What is whole life insurance in Canada? (2026 guide)

Whole life insurance is a type of permanent life insurance policy available in Canada. Unlike term life insurance with a fixed term, whole life offers guaranteed coverage for your entire lifetime while building cash value.

As long as you continue paying the required premiums, your policy continues to be in effect till you stop or pass away. It comes as no surprise that many Canadians choose it for lifelong protection and tax-advantaged cash growth.

What is whole life insurance in Canada?

Whole life insurance is a type of permanent life insurance that provides coverage for your entire life rather than a limited term. In exchange for regular premium payments, the insurer guarantees a generally tax-free death benefit (unless they exceed the policy’s adjusted cost basis) to your beneficiaries when you pass away.

Unlike term life policies, whole life insurance also includes a guaranteed cash value component that accumulates over time. Depending on the policy you select, the plan may also earn annual dividends that can further supplement your death benefit and cash value. As a result, premiums are typically 5 to 10 times higher than those of comparable term life policies. 

For example, a healthy 35-year-old parent may be able to purchase $500,000 in term life coverage for somewhere between $25 and $40 per month. The same amount of coverage for whole life insurance could cost around $250 to $400 per month. While whole life insurance costs significantly more, the higher premiums reflect its lifelong coverage, guaranteed cash value, and potential dividend growth.

Whole life insurance in Canada: At a glance

Feature Details
How it works Pay premiums to receive guaranteed lifetime coverage while building cash value
Coverage period Lifetime
Cash value Guaranteed cash value grows over time and may be accessed through policy loans or withdrawals
Death benefit Generally tax-free payment to your beneficiaries
Dividends Available on participating whole life policies (dividends are not guaranteed)
Premiums Usually fixed for life or for a limited payment period
Typical coverage amounts $25,000 to $10 million or more

Types of whole life insurance in Canada

While whole life insurance provides permanent coverage to policyholders as long as premiums are paid, many insurers offer the policy in different structures to suit different financial goals. The most common options are participating whole life insurance, non-participating whole life insurance, and limited-pay whole life insurance.

Here’s a quick overview of the different types of whole life insurance in Canada:

Type of whole life insurance How it works Best for
Participating whole life insurance Builds guaranteed cash value and may pay annual dividends that can increase your policy value Long-term wealth accumulation and estate planning
Non-participating whole life insurance Offers guaranteed premiums, guaranteed cash value, and a fixed death benefit without dividends Canadians seeking predictable lifelong coverage
Limited-pay whole life insurance Premiums are paid over a fixed period (such as 10, 15, 20 years, or to age 65), while coverage lasts for life High-income earners who want to finish paying premiums before retirement

Participating whole life insurance

Participating whole life insurance is one of the most popular permanent life insurance policies in Canada. Alongside guaranteed lifetime coverage and cash value growth, eligible policies may also receive annual dividends based on the insurer’s financial performance.

These dividends can be used to purchase additional paid-up insurance, increase the policy’s cash value, reduce future premiums, or even repay policy loans. While the dividends are not guaranteed, most major Canadian insurers have historically paid them. 

Non-participating whole life insurance

Non-participating whole life insurance provides guaranteed lifetime protection with fixed premiums and guaranteed cash value growth. However, unlike participating whole life policies, it does not pay dividends.

Since there is no dividend component, these policies are simpler and more predictable. The returns and death benefit are guaranteed when the policy is issued, providing greater certainty over the life of the policy.

Limited-pay whole life insurance 

Limited-pay whole life insurance policies allow you to complete all premium payments within a predetermined period while keeping coverage for life. Common payment schedules include:

  • 10 Pay
  • 20 Pay
  • Pay to Age 65

Although the premiums are higher since they are paid in a shorter period, policyholders no longer need to make payments once the policy becomes fully paid up. As the premiums are paid, the cash value increases on a tax-deferred basis if the policy is “exempt” under the Income Tax Act.

Once enough cash value has accumulated, you can borrow or withdraw from it (subject to policy rules) for retirement income, emergencies, or other financial needs. However, this may reduce the death benefit and cash value.

Pros and cons of whole life insurance

Pros:
Guaranteed lifetime coverage
Fixed premiums for life or a limited payment period
Guaranteed cash value growth
Tax-advantaged wealth accumulation
Guaranteed tax-free death benefit
Cons:
Higher premiums than term life insurance
Cash value builds slowly during the early policy years
May offer lower short-term return compared to some investment products
Cancelling or surrendering the policy early can result in surrender fees and potential tax consequences

How does whole life insurance work in Canada?

Whole life insurance combines lifelong financial protection with a built-in savings component. As long as you continue paying your premiums, you remain covered for the entirety of your life. Additionally, a portion of your premiums contributes to your policy’s guaranteed cash value, which grows over time. 

Here’s how a whole life insurance policy usually works:

Step 1: Choosing the right coverage amount

Choose a coverage amount that would secure the financial future of your family and protect your loved ones from outstanding debts or other costs. Many applicants choose anywhere between 7 and 15 times their annual income.

Step 2: Choose your policy type

Next, you will select the type of whole life insurance that best aligns with your financial goals.

Your options may include:

Policy type Key feature
Participating whole life Guaranteed coverage with the potential to earn annual dividends
Non-participating whole life Guaranteed premiums, guaranteed cash value, and no dividends
Limited-pay whole life Finish paying premiums after a set period while keeping lifetime coverage

Step 3: Complete your application and pay your premiums

Once you have chosen your coverage amount and payment period, you will need to complete your application and name the beneficiary. Most applicants choose their close relatives, such as their spouse, children, or parents, as the beneficiary. Additionally, they can choose one or more beneficiaries.

Step 4: Your policy builds cash value

One of the defining features of whole life insurance is the cash value. Each premium payment contributes toward a guaranteed cash value that grows over time on a tax-advantaged basis. Additionally, if you choose a participating whole life policy, you may earn dividends based on how the insurer performs financially.

Step 5: Your beneficiaries receive the death benefit

If you pass away while your policy is active, your beneficiaries submit a claim to the insurance company. Once the claim is approved, the insurer pays the death benefit as a tax-free lump sum.

