpected payments that may arise due to the covered accident
  • Guaranteed insurability rider: Allows you to obtain new permanent policies on the insured person without new evidence of insurability
  • Business growth protection rider: Allows you to purchase additional permanent policies on the insured person over a 10- or 15-year period. To qualify for this coverage, the business must be headquartered in Canada and must be in operation for at least 3 consecutive years
  • Children’s term life insurance rider: Provides term life insurance coverage for your children, including adopted and stepchildren. The minimum coverage amount available with this rider is $10,000, and the maximum is $25,000
  • Canada Life Term benefit: This rider provides additional temporary coverage if the insured dies during the policy term. The available terms include 10, 20, or 30 years, with features available like term conversion with reset

What are the coverage options available with Canada Life’s whole life insurance plans?

When it comes to coverage structures, Canada Life offers several options for Wealth Achiever, Balanced Achiever, and Estate Achiever, including:

  • Single life: Covers one person and pays a death benefit when the insured person dies
  • Joint-first-to-die: Covers two people under one policy and pays a death benefit when the first insured person dies. The surviving person remains covered for an additional 60 days, during which they can buy a new policy on their life, with no underwriting
  • Joint-last-to-die (premiums to first death): Covers two people with premiums payable until the death of the first insured person. Premium payments are higher under this plan
  • Joint-last-to-die (premiums to last death): Covers two people with premiums payable until the death of the second insured person. Premium payments are lower under this plan

What are the different limited-pay options offered by Canada Life?

Canada Life offers its participating whole life policies with three standard premium payment structures: 10-pay, 20-pay, and pay-to-age-100. The first two are true limited-pay designs, while pay-to-100 is a lifetime premium schedule that is often grouped with them as a third option. This is not applicable to My Par Gift plan.

  • Max 10 (10-pay): All required premiums are paid over 10 years. After year 10, the base policy is fully paid-up as long as no new riders or additional deposits are added
  • Max 20 (20-pay): Premiums are level and payable for 20 years. After year 20, the base policy becomes paid-up for life
  • Pay to age 100: Premiums remain level and continue until age 100. This is not a limited-pay option in the strict definition, but it is one of the three standard payment patterns available

Canada Life’s participating whole life insurance plan can be issued using any of the three premium schedules (Max 10, Max 20, or pay-to-100) for both single-life and joint-life structures. Policyholders can later use features such as premium offset, where dividends cover ongoing premiums, to reduce or eliminate out-of-pocket payments. Contractually, however, the three payment structures listed above are the available choices at issue.

What are the different whole life dividend options that Canada Life offers?

Canada Life offers three dividend options for its participating whole life policies, allowing policyowners to choose how any declared dividends are used:

  • Cash payments: Dividends can be received as cash payouts, providing immediate flexibility, though the amount received may be taxable depending on the policy’s adjusted cost basis
  • Paid-up additions: Dividends are used to buy paid-up additional permanent coverage, which increases the death benefit, guaranteed cash value, and future dividend-earning potential
  • Enhanced coverage: This option combines paid-up additions with a term insurance component, offering higher initial death benefit while gradually transitioning to permanent paid-up coverage as the policy matures

How are dividends for Canada Life’s participating policies distributed

Dividends in Canada Life’s participating policies are distributed based on the earnings of the participating (or “par”) account. This account combines premiums from all participating policyholders and invests them in a diverse portfolio of assets.

“Par” account earnings depend on several factors, including investment returns, policy cancellations, insurance claims, and operational costs. When the account outperforms expectations, Canada Life shares the excess earnings with policyholders through dividends. 

While dividends are not guaranteed and can vary, Canada Life has a strong track record of maintaining its dividend scale, having paid annual dividends at an interest rate of 5.25% to 6.00% over the past few years.

Dividend Scale - Participating Whole Life Insurance

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%

How are Canada Life whole life insurance premiums invested?

Premiums from Canada Life participating whole life policies go into the participating account, which is invested across a diversified portfolio of assets. Canada Life manages this account with two investment objectives:

  • Provide stable, Long-term growth
  • Provide returns that are partially responsive to changing economic conditions

The account uses a disciplined asset–liability matching strategy to ensure that investment income can reliably support guarantees, cash values, and dividends.

Canada Life participating account: Asset mix (June 30, 2025)

 

Asset class % of Account What it means for policyholders
Fixed income (Total 60.0%) Stable returns that support guarantees
Public bonds 28.3% Long-term stability and predictable income
Private placements 14.9% Higher yield with controlled risk
Mortgages 9.8% Strong cash flow and diversification
Cash & equivalents 7.0% Liquidity for claims and guarantees
Non-fixed income (Total 30.7%) Helps support future dividend potential
Public equity 13.7% Market growth participation
Real estate 12.3% Inflation hedge and rental income
Private equity 4.7% Long-term growth with low correlation
Other assets 9.3% Derivatives and other holdings used for risk management

 

Source: Canada Life Combined Open Participating Account – June 30, 2025

Are “par” account investments affected by market conditions?

Yes. While Canada Life employs a long-term investment strategy and “smoothing” mechanism to spread investment gains and losses over several years, changes in interest rates, stock prices, and real estate can still affect the “par” account’s investments.

How can I access my Canada Life whole life cash value?

You can access your policy’s cash value through:

  • Cash withdrawals: You can withdraw part or all of your cash value. A full withdrawal will result in your policy’s cancellation
  • Policy loans: You can borrow against your cash value. However, you won’t be able to make Additional Deposit Option (ADO) payments while your loan is active
  • Collateral loan: You can use your policy as collateral for a loan or line of credit from a third-party lender, subject to the lender’s approval
  • Premium offset: If you have enough cash value, you can use it to pay part or all of your due premiums. Premium offset is not guaranteed

Our advisor’s take on Canada Life whole life insurance

One of our advisors recently worked with a 45-year-old business owner who wanted permanent life insurance that could protect their family while also building cash value they could potentially access later. The client also wanted to keep their business protected as it grew, making the ability to secure additional permanent coverage in the future an important consideration. They were particularly interested in a solution that could support both long-term estate planning and future business needs.

Client profile:

  • Age: 45-year-old non-smoking businessman
  • Coverage need: $1 million in permanent life insurance for family protection and long-term financial planning
  • Primary concern: Building cash value while maintaining flexibility to access policy funds and increase coverage as the business grows
  • Our comparison: We compared Canada Life’s participating whole life plans with products from other leading Canadian insurers, focusing on early cash value growth, guaranteed values, dividend options, premium flexibility, and access to policy value

Why Canada Life stood out:

  • Flexible access to cash value: Canada Life provides several ways to access policy value, including cash withdrawals, policy loans, collateral loans, and premium offset, giving the client flexibility as their financial needs change
  • Flexible dividend options: The client could choose how to use participating dividends, including taking them as cash, reducing premiums, purchasing paid-up additional coverage, or selecting enhanced coverage. This gave them greater control over how the policy could support their changing financial goals
  • Largest participating account in Canada: Canada Life has the largest participating account in Canada, with approximately $62.8 billion in assets. For the client, the size and established history of the account were important considerations when choosing a participating whole life policy
  • Business growth protection rider: As a business owner, the client could add this rider to purchase additional permanent life insurance in the future without having to provide new medical evidence. This gave an opportunity to increase their coverage as their business and financial needs evolved

How to apply for Canada Life’s whole life insurance with PolicyAdvisor?

You can get a personalized whole life insurance quote for Canada Life through PolicyAdvisor, where you can compare different plans and policies from Canada’s top providers. Schedule a free consultation with our licensed advisors to explore the best options to protect your legacy.

Need insurance help?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Is Canada Life’s whole life insurance worth it?

Yes, Canada Life’s whole life insurance policy may be worth considering if you want lifelong protection with cash value growth that you can access in many ways. With Canada Life, you can also choose from multiple payment options, dividend options, cash value access, and riders. 

Does Canada Life offer participating policies with dividends?

Yes. Canada Life offers participating whole life policy plans. The available participating whole life insurance policies include Wealth Achiever, Balanced Achiever, and Estate Achiever. It also offers My Par Gift, a participating life insurance product designed specifically for charitable giving. Dividends are not guaranteed.

Do I need medical underwriting for a Canada Life whole life insurance plan?

Yes, Canada Life whole life applications are subject to underwriting, which can vary depending on the applicant and the coverage requested. If your policy includes the Guaranteed Insurability Rider, you may be able to apply for additional permanent life insurance on specified option dates without providing new evidence of insurability, including health.

How does the Canada Life participating account work?

Canada Life’s participating account pools premiums from all participating policyholders and invests them in a diversified portfolio of assets. The account’s earnings are influenced by various factors, including investment returns, mortality claims, policy cancellations, and operational expenses. Canada Life may distribute a portion of those earnings as policyowner dividends, although dividends are not guaranteed.

What is the children’s term life insurance rider?

The children’s term life insurance rider is an optional add-on to Canada Life’s whole life insurance policies. It provides term life coverage for your biological, adopted, and stepchildren. 

What happens if I stop paying my premiums?

If you miss a payment on your Canada Life whole life insurance policy, you have 31 days to make it up. If the premium remains unpaid after this period, Canada Life will automatically take out a policy loan on your behalf, provided your policy has enough cash value. This loan will keep your policy active as long as there’s sufficient cash value to cover future premiums and interest charges.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

Equitable whole life insurance review (2026)

Equitable offers a wide range of permanent life insurance for Canadians seeking extended coverage alongside value-added benefits. The insurer offers participating whole life insurance through its Equimax product line, with two plans designed for different cash-value goals. 

Equimax Estate Builder focuses on higher long-term value for estate and legacy planning, while Equimax Wealth Accumulator is designed to provide higher early cash values for individuals seeking to use it in their financial planning.

Quick review of Equitable Whole Life Insurance

  • PolicyAdvisor rating: 5/5
  • Best for: Canadians looking for participating whole life insurance from a mutual insurer, with a choice between long-term estate value and higher early cash-value accumulation
  • Skip if: You specifically want a non-participating whole life policy or lower-cost temporary coverage
Best for mutual company
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Equimax Estate Builder
Equimax Wealth Accumulator
Payment options
10-pay
20-pay
Life Pay
A.M. Best financial strength rating
N/A
Dividend Scale Interest Rate (DSIR)
6.40%

About Equitable Life Insurance

The Equitable Life Insurance Company of Canada is a Canadian mutual life insurer that was founded in 1920. Since its inception, the insurer has prioritized long-term policyholder interests, thanks to its mutual structure. As of December, 2025, Equitable has maintained a 6.40% Dividend Scale Interest Rate (DSIR) across its participating whole life policies.

Equitable’s financial strength

AM Best Rating N/A
Participating account fund size $3.2 billion
LICAT ratio 159%
Dividend scale interest rate (DSIR) 6.40%

What is Equitable whole life insurance?

Equitable whole life insurance is permanent life insurance that offers lifelong coverage as long as required premiums are paid. Equimax Estate Builder and Wealth Accumulator are participating policies, providing a guaranteed death benefit, guaranteed cash value and non-guaranteed dividends during the policy period. 

A key strength of Equitable’s whole life insurance is its Participating Account, which holds over $3.2 billion in assets, as of December 2025. Equimax is available as single-life, joint first-to-die, or joint last-to-die coverage, offering enhanced flexibility and customization for Canadians.

Key features of Equitable whole life insurance

Category Details
Plan names Equimax Estate Builder

Equimax Wealth Accumulator

Issue ages Single life: 

  •  Life Pay and 10 Pay: age nearest 0–85 for
  • 20 Pay: 0–80 

Joint life: 

  • Life Pay and 10 Pay: age nearest 18–85 for
  • 20 Pay: 18–80 
Coverage amount
  • Single life: $10,000 minimum basic Equimax coverage. 
  • Joint life: $25,000 minimum total Equimax coverage

Maximum coverage varies by product and is subject to age, eligibility, and applicable underwriting requirements.

Coverage types
  • Single life
  • Joint first-to-die
  • Joint last-to-die
Premium payment options
  • Life Pay
  • 10 Pay (Available only with Estate Builder)
  • 20 Pay
Guaranteed cash value
  • Wealth Accumulator: typically available at the end of policy year 1
  • Estate Builder: typically available at the end of policy year 5
Dividend options
  • Paid in cash
  • Premium reduction
  • On deposit
  • Paid-up additions
  • Enhanced protection
Premium offset Available. Uses the policy’s built-up value to help pay future premiums
Optional riders
  • Additional accidental death benefit (life pay premium option only)
  • Children’s protection rider
  • Disability waiver of premium provision
  • EquiLiving® critical illness insurance
  • Term life insurance (on the life insured under a single life policy only)

Offered only on children’s policies:

  • Children-only applicant waiver
  • Guaranteed insurability
Built-in features KIND benefits, providing support at claim time, include:

• Compassionate advance (not contractual)

• Bereavement counselling benefit

• Snap advance (not contractual)

• Living benefit (formerly called the disability benefit disbursement)

• Reduced paid-up insurance

• Option to elect individual policies (available on joint policies)

• Survivor benefit (joint first-to-die policies only)

See how much whole life insurance coverage you can get

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500

Who is eligible for Equitable whole life insurance?

Equitable whole life insurance is available to individuals meeting the following criteria:

  • Canadians meeting Equitable’s underwriting requirements
  • Individuals between the ages of 0 and 80 (minimum 15 days for children’s policies)
  • Single-life coverage starts at a $10,000 minimum, while joint-life coverage starts at $25,000

What is covered under Equitable whole life insurance?

Equitable Equimax Estate Builder and Equimax Wealth Accumulator offer permanent life insurance while building cash value over the years. Beyond this core role of financial protection, the policies offer a series of valuable features that make them more flexible than many traditional whole life insurance products.

Here are the primary benefits included with Equitable whole life insurance policies:

  • Guaranteed death benefit: Policies offer a guaranteed basic death benefit as long as required premiums are paid
  • Lifetime coverage: Your policy remains in force for life as long as premiums are paid
  • Guaranteed premiums: Premium payments stay fixed throughout the selected premium-pay period
  • Guaranteed cash value: Policies build guaranteed cash value over time, which may be accessed while the policy is in force
  • Dividend potential: Eligible policies may receive non-guaranteed annual policyholder dividends
  • Access to cash value: Policyholders may access available cash through policy loans and eligible withdrawals
  • Optional additional deposits: EDO can accelerate paid-up additions and policy value on eligible policies
  • Built-in support benefits: KIND provides benefits such as Compassionate Advance, Snap Advance, Bereavement Counselling, and a Living Benefit
  • Mutual company advantage: As a mutual insurer, Equitable Life operates without shareholders, meaning participating policyholders share in the company’s long-term success through dividends and stable account management

What is the Equimax KIND program?

New Equimax participating whole life policies include Equitable’s built-in KIND program, which provides compassionate and snap advances, access to policy cash value in cases of severe disability, and bereavement counselling benefits.

Here is a quick rundown of the primary benefits offered with the KIND program:

  • Compassionate advance: Access up to 50% of your coverage to a maximum amount of $100,000 if the insured becomes terminally ill
  • Bereavement counselling: Benefit for beneficiaries up to $1,000 total
  • Snap advance: Offers immediate access (if needed) to a portion of the death benefit up to the lesser of the policy cash value or $25,000 when a death claim is submitted. However, the policy must be in effect for at least 24 months before the date of death
  • Living benefit: Tax-free access to the policy cash value in the event of severe disability
Read more about how a whole life insurance policy works in Canada

Types of Equitable whole life insurance

Equimax is Equitable Life’s flagship participating whole life insurance product, designed to provide lifelong protection while steadily building cash value. It combines guaranteed coverage and level premiums with the potential for long-term financial growth through annual participating dividends.

Equimax is available in two plan options tailored to different financial goals: 

  • Equimax Estate Builder: ideal for long-term wealth transfer and legacy planning
  • Equimax Wealth Accumulator: suited for individuals or business owners seeking higher early cash values and financial flexibility

Here is an overview of the two plans offered by Equitable whole life insurance:

Equimax Estate Builder: Best for long-term estate value

Equitable Equimax Estate Builder is designed for Canadians seeking higher long-term value and more tax-efficient estate planning. The insurer positions it for legacy planning and helps in offsetting taxes and other costs that arise after death.

  • Long-term focus: Guaranteed cash value typically begins at the end of policy year 5, focusing on long-term value
  • Premium options: Life Pay, 10 Pay, or 20 Pay
  • Dividend options: Cash, premium reduction, on deposit, paid-up additions, or enhanced protection
  • Best for: Estate planning, wealth transfer, and policyholders who prioritize long-term policy value over early liquidity

Equimax Wealth Accumulator: Best for early cash value

Equimax Wealth Accumulator is designed for Canadians who want higher early cash values in the early years of their policy. It is beneficial for business owners and incorporated individuals who wish to use the cash value in their business or as part of a larger financial plan involving liquidity.

  • Cash-value focus: Guaranteed cash value is available at the end of policy year 1
  • Premium options: Life Pay or 20 Pay
  • Dividend options: Cash, premium reduction, on deposit, paid-up additions, or enhanced protection
  • Best for: Business planning, early liquidity, supplemental retirement strategies, and Canadians seeking access to policy value sooner

Key differences between Equimax Estate Builder and Equimax Wealth Accumulator

Category Equimax Estate Builder® Equimax Wealth Accumulator®
Primary focus Designed for long-term estate planning, wealth transfer, and legacy growth Focused on higher early cash values and short-to-medium-term liquidity
Ideal for Individuals and families aiming to grow and transfer wealth tax-efficiently Business owners or professionals who value early access to cash within 20 years
Cash value growth Cash value begins at end of policy year 5 Higher early cash values, available at end of policy year 1
Death benefit growth Higher long-term death benefit to offset estate or capital gains taxes Moderate death benefit growth, emphasizing cash accessibility
Dividend options
  • Paid in cash
  • Premium reduction
  • On deposit
  • Paid-up additions (PUAs)
  • Enhanced protection (with lifetime enhancement guarantee)
  • Paid in cash
  • Premium reduction
  • On deposit
  • Paid-up additions (PUAs)
  • Enhanced protection (with lifetime enhancement guarantee)
Premium payment options Available as 10 Pay, 20 Pay, or Life Pay Available as 20 Pay or Life Pay
Liquidity and collateral use Strong long-term value, typically used for estate purposes or future borrowing High early cash values make it well-suited for collateral loans or funding business opportunities
Child or grandchild coverage Ideal for lifelong coverage with gradual value growth for education or inheritance Offers earlier access to cash values for education or financial milestones
Business protection Works well for long-term shareholder or key-person protection with stable growth Better for businesses that prioritize early liquidity and short-term funding options
Coverage availability
  • Single Life
  • Joint First-to-Die
  • Joint Last-to-Die
  • Single Life
  • Joint First-to-Die
  • Joint Last-to-Die
Minimum sum insured
  • $10,000 (single)
  • $25,000 (joint)
  • $10,000 (single)
  • $25,000 (joint)
Maximum sum insured Up to $25,000,000 (higher coverage amount available by special quote)  Up to $25,000,000 (higher coverage amount available by special quote)

Pros and cons of Equitable whole life insurance

Pros:
✓Mutual-company structure aligns participating business with policyholder interests
✓Excelerator Deposit Option allows additional tax-deferred contributions to enhance the policy’s cash value growth
✓Variable dividend options provide flexibility to increase the death benefit, reduce premiums, earn interest, or receive cash
✓Tax-advantaged growth offers long-term savings potential and typically tax-free death benefits for beneficiaries
✓Single-life and joint-life structures support family, estate, and business planning
Cons:
✗Equitable does not have a non-participating whole life insurance option to choose from
✗It is not ideal for short-term goals or individuals seeking immediate returns
✗No cash value with Estate Builder in years 1-4

How much does Equitable whole life insurance cost?