Learn more about the different types of life insurance in Canada

How much whole life insurance coverage do you need?

Choosing how much life insurance your family would need to protect their financial future if you were to pass away unexpectedly is an important aspect of purchasing a whole life policy. The coverage amount should be sufficient to help your loved ones maintain stability while replacing the lost income and support you currently provide.

For many families, a common rule of thumb is to choose coverage between 7 and 15 times their annual income. This offers a sizable amount that can cover most future expenses with ease.

Using the DIME method to estimate whole life insurance

Another method of calculating how much coverage you need is to use the debt, income, mortgage, and education (DIME) method. It is a simple way to estimate how much term life insurance you may need by considering four key financial obligations your family could face.

Let’s assume Michael, a 45-year-old business owner, wants to ensure his family is financially secure while also leaving an inheritance.

Here’s a projection of whole life insurance coverage using the DIME method:

DIME factor Amount
Debt (credit card balance and personal loan) $75,000
Income replacement (10 years of annual income at $180,000) $1,800,000
Mortgage (remaining mortgage balance) $600,000
Education (future education savings for one child) $150,000
Total estimated life insurance needed $2,625,000

Based on the DIME method, Michael may consider approximately $2.6 million in life insurance coverage. However, because he also wants to leave an inheritance and reduce the tax burden on his estate, he may choose a higher coverage amount through a whole life insurance policy. 

While it is a handy index, your ideal coverage amount may differ based on factors such as savings, investments, and long-term financial goals.

A whole life insurance policy can be used during your lifetime and can help benefit your beneficiaries after you pass away.

Do you need a medical exam for whole life insurance?

In many cases, yes. Most traditional whole life insurance policies in Canada require medical underwriting, particularly if you are applying for a higher coverage amount. Depending on your age, health, and smoking status, insurers may require you to take tests to assess your health conditions.

However, many insurers also offer simplified issue and guaranteed issue whole life insurance with little or no medical underwriting. It is worth noting that simplified issue and guaranteed issue whole life insurance policies will typically have lower coverage limits and higher premiums, compared to traditional policies with medical underwriting.

How much does whole life insurance cost?

The cost of a whole life insurance policy ranges between $264.15 and $1952.10. The premium depends on the policy type, coverage amount, and personal factors, such as gender, age, smoking status, and health. 

Here is a sample whole life insurance rate for $500,000 in coverage for a male non-smoker:

Age Participating whole life (Paid Up additions) Life Pay Non-participating whole life Life Pay Limited pay whole life (20-pay) – participating Limited pay whole life (20-pay) – non. participating Limited pay whole life (pay to 65) – non-participating
25 $349.20 $209.25 $677.25 $366.30 $264.15
35 $489.60 $322.20 $887.85 $540.90 $442.80
45 $713.70 $522.00 $1,155.60 $812.25 $825.30
55 $1,054.80 $830.70 $1,489.05 $1,232.10 na
65 $1,635.30 $1,462.95 $1,952.10 $1,774.80 na

* Illustrative monthly premiums for a 20-year life insurance policy with a death benefit of $500,000

Cost of whole life Insurance

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$500K

How are whole life insurance premiums calculated?

Life insurance companies calculate your premium by assessing how likely you are to make a claim over the life of the policy. It is primarily based on your age, smoking status, health conditions, coverage amount, and other related factors.

Here’s a brief overview of the factors that may affect whole life insurance premiums in Canada:

Factor How it affects your premium
Age Younger applicants generally qualify for lower premiums.
Health Good overall health can help you secure more favourable rates.
Smoking status Smokers and tobacco users typically pay significantly more than non-smokers.
Coverage amount Higher death benefits result in higher premiums.
Gender Women often pay slightly lower premiums because they generally have longer life expectancies.
Policy type Participating whole life policies usually cost more than non-participating policies because of their dividend potential.
Payment period Limited-pay policies often have higher annual premiums than lifetime-pay policies since payments are compressed into fewer years
Occupation High-risk occupations may increase premiums depending on the insurer.
Lifestyle and hobbies Activities such as skydiving, scuba diving, or motor racing may result in higher rates.
Policy riders Optional add-ons, such as critical illness, child, or disability riders, increase the overall cost of your policy.
Payment frequency Some insurers offer modest savings if you pay annually instead of monthly.

When should you purchase whole life insurance?

The best time to purchase whole life insurance is before you have significant financial responsibilities or while you are still young and healthy. Purchasing a policy earlier gives you access to lower premiums, which scale accordingly based on your age and other factors.

You can also consider purchasing whole life insurance before major milestones like starting a family or buying a house. The death benefit and cash value can protect your beneficiaries from financial hardships should you pass away unexpectedly.

Learn the best time to buy life insurance in Canada

Should you buy whole life insurance for your child?

Many Canadian parents and grandparents purchase whole life insurance for children to give them lifelong coverage at a young age. Buying coverage while a child is young can lock in lower premiums for life, guarantee their future insurability regardless of changes in health, and begin building cash value that they can access later in life, subject to the policy terms.

One of the most popular options is a 20-pay whole life policy. With this payment option, premiums are paid for only 20 years, but the child keeps lifelong coverage without making any further premium payments once the policy is fully paid up.

Learn more about life insurance for children
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What is the cash value of whole life insurance? 

One of the biggest advantages of whole life insurance is that it builds cash value in addition to providing a guaranteed death benefit. Cash value in life insurance is essentially an accumulated savings component funded by a portion of the premiums you pay. 

This cash value amount grows over time at a guaranteed rate and can be accessed tax-deferred during your lifetime through policy loans, withdrawals, or even to cover premium payments. It is also worth noting that this amount is separate from the death benefit. At death, beneficiaries receive the policy’s death benefit (base amount plus any paid‑up additions and dividends on deposit, minus loans/interest). The accumulated cash value generally remains with the insurer and is not paid out in addition to the death benefit.

How does cash value grow?

During the early years of the policy, a larger portion of your premium goes toward insurance costs and administrative expenses. As a result, the cash value grows gradually. However, as the policy matures, the cash value typically increases at a faster pace. 

Additionally, if you own a participating whole life policy, annual dividends may further increase your cash value and death benefit. Unlike market-based investments, guaranteed cash value is not affected by volatility. This makes it a relatively stable long-term commitment.

How to use cash value in whole life insurance?

You can access the cash value of a whole life insurance policy by taking out a policy loan, making a partial withdrawal, using the cash to pay premiums, or fully surrendering the policy.

Each option has different tax implications and may affect your policy’s cash value or death benefit, so it’s important to understand how they work before accessing your policy.

Here’s an overview of how you can use the cash value of your whole life insurance policy:

Method How it works Tax implications Impact on policy
Policy loan
  • Borrow against your policy’s cash value
  • Policy acts as collateral
  • Generally tax-free
  • May become taxable if policy lapses or is surrendered
  • Coverage remains in force
  • Cash value continues to grow (subject to policy terms)
  • Unpaid loan and interest reduce the death benefit
Cash withdrawal
  • Withdraw a portion of your cash value while keeping the policy active
  • Tax-free up to your adjusted cost basis (ACB)
  • Excess withdrawals may be taxable
  • May reduce the cash value and death benefit
Pay premiums
  • Use accumulated cash value to cover premium payments
  • Generally not taxable
  • Keeps the policy active without out-of-pocket premiums
  • Reduces available cash value
Surrender the policy
  • Cancel the policy
  • Receive the cash surrender value after applicable surrender charges and policy loans
  • Gains above your adjusted cost basis (ACB) may be taxable
  • Coverage ends permanently
  • Death benefit is forfeited

What are whole life insurance dividends?

If you purchase a participating whole life insurance policy, you may receive annual dividends from your insurer. These dividends are based on the performance of the insurer’s participating account and may be paid to eligible policyholders

The dividends are issued when the participating account performs better than expected in terms of investment returns, claims experience, and operating expenses. Additionally, dividend scale interest rates and payouts vary by insurer and can change over time. While these amounts are not guaranteed, they add flexibility and long-term value to your policy

How to use your whole life insurance dividends?

Similar to the cash value component, you can use your dividends to purchase additional paid-up life insurance, receive cash payments, or even repay your outstanding policy loans.

Here’s an overview of how you can use your whole life insurance dividends:

Dividend option How it works
Paid-up additions Purchase additional fully paid-up life insurance, increasing both cash value and the death benefit
Cash payment Receive the dividend directly as cash
Premium reduction Use dividends to pay some or all of your premium payments
Deposit with the insurer Leave dividends on deposit to earn interest, subject to the insurer’s rates
Loan repayment Apply dividends toward outstanding policy loans

What is your Whole Life Insurance worth?

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$100K

Can you cancel your whole life insurance policy? 

Yes, most whole life insurance policies can be cancelled at any time. However, since these policies build cash value, cancelling them differs from cancelling a term life policy. If you surrender your whole life insurance policy, the insurer generally pays you the available cash surrender value after deducting any applicable surrender charges, outstanding policy loans, or unpaid interest. Once cancelled, your coverage ends, and your beneficiaries will no longer receive a death benefit. 

Like most life insurance policies in Canada, whole life insurance also includes a free-look (cooling-off) period, typically lasting 10 to 30 days after you receive your policy. During this period, policyholders can review and cancel the policy, receiving a full refund of any premium paid.

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Are there any exclusions to whole life insurance?

While whole life insurance covers natural and accidental death, there are certain exclusions and situations where a claim may be denied, or the policy may become void.

Here’s an overview of common exclusions to whole life insurance:

Exclusion What you need to know
Death by suicide Most policies have a two-year suicide exclusion, similar to the contestability period. If death occurs during this time, the death benefit is usually not paid, though premiums may be refunded.
Death due to risky activities If you participate in high-risk activities, such as skydiving or scuba diving, the insurer will assess the risk during underwriting. Depending on the activity, you may be offered standard coverage, charged a higher (rated) premium, or have an exclusion added to your policy. Any exclusions or premium adjustments will be explained before your policy is issued.
Homicide involving the beneficiary If the beneficiary is involved in the policyholder’s death, they cannot receive the payout under Canada’s “slayer rule”
Fraud or misrepresentation Providing false or incomplete information on your application can result in policy cancellation or claim denial
War and terrorism Some policies may limit or exclude deaths caused by war, armed conflict, or terrorism
Undisclosed pre-existing medical conditions Failing to disclose requested medical information can void your policy or lead to a denied claim or policy cancellation 

Exclusions vary by insurer and policy. Review policy wordings for specific limitations and definitions that apply to your coverage.

How does whole life compare to other life insurance policies available?

Whole life insurance is one of the many types of life insurance available in Canada. Depending on your financial goals, you may also consider term life insurance, universal life insurance, Term-to-100 insurance, or no-medical life insurance.

Here’s a quick overview of how whole life insurance compares to other popular options:

Feature Whole life insurance Term life insurance Term-to-100 insurance Universal life insurance No-medical life insurance
Coverage Lifetime 10–30 years Lifetime Lifetime Term or lifetime
Premiums Fixed Lowest, fixed during term Fixed Flexible Higher
Cash value Guaranteed No No Investment-linked Permanent policies only
Medical exam Usually required Often required* Usually required Usually required Not required
Investment/Cash growth Guaranteed cash value None None Investment options Depends on policy
Death benefit Guaranteed for life Guaranteed during term Guaranteed for life Flexible Guaranteed if eligible
Flexibility Moderate Low Low High Moderate
Best for Estate planning & lifelong protection Temporary financial needs Affordable permanent coverage Lifelong coverage with investment flexibility Applicants with health concerns
Cost Highest Lowest Moderate High Higher than medically underwritten policies

For a detailed comparison of the plans, check out the different types of life insurance in Canada.

Is whole life insurance worth it in Canada?

Yes, whole life insurance can be worth it if you are seeking lifelong financial protection, guaranteed cash value growth, and estate planning benefits. Unlike term life insurance, whole life insurance is not designed solely to replace your income for a limited period. It provides permanent financial protection while building cash value, in exchange for comparatively higher premiums.