The cost of Equitable whole life insurance for a 20-pay policy with $100,000 in coverage ranges from $162.48 to $576.82 per month. Your premiums depend on the coverage amount and personal factors, such as gender, age, smoking status, and health.

Cost of Equitable whole life insurance (2026)

Age (in years) Male Female
20 $97.06 $86.92
30 $130.97 $117.49
40 $180.85 $160.66
50 $246.29 $223.18
60 $333.21 $305.62
70 $490.51 $428.82

*Sample monthly cost of $100k coverage for a participating whole life insurance for 20-pay

Learn more about the cost of whole life insurance in Canada

What riders are available with Equitable whole life insurance?

Equitable whole life insurance can be customized with multiple optional riders, including accidental death benefit, children’s protection, applicant’s death and disability waiver of premium, and others. These add-ons provide additional protection and benefits for individuals and families, offering well-rounded coverage.

Here is an overview of the riders available with an Equitable whole life insurance policy:

Optional benefit What it does
Additional accidental death benefit

(available with Life Pay)

Pays an additional benefit following a qualifying accidental death
Children’s protection rider Provides term life insurance for eligible children and includes a conversion privilege without new evidence of insurability, subject to limits
Disability waiver of premium Waives qualifying policy premiums if the insured under the rider becomes totally disabled for the required period
Applicant’s death and disability waiver of premium Children’s-plan rider that may waive premiums if the payor/applicant dies or becomes totally disabled
Flexible guaranteed insurability option Children’s-plan rider allowing specified future purchases of additional life insurance without new evidence of insurability
EquiLiving critical illness insurance Provides a lump-sum payment for qualifying covered critical illnesses, with several premium and coverage-duration options
Term life insurance rider Adds Term 10, Term 20, or Term 30/65 temporary coverage to a single-life Equimax policy

What are the different limited-pay options offered by Equitable?

Equitable Life offers two limited-pay structures for its participating whole life insurance plans, Equimax Estate Builder and Equimax Wealth Accumulator, letting policyholders finish paying premiums early while keeping lifetime coverage:

  • 10-pay: Premiums are paid for 10 years. Once the payment period ends, the policy is fully paid up, and lifelong coverage continues with no further premiums. However, this option is available only for the Equimax Estate Builder plan
  • 20-pay: Premiums are paid for 20 years, after which the policy is fully paid up for life

Does Equimax help with tax payouts during death?

Yes, the Equimax Estate Builder whole life plan can help with tax liabilities upon death. This specific plan is designed to provide a larger death benefit, which can be used to offset estate taxes and other final expenses. 

The death benefit is typically paid out tax-free to beneficiaries, providing them with the funds needed to settle the estate without the burden of additional tax liabilities.

The Equimax Estate Builder whole life plan provides a death benefit that can be used to:

  • Cover taxes and fees at death: The death benefit can help beneficiaries pay for estate taxes, ensuring the full value of the estate is passed on without forcing them to liquidate assets
  • Leave a legacy behind: The policy ensures that the financial legacy you leave behind remains intact, allowing your beneficiaries to inherit more

What is the Excelerator Deposit Option on Equitable Equimax policies?

The Excelerator Deposit Option (EDO) allows eligible Equimax policyholders to make optional payments above their required guaranteed premium. These payments essentially purchase participating paid-up additional insurance, which can increase both cash value and the death benefit. Additionally, this amount is also eligible to receive dividends.

Does Equitable whole life insurance offer premium offset?

Yes, Equitable Equimax policies using the on-deposit, paid-up additions, or enhanced protection dividend option may eventually qualify for premium offset. With this feature, policyholders can use dividends to help cover required premiums if the policy value is sufficient. However, this feature is not guaranteed.

However, the premium offset is subject to certain conditions:

  • Policy loans are not available if the policy is on premium offsets
  • Future dividends and non-guaranteed cash value must be sufficient to pay all future premiums
  • Policy is not eligible for premium offset while there is an outstanding loan balance

What are the various dividend options on an Equimax whole life insurance plan?

Equitable’s participating whole life insurance has several dividend options to choose from, including cash payout, premium reduction, paid-up additions, on-deposit, and enhanced protection.

  • Paid in cash: Dividends are paid directly to the policyholder each year
  • Premium reduction: Dividends reduce future premiums, lowering out-of-pocket costs while keeping coverage intact
  • On deposit: Dividends are held in an interest-bearing account with Equitable Life and can be withdrawn anytime
  • Paid-Up Additions (PUA): Dividends buy additional permanent coverage that grows cash value and death benefit tax-deferred
  • Enhanced protection: Combines base permanent coverage with a one-year renewable term (OYT) layer. Dividends first pay OYT costs; any remainder buys PUAs that gradually replace the term layer

Where does Equitable whole life insurance invest the participating account?

Equitable has structured its investments across each asset class to meet the long-term objectives, liabilities, and liquidity requirements of its participating policies. 

Here is how the investments are allocated:

Asset type Allocation
Bonds 29%
Equity 25%
Private placements 12%
Real estate 12%
Policy loans 11%
Mortgages 9%
Cash and equivalents 2%

How does Equitable determine whole life insurance dividends?

Equitable Life’s whole life insurance dividends are determined by the performance of its participating (PAR) account. The financial performance of PAR accounts can depend on factors like investment returns, mortality payouts, premium lapses, and tax obligations. 

Strong investment performance, fewer claims, and lower premium lapses can lead to higher dividends, while the opposite may result in lower payouts. 

Dividends are paid at the sole discretion of Equitable Life’s board of directors. As such, dividends can vary from year to year depending on the insurer’s performance. The decision to distribute dividends is made with the aim of ensuring steady, predictable returns while minimizing volatility.

Equitable Life Dividend Scale Interest Rate (DSIR): 2020–2025

Year DSIR
2025 6.40%
2024 6.40%
2023 6.25%
2022 6.05%
2021 6.05%
2020 6.20%

Equitable Life dividend scale over 30 years

Equitable PAR account return Equitable dividend scale interest rate
5 years 7.05% 6.23%
10 years 6.56% 6.29%
20 years 6.79% 6.77%
30 years 7.23% 7.46%
Standard deviation over 30 years 1.74% 1.70%

Source: Equitable dividend scale interest rate, 2024

Which Equitable whole life plan type is right for you?

Equitable’s Estate Builder and Wealth Accumulator plans are built to suit the diverse needs of policyholders. From long-term goals to immediate cash value accumulation, individuals can choose the right Equimax plan for them based on their individual needs.

Here’s how you can determine the right policy for yourself:

What you are looking for Equimax Estate Builder Equimax Wealth Accumulator
Higher long-term benefits for planning your estate ✓ ✘
Higher death benefit that can reduce tax burden during transfer of property ✓ ✘
Affordable insurance coverage to secure the financial future of your children or grandchildren ✓ ✓
Build immediate cash value to start a business ✓ ✓
Make philanthropic donations but also reduce your tax implications ✓ ✓
Create a steady retirement fund ✓ ✓
Quick access to higher cash value through a policy loan or collateral loan ✘ ✓

Why should you purchase Equitable Life whole life insurance for children?

By purchasing Equitable’s whole life insurance policies for a child or grandchild, policyholders can help set the foundation for that child’s financial future. Equitable Life whole life insurance for children offers permanent coverage at children’s rates, with paid-up options in 10 or 20 years.

It provides tax-advantaged cash value growth, offering financial flexibility through loans or withdrawals for future needs. Additionally, ownership can transfer tax-free to the child upon adulthood, securing their financial foundation.

For example, if you buy a 20-pay whole life insurance policy for a 5-year-old child at an annual premium of $1,200, the policy’s value will continue to grow without further premium payments after the first 20 years. By paying $100 a month, parents can help secure their children’s financial future, ensuring they have enough coverage to support important life events and emergencies and to leave funds for future generations.

What is the living benefit offered by Equimax whole life insurance?

The living benefit offered by Equimax whole life insurance allows policyholders to access a portion of their policy’s cash value if the life insured becomes severely disabled due to a physical or mental impairment. 

This benefit can be applied once per policy year and is subject to Equitable Life’s administrative guidelines. It is worth noting that any payment made under the Living Benefit will reduce the policy’s death benefit. 

Individuals with life-threatening conditions such as cancer, AIDS, coronary artery disease, myocardial infarction, and Alzheimer’s disease may be eligible to receive Living Benefits under their whole life insurance policy. However, the insured individual must have been disabled for 90 days for the benefit to be triggered.

How does Equitable compare to other whole life insurance providers?

Equitable’s Equimax stands out for its participating lineup that focuses on estate preservation and wealth accumulation. The insurer’s mutual structure, multiple dividend options, and the ability to purchase additional coverage through EDO make it a strong contender for Canadians seeking flexibility in their coverage. 

Additionally, KIND benefits, paired with a range of riders, make Equitable Equimax a strong choice for Canadian families, business owners, and individuals seeking lifelong coverage and wealth preservation.

Dividend Scale - Participating Whole Life Insurance

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%
Find out about the best whole life insurance companies in Canada
Let us help you choose the best Equitable whole life plan

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Our advisor’s take on Equitable whole life insurance

At PolicyAdvisor, we recently helped a 42-year-old business owner compare Equitable Life’s permanent life insurance options. They were seeking lifelong coverage for estate planning and access to cash value for business purposes. Based on these goals, Equimax Wealth Accumulator was the stronger fit since it combines participating whole life protection with early access to cash value.

Client profile

  • Age: 42 
  • Family: Incorporated business owner with a spouse and two children 
  • Coverage goal: $500,000 of permanent life insurance 
  • Primary concern: Lifetime protection with access to cash value for future business or retirement needs 

Why we recommended Equimax Wealth Accumulator:

  • Guaranteed cash value available from the end of the first policy year, supporting early access to liquidity
  • 20 Pay option provides a defined premium period, allowing the family to finish paying early while maintaining lifetime protection
  • Paid-up additions dividend option and EDO can be used to direct additional cash flow toward growing the policy’s value

How to purchase Equitable Equimax whole life insurance in Canada?

PolicyAdvisor’s licensed advisors can help you compare Equitable whole life insurance plans based on your age, budget, health, coverage needs, and financial goals.

Whether you are looking to protect your family or secure tax-advantaged wealth transfer planning, our advisors at PolicyAdvisor can help you choose the right plan, coverage amount, and optional riders to fit your financial needs. 

Schedule a call for visitor insurance
Need insurance answers now?

Call 1-888-601-9980 to speak to our licensed advisors right away, or book some time with them below.

Frequently Asked Questions

Can I transfer ownership of my Equitable whole life insurance policy to my children or grandchildren? 

Yes, Equitable allows you to transfer ownership of your whole life insurance policy to your children or grandchildren when they reach the age of majority. 

This is one way to build generational wealth, as the new owner can access the policy’s cash value for future expenses such as education or a down payment on a house. Whether you are living in Ontario, British Columbia, or Alberta, you can purchase whole life insurance for your children and secure their future.

Can I add extra coverage to my Equitable whole life insurance policy in the future? 

Yes, Equitable offers various options to increase your coverage over time. With features like paid-up additions, you can use dividends to purchase additional life insurance, increasing your death benefit and cash value. This flexibility allows you to tailor your policy as your life circumstances evolve, ensuring that you always have the coverage you need.

What happens to my Equitable whole life policy if I stop making premium payments? 

If you stop making premium payments on your Equitable whole life policy, it won’t necessarily lapse immediately. The policy’s cash value can be used to cover the premiums for a period of time, depending on how much cash value you’ve accumulated. However, once the cash value is exhausted, your coverage may likely end. It is important to keep track of your policy’s status from time to time.

Can a person with pre-existing conditions be eligible for the Living Benefit of a whole life insurance policy?

No, a person with pre-existing conditions may not be eligible for the Living Benefit under Equitable’s whole life insurance policy if the condition existed at the time the policy was first issued or at the date of the last reinstatement.

Can I borrow against my Equimax cash value?

Yes, you can borrow against your Equimax cash value. Policyholders can access up to 90% of their available cash value, minus any outstanding loans. However, unpaid loans and interest reduce the death benefit.

Is premium offset guaranteed on Equimax?

No, premium offset depends on future non-guaranteed dividends and policy values. If the offset is unavailable for a period, policyholders will have to pay their premiums out of pocket.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

iA whole life insurance review (2026)

IA Financial Group offers several permanent life insurance options for Canadians seeking lifelong coverage alongside cash value growth. Its lineup includes non-participating whole life insurance and two participating policies, the iA PAR Estate and Wealth plans. 

iA Whole life insurance offers guaranteed premiums, a guaranteed death benefit, and guaranteed surrender values. Meanwhile, the iA PAR Estate and Wealth plans also offer permanent coverage and guaranteed cash values, with the added potential to earn annual dividends, which are not guaranteed.

Quick review

  • PolicyAdvisor rating: 4/5
  • Best for: Broad whole life choices with both guaranteed non-participating and participating cash-value options
  • Skip if: You want more flexibility in how long you pay premiums outside IA’s available fixed options
Best for Health Accommodation
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Whole life insurance policies offered
Non-participating policy, PAR Estate, PAR Wealth
Dividend Scale Interest Rate (DSIR)
6.35%
AM Best Rating
A+

About iA Financial Group

Industrial Alliance Insurance and Financial Services Inc., commonly known as iA Financial Group, was established in the year 1892. Since then, the insurer has offered a wide range of insurance and wealth management products The whole life insurance roster offers both participating and non-participating insurance plans. As of 2026, iA Financial Group has a 6.35% dividend scale interest rate (DSIR) across its participating whole life policies.

iA Financial Group’s financial strength (As of 2026)

AM Best Rating A+ (Superior)
Participating account fund size $100 billion
LICAT ratio 134%
Dividend scale interest rate (DSIR) 6.35%

What is your Whole Life Insurance worth?

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$100K

What is iA Whole Life Insurance?

iA whole life insurance provides permanent coverage with a level face amount that is guaranteed for life. iA PAR Estate and Wealth are the insurer’s participating whole life insurance plans, offering guaranteed cash value and non-guaranteed dividends during the policy period. Meanwhile, iA Whole Life is the non-participating policy.

A key strength of iA’s whole life insurance is its Participating Account, which holds approximately 263.5 million in invested assets. The policies offer single-life and joint-life structures, giving Canadians more choice.

Key features of iA whole life insurance

Plan names
  • iA Whole Life
  • iA PAR Estate 
  • iA PAR Wealth
Policy issue age iA Whole Life

  • L10/L20/L100: ages 0–70
  • L65: ages 0–54

iA PAR Estate and Wealth

  • 10-pay: ages 0–85
  • 20-pay: ages 0–80
  • Pay-to-100: ages 0–75
Minimum coverage amount
  • iA Whole Life: $10,000
  • iA PAR Estate and Wealth: $25,000
Coverage options
  • Individual
  • Joint first-to-die (Available in iA Whole Life only)
  • Joint last-to-die
Payment options iA Whole Life

  • L10: pay for 10 years
  • L20: pay for 20 years
  • L65: pay to age 65
  • L100: pay to age 100

iA PAR Estate and Wealth

  • Pay 10
  • Pay 20
  • Pay to 100
Dividend options

(Only with iA PAR Wealth and Estate)

  • Paid-up additions
  • Annual premium reduction
  • Cash
  • Deposit with interest
Premium offset Available with iA PAR when using the paid-up additions strategy. Uses the policy’s built-up value to help pay future premiums
Riders
  • Term life insurance
  • Critical illness
  • Child critical illness
  • Child Module
  • Accidental death
  • Accidental death and dismemberment
  • Disability Credit
  • Waiver of premium benefits
  • Accidental fracture
  • Supplementary Income (available only in whole life)
  • Guaranteed Insurability (available only in whole life)
  • Hospitalization (available only in whole life)

Who is eligible for iA Whole Life insurance?

iA whole life insurance is available to individuals meeting the following criteria:

  • Individuals meeting iA’s residency and underwriting requirements
  • iA Whole Life requires at least $10,000 in coverage, while iA PAR Estate and iA PAR Wealth start at $25,000
  • For joint policies, the ages of both individuals should be at least 15 years
  • Approval depends on factors such as age, health status, smoking status, and coverage amount. Additional medical information or testing may be requested depending on the application

Age eligibility for iA Whole Life insurance:

  • iA Whole Life (L10, L20, and L100): 0–70
  • iA Whole Life (L 65): 0–54

Age eligibility for iA PAR Estate and iA PAR Wealth: 

  • 10-pay: 0–85 
  • 20-pay: 0–80
  • Pay-to-100: 0–75

What is covered under iA Whole Life insurance?

iA Whole Life, iA PAR Estate, and iA PAR Wealth provide permanent life insurance with guaranteed coverage and level premiums for policyholders. Beyond this core financial protection, the policies offer several features that make them more flexible than many traditional whole life insurance products.