Whole life insurance may be worth considering if you:

  • Want guaranteed lifetime coverage
  • Want to leave a tax-free inheritance for your family
  • Need funds to cover estate taxes or final expenses
  • Have dependents who will rely on your financial support
  • Want to build guaranteed cash value over time

However, if your priority is affordable coverage at lower premiums, you may consider a term life policy. While it does not build cash value or pay dividends, it offers high coverage at relatively low premiums, making it a good choice for individuals with debts, mortgages, and other temporary financial obligations.

Additionally, some Canadians combine term life and whole life policies. They purchase term policies for large and temporary financial obligations, while relying on a smaller whole life insurance policy for lifelong protection and estate planning.

Learn more about whether life insurance is a good investment

Our advisor’s take on whole life insurance

At PolicyAdvisor, we recently helped a 42-year-old parent who had already secured term life insurance to protect their family’s income and was seeking coverage that would last beyond retirement. Their goal was to leave a financial legacy for their children while building an asset they could access later in life if needed.

Client profile

  • Age: 42
  • Family: Married with two children
  • Primary concern: Lifelong financial protection and leaving an inheritance
  • Coverage goal: $1,000,000 in permanent life insurance

Why we recommended whole life insurance

  • Guaranteed lifetime coverage that will not expire after retirement
  • Fixed premiums that remain predictable over the life of the policy
  • Guaranteed cash value that grows over time and can be accessed if needed
  • Opportunity to earn dividends through a participating policy, which helps increase long-term policy value

How to purchase whole life insurance in Canada?

PolicyAdvisor’s licensed life insurance advisors can help you compare whole life insurance quotes from Canada’s leading insurers based on your age, budget, health, coverage needs, and financial goals.

Whether you are looking to build wealth, protect your family, or leave a lasting financial legacy, our advisors at PolicyAdvisor can help you choose the whole life insurance policy that best aligns with your long-term objectives.

Need insurance help?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Is the whole life insurance death benefit taxable in Canada?

No. In most cases, life insurance death benefits are paid tax-free to your named beneficiaries.

What is the difference between whole life and term life insurance?

Term life insurance provides coverage for a fixed period and does not build cash value. Whole life insurance provides lifelong coverage, builds guaranteed cash value, and may pay dividends if it is a participating policy.

How long does it take to build cash value?

Cash value begins accumulating once your policy is in force, although growth is generally slower during the first few policy years. It typically accelerates over the long term.

Can I borrow money from my whole life insurance policy?

Yes, most whole life policies allow you to borrow against your accumulated cash value. Any outstanding loan and interest will generally reduce the death benefit if not repaid.

Are whole life insurance dividends guaranteed?

No, dividends are only available on participating whole life policies and are not guaranteed. They depend on the insurer’s financial performance.

Can whole life insurance expire?

No, whole life insurance provides lifetime coverage as long as the policy requirements are met.

Can I have more than one life insurance policy?

Yes, many Canadians own multiple life insurance policies to meet different financial needs. For example, you may combine whole life insurance with a term life policy for additional temporary coverage.

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Best life insurance for smokers in Canada (2026 Guide)

Smokers in Canada are eligible for life insurance, just like non-smokers. While smoking does not prevent you from getting insurance, it can significantly affect how much you pay. For most Canadian smokers, term life insurance offers the best balance of affordability and coverage.

However, if you are seeking lifelong coverage in exchange for significantly higher premiums, whole life coverage might be the right choice for you. Alternatively, your health status or pre-existing conditions might limit your choices.

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Can you get life insurance as a smoker in Canada?

Yes, you can get life insurance as a smoker in Canada. However, you will typically pay higher premiums than a non-smoker because the use of tobacco and other nicotine products increases the risk of serious health conditions like chronic obstructive pulmonary disease (COPD) and cancer. This leads to increase risk of death and reduced life expectancy.

Most Canadian life insurance companies offer coverage to smokers, including both term and permanent life insurance policies. However, smokers require additional medical underwriting or tests to assess their risk profile.

What is the best life insurance for smokers in Canada?

The best life insurance for smokers in Canada depends on your financial goals, family situation, and smoking habits. Policies from leading insurers such as Canada Life, Beneva, Wawanesa, and Empire Life offer unique features that make them well-suited for smokers seeking financial protection.

Here’s a quick overview of life insurance for smokers in Canada:

Feature Details
Types of coverage
  • Term life insurance
  • Whole life insurance
  • Universal life insurance
  • Simplified issue life insurance
  • Guaranteed issue life insurance
Best for Smokers who want financial protection for their family, debts, and mortgage
Medical exam Often required for fully underwritten policies. Many insurers also offer simplified and no-medical options
Best insurance companies
  • Canada Life
  • Beneva
  • Wawanesa
  • iA Financial Group
  • Foresters Financial
  • Empire Life
Can former smokers qualify for lower rates? Yes, after remaining tobacco-free for a specified period (subject to underwriting)

How much does Life Insurance cost for smokers?

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$500K

How does life insurance for smokers work?

Life insurance for smokers works similarly to a regular life insurance policy. As a smoker, you decide how much coverage you need and choose the type of policy that best fits your goals. Once that is done, you complete the required documentation and pay the premiums.

However, depending on the insurer and policy type, you may also be asked to complete a medical exam or provide additional medical information before your application is approved. During underwriting, insurers will consider several factors, including:

  • Age
  • Overall health
  • The type of tobacco or nicotine products you use
  • How frequently you smoke or use nicotine
  • Duration of nicotine use or time since you quit smoking
  • Your medical history

These factors let the insurer determine your risk profile and calculate appropriate premiums. In many cases, fully underwritten plans offer more competitive rates than simplified or guaranteed issue policies for individuals with a complex medical history.

How does smoking affect my life insurance?

Smoking increases your life insurance premiums since it is associated with a higher risk of serious health conditions, including heart disease, stroke, chronic lung disease, and certain cancers. You may also be required to undergo additional testing for cotinine and nicotine use.

As a result, insurers classify most smokers as higher-risk applicants and charge higher premiums. In Canada, smokers typically pay between 50% and 200% more for life insurance than comparable non-smokers.

Does marijuana affect your life insurance premiums?

Yes, marijuana may affect your life insurance premiums, depending on the volume and method of consumption. Non-nicotine cannabis is generally assessed separately from tobacco consumption. Additionally, the frequency thresholds and the form (smoking, edibles, vaping) vary by insurer.

However, consuming marijuana more regularly may lead to higher life insurance premiums or make you ineligible for fully underwritten policies. Consult your advisor to check whether your recreational or medical use of marijuana can affect life insurance premiums.

Who is considered a smoker by life insurance companies?

While cigarette smokers are most commonly identified, insurers often have much broader definitions of tobacco use. Depending on the insurer, smoking cigars, vaping, chewing tobacco, and even using nicotine alternatives may affect how your risk profile and premiums are assessed.

Here’s a quick overview of the broader classification of smokers and tobacco users, according to leading Canadian insurers:

Product or habit Usually classified as a smoker?
Cigarettes Yes
Cigars Usually yes, although occasional use may be treated differently by some insurers
Pipe tobacco Usually yes
Vaping with nicotine Usually yes
Nicotine pouches Often yes
Chewing tobacco Yes
Nicotine gum or patches Varies by insurer

Note: Classification often depends on nicotine presence, cotinine test results, and look-back periods. Some carriers treat nicotine replacement therapy differently from tobacco use.

In addition, there is another category for former smokers. If you remain tobacco-free for a specified period before applying, you may qualify for lower rates. It is worth mentioning that each insurer has its own definition of who qualifies as a smoker. Discuss this with your advisor to learn how your habits affect the application.

What happens if I hide that I am a smoker?

While it may sound like a good idea to hide that you are a smoker and qualify for lower rates, it has serious consequences. Life insurance applications require you to answer questions about your tobacco and nicotine use honestly, which allows you to qualify for the best available rates.

If you are found misrepresenting or hiding your tobacco usage, your insurer may:

  • Deny your application before issuing your policy
  • Charge higher premiums or change your policy terms if this is discovered during underwriting
  • Reduce or deny the death benefit if the misrepresentation is found during the contestability period
  • Cancel your policy in cases of material misrepresentation or fraud, leaving your beneficiaries without financial protection
Life insurance for smokers in Canada

Types of life insurance available for smokers in Canada

Smokers in Canada have access to many of the policies available to non-smokers. Based on the type you choose, the following options are available:

  • Term life insurance
  • Whole life insurance
  • Universal life insurance
  • Simplified issue life insurance
  • Guaranteed issue life insurance

Here’s an overview of the different policy types:

Term life insurance

Term life insurance provides coverage for a fixed period, such as 10, 20, or 30 years. If you pass away while the policy is active, your beneficiaries receive a tax-free death benefit. For most smokers, term life offers the best balance between affordability and coverage. 

Despite the higher premiums compared to non-smoker rates, term life insurance remains the least expensive way to obtain a significant amount of coverage. It is best for individuals seeking to protect their family’s financial future, replace future income, and offset outstanding debts.

Whole life insurance

Whole life insurance provides lifelong coverage and includes a guaranteed cash value component that grows over time. While premiums are significantly higher than for term life, the policy never expires as long as premiums continue to be paid. 

Whole life insurance is a good choice for smokers seeking permanent financial protection or estate planning benefits through the cash value component.

Universal life insurance

Universal life insurance is another form of insurance that combines lifelong coverage with investment options. Part of the premium covers the cost of insurance, while the rest is invested within the policy.

This allows policyholders to adjust aspects of their coverage based on changing financial needs or unexpected costs. It is a good option for smokers seeking permanent coverage and long-term wealth generation.

Simplified issue life insurance

Simplified issue is a type of life insurance underwriting that requires applicants to answer a limited number of health questions without completing a medical exam. While the approval is faster, premiums are much higher than those of traditionally underwritten policies. Individuals can choose between term and permanent simplified issue coverage.

This is a good choice for smokers in Canada with moderate health concerns who may find it difficult to qualify for traditional coverage. Although it builds cash value in permanent policies, the accumulation is much slower than a standard whole life plan due to the higher risk undertaken by the insurer.

Guaranteed issue life insurance

Guaranteed issue life insurance offers coverage without any medical questions or examinations. Acceptance is generally guaranteed as long as the applicant meets the insurer’s age requirements.  

This policy is essentially a last-resort option for smokers with serious medical conditions who have difficulty qualifying for any life insurance coverage. Guaranteed issue features the highest premiums and a lower coverage limit, owing to the high risk undertaken by the insurer.

Comparing life insurance options for smokers in Canada

Every type of life insurance offers different advantages depending on your financial goals, health, and budget. While term life is the most affordable option for smokers, a simplified or guaranteed policy might be good for an individual facing moderate to severe health issues.

Here’s a comparison of the different life insurance policy options for smokers:

Feature Term life insurance Whole life insurance Universal life insurance Simplified issue life insurance Guaranteed issue life insurance
Coverage period Fixed term Lifetime Lifetime Term or Permanent (Depending on the policy chosen) Lifetime
Medical exam Often required Usually required Usually required No No
Health questions Yes Yes Yes Limited No
Cash value No Yes Yes Yes, but lower accumulation Yes, but lower accumulation
Premiums Lowest Higher Higher Higher than fully underwritten Highest
Coverage amount High High High Moderate Lower
Best suited for Affordable family protection Lifelong coverage and estate planning Permanent protection with investment flexibility Applicants with moderate health concerns Applicants who cannot qualify elsewhere

It is also worth noting that simplified issue and guaranteed issue policies may have a waiting period before the death benefit is paid to beneficiaries. Additionally, some guaranteed issue policies may have deferred cash value accumulation. Consult your advisor to learn what applies to you.