Here are the primary benefits included with iA Whole Life insurance:

  • Guaranteed premiums: Premiums are fixed throughout the selected premium-payment period
  • Guaranteed cash value: Your policy builds guaranteed cash value over time, which may be accessed while the policy is in force
  • Dividend potential (for participating plans): iA PAR Estate and iA PAR Wealth may receive non-guaranteed annual dividends. This can be used for paid-up additions, premium reduction, cash, or a deposit with interest
  • Access to cash value: Policyholders may access available cash through policy loans and eligible withdrawals
  • Flexible riders and additional benefits: Depending on the plan, coverage can be made more comprehensive with term life, critical illness, child coverage, disability protection, accidental death benefits, and premium-waiver options
  • Flexible payment terms: iA Whole Life offers pay 10, pay 20, pay 65, and pay to 100 options, while iA PAR Estate and Wealth offer 10-pay, 20-pay, and pay-to-100

Types of iA whole life insurance

iA Financial offers both participating and non-participating whole life insurance policies, allowing Canadians to choose between lifelong coverage and greater long-term growth potential. 

Here’s an overview of the different plans offered by iA whole life insurance:

iA Whole Life

iA Whole Life is iA’s non-participating permanent life insurance option, offering a guaranteed level death benefit, guaranteed premiums, and guaranteed cash surrender values while providing lifelong coverage to policyholders.

  • Coverage range: $10,000 to $10 million
  • Premium payment options: Pay 10, Pay 20, Pay 65, or Pay to 100 
  • Cash surrender value: Available starting from the 11th policy anniversary
  • Optional riders: Term life, critical illness, child coverage, disability credit, supplementary income, guaranteed insurability, and waiver of premium benefits 
  • Best for: Canadians seeking straightforward permanent coverage with guaranteed costs and no exposure to dividend fluctuations

iA PAR Estate

iA PAR Estate is a participating whole life policy designed to prioritize long-term growth of the policy’s surrender value and death benefit. Apart from lifelong coverage and cash value growth, the policy also offers non-guaranteed dividends.

  • Cash value accumulation: Guaranteed cash surrender value begins from the 5th policy anniversary, with additional growth possible through paid-up additions 
  • Coverage range: $25,000 to $25 million, with issue ages up to 85 
  • Premium payment options: 10-pay, 20-pay, or pay to 100 
  • Optional riders: Term life, critical illness, child coverage, disability credit, accidental death and AD&D, accidental fracture, and waiver of premium benefits 
  • Best for: Canadians seeking long-term estate growth, legacy planning, and participating policy dividends

iA PAR Wealth

iA PAR Wealth is iA’s participating whole life policy that prioritizes early cash value accumulation and liquidity while providing permanent coverage and long-term growth potential. The policy also allows a guaranteed cash surrender value from the first policy anniversary, making it ideal for policyholders seeking earlier access to policy value. 

  • Cash value accumulation: Guaranteed cash surrender value begins from the 1st policy anniversary, with additional growth possible through paid-up additions 
  • Coverage range: $25,000 to $25 million, with issue ages up to 85 
  • Premium payment options: 10-pay, 20-pay, or pay-to-100 
  • Optional riders: Term life, critical illness, child coverage, disability credit, accidental death and AD&D, accidental fracture, and waiver of premium benefits 
  • Best for: Canadians seeking earlier cash value growth and liquidity, such as business owners and incorporated professionals

Here’s a comparison of iA Whole Life, iA PAR Estate, and iA PAR Wealth:

Feature iA Whole Life iA PAR Estate iA PAR Wealth
Policy type Non-participating whole life Participating whole life Participating whole life
Best for Predictable permanent coverage and guaranteed values Long-term estate and legacy growth Early cash value and liquidity
Premium options Pay-10, Pay-20, Pay-65, or Pay to 100 10-pay, 20-pay, pay-to-100 10-pay, 20-pay, pay-to-100
Coverage range $10,000–$10 million $25,000–$25 million $25,000–$25 million
Guaranteed premiums Yes Yes Yes
Participating dividends No Yes (non-guaranteed) Yes (non-guaranteed)
Dividend options N/A
  • Paid-up additions
  • Annual premium reduction
  • Cash

Deposit with interest

  • Paid-up additions
  • Annual premium reduction
  • Cash

Deposit with interest

Coverage structure Individual, joint first-to-die, joint last-to-die Individual or joint last-to-die Individual or joint last-to-die
Policy loans Available once sufficient surrender value exists Available based on the policy’s surrender value Available based on the policy’s surrender value
Reduced paid-up insurance Available with L20, L65 and L100 from the 11th policy anniversary. Not available with L10 Available from the 10th contract anniversary, subject to policy provisions Available from the 10th contract anniversary, subject to policy provisions

Learn more about how whole life insurance works in Canada

Pros and cons of iA whole life insurance

Pros:
✓iA offers flexibility with four dividend options, allowing customization of coverage
✓A variety of riders are available for both non-participating whole life and iA PAR
✓iA PAR policyholders can make extra contributions to purchase paid-up insurance with Additional Deposit Option
✓Five guaranteed non-PAR payment structures, including pay-to-65
Cons:
✗The disability benefit is available only in the PAR plans.
✗iA Whole Life guaranteed surrender value begins from the 11th policy anniversary

How much does iA whole life insurance cost?

The cost of iA whole life insurance for a 20-pay whole life insurance policy with $100,000 in coverage ranges from $910 to $7,358 per month. Your premiums depend on the coverage amount and personal factors, such as gender, age, smoking status, and health.

Cost of IA whole life insurance (2026)

Age (in years) Male Female
20 $94.68 $81.90
30 $114.03 $104.13
40 $177.03 $147.96
50 $251.73 $210.15
60 $366.75 $303.75
70 $662.22 $560.88

*Sample monthly cost of $100k coverage for a non-participating whole life insurance for 20-pay

What riders are available with iA whole life insurance?

iA whole life insurance can be customized with multiple optional riders, such as AD&D, Guaranteed Insurability, waiver of premiums, critical illness coverage, and more. These add-ons provide additional protection and benefits for individuals and families, offering well-rounded coverage.

Here’s an overview of the riders available with iA whole life insurance in Canada:

Rider/benefit What it does Availability
T10 Renewable & Convertible Adds 10-year term life insurance that can be renewed or converted to eligible permanent coverage, subject to policy terms iA PAR Estate & Wealth
T20 Renewable & Convertible Adds 20-year term life insurance that can be renewed or converted to eligible permanent coverage, subject to policy terms iA PAR Estate & Wealth
Pick-A-Term T25 Adds term life insurance coverage for 25 years iA PAR Estate & Wealth
Pick-A-Term T30 Adds term life insurance coverage for 30 years iA PAR Estate & Wealth
Critical Illness Pays a lump-sum benefit following diagnosis of an eligible covered critical illness or medical condition, subject to policy requirements iA Whole Life, PAR Estate & Wealth
Child Critical Illness Provides a lump-sum benefit if an insured child is diagnosed with an eligible covered illness or medical condition iA Whole Life, PAR Estate & Wealth
Child Module Provides term life insurance for existing and future children, generally until the child reaches age 25 or the parent/insured reaches age 65 iA Whole Life, PAR Estate & Wealth
Child Module PLUS Includes the Child Module’s term life coverage plus accidental fracture protection for children iA PAR Estate & Wealth
Disability Credit Provides a predetermined benefit if the insured meets the rider’s disability definition and is unable to perform their primary occupation for the required period iA Whole Life, PAR Estate & Wealth
Supplementary Income (SI) Provides a monthly benefit following qualifying total disability caused by an accident or illness iA Whole Life only
Guaranteed Insurability (GI) Allows eligible insureds to purchase additional permanent life insurance without new evidence of insurability, subject to conditions iA Whole Life only
Accidental Death (AD) Pays an additional benefit if the insured dies as a result of a qualifying accident iA PAR Estate & Wealth
Accidental Death & Dismemberment (AD&D) Pays an additional benefit for accidental death or a percentage of the selected amount for qualifying dismemberment or loss of use iA PAR Estate & Wealth
Accidental Fracture (AF) Pays a benefit if the insured suffers a qualifying bone fracture caused by an accident iA PAR Estate & Wealth
Applicant Disability (WPDis) Waives eligible policy premiums if the applicant becomes totally disabled  iA Whole Life, PAR Estate & Wealth
Insured Disability (WPIDis) Waives eligible policy premiums if the policyholder becomes totally disabled  iA Whole Life, PAR Estate & Wealth
Applicant Death (WPD) Waives eligible premiums if the applicant dies before the age specified in the benefit iA Whole Life, PAR Estate & Wealth

Which limited-pay whole life insurance plans are available from iA Financial?

iA Financial offers limited pay options across its whole life plans, letting policyholders finish premiums early while keeping lifetime coverage.

Here’s a quick overview of the limited-pay options under each iA whole life insurance plan:

iA Whole Life:

  • 10 Pay
  • 20 Pay
  • 65 Pay

iA PAR Estate and PAR Wealth:

  • 10 Pay
  • 20 Pay
Whole life insurance can be affordable!

Get the best whole life insurance rates in Canada today.

How can you access dividends in iA whole life insurance?

iA Financial Group offers four different dividend strategies, including paid-up additions, annual premium reduction, cash payouts and deposits with interest for their participating whole-life insurance plans:

  • Paid-up additions: Dividends are used to purchase additional paid-up insurance, increasing both the policy’s face amount and its cash surrender value
  • Annual premium reduction: Dividends are applied to reduce the amount of the next annual premium payable, lowering the out-of-pocket cost for the policyholder
  • Payable in cash: Dividends are paid directly to the policy owner, providing immediate liquidity. This option may have tax implications 
  • Deposit with interest: Dividends are deposited into a savings account managed by iA Financial Group, where they earn interest. The interest earned is taxable at the end of the year

Taxation of iA whole life dividends

The taxation of dividends on an iA whole life insurance policy depends on the option you have selected. It will vary if you have opted for paid-up additions, cash, or any other available option. Here’s a breakdown of how taxation applies to each option:

  • Paid-up additions: No tax applies if the full dividend buys paid‑up additions. If any portion is paid to the policyowner, cash payment tax rules apply
  • Payable in cash: Any amount exceeding the adjusted cost base (ACB) is taxed
  • Annual premium reduction: Dividends are used to reduce the premium; the ACB remains unaffected. No tax applies in this case
  • Deposit with interest: Dividends that are held on deposit and earn interest are taxable; the interest credited is taxed annually

How are dividends for iA whole life participating policies distributed?

The participating account in iA whole life is managed by the iAGAM team, who are experienced in handling bonds, equities, asset allocation, alternative assets, and risk management. The participating account in an iA whole life policy is supported by a diversified mix of assets.

Here’s how the investment is spread out:

Asset type Target Allocation (As of Dec. 31, 2025)
Government bonds 10%
Corporate bonds 15%
Private debt 20%
Commercial mortgages 10%
Preferred Shares 5%
Common Shares 10%
Real estate investments 10%
Private equity and infrastructure  20%

Explore the top whole life insurance companies in Canada in 2026

How does iA calculate dividends?

Dividends are not guaranteed and may differ from one year to another based on the performance of iA’s participating (PAR) account. Each year, iA’s Board of Directors approves the dividend amount based on the company’s dividend policy, which ensures fair distribution among policyholders.

The dividend amount depends on the dividend scale, which reflects the financial performance of the participating account. This performance is influenced by factors such as investment returns, mortality rates, policy lapses, and expenses related to iA’s participating contracts. 

The dividend scale can go up or down based on these factors. Once dividends are declared, they are paid to the policyholder on the policy’s contract anniversary.

Additional deposit option in iA whole life insurance policies

iA Par policies also have an additional deposit option, which means that policyholders can make extra contributions to purchase additional paid-up insurance. The policyholder must select the paid-up additions dividend option to use the ADO.

The minimum contribution is $100 annually or $10 monthly, which gets added to the existing paid-up insurance. It is worth noting that this is not available with the 10-year premium payment option, and the contribution needs to be specified in the insurance application form.

Can I get a loan against my iA whole life insurance policy?

Yes, you can take out a loan against your iA whole life insurance policy through two types of policy loan advances: the cash loan advance and the automatic loan advance. 

Both types of loan advances allow the policyholder to access the cash value of the policy while still maintaining eligibility for dividend payments, though there are some important details and limitations to consider.

Cash loan advance

  • The policy owner can request a cash loan advance at any time in writing
  • The loan amount cannot exceed 90% of the surrender value of the basic coverage (including any reduced paid-up insurance, if applicable) plus 90% of the surrender value of any paid-up insurance, minus any amounts owed to iA

Automatic loan advance

  • iA may initiate an automatic loan advance if premiums are due and have not been paid by the end of the grace period
  • The automatic loan advance cannot exceed the total surrender value of the policy, which includes the surrender value of the basic coverage, any reduced paid-up insurance, the surrender value of the paid-up insurance, and the balance of the dividend deposit account (if applicable)
  • The total outstanding loan balance, including any other amounts owed to the company, cannot exceed the policy’s total surrender value
Find out if whole life insurance is worth your money

How does iA compare with other whole life insurance providers?

iA offers both participating and non-participating whole life insurance, giving policyholders several ways to structure permanent coverage based on their long-term goals.

Within its participating lineup, iA PAR Estate and iA PAR Wealth are designed for different priorities. PAR Estate focuses on long-term estate growth and provides guaranteed cash surrender value from the fifth contract anniversary, while PAR Wealth prioritizes higher surrender values in the earlier years of the policy and provides guaranteed cash surrender value from the first policy anniversary. 

The multiple joint-life options alongside various premium payment terms make iA whole life insurance a comprehensive choice for Canadian families, businessmen, and individuals.

Dividend Scale - Participating Whole Life Insurance

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%

Our advisor’s take on iA whole life insurance in Canada

At PolicyAdvisor, we recently helped a 48-year-old business owner compare iA’s permanent life insurance options. They were seeking lifelong coverage for estate planning and long-term wealth transfer, alongside building accessible policy value. Based on these goals, iA PAR Estate was the stronger fit since it combines participating whole life protection with long-term growth and cash surrender value through dividends.

Client profile

  • Age: 48
  • Occupation: Business owner 
  • Family: Married with adult children 
  • Primary concern: Estate preservation and tax-advantaged wealth transfer 
  • Coverage goal: $1 million in permanent life insurance 
  • Additional priority: Growing long-term policy value rather than maximizing early liquidity

Why we recommended iA PAR Estate:

  • iA PAR Estate is structured to optimize the long-term growth of both total surrender value and total life insurance coverage
  • 20-year premium payment option lets the policyholder complete premium payments and enjoy lifelong coverage
  • The Additional Deposit Option allows the individual to make additional contributions, purchase paid-up insurance, and further build policy value

How to buy iA whole life insurance in Canada?

Ready to explore iA whole life insurance? Get a personalized whole life illustration and compare it to top Canadian insurers with PolicyAdvisor’s licensed experts. Our advisors can help you compare iA Whole Life, iA PAR Estate, and iA PAR Wealth based on your age, budget, coverage needs, cash-value priorities, and long-term financial goals.

Whether you are looking for permanent coverage, long-term estate growth, or advanced access to cash value, our advisors at PolicyAdvisor can help you choose the right plan, coverage amount, and optional riders to align with your financial goals.

Get whole life insurance for your loved ones

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Can I modify my iA whole life insurance policy as my needs change?

Yes, both iA Whole Life and iA PAR offer flexibility to make certain changes as your needs evolve. Depending on the type of plan and its provisions (such as age eligibility), you may be able to make adjustments after issue, such as decreasing or increasing your face amount or modifying riders. However, some changes may require evidence of insurability or be subject to iA’s administrative rules.

Does iA whole life insurance offer tax advantages?

Yes, iA whole life insurance provides significant tax advantages. The cash value grows tax-deferred, meaning you won’t pay taxes on the gains as long as they remain within the policy. 

Additionally, the death benefit is typically paid out tax-free to your beneficiaries, making it an excellent tool for estate planning and wealth transfer.

How does iA ensure that my policy remains affordable long-term?

iA whole life insurance comes with level and guaranteed premiums, which means your monthly or annual payments won’t increase after the policy is issued, regardless of changes in your health or the economy. 

This stability makes budgeting easier and ensures that your policy remains affordable as you age. Additionally, participating policies with dividends can offset costs, offering even greater value over the life of the policy.

What are the dividend options available with iA whole life insurance?

Dividends in iA whole life insurance can be applied to purchase paid-up additions (PUAs), reduce or fully pay future premiums, receive them as cash each year or leave them with iA to accumulate with interest.

Can I get joint iA whole life insurance?

Yes. iA’s non-participating policy can be structured as joint first-to-die or joint last-to-die coverage. Meanwhile, iA PAR Estate and Wealth offer joint last-to-die coverage for up to two insureds.

Which iA whole life plan has the earliest guaranteed cash value?

iA PAR Wealth offers the earliest guaranteed basic cash surrender value, which begins from the first contract anniversary. Meanwhile, iA PAR Wealth begins in the fifth year.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

Sun Life whole life insurance review (2026)

Sun Life offers a wide range of whole life insurance options for Canadians seeking lifelong coverage alongside value-added benefits. Its lineup includes the non-participating SunSpectrum Permanent Life II and two participating policies, Sun Par Protector II and Sun Par Accumulator II.

SunSpectrum Permanent Life II offers a guaranteed death benefit and guaranteed cash values without policy dividends. Meanwhile, Sun Par Protector II and Sun Par Accumulator II are two participating whole life policies that provide lifelong coverage for you and your beneficiaries while building cash value over time. 

Quick review

  • PolicyAdvisor ratings: 4.5/5
  • Best for: Canadian individuals and business owners looking for participating whole life coverage with flexible dividend options
  • Skip if: You want participating whole life coverage below $50,000
Best for high-net-worth-individuals
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered
Sun Par Protector II
Sun Par Accumulator II
SunSpectrum Permanent Life II
Payment options
10-pay
15-pay
20-pay
Life Pay
A.M. Best Financial Strength Rating
A+
Dividend Scale Interest Rate (DSIR)
6.25%

About Sun Life

Sun Life Financial is one of Canada’s largest financial services companies, founded in 1865. The insurer has been offering life insurance in Canada since 1871, with a long history of participating whole life policies with dividends every year since 1877. As of 2026, Sun Life has maintained a 6.25% Dividend Scale Interest Rate (DSIR) across its participating whole life policies.