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Top 5 best life insurance companies for smokers in Canada

Choosing the right life insurance companies for smokers is just as important as choosing the right type of policy. While many insurers offer great benefits, the following companies offer greater flexibility, built-in benefits, and features that make them particularly suitable for smokers.

Here’s an overview of the five best life insurance companies for smokers in Canada:

Canada Life

Canada Life can be a great option for applicants who smoke cigars occasionally. Under certain circumstances, clients who smoke one large cigar per week may still qualify for non-smoker premium rates, offering greater savings.

Canada Life also offers a broad selection of term and permanent life insurance products, making it suitable for smokers with varying coverage needs.

Beneva

Beneva is often a strong choice for regular smokers because its smoker premiums can be more competitive than those offered by many other Canadian insurers. Rather than focusing solely on smoking status, it also considers the applicant’s overall health profile during underwriting.

For smokers who are otherwise healthy, Beneva’s unique approach results in more affordable premiums than insurers with stricter regulations.

Wawanesa

Wawanesa is a good option for smokers who intend to quit in the near future. In addition to offering competitive smoker premiums, the insurer allows eligible policyholders to request non-smoker rates.

After 12 months of smoking cessation, policyholders can request non-smoker rates subject to underwriting approval.

iA Financial Group

 iA Financial Group is popular for its flexible underwriting approach, making it a strong option for smokers with more complex health profiles or multiple underwriting considerations. Similar to Wawanesa, iA also allows policyholders to apply for non-smoker rate reconsideration after 12 months of smoking cessation, subject to underwriting. 

Foresters Financial

Foresters Financial is another insurer that is well-suited for smokers seeking lifelong coverage through whole life policies. It also features a Quit Smoking Incentive Plan, granting non-smoker rates to smokers for the first two years, allowing them to save in premiums while they attempt to quit smoking.

Quick overview of the five best insurance companies for smokers in Canada:

Insurer Best for Standout feature
Canada Life Occasional cigar smokers Eligible occasional cigar smokers may qualify for non-smoker rates, subject to underwriting
Beneva Regular smokers Competitive smoker premiums with health-focused underwriting
Wawanesa Smokers planning to quit Eligible for non-smoker rate reconsideration after 12 months tobacco-free, subject to underwriting
iA Financial Group Smokers with complex health histories Flexible underwriting with non-smoker rate reconsideration after 12 months, subject to underwriting
Foresters Financial Permanent life insurance Quit Smoking Incentive Plan offers eligible smokers non-smoker rates for the first two years, with potential premium savings of 10%–20%

How much life insurance coverage do smokers need?

For many Canadian families, a rule of thumb is to purchase life insurance worth 7 to 15 times your annual income. However, this is just a baseline and should be adjusted based on your financial situation.

Another great method of calculating how much coverage you need is to use the Debt, Income, Mortgage, and Education (DIME) method. It is a simple way to estimate how much life insurance you may need by considering four key financial obligations your beneficiaries could face.

Check out our life insurance calculator to determine how much coverage you need.

What mistakes do smokers make when buying life insurance?

Many smokers purchase life insurance to protect their loved ones, but choosing the wrong policy, waiting to quit smoking, or buying insufficient coverage can leave their family financially vulnerable.

Here are some of the common mistakes you should avoid as a smoker while purchasing life insurance in Canada:

  • Hiding your smoking habit: Providing inaccurate information can lead to higher premiums later, policy cancellation, or claim complications if the insurer discovers the misrepresentation.
  • Waiting until you quit smoking: Delaying coverage can mean higher premiums due to age or new health conditions. It is better to buy now and apply for non-smoker rates later
  • Buying too little coverage: Choosing a lower coverage amount to reduce premiums may leave your family underinsured when they need financial support after you pass away
  • Choosing a policy based only on price: The cheapest policy may lack the coverage, flexibility, or features you need for long-term financial protection as a smoker in Canada
  • Not requesting non-smoker rates after quitting: If you have remained tobacco-free for your insurer’s required period, you may qualify for lower premiums. Make sure to request a reassessment once you qualify.

How much does life insurance cost for smokers?

The cost of a life insurance policy for smokers ranges from $14.40 to $290.34. Premiums depend on the plan and coverage you choose, as well as personal factors such as age, smoking status, gender, and health.

Here is a sample life insurance rate for smokers for $100,000 for 20 years:

Age Smoker (Male) Smoker (Female)
25 $14.40 $11.52
35 $18.90 $16.92
45 $46.53 $35.91
55 $114.93 $78.58
65 $290.34 $178.11

* Illustrative monthly premiums for a 20-year term life insurance policy with a death benefit of $100,000

Life insurance premium: Smokers vs non-smokers

The table below provides a comparison of life insurance premiums for male smokers and non-smokers across different age groups:

Age Coverage Amount Non-smoker Monthly Premium Smoker Monthly Premium Difference ($/month) Smoker Pays More
25 $500,000 $27.90 $50.39 $22.49 80.61%
35 $30.15 $74.25 $44.10 146.27%
45 $66.60 $184.50 $117.90 177.03%
55 $198.90 $488.70 $289.80 145.70%
65 $610.65 $1,226.70 $616.05 100.88%

* Illustrative monthly premiums for a 20-year term life insurance policy with a death benefit of $500,000

Can smokers qualify for non-smoker life insurance rates? 

Yes, many Canadian insurers allow former smokers to qualify for non-smoker premiums after they have remained tobacco-free for a specified period. However, it is recommended that you check the required period because it varies by insurer.

Most insurers consider how long you have been smoke-free, alongside factors such as current health and medical history. If you satisfy these requirements, you may be eligible for lower rates compared to active smokers. Remaining tobacco-free not only improves your health but may also reduce your premiums.

How long do you need to quit smoking?

Most insurers require applicants to remain tobacco-free for at least 12 months before considering them for non-smoker rates. Some insurers may require additional periods, especially for higher policy amounts or whole life insurance.