Sun Life’s financial strength (As of 2026)

AM Best Rating A+ (Superior)
Participating account fund size $24.2 billion
LICAT ratio 157%
Dividend scale interest rate (DSIR) 6.25%

Here’s why Sun Life stands out in Canada’s whole life market:

  • Strengthens long-term performance through global diversification and multi-market earnings stability
  • Supports long-term guarantees with exceptional capital strength and a 152% LICAT ratio
  • Offers flexibility through multiple par product designs, including estate, accumulation, and multiple premium payment schedules
  • Provides scalable planning advantages for affluent and corporate clients seeking tax-efficient wealth transfer and surplus management

See how much whole life insurance coverage you can get

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500

What is Sun Life whole life insurance?

Sun Life whole life insurance is permanent life insurance that offers lifelong coverage as long as premiums are paid. Sun Life’s Sun Par Protector II and Sun Par Accumulator II are participating whole life policies, offering guaranteed cash value and non-guaranteed dividends during the policy period. Meanwhile, the SunSpectrum Permanent Life II is a non-participating permanent insurance policy.

A key strength of Sun Life’s whole life insurance is its Participating Account, which holds approximately $24.2 billion in assets and supports over 400,000 active policies and represents one of the strongest par fund structures in Canada. The policies offer single-life, joint first-to-die, and joint last-to-die options, which provide enhanced flexibility for Canadians. 

Key features of Sun Life whole life insurance

Plan names
  • Sun Par Protector II
  • Sun Par Accumulator II
  • SunSpectrum Permanent Life II (Non participating)
Policy issue age
  • Single-life issue ages: 0-85 for Life Pay and 10 Pay; 0-80 for 20 Pay
  • Joint issue ages: 18-85 for Life Pay and 10 Pay; 18-80 for 20 Pay
Minimum coverage amount
  • Protector II: $25,000 minimum, ages 0-17
  • Protector II: $50,000 minimum, ages 18-85
  • Accumulator II: $250,000 minimum
  • SunSpectrum: $25,000 minimum, ages 0-64
  • SunSpectrum: $10,000 minimum for ages 65+ for single life
Coverage options
  • Single life, Joint first-to-die or Joint last-to-die
Payment options Sun Par Protector II and Sun Par Accumulator II

  • Pay 10
  • Pay 20
  • Life pay

SunSpectrum Permanent Life II

  • Pay 10
  • Pay 15
  • Pay 20
  • Life Pay(up to maximum age of 100)
Guaranteed cash value Protector II: typically begins at the end of year 5. 

Accumulator II: typically begins at the end of year 1.

Dividend options Paid-up additional insurance, enhanced insurance, annual premium reduction, dividends on deposit, cash payment
Premium offset Available. Uses the policy’s built-up value to help pay future premiums
Riders
  • Accidental death
  • Child term
  • Total disability waiver 
  • Owner waiver
  • Guaranteed insurability
  • Business value protection 
  • Term insurance

Who is eligible for Sun Life whole life insurance?

Sun Life whole life insurance is available to applicants who meet the insurer’s eligibility and underwriting requirements. Issue ages and minimum coverage amounts vary by product and payment option.

  • Sun Par Protector II: Minimum coverage of $25,000 for ages 0-17 and $50,000 for adults
  • Sun Par Accumulator II: Minimum coverage of $250,000. 
  • SunSpectrum Permanent Life II: Minimum coverage of $25,000 for ages 0-64 and $10,000 for ages 65-85

What is covered under Sun Life whole life insurance?

Sun Par Protector II and Sun Par Accumulator II offer permanent life insurance while building cash value over the years. Beyond this core role of financial protection, the policy offers several valuable features that make it more flexible than many traditional whole life insurance products.

Here are the primary benefits included with Sun Life whole life insurance:

  • Guaranteed premiums: Premium payments stay fixed throughout the selected premium-pay period
  • Guaranteed cash value: Your policy builds guaranteed cash value over time, which may be accessed while the policy is in force
  • Dividend potential (for participating plans): Eligible policies may receive non-guaranteed annual policyholder dividends
  • Access to cash value: Policyholders may access available cash through policy loans and eligible withdrawals
  • Lifetime coverage: Your policy remains in force for life
  • Tax-advantaged death benefit: Beneficiaries receive the death benefit tax-free
  • Optional riders: Enhance coverage with riders such as accidental death, child term, disability waiver, or guaranteed insurability
  • Flexible payment terms: Choose from life-pay, 10-pay, 20-pay, or life-pay options (depending on the plan)

Types of Sun Life whole life insurance

Sun Life offers both participating and non-participating whole life insurance policies, allowing policyowners to choose between lifelong coverage and greater long-term growth potential. 

Here’s an overview of the different plans offered by Sun Life whole life insurance:

SunSpectrum Permanent Life II Insurance: Best for long-term guaranteed coverage

SunSpectrum Permanent Life II is ideal for Canadians who prefer predictable costs and steady value accumulation. It offers guaranteed lifelong coverage and stable premiums, without the variability of dividends. It is Sun Life’s non-participating whole life insurance option.

  • Fixed premiums: Payments remain constant throughout your chosen payment period
  • Cash value accumulation: Cash value grows at a guaranteed rate, typically starting in year three of coverage
  • Coverage range: $25,000 to $25,000,000 for individuals ages 0-64, with a lower minimum coverage amount available from age 65
  • Premium payment options: Life-pay, 20-pay, 15-pay, or 10-pay
  • Optional riders: Term riders, accidental death, child term, and disability waiver
  • Best for: Canadians seeking long-term coverage with guaranteed costs and no exposure to dividend fluctuations

Sun Par Protector II: Best for long-term estate growth

Sun Par Protector II is a participating whole life insurance policy ideal for Canadians who want lifetime protection with conservative, reliable cash value growth. It focuses on building guaranteed coverage and steady long-term value. 

  • Coverage: $50,000 (adults), $25,000 (children) to $15 million. Premium rates for illustrations over $15 million are subject to reinsurance and underwriting review. Special quotes are available for cases over $25 million.
  • Cash value: Typically begins at the end of year 5
  • Premium options: Life-pay, 10-pay, or 20-pay
  • Dividend options: Paid-up additions, enhanced insurance, annual premium reduction, cash payment, or dividends on deposit
  • Optional riders: Accidental death, child term, guaranteed insurability, disability waiver, owner waiver, business value protection
  • Best for: Estate planners or families focused on preserving wealth for future generations while maintaining lifelong coverage

Sun Par Accumulator II: Best for early cash access

Sun Par Accumulator II is a participating whole life insurance policy designed for those who want to build cash value early and maintain flexibility. It offers faster accumulation and easier access to funds without sacrificing lifetime protection.

  • Coverage: $250,000 to $15 million. Premium rates for illustrations over $15 million are subject to reinsurance and underwriting review. Special quotes are available for cases over $25 million.
  • Cash value: Typically begins at the end of year 1
  • Premium options: Life-pay, 10-pay, or 20-pay
  • Dividend options: Paid-up additions, enhanced insurance, annual premium reduction, cash payment, or dividends on deposit
  • Riders available: Accidental death, child term, guaranteed insurability, disability waiver, owner waiver, business value protection
  • Best for: Professionals and business owners who want access to policy value sooner, or who plan to use the cash value strategically

These whole life policies can be used to insure a single person or two individuals. For two individuals, such as couples or partners, the following coverage structures are available:

  • Joint first-to-die: Pays the death benefit after the death of the first insured
  • Joint last-to-die, premiums to second death: Pays the death benefit after the death of the second insured. Premiums continue until the applicable paid-up date
  • Joint last-to-die, premiums to first death: Pays the death benefit after the death of the second insured. Premiums end after the first insured dies. Premiums for certain optional benefits may continue.

Here’s a comparison of Sun Par Protector II, Sun Par Accumulator II, and SunSpectrum Permanent Life II whole life insurance policies by Sun Life:

Category Sun Par Protector II Sun Par Accumulator II SunSpectrum Permanent Life II 
Ideal for Wealth transfer or estate planning Policy flexibility and liquidity Guaranteed but simpler lifetime coverage
Cash value accumulation Starts accumulating at the end of year 5 Starts accumulating at the end of year 1 Guaranteed cash value accumulation can begin as early as year 3
Premium type Life Pay, 10 Pay, and 20 Pay Life Pay, 10 Pay, and 20 Pay Fixed premiums with 4 payment options: Pay to age 100, 20 Pay, 15 Pay, and 10 Pay
Coverage amount range ●     $25,000 to $15,000,000 for children aged 0-17

●     $50,000 to $15,000,000 for individuals aged 18 and older. Higher coverage up to $25M available, subject to reinsurance and underwriting review

$250,000 to $25,000,000

Higher coverage up to $25M available, subject to reinsurance and underwriting review

●     $25,000 to $25,000,000 for individuals aged 64 and younger

$10,000 to $25,000,000 for individuals aged 65 and older 

Dividend options ●     Paid-up additions

  • Enhanced insurance

●     Annual premium reduction

●     Cash payment

●     Dividends on deposit

●     Paid-up additions

  • Enhanced insurance

●     Annual premium reduction

●     Cash payment

●     Dividends on  deposit

No dividends
Policy loan availability From $250, up to 100% of the total cash value minus one year’s interest From $250, up to 100% of the total cash value minus one year’s interest Available up to net cash value less one year of interest on the guaranteed cash value 
Payment flexibility Monthly or annually Monthly or annually Monthly or annually 
Living benefits ●     Withdrawable premium fund (interest subject to taxation)

●     Policy loans

●     Payment equal to 50% of the basic insurance amount in case of terminal illness in the form of an advanced death benefit

●     Withdrawable premium fund (interest subject to taxation)

●     Policy loans

●     Payment equal to 50% of the basic insurance amount in case of terminal illness

●     Withdrawable premium fund (fully taxable)

●     Policy loans

Payment equal to 50% of the basic insurance amount in case of terminal illness 

Death benefit guarantee Guaranteed for life Guaranteed for life Guaranteed for life 
Additional riders
  • Accidental death benefit,
  • Child term benefit,
  • Total disability waiver benefit
  • Guaranteed insurability benefit
  • Business value protection benefit
  • Term insurance benefits, etc.
  • Accidental death benefit,
  • Child term benefit,
  • Total disability waiver benefit
  • Guaranteed insurability benefit
  • Business value protection benefit
  • Term insurance benefits, etc.
  • Accidental death benefit,
  • Child term benefit,
  • Total disability waiver benefit
  • Guaranteed insurability benefit
  • Business value protection benefit
  • Term insurance benefits, etc.

Sun Life Go Guaranteed Life Insurance: Best for easy, no-medical exam coverage

Sun Life also offers guaranteed issue whole life insurance through the Go Guaranteed policies. It provides guaranteed acceptance for Canadians aged 30 to 74, with no medical exams or health questions required. It is designed for those seeking simple, accessible protection, especially for final expenses or smaller coverage needs.

However, the limited coverage amount and higher premiums make it untenable for Canadians seeking comprehensive coverage. For individuals needing higher coverage amounts, it is recommended to purchase Sun Par Protector II, Sun Par Accumulator II, or SunSpectrum Permanent Life II.

Pros and cons of Sun Life whole life insurance

The pros and cons of Sun Life whole life insurance show its mix of lifetime stability and growth potential. With two participating plans and one non-participating plan, Sun Life’s whole life lineup offers something for every financial need. Here’s a quick look at the overall pros and cons:

Pros:
✓Top-tier financial strength with Sun Life’s long history and scale
✓Multiple payment-term options (life-pay, 10-pay, 20-pay) offering flexibility
✓For participating plans, dividends add value potential
✓Non-participating and guaranteed plans offer predictable premiums and simpler structure
Cons:
✗Accumulator II has a high $250,000 minimum coverage amount
✗Dividends are non-guaranteed; participating plans carry variability since they are based on market performance
✗In the non-par and guaranteed plans, growth is lower compared to participating options
✗Protector II cash values typically do not begin until year 5

How much does Sun Life whole life insurance cost?

The cost of Sun Life whole life insurance for a 20-pay whole life insurance policy with $100,000 in coverage ranges from $1013 to $4906 per month. Your premiums depend on the coverage amount and personal factors, such as gender, age, smoking status, and health.

Cost of Sun Life whole life insurance (2026)

Age (in years) Male Female
20 $91.17 $80.46
30 $114.21 $102.42
40 $166.23 $150.93
50 $267.12 $222.03
60 $346.41 $306.90
70 $544.95 $441.54

*Sample monthly cost of $100k coverage for a non-participating whole life insurance for 20-pay

Get affordable whole life insurance

Find the lowest whole life insurance rates in Canada

What riders are available with Sun Life whole life insurance?

Sun Life whole life insurance can be customized with multiple optional riders, including accidental death benefit, child term benefit, total disability waiver, and others. These add-ons provide additional protection and benefits for individuals and families, offering well-rounded coverage.

Here is an overview of the riders available with a Sun Life whole life insurance policy:

Optional benefit What it does
Accidental death benefit Pays additional insurance if the insured dies from a qualifying accident
Child term benefit Provides term insurance for eligible children and can preserve their ability to buy additional insurance later
Total disability waiver Waives qualifying premiums if the insured becomes totally disabled
Owner waiver – death Can waive premiums if an eligible policyowner who is different from the insured dies
Owner waiver – disability Can waive premiums if an eligible policyowner becomes totally disabled
Guaranteed insurability benefit Allows additional life insurance to be purchased at specified dates or qualifying events without new medical evidence
Business value protection benefit Helps business owners increase coverage without new medical evidence as the value of their business interest grows, subject to financial evidence
Term insurance benefit Adds renewable and convertible temporary coverage alongside the permanent policy
Guaranteed return of premium on death benefit

(Available with SunSpectrum)

Adds qualifying premiums paid to the death benefit

Which limited-pay whole life insurance plans are available from Sun Life?

Sun Life offers limited pay options across its whole life plans, letting policyholders finish premiums early while keeping lifetime coverage.

Here’s a quick overview of the limited-pay options under each Sun Life whole life insurance plan:

SunSpectrum Permanent Life II

  • 10 Pay
  • 15 Pay
  • 20 Pay

Sun Par Protector II and Sun Par Accumulator II

  • 10 Pay
  • 20 Pay

Where does Sun Life invest the participating account?

Sun Life has structured its investments across each asset class to meet the long-term objectives, liabilities, and liquidity requirements of its participating policies. 

Here’s how the investment is spread out:

Asset type Allocation (As of Dec. 31, 2025)
Government bonds 27.42%
Corporate bonds 11.30%
Private fixed income 15.27%
Commercial mortgages 9.93%
Equities 19.45%
Real estate 14.47%
Cash and short-term assets 2.16%

What dividend options does Sun Life offer?

Sun Par Protector II and Sun Par Accumulator II offer five dividend options to policyholders, allowing them to use their dividends in many ways, such as purchasing additional paid-up insurance, placing them on deposit or receiving them in cash.

Here are the dividend options available with Sun Life whole life insurance:

Dividend option How it works
Paid-up additional insurance Uses dividends to buy additional permanent insurance
Enhanced insurance Uses dividends to fund a combination of yearly term insurance and paid-up additions
Annual premium reduction Applies dividends toward the following year’s premium
Dividends on deposit Leaves dividends on deposit with Sun Life to earn interest
Cash payment Pays the annual dividend directly to the policyowner

Explore different ways to use your dividends

What is the Plus premium benefit in Sun Life Whole Life insurance?

The Plus premium benefit for participating policies like Sun Par Protector II and Sun Par Accumulator II lets policyowners make additional premium payments that can be used to purchase additional paid-up insurance. In addition, it can be used to accelerate cash-value accumulation, making it particularly useful for policyholders seeking to maximize a return on their investment.

The benefit is only available when the policy uses either paid up additional insurance or enhanced insurance dividend option. Availability also depends on the selected premium payment option.

Does Sun Life whole life insurance offer premium offset?

Yes, Sun Par Protector II and Sun Par Accumulator II policies may qualify for premium offset. With this feature, policyholders can use the dividends to help cover required premiums. However, this feature is not guaranteed. If future dividends decline, the insured may have to resume making regular premium payments. Additionally, premium offset may also rely on surrendering paid-up additional insurance after years of required premiums.

How does Sun Life compare to other whole life insurance providers?

Sun Life whole life insurance stands out for its variety of whole life products and a series of benefits and value-added features. With the choice between participating and non-participating policies, policyholders can choose a plan that aligns with their financial requirements. 

Within the participating lineup, Protector II offers affordable permanent protection and longer-term value, while Accumulator II emphasizes high early cash values. The multiple joint-life structures, a substantial range of riders, premium offsets, and multiple dividend options make it a comprehensive and flexible choice for Canadian families, business owners, and individuals.

Dividend Scale - Participating Whole Life Insurance

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%

Our advisor’s take on Sun Life whole life insurance

At PolicyAdvisor, we recently helped a 42-year-old business owner compare Sun Life’s permanent life insurance options. They were seeking lifelong coverage for estate and family protection, alongside building accessible policy value earlier in the policy. Based on these goals, Sun Par Accumulator II was the stronger fit since it combines participating whole life protection with higher early cash values.

Client profile

  • Age: 42 
  • Family: Married with two children 
  • Primary concern: Estate protection and building long-term policy value 
  • Coverage goal: $500,000 in permanent life insurance 
  • Additional priority: Access to cash value for future personal or business needs

Why we recommended Sun Life’s Sun Par Accumulator II:

  • Higher early cash values, making it suitable for the policyholder’s financial goals
  • 20-year premium payment option, allowing them to complete the basic policy premiums within a defined period while maintaining lifetime coverage
  • Plus premium benefit, offering the option to make additional payments toward paid-up additional insurance and accelerate cash-value accumulation
See how Sun Life compares to the best whole life insurance providers in Canada

How to buy Sun Life whole life insurance in Canada

Ready to explore Sun Life whole life insurance? Get a personalized Sun Life whole life illustration and compare it to top Canadian insurers with PolicyAdvisor’s licensed experts.

Get covered in three easy steps:

  • Speak with a licensed PolicyAdvisor expert
  • Review Sun Par Protector II, Sun Par Accumulator II, and SunSpectrum alongside top competitors
  • Receive a personalized illustration and finalize your application online

Whether you are looking to protect your family or secure affordable coverage, our advisors at PolicyAdvisor can help you choose the right coverage amount, premium term, and optional riders to fit your financial needs.

Compare quotes from Canada’s top insurers.

Speak with a licensed advisor.

Frequently Asked Questions

Is Sun Life whole life insurance worth it?

Yes, Sun Life whole life insurance can be worth considering, especially if you are focused on estate planning, lifelong protection, or building tax-deferred cash value. It provides guaranteed lifetime coverage and stable long-term growth. Whole life insurance is a long term commitment, so it is important to consider whether the premiums, coverage amount, and cash value features fit your financial goals and budget.

Can I borrow against my cash value?

Yes, you can borrow against the cash value of your Sun Life whole life insurance policy, when sufficient cash value is available. Minimum and maximum loan limits vary by plan. Loans accrue interest and reduce your cash value and death benefit. If the loan balance plus interest exceeds your cash value, the policy may lapse and could trigger tax implications, so it is important to review your statements regularly. 

This feature allows policyholders to access funds for short-term needs without surrendering their policy. However, any outstanding balance plus interest will reduce your death benefit if not repaid.

What happens if I stop paying premiums?

If you stop paying premiums, your Sun Life whole life policy will not immediately lapse. You can choose to activate the Automatic Premium Loan (APL) option, which uses your policy’s cash value to cover missed payments and keep coverage in force. The APL must be elected at issue or added later by request.

If the loan balance ever exceeds the total cash value, your Sun Life whole life insurance policy could lapse. To avoid lapse, you’ll need to repay or resume regular premium payments.

Does Sun Life offer participating policies with dividends?

Yes, Sun Life offers two participating whole life insurance plans, such as Sun Par Protector II and Sun Par Accumulator II. These plans may pay annual dividends, depending on the performance of Sun Life’s participating account. Par Accumulator has cash value growth as early as the first year, whereas Par Protector II begins in year five.

Dividends may include paid-up additions (to increase coverage and cash value), premium reduction, cash withdrawals, or interest on deposit. Dividends are not guaranteed and may change over time, and available options vary by plan.

What is Sun Par Protector II Life Insurance?

Sun Par Protector II is a participating whole life plan designed for affordable, long-term protection. It offers lifetime coverage, fixed premiums, and a guaranteed death benefit. The plan’s cash value starts building at the end of year 5, and policyholders can choose flexible payment options such as life-pay, 10-pay, or 20-pay. It also offers five dividend options: paid-up additional insurance (PUA), enhanced insurance, annual premium reduction, dividends on deposit, and cash payment. 

What is Sun Par Accumulator II Life Insurance?

Sun Par Accumulator II is a participating whole life insurance plan built for faster cash value access and long-term growth. It offers lifetime coverage with premiums payable through life-pay, 10-pay, or 20-pay structures. Cash value begins accumulating at the end of year 1, and policyholders can benefit from annual dividends through options like paid-up additional insurance (PUA), enhanced insurance, annual premium reduction, dividends on deposit, and cash payment. This makes the Accumulator II ideal for those seeking both protection and early access to policy value.

What is SunSpectrum Permanent Life II Insurance?

SunSpectrum Permanent Life II is a non-participating whole life insurance plan that provides guaranteed lifetime coverage and steady cash value growth. Unlike participating policies, it doesn’t pay annual dividends. Premiums are fixed and can be paid through multiple structures, such as life-pay, 10-pay, 15-pay, or 20-pay. The plan’s cash value builds gradually over time and can be accessed through withdrawals or policy loans. It is a good fit for those who want predictable costs and long-term stability without dividend fluctuations. 

Are par account investments affected by market conditions? 

Yes, par account investments are affected by market conditions. While Sun Life employs a long-term investment strategy and diversifies across various asset classes to stabilize returns, fluctuations in interest rates and stock prices can still affect the account’s earnings.

Which Sun Life policy builds cash value fastest?

Sun Par Accumulator II generally provides the earliest guaranteed cash values, typically beginning at the end of year 1. Meanwhile, the SunSpectrum and Protector II typically begin accumulating cash value later on.

Does Sun Life offer joint whole life insurance?

Yes, Sun Life’s SunSpectrum Permanent Life II, Sun Par Protector II, and Sun Par Accumulator II offer joint-life options, including joint first-to-die and joint last-to-die structures.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

Empire Life whole life insurance review (2026)

Empire Life offers whole life insurance with guaranteed lifetime protection, level premiums, and options for building cash value. Its portfolio includes both non-participating and participating whole life insurance plans. Empire Life’s non-participating plans include Solution 100 and Term to 100, while its participating portfolio includes EstateMax and Optimax Wealth, which offer the potential for dividends and additional wealth accumulation opportunities.

Quick review:

  • PolicyAdvisor ratings: 4.5/5
  • Best for: Limited-pay coverage, including the relatively uncommon 8-pay option available with Optimax Wealth
  • Skip if: You want additional wellness benefits
Get affordable whole life insurance.

Find the best whole life insurance quotes in Canada.

About Empire Life

Empire Life is one of Canada’s most established insurers, recognized for consistent performance, client-focused service, and strong financial strength, including an A rating from A.M. Best. Founded in 1923, Empire Life’s whole life insurance offers lifetime coverage through participating and non-participating plans. 

A key feature of Empire Life’s is its participating whole life insurance plans, EstateMax and Optimax Wealth, which are supported by a disciplined $1.32 billion par fund. With nearly a century of experience, Empire Life offers coverage that balances predictable growth, reliable cash value accumulation, and flexible options for long-term financial goals. 

Empire Life’s financial strength:

AM Best Rating A
Participating account fund size 1.32 billion
LICAT ratio 159%
Dividend scale interest rate (DSIR) 6.25%

Disclaimer: Figures and ratings are based on the latest available information and may change over time

What is Empire Life whole life insurance?

Empire Life whole life insurance is a type of permanent life insurance designed to provide lifetime protection. Its portfolio includes non-participating policies, which provide guaranteed benefits and cash values, and participating policies, which provide guaranteed benefits while also giving policyholders the potential to receive dividends based on the performance of the insurer’s participating account.

Empire Life offers two participating plans, EstateMax and Optimax Wealth, and two non-participating plans, Solution 100 and Term to 100. Both EstateMax and Optimax Wealth offer coverage of up to $20 million, with limited-pay options including 10-pay, 20-pay, and life-pay. Optimax Wealth also offers an 8-pay option, giving policyholders an additional way to pay premiums over a shorter period.

Among the non-participating plans, Term to 100 is suited for those seeking permanent insurance protection without cash value benefits, while Solution 100 is designed for those who want permanent protection with access to cash values. Both plans can also be customized with riders, including waiver of premium, guaranteed insurability, accidental death and dismemberment, and others.

Key features of Empire Life whole life insurance:

Plan names
  • Non-participating: Term 100 and Solution 100
  • Participating: EstateMax and Optimax Wealth
Policy issue age (min & max)
  • Term 100: 18-75 years
  • Solution 100: 0-75 years
  • EstateMax & Optimax Wealth: Single Life (0-75 years) and Joint Coverage (18-75 years)
Coverage range (maximum) $20,000,000 (for all plan types)
Coverage options Term 100 & Solution 100

  • Single life
  • Joint first to die
  • Joint last to die
  • Multi-life (2 lives)

EstateMax & Optimax Wealth: Single-life and joint coverage

Premium payments
  • EstateMax & Optimax Wealth: 10-pay, 20-pay, Life-pay (payable to age 100), and 8-pay (with Optimax Wealth only)
  • Solution 100: Guaranteed level premium rates to age 100
  • Optimax Wealth: 20-pay and life pay
Dividend options (participating plans only)
  • Enhanced coverage
  • Paid-up additions
  • Cash payment
  • Annual premium reduction
  • Cash accumulation
Riders
  • Waiver of premium
  • Guaranteed insurability
  • Accidental death and dismemberment (AD&D)
  • Children’s life rider
  • Children’s critical illness rider
  • Additional deposit option (for participating policy only)
  • Payor waiver of premium (for participating policy only)

Who is eligible for Empire Life whole life insurance?

Empire Life whole life insurance is designed for:

  • Canadian residents who meet Empire Life’s underwriting requirements
  • Individuals within the applicable issue ages: 18-75 for Term to 100; 0-75 for Solution 100; and 0-75 for EstateMax and Optimax Wealth under single-life coverage. Joint coverage for EstateMax and Optimax Wealth is available from ages 18-75
  • Applicants seeking at least $ 10,000 in coverage (can vary depending on the age)

Key benefits of Empire Life whole life insurance

Empire Life whole life insurance offers lifelong protection with options for growth, stability, and estate planning. It combines guaranteed lifetime coverage with dividend-earning potential or guaranteed cash values, depending on the plan type. Here are its key benefits:

  • Lifetime coverage: Your policy remains in force for life
  • Death benefit: Provides a tax-free death benefit to beneficiaries when the insured person dies, provided the policy remains in force
  • Fixed level premiums: Premium payments stay the same throughout your chosen premium-pay period
  • Dividend potential (for participating plans): Eligible policies may receive annual dividends, which can be used to buy paid-up additions, reduce premiums, withdraw as cash, or earn interest
  • Cash value: Cash values are available for all types, except Term 100 may depending on the circumstances
  • Flexible payment choices and riders: Choose shorter pay options (10-pay or 20-pay) or life-pay for flexibility. Add riders such as accidental death, child term insurance, or disability waiver for customized coverage
  • Living benefit: This is a non-contractual benefit that is approved on a case-by-case basis. It provides up to 50% of the death benefit, to a maximum of $50,000, if the insured is diagnosed with a terminal illness and has 12 months or less to live

Types of Empire Life whole life insurance

Empire Life offers four whole life insurance plans, including two participating plans and two non-participating plans. These plans are designed to meet different financial goals and payment preferences.

Participating whole life plans by Empire Life:

  • EstateMax
  • Optimax Wealth

Non-participating whole life insurance by Empire Life:

  • Solution 100
  • Term to 100

About Empire Life’s participating whole life insurance plans

Empire Life’s participating whole life plans provide lifetime protection, guaranteed premiums, and the potential for steady long-term cash value growth. Like all participating policies, they may earn annual dividends based on the performance of Empire Life’s participating account, which invests in a mix of bonds, equities, and real estate. While dividends aren’t guaranteed, they offer an opportunity to enhance coverage and overall policy value.

Currently, Empire Life offers two participating whole life plans:

EstateMax: Best for long-term estate and wealth transfer

EstateMax is built for Canadians who want strong long-term cash value growth. It’s ideal for those focused on estate planning or leaving a larger legacy. Coverage starts at $10,000 for ages 0-17 and 66-75, and $25,000 for ages 18-65. It offers 10-pay, 20-pay, and life-pay options, with dividend choices including paid-up additions, premium reduction, cash, enhanced coverage, and interest on deposit. The guaranteed cash value starts accumulating from year 5.

Optimax Wealth: Best for early cash value access

Optimax Wealth is designed for those who want faster early cash value build-up and lifetime coverage. It emphasizes liquidity and flexibility, allowing policyholders to access value early through loans or withdrawals to fund opportunities such as education, business expansion, or wealth-building goals.

It offers the same coverage range and limited-pay options as EstateMax, with the addition of an 8-pay option. Optimax Wealth also offers riders such as accidental death, child term, guaranteed insurability, and disability waiver, along with the optional Additional Deposit Option (ADO) for accelerated growth.

Key differences between EstateMax and Optimax Wealth:

Feature EstateMax Optimax Wealth
Cash value accumulation Starts from the 5th year of the policy Starts after completing one year of the policy
Maximum issue age 75 years for both individual and joint coverage plans 75 years for both individual and joint coverage plans
Minimum coverage 
  • $10,000 for ages 0-17
  • $25,000 for ages 18-65
  • $10,000 for ages 66-75
  • $10,000 for ages 0-17
  • $25,000 for ages 18-65
  • $10,000 for ages 66-75
Premium payment options 10-pay, 20-pay, life-pay  8-pay, 10-pay, 20-pay, life-pay
Maximum coverage $20,000,000 $20,000,000
Coverage options
  • Single life
  • Joint first to die 
  • Joint last to die
  • Single life
  • Joint first to die 
  • Joint last to die
Dividend options
  • Enhanced coverage
  • Paid-up additions
  • Cash payment
  • Annual premium reduction
  • Cash accumulation
  • Enhanced coverage
  • Paid-up additions
  • Cash payment
  • Annual premium reduction
  • Cash accumulation

About Empire Life’s non-participating whole life plans

Empire Life’s non-participating whole life plans provide straightforward lifetime protection with fixed premiums and guaranteed death benefits. No dividends are payable on non‑par plans. These plans are built for Canadians who want simple, predictable coverage without market fluctuations or dividend variability.

Non-participating plans can help meet goals such as estate preservation, funding final expenses, or leaving a small legacy for children, grandchildren, or charities. Currently, Empire Life offers two non-participating whole life plans:

Solution 100: Best for guaranteed value and flexibility

Solution 100 provides permanent coverage with fixed premiums and guaranteed cash surrender values that begin in policy year 10. It’s ideal for Canadians who want lifelong protection but also appreciate some accessible policy value if their needs change. The policy can be customized with riders such as waiver of premium, guaranteed insurability, AD&D, children’s life, and children’s critical illness riders, among others.

Term to 100: Best for simple, low-cost lifetime protection

Term to 100 offers permanent coverage with fixed premiums and no cash value. It’s a lower-cost option focused purely on lifetime protection, ideal for those who want straightforward coverage for estate or final-expense needs. It offers life pay, with guaranteed level premiums to age 100, and a 20-pay option, with guaranteed level premiums for 20 years. Like Solution 100, Term to 100 can also be customized with riders at an additional premium.

Key differences between Solution 100 and Term to 100:

Feature Solution 100 Term to 100
Primary focus Cost-effective insurance option for kids, estate planning, and intergenerational wealth transfer or final debt payouts Estate preservation, wealth for children and grandchildren, corporate legacy builder
Issue age 0-75 18-75
Minimum coverage $25,000 up to age 65

$10,000 for ages 66 to 75

$25,000 up to age 65

$10,000 for ages 66 to 75

Cash value growth Cash value growth available, and cash can be accessed from the 10th year of the policy Cash value growth not available
Payment options Guaranteed premium level up to age 100 Life-pay and 20-pay
Annual policy fee $50 policy fee on the base plan $50 policy fee on the base plan
Insurance riders
  • Solution Series
  • Empire Life CI Protect 
  • Empire Life CI Protect Plus
  • Empire Life Disability Credit Protect
  • Solution Series
  • Empire Life CI Protect 
  • Empire Life CI Protect Plus
  • Empire Life Disability Credit Protect
Additional benefits
  • Waiver of premium
  • Payor waiver of premium
  • Guaranteed Insurability
  • Accidental Death and Dismemberment (AD&D)
  • Children’s Life Rider
  • Children’s Critical Illness Rider
  • Waiver of premium
  • Payor waiver of premium (not available with Term 100)
  • Guaranteed Insurability
  • Accidental Death and Dismemberment (AD&D)
  • Children’s Life Rider
  • Children’s Critical Illness Rider

Pros and cons of an Empire Life whole life insurance policy

Empire Life whole life insurance offers several advantages, from flexible coverage options to unique wealth-building features, along with a few limitations depending on your age and plan type. Let’s take a closer look at the pros and cons of Empire Life Whole Life insurance below:

Pros Cons
EstateMax policy features prepayment solutions through Empire Life’s Side Account feature The 8-pay option is only available with the Optimax Wealth plan
Living benefit available if a terminal illness is diagnosed Maximum issue age is 75 (availability varies by product and underwriting)
Joint first-to-die coverage includes survivor and policy exchange options, offering 90 days of temporary insurance after the first death
EstateMax and Optimax Wealth have policy features and prepayment solutions through Empire Life’s Side Account feature
Kid-start wealth transfer helps grandparents secure their grandchildren’s financial future

How much does Empire Life whole life insurance cost?

The cost of Empire Life whole life insurance for a male or female seeking $100,000 in coverage under a 20-pay participating whole life insurance plan ranges from $118 to $666 per month. The actual premium may vary based on factors such as your age, gender, coverage amount, payment option, and a few other factors.

Cost of Empire Life whole life insurance (2026):

Age (in years) Male Female
20 $138.42/month $118.89/month
30 $221.94/month $156.15/month
40 $233.55/month $207.00/month
50 $313.11/month $277.11/month
60 $433.71/month $379.89/month
70 $666.09/month $574.29/month

*Illustrating monthly cost of $100k coverage for a participating whole life insurance for 20-pay

See how much whole life insurance coverage you can get

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500

Empire Life’s Dividend Scale Interest Rate (DSIR) history

The DSIR reflects Empire Life’s internal expectation of net returns after taxes, claims, and expenses. It is not a return paid directly to policyholders but drives dividend projections. Dividends depend on investment results, policyholder experience, and participating account surplus, and are approved annually by the Board. While dividends are not guaranteed, Empire Life’s narrow 6.0–6.25% band over the past decade showcases its disciplined approach.

Dividend Scale - Participating Whole Life Insurance

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%

Which limited pay whole life insurance plans are available from Empire Life

Empire Life’s EstateMax and Optimax Wealth plans offer predictable long-term growth through a disciplined, conservative investment approach. These participating plans provide lifetime protection with 8-pay, 10-pay, 20-pay, and life-pay options. The 8-pay option is available only with the Optimax Wealth plan.  Limited-pay options allow policyholders to pay premiums over a set period while keeping their coverage in force for life.

What is Empire Life’s side account?

Empire Life’s EstateMax and Optimax Wealth plans include a side account that can hold money for future premiums, policy fees, and rider costs. The account earns interest set by Empire Life, but because it is held outside the policy, the interest earned is taxable. Funds can be withdrawn at any time and are paid to the policyowner on surrender or to beneficiaries upon death. Funds in the side account can be used to pay future base premiums, policy fees, and premiums for eligible riders and additional benefits.

Can I get any living benefits with Empire Life?

Yes, Empire Life offers a Living Benefit Advance on all its life insurance policies as a non-contractual benefit. This benefit means that if the insured is diagnosed with a terminal illness with a prognosis of 12 months or less, they may receive 50% of the death benefit, up to $50,000. The advance plus interest is deducted from the death benefit when the claim is paid.

What is Empire Life’s Kid Start strategy?