Here’s a general timeline for smokers and how it affects their rates:

Tobacco-free period Typical underwriting outcome
Less than 12 months Usually classified as a smoker
12 months May qualify for standard non-smoker rates with many Canadian insurers, subject to underwriting
2 years May qualify for preferred non-smoker rates with some insurers if other health criteria are met

Note: While many Canadian insurers consider applicants non-smokers after 12 months without tobacco or nicotine use, others might have additional requirements. Consult your advisor to see if you qualify for these rates.

Why spend more on insurance premiums?

Compare Canada’s leading insurance companies and choose the best policy for smokers.

Should you wait until you quit smoking before buying life insurance?

Many smokers postpone buying life insurance since they hope to qualify for non-smoker rates after quitting. While this may seem like a good strategy, waiting often means applying at an older age when premiums naturally increase.

The best time to buy life insurance is as early as possible, even if you currently smoke. Purchasing life insurance allows you to secure coverage while protecting your loved ones. If you quit smoking later on and meet your insurer’s tobacco-free requirements, you may be eligible to obtain a lower premium or purchase a new policy at non-smoker rates.

Can smokers change or update their life insurance policy? 

Yes, most life insurance policies in Canada can be updated or replaced as your financial needs, health, or lifestyle change. If you have quit smoking or found a better policy, you may have options to adjust your coverage. Common changes include increasing coverage, converting term to permanent, or applying for non-smoker rates.

Here are some of the most common changes smokers can make to their life insurance coverage:

Option What it means
Request non-smoker rates If you have remained tobacco-free for the insurer’s required period, you may qualify for lower premiums after completing a new underwriting assessment
Increase your coverage Purchase additional life insurance if you have taken on new financial responsibilities such as a mortgage, marriage, or children
Replace your policy Switch to a different insurer that offers more competitive rates or policy features
Convert a term policy Many insurers allow eligible term life insurance policies to be converted into permanent coverage before a specified age or deadline without new medical evidence
Cancel your policy End your coverage if you no longer require life insurance, or replace it with another policy

If you have successfully quit smoking, it is recommended that you consult your advisor to change your policy or to check your eligibility for better premiums or plans.

Our advisor’s take on the best life insurance for smokers

At PolicyAdvisor, we recently helped a 42-year-old individual who had been smoking for more than 15 years secure affordable life insurance while protecting their growing family. They had assumed they would have very limited options owing to their smoking history, but after comparing multiple insurers, we were able to find competitive coverage that fit their budget. 

Client profile

  • Age: 42
  • Smoking status: Smokes approximately 10 cigarettes per day
  • Family: Married with two children
  • Primary concern: Income replacement and mortgage protection
  • Coverage goal: $1 million in life insurance

Why we recommended a fully underwritten term life policy:

  • A 20-year term policy provided affordable coverage during the family’s highest financial responsibility years 
  • As they chose a term life insurance policy, they could apply for non-smoker rates after remaining tobacco-free for the insurer’s required period
  • The policy included a conversion option, allowing permanent coverage in the future without additional medical underwriting

How to purchase life insurance for smokers in Canada

PolicyAdvisor’s licensed life insurance advisors can help smokers compare life insurance quotes from leading Canadian insurers based on their age, smoking habits, health, budget, and coverage needs.

Whether you currently smoke cigarettes, vape, use cigars, or have recently quit, our advisors can help you find the right policy at the most competitive rate. Our advisors at PolicyAdvisor will help you understand smoker classifications and premiums across multiple insurers to identify the best coverage for your situation.

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Call us at 1-888-601-9980 or book time with our licensed experts.
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Frequently asked questions

Is life insurance more expensive for smokers?

Yes, since smoking increases the risk of serious health conditions like cancer and COPD. Insurers typically charge higher premiums to account for the increased likelihood of future claims.

Does vaping count as smoking for life insurance?

Most insurers classify applicants who regularly use nicotine-based vaping products or e-cigarettes as smokers. It is recommended that you consult your advisor to check what qualifies as smoking with your insurer.

Can occasional cigar smokers qualify for non-smoker rates?

Some insurers distinguish between occasional cigar use and regular tobacco use, while others classify all cigar smokers as smokers. Eligibility depends on the insurer’s underwriting rules.

How long after quitting smoking can I qualify for non-smoker rates? 

Many insurers require applicants to remain tobacco-free for at least 12 months before considering them for non-smoker rates. However, this period differs from insurer to insurer.

Which type of life insurance is best for smokers?

For most smokers, term life insurance offers the best combination of affordability and coverage. However, the best policy depends on your financial goals, medical conditions, and other factors that might affect your underwriting outcome.

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Does life insurance pay out for suicide?

Life insurance is designed to provide financial protection for your loved ones, but not every cause of death is treated the same under an insurance policy. Understanding how insurers assess suicide-related claims, the rules that apply, and when benefits may or may not be paid can help you make informed decisions before buying coverage. After all, the last thing you would want for your loved ones is to be left with financial hardships when you are not around.

If you or a loved one are experiencing  a mental health crisis, please  contact the Mental Health Support Line at 1-833-456-4566

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Does life insurance cover suicide in Canada?

Yes, life insurance in Canada generally covers suicide, but only after the policy’s suicide exclusion period has ended. Most insurers, including Canada Life, Equitable Life, Manulife, Sun Life, and others, have a two-year suicide clause, which means if the insured dies by suicide within the first two years of the policy taking effect, the death benefit is usually not paid. Once this period expires, beneficiaries are generally eligible to receive the full death benefit, provided all policy terms and conditions have been met.

What is the suicide clause in life insurance?

A suicide clause is a standard provision found in most life insurance policies in Canada that limits or excludes the payment of the death benefit if the insured dies by suicide within a specified period after the policy takes effect. The clause is designed to protect insurers from individuals purchasing coverage with the intention of making an immediate claim due to suicide.

If the insured dies by suicide during the exclusion period, the insurer will typically deny the death benefit. Once the exclusion period ends, suicide is generally treated like any other covered cause of death, and eligible beneficiaries can usually receive the death benefit, depending on the terms and conditions of the policy.

How long does the suicide clause last?

For most life insurance policies in Canada, the suicide clause lasts two years from the policy’s effective date. This two-year exclusion period applies to term life, whole life, universal life, and no medical life insurance policies. 