Empire Life’s Kid Start is a whole life insurance strategy that uses the tax advantages of individually owned life insurance to help give children or grandchildren a financial head start. It involves purchasing EstateMax or Optimax Wealth when the child is young and healthy, allowing the policy to build cash value that can later be accessed through policy loans or cash value withdrawals. The policy can also be fully paid-up in 8, 10, or 20 years, while ownership can be transferred to the child at the age of majority or later.

What is Empire Life’s Additional Deposit Option?

Empire Life’s Additional Deposit Option (ADO) is available on eligible EstateMax and Optimax Wealth 10-pay, 20-pay, and life-pay participating whole life plans. It allows policyholders to make additional deposits to accelerate cash surrender value growth and increase life insurance. ADO is available for issue ages 0 to 75 and can be used with either paid-up additions or enhanced coverage dividend options. ADO deposits are optional and can be stopped anytime, at the will of the policyholder. 

How does Empire Life compare to other whole life insurance providers?

Empire Life stands out for offering both participating and non-participating permanent life insurance, giving Canadians a choice between dividend potential and straightforward guaranteed protection. Its participating plans, EstateMax and Optimax Wealth, offer lifetime coverage, multiple premium-payment options, and the potential to earn dividends, while Optimax Wealth is one of the few plans to offer an 8-pay option. Its non-participating plans, Solution 100 and Term to 100, provide guaranteed lifetime protection, with Solution 100 also offering guaranteed cash values. To see how Empire Life compares with other leading insurers, read our guide to the best whole life insurance companies in Canada.

Our advisor’s take on Empire Life whole life insurance

At PolicyAdvisor, one of our expert advisors helped a 40-year-old client looking for permanent life insurance that could provide family protection while also building cash value over time. The client was particularly interested in participating whole life insurance, with the potential to earn dividends and access cash value during their lifetime. 

Client profile:

  • Age: 40-year-old non-smoking Canadian
  • Coverage need: $500,000 in permanent life insurance for family protection and long-term financial planning
  • Primary concern: Building cash value while maintaining guaranteed lifetime protection and flexible premium-payment options
  • Our comparison: We compared Empire Life’s EstateMax and Optimax Wealth with participating whole life products from other leading Canadian insurers, focusing on dividend potential, cash value growth, limited-pay options, and policy flexibility

Why Empire Life stood out:

  • Choice of participating plans: Empire Life offers EstateMax for long-term estate and wealth planning and Optimax Wealth for those who prioritize earlier cash value growth
  • Flexible premium-payment options: Empire Life offers 10-pay, 20-pay, and life-pay options on both participating plans, while Optimax Wealth also offers an 8-pay option for those who want to complete premium payments sooner
  • Multiple ways to use dividends: Policyholders can choose from several dividend options, including paid-up additions, premium reduction, cash payouts, and leaving dividends on deposit to accumulate

How to buy Empire Life whole life insurance with PolicyAdvisor?

Ready to buy Empire Life whole life insurance? Get a personalized Empire Life whole life illustration and compare it to top Canadian insurers with PolicyAdvisor’s licensed experts.

Get covered in three easy steps:

  • Speak with a licensed PolicyAdvisor expert
  • Review Empire Life non-participating and participating plans, EstateMax and Optimax Wealth, alongside plans from other top Canadian insurers
  • Receive a personalized illustration and finalize your application online

PolicyAdvisor’s licensed experts help you compare options and find the perfect plan for your lifetime coverage and financial goals.

Compare quotes from Canada’s top insurers.

Speak with a licensed advisor.

Frequently asked questions

Can I pause premiums if I face financial hardship?

You generally cannot simply pause premiums without affecting your policy. However, if your policy has sufficient cash value or dividends, you may be able to use them to help cover premiums temporarily. A policy loan may also be available, but interest applies, and outstanding loans can reduce the policy’s cash value and death benefit.

Does Empire Life offer coverage options for couples under a single policy?

Yes, Empire Life offers joint first-to-die and joint last-to-die coverage options, allowing couples to share a policy that provides benefits either after the first death or after both insured individuals die.

How can I use the cash value of my Empire Life policy without surrendering it?

You can access your policy’s cash value through a policy loan or by withdrawing dividends. This allows you to tap into your policy’s value for financial needs, such as education, a home purchase, or business investments, without losing coverage.

Does Empire Life’s Term to 100 have a cash surrender value (CSV)?

No. Empire Life Term to 100 does not include a cash surrender value. Premiums are applied to maintain lifelong coverage, keeping the plan more affordable.

Are dividends guaranteed on Empire Life’s EstateMax and Optimax Wealth plans?

No. Dividends are not guaranteed. They are declared each year and depend on the performance of Empire Life’s participating account, including factors like investment returns, expenses, and mortality experience.

What are the whole life insurance coverage types available for Empire Life?

Empire Life offers three coverage types for its life insurance policies: single life, joint first death, and joint last death. Single life covers one individual and pays the death benefit to beneficiaries when the insured dies. Joint first death covers two individuals, such as spouses or business partners, and pays the death benefit after the first insured person dies. Joint last death also covers two individuals, but the death benefit is paid after both insured individuals have died, making it particularly useful for estate planning and wealth transfer.

Can I get a loan against my Empire Life whole life insurance policy?

Yes, you can take a policy loan on Empire Life whole life insurance policies, provided the policy has accumulated enough cash value. The minimum loan amount is $250, allowing policyholders to access funds for personal or financial needs while keeping their policy active.

Policy loans are an attractive feature because they offer quick access to cash without the need for external credit checks. The loan amount is borrowed against the policy’s cash value, and interest is charged on the outstanding balance. Any unpaid loan balance, including interest, will be deducted from the policy’s death benefit or cash value if the loan is not repaid. However, policy loans can be subject to taxes, so it is better to go through your policy documentation before applying for a loan.

Why should I get Empire Life whole life insurance for my grandchildren?

Empire Life whole life insurance can help grandparents build lasting financial security for their grandchildren. Through the Kid-Start Wealth Transfer feature, they can gift a paid-up participating policy that grows in value over time, offering lifelong protection and a foundation for future goals like education or home ownership. 

Are there any administrative fees associated with an Empire Life whole life insurance policy?

Yes, most individual Empire Life whole life insurance policies include an annual administrative fee of $50 as part of the base plan. This fee applies to both participating and non-participating plans and helps cover the cost of managing and servicing the policy, including maintaining records, processing dividends, and providing customer support. Some group or legacy policies may differ.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

RBC Whole Life Insurance Review (2026)

RBC Insurance, backed by one of Canada’s largest banks, offers participating whole life insurance policies that build cash value, provide guaranteed lifelong protection, and the potential to receive policyholder dividends. RBC provides two whole life plans: Growth Insurance and Growth Insurance Plus, each with distinct features. While the former offers coverage starting at $25,000, Growth Insurance Plus starts at $250,000.

Quick review:

  • PolicyAdvisor ratings: 4/5
  • Best for: Parents seeking permanent coverage for children with a Juvenile Guaranteed Insurability Benefit
  • Skip if: You want a 10-pay policy with the option to make additional deposits
Get whole life insurance

Find the best whole life insurance rates in Canada

About RBC Insurance

Recognized as Canada’s largest bank-owned life insurance company by total revenue, RBC Insurance serves almost 5 million clients globally. In addition to whole life insurance, RBC Insurance also specializes in offering health, home, auto, travel, wealth, and reinsurance advice and solutions to individual, business and group clients. Moreover, with a LICAT ratio of 132%, RBC demonstrates strong financial strength. Its estimated par fund size is $51.39 million, and it has maintained a stable dividend rate over the past few years.

RBC Insurance’s financial strength:

AM Best Rating A
Participating account fund size $51.39 million
LICAT ratio 132%
Dividend scale interest rate (DSIR) 6.30%

Disclaimer: Figures and ratings are based on the latest available information and may change over time

What is RBC whole life insurance?

RBC whole life insurance provides permanent life insurance coverage with guaranteed cash value growth. It has two participating whole life plans: Growth Insurance and Growth Insurance Plus; both offer limited pay options: 10-pay, 20-pay, or Life pay to age 100 and the flexibility to choose the coverage option from single life, joint first to die, and joint last to die. 

RBC Growth Insurance is available with guaranteed cash value starting at the end of the fifth policy year. RBC Growth Insurance Plus is designed to accelerate tax-deferred growth and provides access to guaranteed cash value from the end of the first policy year. Both plans offer five dividend options, including paid-up additions, cash, premium reduction, dividends on deposit, and enhanced insurance.

Key features of RBC whole life insurance:

Plan names
  • Growth Insurance
  • Growth Insurance Plus
Policy issue age (min & max)
  • 0-80: Single life
  • 18-80: Joint life
  • 0-17: Juvenile/blended for the life of the policy
Coverage range 
  • Growth Insurance: $25,000 to $25,000,000
  • Growth Insurance Plus: $250,000 to $25,000,000
Coverage options
  • Single life
  • Joint first to die
  • Joint last to die
Payment options
  • 10-pay
  •  20-pay
  •  Life-pay (payable to age 100)
Dividend options
  • Cash
  • Premium reduction
  • Dividends on deposit
  • Paid-up additions
  • Enhanced insurance
Deposit options Only available for 20-pay and life-pay policies with paid-up additions or enhanced insurance dividend options
Additional benefits
  • Premium offset (non-contractual)
  • Juvenile guaranteed insurability benefit (applicable with RBC Growth Insurance)
Riders
  • RBC YourTerm rider (10, 15, 20, 25)
  • Children’s term rider
  • Accidental death benefit rider
  • Total disability waiver of premium rider
  • Payor death and disability waiver of premium rider
  • Guaranteed insurability rider

Who is eligible for RBC whole life insurance?

RBC whole life insurance is designed for:

  • Canadian residents who satisfy RBC Insurance’s underwriting guidelines
  • Individuals aged 0 to 80 for single-life coverage and 18-80 years for joint-life policies, with specific eligibility for the Juvenile Guaranteed Insurability Benefit for children aged 0 to 17
  • Applicants seeking a minimum of $25,000 in coverage for RBC Growth Insurance or $250,000 for RBC Growth Insurance Plus

What is covered under RBC whole life insurance?

RBC’s Growth Insurance and Growth Insurance Plus whole life insurance plans include the following:

  • Death benefit: Provides a tax-free death benefit to beneficiaries when the insured person dies, as long as the policy remains in force
  • Guaranteed cash value: Builds cash value over time, which can be accessed through policy loans or withdrawals, subject to the policy terms
  • Dividend potential: Participating policies may earn dividends based on the insurer’s performance. The available dividend options include cash, premium reduction, dividends on deposit, paid-up additions, and enhanced insurance. Dividends are not guaranteed
  • Optional coverage: Policyholders can add optional benefits and riders to customize their coverage based on their financial and protection needs

What are the different types of RBC whole life insurance?

RBC offers two participating whole life plans with lifetime coverage, guaranteed cash value growth, and the potential to earn dividends: RBC Growth Insurance and RBC Growth Insurance Plus. The premiums from participating policyholders are pooled in RBC’s participating account, and dividends may be paid based on the account’s experience.

  • Growth Insurance: Coverage ranges from $25,000 to $25 million. This option is designed for individuals seeking permanent life insurance with long-term cash value growth. Guaranteed cash value becomes available at the end of the fifth policy year. It also includes the Juvenile Guaranteed Insurability Benefit, which allows the policyholder to purchase additional insurance after the child turns 18 without providing additional evidence of insurability
  • Growth Insurance Plus: Offers almost the same core benefits of permanent coverage, cash value accumulation, and dividend potential, but is designed for faster cash value growth. Coverage ranges from $250,000 to $25 million, and guaranteed cash value is available from the first policy year, providing earlier access to guaranteed cash value compared with Growth Insurance

RBC Grow Insurance vs Grow Insurance Plus:

Category RBC Growth Insurance RBC Growth Insurance Plus
Cash value accumulation Accessible after 5 years Accessible after the first year
Premium type Fixed with flexible payment options:

Life Pay, 10 Pay, 20 Pay

Fixed with flexible payment options:

Life Pay, 10 Pay, 20 Pay

Maximum issue age Up to 80 years Up to 80 years
Coverage amount range $25,000 to $25,000,000 $250,000 to $25,000,000
Dividend options
  • Cash payments
  • Reduced premiums 
  • Interest-earning deposits
  • Paid-up additions
  • Enhanced insurance 
  • Cash payments
  • Reduced premiums 
  • Interest-earning deposits
  • Paid-up additions
  • Enhanced insurance
Policy loan availability Yes, you can borrow against your policy’s cash value if it’s not in the grace period Yes, you can borrow against your policy’s cash value if it’s not in the grace period
Living benefits
  • Guaranteed cash value
  • Policy loans
  • Automatic premium loan
  • Juvenile Guaranteed Insurability (JGB) for insureds aged 0-17
  • Guaranteed cash value
  • Policy loans
  • Automatic premium loan

What are the dividend options available with RBC whole life insurance?

The dividend options for Growth Insurance and Growth Insurance Plus are the same. Annual dividends can be issued as:

  • Cash: You can receive your dividends as cash, though they may be taxable
  • Premium reduction: Dividends are applied to your premiums for the following year. Any excess dividends are paid to you directly
  • Dividends on deposits: Dividends are deposited into an interest-bearing account, which you can access anytime. Any interest earned is taxable
  • Paid-up additions: This option uses dividends to buy additional insurance coverage. The added coverage can earn dividends and build its own cash value over time
  • Enhanced insurance: Your dividends can also be used to buy a mix of paid-up additions and one-year term insurance. The insurance purchased using paid-up additions can earn dividends and build cash value in the future

Pros and cons of RBC’s whole life insurance

RBC’s whole life insurance plans offer several advantages: multiple payment and dividend options, flexible use of cash value. However, there are also some downsides, like restricted deposit-option eligibility and delayed guaranteed cash value in Growth Insurance.

Pros Cons
Offers 5 dividend options  The deposit option is available only if the premium payment period is 20 Pay or Life Pay
Allows deposit option payments to purchase additional insurance Growth Insurance Plus requires a higher minimum coverage amount of $250,000
Provides a $25,000,000 coverage limit, subject to approval requirements Juvenile Guaranteed Insurability Benefit is not available with Growth Insurance Plus or policies with substandard risks
Includes a juvenile guaranteed insurability benefit at no additional cost for insureds under 18
Flexible payment options: life pay, 10-pay, and 20-pay

How much does RBC whole life insurance cost?

The cost of RBC whole life insurance for a male or female seeking $100,000 in coverage for participating whole life insurance for 20-pay ranges between $184 and $619 per month. The actual premium you pay, however, may vary based on factors such as your age, gender, coverage amount, payment option, and underwriting profile.

Cost of RBC whole life insurance (2026):

Age (in years) Male Female
20 $198.54/month $184.04/month
30 $236.41/month $220.77/month
40 $285.39/month $267.24/month
50 $349.34/month $326.87/month
60 $442.64/month $408.38/month
70 $619.31/month $549.38/month

*Illustrates the monthly cost of $100,000 in participating whole life insurance coverage with a 20-pay option and paid-up additions dividends

What is your Whole Life Insurance worth?

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$100K

What riders are available with RBC whole life insurance policy

Listed below are some of the riders that you can include in your RBC whole life insurance policy to enhance its coverage:

  • Guaranteed insurability benefit: This lets you get additional life insurance coverage without updating any health or lifestyle information. It can be exercised up to six times within 31 calendar days following your marriage or the birth or adoption of a child, or within 31 calendar days following every third policy anniversary
  • Payor death and disability: It is only applicable to the payor of the life insurance policy and is helpful in waiving the premium if the payor dies or suffers disability. For disability, the waiver begins after six months and continues until the payor reaches age 60
  • Children’s term rider: It provides term insurance coverage to all children of the life insured. The coverage continues until each child’s 25th birthday. Each insured child can convert the coverage to a permanent policy without providing new evidence of insurability
  • Total disability waiver of premium rider: This rider will waive the premium in the event of permanent disability of the life insured. The protection continues until age 60, provided the policy remains in force
  • Accidental death benefit rider: This provides additional death benefit if the life insured dies due to an accident. Coverage continues until the life insured reaches age 65
  • Term insurance rider: Add RBC YourTerm 10, 15, 20, or 25 to your policy for affordable temporary life insurance coverage when you have additional short-term protection needs

How much dividend does RBC pay?

RBC’s dividend payments depend on its dividend scale, which changes annually. While the dividends in a par account are not guaranteed, historically, RBC has maintained a dividend scale interest rate of 6.00%. This was recently increased to 6.30%, effective April 2025, and remains the same for 2026. Policyholders can expect their dividends to be paid according to this new rate until March 31, 2027.

What factors affect the dividends of RBC whole life policy

Each year, dividends are determined based on the performance of the participating account backing RBC Growth Insurance and Growth Insurance Plus. The factors that affect the performance include investments, policy cancellations, mortality rates, and administrative costs.

  • Investment returns: Premiums from all participating policyholders are combined into a shared fund called the participating account. Managed by RBC portfolio managers, this fund is then diversified across assets like bonds, equities, and real estate to achieve long-term, stable growth. The returns earned directly influence the level of dividends distributed
  • Policy cancellations: Dividends also reflect experience with policy cancellations. These assumptions support stability and sustainability for policyholders
  • Administrative costs: RBC’s ability to control administrative and operational costs also impacts the dividends. Efficient management means fewer expenses and more funds that can potentially be allocated to dividends
  • Claims experience: The number and timing of death claims compared with the assumptions used by RBC can affect the participating account’s financial performance

Dividend Scale - Participating Whole Life Insurance

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%

How can I access my RBC whole life cash value?

You can access the cash value of your RBC whole life policy in several ways:

  • Policy loans: You can borrow up to 90% of your policy’s cash value, provided it’s not in the grace period. The minimum policy loan is $500, and interest applies
  • Use policy as collateral: You can request to use your policy as collateral for a loan from a financial institution
  • Cash withdrawal: You can withdraw a portion of your guaranteed net cash value by reducing your base life insurance coverage. This will decrease the death benefit your beneficiary could receive
  • Premium offset: If your policy has sufficient cash value, you can use it to pay premiums. This option is not guaranteed and is available only once your policy reaches the earliest offset date, with no outstanding loans

Does RBC whole life insurance offer life limited-pay options?

Yes, both RBC Growth Insurance and RBC Growth Insurance Plus are available with limited-pay options. These plans let you choose from the available premium-paying options, including 10-pay and 20-pay. Limited-pay options can help you complete your premium payments over a set period while keeping the policy in force for life. You can choose a suitable premium pay option and enjoy coverage for life with RBC whole life plans.

What is the Juvenile Guaranteed Insurability Benefit?

The Juvenile Guaranteed Insurability Benefit is available only with RBC Growth Insurance and is automatically included at no additional cost. It is available to insured children aged 0 to 17 who are assessed as a standard risk when applying. This feature allows the insured to purchase additional term or permanent life insurance in the future without providing updated health or lifestyle information. 

The Juvenile Guaranteed Insurability benefit can be exercised three times. Options become available after the child’s 18th birthday and within 31 days following marriage, the birth or adoption of a child, or every third policy anniversary. The benefit expires on the policy anniversary nearest the insured’s 40th birthday or once the maximum number of elections has been used.

Does RBC whole life insurance offer a deposit option?

Yes, RBC whole life insurance offers a deposit option with 20-pay or life pay premium payment options. The deposit option allows policyholders to make additional payments beyond their required premiums to purchase paid-up additional insurance. These optional payments can help increase the policy’s non-guaranteed cash value over the long term and are not part of the policy’s guaranteed premium.

How are premiums invested for RBC Growth Insurance and Growth Insurance Plus?

Premiums from Growth Insurance and Growth Insurance Plus policies are invested in a diverse mix of assets, including corporate and government bonds, private fixed income, commercial mortgages, common shares, and commercial real estate. RBC’s experienced portfolio managers invest these assets, so policyholders do not have to manage the investments themselves. These managers have more than 100 years of collective asset management experience and use the same investment philosophy as RBC Capital Markets and RBC Global Asset Management.

  • Corporate bonds: RBC invests in high-quality corporate bonds to generate stable income while managing credit risk. These bonds help enhance the participating account’s long-term returns through diversification across sectors
  • Government bonds: These include government bonds, which provide steady, low-risk returns and long-term financial stability for policyholders
  • Private fixed income: These are debt investments issued through private agreements (e.g., corporate loans or infrastructure debt)
  • Commercial mortgages: These are long-term loans secured by commercial properties such as office buildings, retail spaces, and industrial complexes
  • Common shares: Investments are also made in stocks, with a portion linked to major equity indices like the S&P/TSX Composite Index
  • Commercial real estate: RBC also invests in diversified commercial real estate funds holding retail, office, multi-residential, and industrial properties across major Canadian markets. These investments can provide relatively stable returns through the pooled funds’ diversified property holdings

Please note that while RBC uses “smoothing” techniques to manage short-term market fluctuations and maintain stable returns, changes in stock prices and interest rates can still influence the participating account’s surplus.

How does RBC Insurance compare to other whole life insurance providers?

RBC whole life insurance stands out for its participating plans, flexible premium payment options, and five dividend strategies. Growth Insurance includes a Juvenile Guaranteed Insurability Benefit for eligible children, while Growth Insurance Plus starts at $250,000 and is designed for faster cash value growth. Both plans offer single-life, joint-first-to-die, and joint-last-to-die coverage options, with 10-pay, 20-pay, and life-pay structures. To see how RBC compares with other leading insurers, read our guide to the best whole life insurance companies in Canada.

Our advisor’s take on RBC whole life insurance

At PolicyAdvisor, one of our advisors recently worked with a 52-year-old client who wanted permanent life insurance with cash value growth and a participating policy supported by a stable dividend scale history. The client’s priority was to choose a policy where dividend performance had remained relatively consistent over time, while still benefiting from the guarantees built into the whole life policy.

Client profile:

  • Age: 52-year-old non-smoking Canadian
  • Coverage need: $750,000 in permanent life insurance for family protection and future financial planning
  • Primary concern: Stable dividend scale performance and predictable long-term policy growth 
  • Our comparison: We compared RBC’s Growth Insurance and Growth Insurance Plus with participating whole life products from other leading Canadian insurers, focusing on dividend scale history, cash value growth, dividend options, and limited-pay options

Why RBC stood out:

  • Stable dividend scale history: RBC maintained a 6.00% DSIR from 2022 to 2023 before increasing it to 6.25% in 2024 and 6.30% in 2025 and 2026, giving the client a relatively consistent dividend scale history to consider
  • Guaranteed policy values: Alongside potential dividends, RBC whole life policies provide guaranteed benefits and cash values
  • Flexible rider options: RBC offers multiple riders, including the guaranteed insurability benefit, children’s term rider, accidental death benefit, waiver of premium, and YourTerm riders, allowing the client to customize their coverage as their protection needs change

How do you apply for RBC’s whole life insurance?

Choosing the right whole life insurance involves several important decisions, such as selecting the right plan, coverage level, and premium structure, that might become overwhelming. Here is how you can buy RBC whole life insurance policy with PolicyAdvisor:

  • Speak with a licensed PolicyAdvisor expert
  • Review RBC whole life insurance plans along with the other options available
  • Receive a personalized illustration and finalize your application online

PolicyAdvisor offers free quotes at the best market rates and lifetime after-sales support to address any questions or adjustments you may need in the future. Schedule your free consultation with our licensed advisors today!

Need insurance help?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Does RBC offer participating policies with dividends?

Yes. Both Growth Insurance and Growth Insurance Plus are participating policies that may earn dividends based on the participating account’s surplus. Dividends are credited on the policy anniversary and are not guaranteed. The available dividend options include cash payments, reduced premiums, interest-earning deposits, paid-up additions, and enhanced insurance.

What is the difference between RBC Growth Insurance and Growth Insurance Plus?

RBC Growth Insurance and RBC Growth Insurance Plus differ mainly in terms of their starting coverage amount and cash value accessibility. Growth Insurance offers lifetime coverage starting at $25,000, with cash value access after 5 years. Growth Insurance Plus requires a higher minimum coverage of $250,000 but offers cash value access after just one year.

What happens if I miss a premium payment for my RBC whole life policy?

If your policy has accumulated enough cash value, RBC may use it to cover premiums through an automatic premium loan.  If the total loan balance, including interest, exceeds the policy’s net total cash value, the policy will lapse after 31 days unless the full outstanding balance is repaid.

Does RBC offer deposit option payments?

Yes, RBC offers a deposit option that lets you make payments in addition to the required premiums. These extra payments help increase the non-guaranteed cash value of your policy in the long term. The deposit option is available only if your chosen dividend option is paid-up additions or enhanced insurance and the premium payment period is 20-pay or life pay.

What is RBC’s current dividend scale interest rate?

RBC’s Dividend Scale Interest Rate (DSIR) is 6.30% for 2026. However, the DSIR is not a guaranteed return, and actual dividends can change based on the experience of RBC’s participating account.

Can I add riders to my RBC whole life insurance policy?

Yes, RBC offers several optional riders and benefits. Some of the riders that you can include in your policy are guaranteed insurability, children’s term insurance, accidental death benefit, waiver of premium, payor death and disability, and term riders.

Can I access the cash value of my RBC whole life policy?

Yes, you can access available cash value through policy loans, collateral, or withdrawals, subject to the policy terms. RBC also offers a premium offset option for eligible policies, allowing sufficient cash value to be used toward premium payments once the policy reaches the applicable offset date and other requirements are met.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

Manulife whole life insurance review (2026)

Manulife offers permanent life insurance through Manulife Par, a participating whole life insurance policy designed to provide lifetime protection while building cash value over time. The policy combines guaranteed premiums, a guaranteed death benefit, and cash value growth with the potential to earn annual dividends. Manulife whole life insurance plans also come with limited pay options such as pay 10, pay 20, pay-to-90, and pay-to-100. Eligible applicants can also choose Manulife Par with Vitality Plus, which adds Manulife’s wellness rewards program and additional Vitality-related benefits to the core Manulife Par coverage.

Quick review

  • PolicyAdvisor ratings: 5/5
  • Best for: Added wellness rewards through the Vitality program
  • Skip if: You want a broader range of dividend options than cash or paid-up insurance

See how much whole life insurance coverage you can get

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500

About Manulife

Manulife operates as one of Canada’s largest participating life insurance platforms, supported by a $15.98 billion participating account. Its participating whole life insurance policies allow policyholders to share in the performance of the participating account through annual policy dividends, subject to the insurer’s dividend scale. For 2026, Manulife has maintained a 6.35% DSIR for participating whole life insurance policies.

Manulife’s financial strength

AM Best Rating A+
Participating account fund size $15.98 billion
LICAT ratio 136%
Dividend scale interest rate (DSIR) 6.35%

Disclaimer: Figures and ratings are based on the latest available information and may change over time

What is Manulife whole life insurance?

Manulife whole life insurance is permanent life insurance that stays in place for life as long as the policy remains in force. Manulife’s core plan name is Manulife Par, and there is an option to opt for Manulife Par with Vitality Plus, which provides access to Manulife’s Vitality program. Both options offer cash value growth and guaranteed access to cash value in the early years. For 10-pay, 20-pay, and pay to age 90 plans, the coverage starts at $100,000. For pay to age 100, the coverage starts at $500,000. 

Manulife Par with Vitality Plus™ gives the policyholder individual access to the maximum-value benefits of Manulife Vitality, the company’s flagship rewards program. Manulife Par with Vitality Plus™ offers only single life coverage, while Manulife Par offers single life and joint-last-to-die coverage options.

Key features of Manulife whole life insurance

Policy issue age (min & max)
  • 0 to 80 for Single-life
  • 25 to 80 for Joint last-to-die
  • 18 to 80 for Manulife Par with Vitality Plus
Coverage range (min)
  • Min $100,000; 10-year, 20-year, and pay to age 90 (issue ages/joint issue ages 16 to 80)
  • $25,000 for pay to age 90 premium duration, issue ages 0 to 15
  • $500,000 for pay to age 100
Coverage options
  • Manulife Par: Single life or Joint last-to-die
  • Manulife Par with Vitality Plus: Single life coverage only
Payment options
  • Pay 10
  • Pay 20
  • Pay-to-90
  • Pay-to-100
Policy fee None
Dividend options Cash or paid-up insurance (PUI)
Deposit option Available with the paid-up insurance dividend option, subject to limits and administrative rules
Premium offset Available. Uses the policy’s built-up value to help pay future premiums
Monthly Vitality charges
  • Manulife Par: None
  • Manulife Par with Vitality Plus: 

– $15 for pay 10 years

– $10 for pay 20 years

– $6 for pay to age 90

– $4 for pay to age 100

Riders
  • Child protection rider (CPR)
  • Guaranteed insurability option (GIO)
  • Total disability waiver
  • Term life insurance rider

Who is eligible for Manulife whole life insurance?

Manulife whole life insurance is available to those who meet the following requirements:

  • Canadians who meet Manulife’s underwriting requirements
  • Individuals aged between 0 and 80 years and 18-80 years for Manulife Par with Vitality Plus
  • Individuals seeking at least $100,000 in coverage, although minimum coverage varies by payment option

What is covered under Manulife whole life insurance?

Manulife whole life insurance provides lifelong financial protection, with the policy’s key benefits including:

  • Lifetime coverage: A guaranteed death benefit is paid to beneficiaries when the insured dies, or after the last death for joint last-to-die coverage
  • Guaranteed cash value: The policy builds guaranteed cash value over time that can be accessed through withdrawals or policy loans
  • Potential dividends: Participating policies may receive non-guaranteed dividends that can be taken as cash or used to purchase additional paid-up insurance
  • Optional riders: Additional protection can be added through riders such as term insurance, total disability waiver, guaranteed insurability, and child protection riders
  • Vitality benefits: Eligible policyholders can access wellness features and rewards through Manulife Vitality, depending on the policy and the insured person’s Vitality Status
Manulife Whole life insurance

Types of Manulife Par whole life insurance

Manulife’s core participating whole life insurance product is Manulife Par, with an enhanced version that has Vitality Plus built in.

  • Manulife Par: A participating whole life insurance plan that provides lifetime coverage, guaranteed premiums, guaranteed cash value growth, and a guaranteed death benefit. Policyholders may also receive annual dividends, which can be used to enhance the policy’s cash value and insurance coverage. The available coverage options are single life or joint last-to-die and include Vitality Go™ at no additional cost. The Vitality Go™ rewards you for leading a healthy lifestyle. Also, note that Vitality Go members can upgrade to Manulife Par with Vitality Plus anytime before the policy’s third anniversary
  • Manulife Par with Vitality Plus: This version keeps the core participating whole life features of  Manulife Par while building the Vitality Plus wellness program into the policy. With this policy, policyholders can earn rewards for participating in activities that promote healthier living, while the policy continues to provide guaranteed benefits and the potential for annual dividends. Manulife Par with Vitality Plus is available as single life coverage only

Manulife Par and Manulife Par with Vitality Plus:

Features Manulife Par Manulife Par with Vitality Plus
Coverage amount Starts at $100,000 for 10-year, 20-year, and pay-to-age-90 durations; $500,000 for pay-to-age-100 Starts at $100,000 for 10-year, 20-year, and pay-to-age-90 durations; $500,000 for pay-to-age-100
Payment duration options 10 years, 20 years, to age 90, or to age 100 10 years, 20 years, to age 90, or to age 100
Coverage options Single life or joint last-to-die Single life only
Eligibility for Vitality benefits Access to Manulife Vitality Go™ benefits at no added cost Access to maximum-value Manulife Vitality benefits
Upgrade option Upgrade to Manulife Par with Vitality Plus before the 3rd anniversary (no underwriting required) Not applicable
Issue age 18-80 years 18-80 years
Monthly Vitality® charge Not applicable – $15 for pay 10 years

– $10 for pay 20 years

– $6 for pay to age 90

– $4 for pay to age 100

Dividend options Paid-up insurance or cash  Paid-up insurance or cash

Pros and cons of Manulife whole life insurance

Manulife’s participating whole life policies offer a range of benefits such as immediate cash value growth, the option to choose the frequency and duration of premiums, and access to riders. Manulife also offers deposit option payments where the insured individuals can make direct premium payments and increase their protection. 

A downside of Manulife’s whole life insurance is that Manulife does not offer non-participating plans, and some policy owners may find the dividend and returns structure complex.

Pros  Cons
Choose from 10-pay, 20-pay, pay-to-90, and pay-to-100 options to match different financial goals They offer only two dividend options, while other insurers typically offer more
Deposit option payments are available where policy owners can make additional premium payments to increase protection Pay to age 100 requires at least $500,000 in coverage
Variety of riders offered by Manulife for different life events and needs Joint coverage is not available with Vitality Plus
Manulife Par with Vitality Plus can provide wellness rewards and benefits in addition to life insurance coverage
Available as single-life or joint-last-to-die coverage, depending on the policy type
Immediate cash value growth and guaranteed cash value in the early years

How much does Manulife whole life insurance cost?

The cost of Manulife whole life insurance for a 20-pay whole life insurance policy with $100,000 in coverage ranges from $246.20 to $620.71 per month. In the table below, we have listed the cost for a male and a female and how they vary with age. 

Cost of Manulife whole life insurance (2026):

Age (in years) Male Female
20 246.20/month 226.04/month
30 291.59/month 266.35/month
40 331.71/month 319.26/month
50 394.61/month 380.76/month
60 459.84/month 441.20/month
70 678.46/month 620.71/month

*Illustrative monthly premiums for $100k of participating whole life insurance with a  20-pay premium period

Affordable coverage for you and your loved ones

Find the lowest whole life insurance rates in Canada within minutes!

What riders are available with Manulife whole life insurance?

Manulife offers several optional benefits with its whole life insurance, including waiver of premium, guaranteed insurability, child coverage, and additional term insurance.

  • Total disability waiver rider: This rider can waive Manulife Par premiums if the insured becomes totally disabled for six months or longer. If the disability begins before age 60, premiums can be waived for as long as the disability continues. If total disability begins after age 60, premiums are waived until age 65, subject to the rider’s terms and conditions
  • Guaranteed insurability option rider: This option allows you to purchase additional life insurance in the future without providing new medical evidence of insurability. The option can generally be exercised up to eight times on specified option dates in the policy contract or following qualifying life events, such as marriage or the birth or adoption of a child
  • Child protection rider: This rider provides $10,000 of life insurance coverage for an eligible child of an insured person covered by the policy. When the child reaches age 25, they can purchase up to $250,000 of new life insurance coverage without additional underwriting, including up to $100,000 of critical illness coverage
  • Term insurance rider: This option adds temporary term life insurance coverage to the permanent whole life policy. The coverage is available on a 10-year or 20-year renewable basis and can be structured on a single-life or combined basis. Through this, policyholders can convert the term coverage to a permanent Manulife life insurance plan available at the time of conversion up to age 75 without providing evidence of insurability

What factors affect the performance of Manulife’s participating account?

Manulife’s participating account is influenced by four key factors that can affect its performance and, ultimately, policy dividends:

  • Claims experience: Higher-than-expected death claims can reduce the account’s funds, while lower claims can have a positive effect
  • Policy cancellations: The number of policies cancelled or surrendered can affect the account’s expected cash flow and performance
  • Expenses and taxes: Underwriting, administration, policy servicing, operating costs, and taxes affect the account’s overall performance
  • Investment returns: Investment performance is a major factor. Returns above expectations can strengthen the account, while lower-than-expected returns can negatively affect it

Factors that influence Manulife’s participating accounts

Factor Predictability Stability Impact on performance
Claims experience High High Low
Cancellations Medium Medium Medium
Expenses & Taxes High High Low
Investment Returns Medium Medium High

Does Manulife Par offer a disability benefit?

Yes, Manulife Par includes a built-in Disability Benefit that allows policyholders to access a portion of their policy’s cash value. The benefit can provide financial support if the insured becomes disabled.

To qualify, the insured must generally meet the definition of total disability or catastrophic disability:

  • Total disability (ages 18 to 65): The insured is unable to perform their regular occupation or, if unemployed, their regular daily activities
  • Catastrophic disability (from age 18): The insured is unable to perform an activity of daily living or experiences the total and permanent loss of sight, hearing, speech, or use of their hands or feet, or suffers qualifying cognitive impairment

This benefit comes with a 30-day elimination period, and only one payment can be made in any 12-month period. Since payments are taken from the policy’s cash value, each payment will also reduce the policy’s death benefit.

What is Manulife Vitality?

Manulife Vitality is a wellness-enhanced insurance program that rewards policyholders for maintaining healthy habits. It’s designed to encourage better lifestyle choices and make wellness a part of your insurance experience.

When you are enrolled, you earn Vitality Points for completing everyday health activities like walking, exercising, getting a flu shot, sleeping well, or meditating. As your points increase, your Vitality Status improves from Bronze to Silver, Gold, and Platinum, unlocking greater rewards and premium savings. These can include discounts on leading brands, fitness devices, and even travel or entertainment perks.

There are two versions of the program: Vitality Go™, which is included at no cost with all eligible plans, and Vitality Plus™, which offers enhanced benefits and exclusive rewards, such as the opportunity to earn a free Apple Watch®, for a small monthly fee. Manulife Vitality is also available with health and dental insurance to help members integrate wellness into both their financial and physical health goals.

What premium options does Manulife offer?

Manulife Par offers four payment schedules: 10-pay, 20-pay, pay to age 90, and pay to age 100. Each one lets you finish paying for the policy on a different timeline.

  • 10-pay: Premiums are payable for 10 years, after which the policy becomes paid-up for life
  • 20-pay: Premiums are payable for 20 years, and the policy is fully paid-up once that period ends
  • Pay to age 90: Level premiums continue until the insured reaches age 90, with lifetime coverage following the final payment
  • Pay to age 100: Level premiums continue until age 100. This option typically includes a higher minimum coverage amount, often $500,000 or more

For 10-pay, 20-pay, and pay to age 90, the coverage starts at $100,000, while for pay to age 100, the minimum coverage is $500,000. 

Can a Manulife Par joint last-to-die policy be replaced with a single-life policy?

Yes, a Manulife Par joint last-to-die policy can be replaced with one or two single-life Manulife Par policies. This can be done without new evidence of insurability if their marriage or business partnership ends. This can help each policyholder maintain individual permanent life insurance coverage after the relationship or partnership is dissolved. The replacement option is available before the fifth policy anniversary, provided the policyholders are 65 or younger, and the original joint policy has a standard joint rating. Manulife must approve the replacement.

Can you change the premium payment period on a Manulife Par policy?

Yes, Manulife Par policyholders may be able to change their premium payment period to a longer duration, subject to Manulife’s administrative rules and policy conditions. The available changes include:

  • 10-pay → 20-pay: Change from paying premiums for 10 years to paying them for 20 years. Request must be received before the 5th policy anniversary
  • 10-pay → Pay-to-90: Extend the premium payment period from 10 years to payments up to age 90. Request must be received before the 5th policy anniversary
  • 20-pay → Pay-to-90: Change from a 20-year premium period to payments up to age 90. Request must be received before the 10th policy anniversary

This option can help policyholders spread their premium payments over a longer period, potentially making the ongoing premium commitment more manageable. Moreover, you cannot change to a shorter premium duration, switch to Pay to age 100, or change only part of the policy’s premium duration. Changing the premium duration will also reduce the policy’s guaranteed cash value, with the released amount refunded to the policy owner.

Does Manulife Par offer compassionate assistance?

Yes, Manulife Par includes a complimentary, non-contractual Compassionate Assistance Program. If the insured person becomes terminally ill and death is imminent, the policy owner may request early access to a portion of the death benefit through a collateral loan from Manulife.

The loan is provided on a tax-free basis, subject to applicable tax laws, with the policyholder responsible for the loan interest and any physician fees required to complete the application. The policy remains in force after the loan is provided, but the outstanding loan amount plus accrued interest is deducted from the death benefit payable to beneficiaries. Once a Compassionate Assistance loan has been issued, no further withdrawals can be made from the policy under this benefit.

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025 2026
Equitable 6.05% 6.25% 6.40% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75% 5.80%
Canada Life 5.25% 5.50% 5.50% 5.75% 6.00%

How does Manulife compare to other whole life insurance providers?

Manulife whole life insurance stands out for its participating Manulife Par product, multiple premium payment options, and guaranteed cash value growth. Its 10-pay, 20-pay, pay-to-90, and pay-to-100 options give you flexibility to match premium payments with your long-term financial goals. It also offers Manulife Par, with Vitality Plus adding wellness features and rewards to your whole life insurance plan. To see how Manulife compares with other leading insurers, read our guide to the best whole life insurance companies in Canada.

Our advisor’s take on Manulife whole life insurance

At PolicyAdvisor, one of our advisors recently helped a client, aged 45, who was looking for permanent life insurance with a clear premium payment timeline. The client’s primary goal was to finish paying for the policy before retirement while keeping lifelong coverage in place.

Client profile:

  • Age: 45-year-old non-smoking Canadian
  • Coverage need: $500,000 in permanent coverage to support family protection and long-term estate planning
  • Primary concern: Finishing premium payments before retirement while keeping lifelong coverage in place
  • Our comparison: We compared Manulife Par with participating whole life products from other leading Canadian insurers, focusing on premium payment periods, guaranteed values, dividend potential, and available riders and benefits

Why Manulife stood out:

  • Multiple premium payment periods, including 10-pay, 20-pay, pay-to-90, and pay-to-100, allowing the client to choose a premium schedule that fits their long-term financial goals. For this client, the shorter payment options made it possible to structure the policy so premiums could be completed before retirement while the coverage stayed in force for life.
  • Lifetime coverage with guaranteed values, providing permanent protection along with guaranteed cash value growth
  • Manulife Vitality Plus option, providing wellness features and rewards that encourage healthy living while adding value to the permanent life insurance policy
  • Flexible policy enhancements, including the Guaranteed Insurability Option, Term Insurance Rider, Total Disability Waiver, and Child Protection Rider, allowing the client to adapt coverage to changing needs

How to buy Manulife whole life insurance?

To apply for a Manulife whole life plan, you would need to choose the plan type (Manulife Par or Manulife Par with Vitality Plus™), choose your coverage options, fill in an application form, and submit it. Your policy may also require medical underwriting based on your plan specifics.

For the best Manulife whole life insurance policy quotes, speak to our experts at PolicyAdvisor. Our licensed advisors will help you choose a plan and coverage options that best suit your needs and budget. We will also support you with the application, making the entire process seamless and easy for you!

Need insurance help?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Does Manulife offer participating policies with dividends?

Yes, Manulife offers participating whole life policies with dividends. Dividends can either be used to buy more insurance, or they can be withdrawn as cash. In case policy owners choose to withdraw the dividends, there may be some tax implications.  

Is Manulife whole life worth it?

Yes, Manulife’s whole life insurance can be worth it, especially for people looking for a policy that builds cash value and provides long-term protection at affordable rates. Their policies are designed to help build wealth with dividend options that can be used to either buy more insurance or be withdrawn as cash. Manulife also offers exclusive benefits with its Vitality program, making its whole life insurance plans an ideal option for those looking for complete protection.

Can you borrow against the cash value?

Yes, you can request a cash loan, which is typically subject to Manulife’s administrative rules. The maximum amount you may borrow is 90% of the total available cash value minus any outstanding policy loan balance.

What are the premium payment options for Manulife whole life insurance?

Manulife Par offers four premium payment options: 10-pay, 20-pay, pay-to-90, and pay-to-100. This allows policyholders to select a payment schedule based on their financial goals and how quickly they want to complete premium payments.

What riders are available with Manulife whole life plan?

Manulife Par offers optional benefits such as the term insurance rider, total disability waiver, guaranteed insurability option, and child protection rider. These options can provide additional protection or help policyholders increase their coverage as their needs change, but they come with additional premiums.

What is Manulife Par with Vitality Plus?

Manulife Par with Vitality Plus combines participating whole life insurance with a wellness program that rewards eligible policyholders for healthy-living activities. It provides the same core whole life insurance features of Manulife Par while adding wellness-related benefits and rewards. It is available on a single life basis only.

What dividend options does Manulife offer? 

Manulife offers paid-up insurance and cash that can be taken out or used for premium reduction. If you choose the paid-up insurance option, your annual dividends are used to automatically buy additional, fully paid-up insurance. This means that once your dividends have been used to purchase additional coverage, you do not need to make any further premium payments for the paid-up insurance. If you choose the cash option as your dividend strategy, the annual dividends you receive are paid directly to you. In this case, there may be some tax implications.

How are Manulife’s whole life insurance dividends distributed?

Dividends are allocated to Manulife Par policyholders using a dividend scale. A dividend scale is a formula used by all insurance companies to fairly and equitably distribute the dividends among all the policy owners. The dividend scale is not guaranteed and usually increases or decreases based on the participating account’s performance.

Where does Manulife invest the participating account’s premiums?

Manulife invests the participating account’s funds in public bonds, real estate, public and private equities, mortgages, and private debt. This diversified portfolio helps generate steady long-term returns while maintaining stability for policyholders.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */

Is Whole Life Insurance a bad investment in Canada? 2026 Guide

Whole life insurance is a popular kind of life insurance in Canada, offering lifelong coverage while building cash value over time. Participating whole life policies may also provide non-guaranteed dividends, providing additional opportunities to grow the policy value. Since whole life combines permanent financial protection with additional benefits, it can be a valuable tool for long-term financial planning.

Is whole life insurance a bad investment?

No, whole life insurance is not a bad investment option. It is primarily a permanent life insurance option that provides guaranteed lifelong coverage while building cash value. Whether it is a good choice or not depends on your financial goals and the duration of protection you are seeking for your beneficiaries.

Essentially, if you are only looking to temporarily replace income or secure a short-term financial obligation, a term policy will provide a basic, temporary safety net. However, if you are seeking to leave an inheritance or planning a tax-free inheritance for your family, a whole life policy may be a better fit for your needs.

Schedule a call for visitor insurance

Need insurance answers now?

Call 1-888-601-9980 to speak to our licensed advisors right away, or book some time with them below.

Common misconceptions about whole life insurance

Many people view whole life insurance as a bad investment because of common misconceptions around its higher premiums, slower cash value growth, and lower returns compared with market-based investments. Let’s separate the myths from the facts and look at what whole life insurance actually offers:

Myth #1: Whole life insurance is a bad investment

Whole life insurance is sometimes compared directly with investment options like stocks, mutual funds, or ETFs. However, this comparison fails to consider that whole life is primarily an insurance product.

Whole life insurance is purchased to provide a guaranteed death benefit, while also building cash value in the process. Essentially, it is better to regard whole life insurance as a long-term insurance and financial-planning tool rather than as a direct alternative for investment-focused options like stocks or other conventional methods.

A whole life insurance policy offers a guaranteed death benefit when you pass away, providing your beneficiaries with funds for financial protection and to cover final expenses. This makes it a great tool for leaving an inheritance or for tax-advantaged estate planning. Alongside this, the policy also grows cash value and non-guaranteed dividends over the years.

This cash value can be used as a policy loan, withdrawn, or even used as collateral in an eligible third-party loan. Additionally, if the policyholder receives dividends, they can use them to purchase additional paid-up insurance or reduce premiums.

Myth #2: Whole life insurance is too expensive

Permanent life insurance policies are indeed more expensive than term life insurance. In fact, whole life insurance premiums can be as much as 5 to 15 times more expensive than term policies. This difference can be significant for those looking for a more budget-friendly life insurance policy or higher coverage amounts at lower premiums.

However, this difference in premium cost is not without reason. Whole life insurance offers lifelong coverage, cash value, and an investment component in participating policies. Unlike term insurance, whole life coverage is designed to last a lifetime. It is also worth noting that many whole life policies offer guaranteed and level premiums. If you apply when you are younger and healthier, you essentially qualify for more reasonable rates. 

With term life insurance, your premiums may increase with each term renewal or new application, since the cost is based on attained age and other underwriting criteria. Therefore, comparing term and whole life based on the initial premium alone does not provide a complete picture.

Myth #3: You have to surrender your policy to access the cash value

You do not necessarily have to surrender your whole life insurance policy to benefit from its cash value. While surrendering your policy gives you access to the accumulated cash value, you can also use that value in other ways. Depending on your policy and the terms, you may also be able to:

  • Make a partial withdrawal
  • Take a policy loan against the cash value
  • Use the policy as collateral for a loan

This flexibility can be useful for business owners and corporate-owned policies. A business owner can borrow against the policy or use it as collateral and reinvest the borrowed funds into the business for expansion, acquisition, or other expenses without having to surrender the policy. As long as the policy remains in force, the coverage continues.

Is whole life insurance bad Canada

Is term life insurance better than whole life insurance?

Neither is universally better since the two policies solve different financial needs. While term is meant to offer protection for temporary financial obligations such as mortgages or loans, whole life policies are meant for lifelong coverage and wealth preservation.

Let’s say you purchase a ten-year term life insurance policy with $50,000 in coverage. The cost of term life premiums will be less than those for a whole life policy with the same coverage of $50,000. If you die during those 10 years, the term policy provides the same $50,000 death benefit at a lower premium cost. However, if you outlive the term and allow the policy to expire, your coverage ends. 

On the other hand, whole life stays in force for life and provides a guaranteed death benefit whenever you die, as long as the premiums are paid. The major difference is that term life insurance protects against the possibility of passing away during a selected term, whereas whole life insurance is designed to provide coverage until the policyholder passes away.

If you are seeking to protect outstanding debts or short-term obligations like mortgages, term life insurance is the way to go. However, if you are looking for permanent protection while also building cash value, whole life insurance may be more aligned with your financial needs.

More choice. Lower price.
PolicyAdvisor saves you time and money when comparing Canada’s top life insurance companies. Check it out!
GET STARTED

Should you use whole life insurance for retirement planning in Canada?

Whole life insurance can complement retirement and estate planning, particularly when you already need lifelong coverage. A participating life insurance policy can build cash value on a tax-advantaged basis and may provide non-guaranteed dividends. 

However, whole life insurance should generally complement conventional savings options such as RRSPs and TFSAs. The key to this balance is structuring the policy so that the premiums and future policy value support your retirement goals.

Here are some factors you should keep in mind while using whole life insurance for retirement planning in Canada:

  • Budget whole life premiums before retirement: If you expect to continue paying premiums after you retire, it is important to factor those payments into your projected retirement expenses
  • Consider a limited-pay whole life policy: Limited-pay whole life policies allow you to complete your scheduled premium payment over a much shorter period, while maintaining lifelong coverage. This can help you finish paying premiums before retirement.
  • Use participating policy dividends: If you receive dividends from participating policies, you can use them to purchase additional paid-up insurance or reduce premiums, making it great for retirement planning.

For a detailed overview, check out our guide on Whole life vs. RRSP vs. TFSA: Which builds more wealth in Canada?

What is your Whole Life Insurance worth?

Get instant quotes from Canada's top life insurance providers and find the perfect coverage for your family.

$500

Who should buy whole life insurance in Canada?

Whole life insurance is particularly valuable if you are seeking lifelong protection or want to use it as part of a broader strategy involving estate planning or wealth transfer to your beneficiaries, owing to the tax-free payout and tax-deferred growth.

Here are situations when whole life insurance in Canada makes sense:

You need permanent life insurance

Whole life insurance can provide coverage for final expenses, lifelong dependants, estate obligations, or other permanent needs. It is designed for broader protection, rather than covering temporary financial obligations like home loans or debts.

You are a high net worth individual

Whole life insurance is a great tool for high net worth Canadians who have already made effective use of conventional savings and investment strategies. The policy can help in broader estate and tax-deferred wealth-transfer planning. It offers an efficient way of transferring wealth to beneficiaries while providing permanent life insurance protection.

You want to leave an inheritance

Whole life insurance can create a guaranteed inheritance or fund for your beneficiaries such as children and grandchildren, provided you continue to pay your premiums until your death or until the end of the specified policy period.

You are a business owner

If you are a business owner, you can use whole life insurance to provide liquidity after you pass away. The death benefit can be used as a cash flow injection that can also help in funding shareholder agreements or to help address operational or structural challenges the business may face after the owner’s passing.

Who may want to skip whole life insurance?

While whole life is great for those seeking extended coverage for the duration of their lives, it might not be the perfect fit for individuals seeking affordable coverage or short-term protection. If you have temporary or reducing financial obligations, such as a mortgage or outstanding loans, a term life policy will offer you a higher coverage amount at similar premiums.

Similarly, if investment growth is your priority and you do not need permanent life insurance, whole life insurance may not be the right fit for you. Instead, you can invest in traditional options such as mutual funds, stocks, or ETFs.

Final verdict: Is whole life insurance actually bad?

No, whole life insurance is not inherently bad. It provides lifelong protection while building cash value, making it a good investment for Canadians planning long-term coverage. It is particularly well-suited for individuals planning to leave an inheritance or transfer wealth to their beneficiaries in a tax-advantaged manner. 

For Canadians protecting a short-term financial liability, term life insurance is usually the most cost-effective option since it provides a large amount of coverage when it is needed the most.

On the other hand, if you are a high net worth individual or you have maxed out your RRSPs or TFSAs, you can consider whole life insurance to leave behind an inheritance or cover final expenses and other costs.

Still confused about whether whole life insurance is right for you? Speak to our advisors and compare quotes from leading Canadian insurers to see what best fits your financial situation and needs.

Need help?
Call us at 1-888-601-9980 or book time with our licensed experts.
SCHEDULE A CALL

Frequently Asked Questions

Is whole life insurance worth it in Canada?

Whole life insurance can be worth it if you need permanent coverage and want to build cash value in the process. It may be particularly useful for Canadians seeking to leave an inheritance, transfer wealth, or cover permanent estate obligations.

How long does whole life insurance take to build cash value?

Whole life insurance begins building policy value according to the policy’s contractual schedule, but the cash value growth is usually slower in the earlier years. This is because most of your premiums go to administrative costs and paying for your death benefit.

Do beneficiaries receive the cash value of a whole life policy when you die?

No, beneficiaries only receive the death benefit when the policyholder passes away. However, the cash value can be used to take policy loans or pay future premiums.

Is whole life insurance a good investment for business owners?

Whole life insurance may be a good investment for business owners who are seeking permanent coverage, while protecting beneficiaries if the owner passes away suddenly. It is especially useful as corporate-owned life insurance, since it may provide liquidity after you pass away.

Can I own both term and whole life insurance?

Yes, you can own both. Canadians generally use term insurance for larger temporary needs such as mortgage protection or income replacement, while a whole life policy helps protect beneficiaries or leave behind an inheritance.

/* Custom Archives Functions Go Below this line */ /* Custom Archives Functions Go Above this line */