In some cases, the two-year period may restart if:

  • The policy lapses and is later reinstated
  • A new policy replaces an existing one
  • Significant changes require new underwriting (depending on the insurer and policy)

Why insurers include this clause

Insurers include a suicide clause to reduce fraudulent life insurance claims and keep premiums affordable for all policyholders. Without an exclusion period, someone could purchase a policy knowing an immediate claim was likely, creating a significant financial risk for insurers.

The clause serves several purposes:

  • Prevents insurance fraud: Discourages individuals from buying a policy solely to trigger an immediate death benefit
  • Keeps premiums affordable: Reduces unnecessary claim risk, helping insurers maintain stable pricing for all customers
  • Promotes fair underwriting: Ensures life insurance functions as long-term financial protection rather than an immediate financial payout
  • Provides long-term coverage: Once the exclusion period ends, suicide is generally covered like other causes of death, giving families financial security when they need it most
does life insurance cover suicide

How does suicide affect life insurance payouts?

Whether a life insurance policy pays out after suicide depends on when the death occurs and the type of policy. Your policy wording will normally state exactly how your provider will deal with a death by suicide.

In case of death during the suicide clause period

If the insured dies by suicide within the policy’s suicide exclusion period, the insurer will not pay the death benefit. Instead, some insurers refund the premiums paid, although the exact amount and terms may vary by policy. For example, providers like Desjardins, Sun Life, and others state in their policies that they will return payments made or the policy’s cash value if the insured person dies by suicide before the 2-year period is up. 

On the other hand, some providers might deduct fees or other penalty costs. In this case, they may refund premiums paid up to that point, but only after first subtracting the amount of fees.

In case of death after the suicide clause period

Once the two years specified in the clause have passed, the life insurance policy will operate as usual. The provider will pay out if the individual passes away for any of the typical covered reasons, including suicide. 

If the policy remains in force and there has been no material misrepresentation or policy lapse, the insurer will usually pay the full death benefit to the named beneficiaries. The claim is processed through the insurer’s standard claims procedure, and the payout can be used for any purpose, such as replacing lost income, paying off debts, covering funeral expenses, or supporting long-term financial needs.

In the case of a joint life insurance policy

A joint life insurance policy generally includes the same two-year suicide clause as an individual life insurance policy, but how it affects a claim depends on whether the policy is joint first-to-die or joint last-to-die. For joint first‑to‑die, no benefit is payable if the first death is suicide within two years; after that, the benefit is payable at the first death. For joint last‑to‑die, there is no payout at the first death regardless of cause; the suicide clause is assessed at the death that triggers the benefit (the second death), per policy wording.

Does the suicide clause apply to every type of life insurance?

Yes, the suicide clause generally applies to most individual life insurance policies in Canada, including term life, whole life, universal life, and many no medical life insurance plans. While the exact wording may differ between insurers, most policies include a two-year suicide exclusion period that begins on the policy’s effective date.

The only exception is group life insurance, which is provided through an employer or association, and may have different terms from an individual policy. Some group plans include a suicide exclusion period, while others may not. Coverage depends on the insurer and the specific group contract.

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Does medically assisted death (MAID) affect life insurance?

No, Medical Assistance in Dying (MAID) in most cases does not affect a valid life insurance claim in Canada. Since MAID is a legal medical procedure available to eligible individuals under Canadian law, many insurers do not automatically apply the standard suicide exclusion clause. Instead, they assess claims according to their policy wording and internal claims guidelines.

However, there is no industry-wide standard for how insurers classify MAID. Some providers consider it a separate category from suicide, while others treat it as a death resulting from an illness. Regardless of the approach, eligible beneficiaries can generally receive the death benefit if the policy is valid and all terms have been met.

Is Medical Assistance in Dying (MAID) considered suicide under life insurance?

Whether MAID is considered suicide depends on the insurer. Some Canadian life insurance providers classify medical assistance in dying as its own category, separate from suicide. Under these policies, the death benefit may still be paid even if MAID occurs during the policy’s two-year suicide exclusion period. Other insurers treat MAID as a death resulting from an illness rather than suicide.

Does a history of mental illness affect life insurance coverage?

Yes, a history of mental illness can affect life insurance coverage, but it will not prevent you from getting coverage. Many insurers offer coverage to applicants with conditions such as depression, anxiety, bipolar disorder, or other mental health disorders. Approval and premiums are based on factors such as your diagnosis, treatment plan, symptom stability, medications, hospitalization history, and overall health, not simply the diagnosis itself.

It is also important to note that having a mental health condition does not change the standard suicide clause. Most life insurance policies apply the same two-year suicide exclusion period to all policyholders, regardless of their mental health history.

When can the suicide clause restart?

Although the suicide clause typically expires after two years, it may restart in certain situations. This most commonly happens when a lapsed policy is reinstated, as many insurers begin a new two-year suicide exclusion period from the date of reinstatement.

The clause may also restart if you replace your existing policy with a new one or make significant changes that require new underwriting, such as applying for a higher coverage amount. Since these rules vary by insurer and policy type, it is important to review your policy documents or speak with your insurance advisor before making changes to your coverage.

What should beneficiaries do after a suicide-related death?

In case of a suicide-related death, beneficiaries should notify the insurer promptly and provide the required documents. The insurer will review the claim, including the policy terms and the timing of the death, before determining whether the death benefit is payable. Here’s a step-by-step process for the same:

  • Notify the insurer: Contact the life insurance company as soon as possible to report the death and begin the claims process, if applicable
  • Submit the required documents: Provide the completed claim form, death certificate, proof of identity, and any other documents requested by the insurer
  • Cooperate with the claim review: The insurer may review the policy’s effective date, cause of death, and medical records to determine whether the suicide exclusion or contestability period applies
  • Review the claim decision: If the policy terms have been met, the death benefit is generally paid. If the claim is denied, the insurer will explain the reason in writing

What happens if a life insurance claim is denied because of suicide?

If a life insurance claim is denied because of suicide, it is usually because the insured died during the policy’s suicide exclusion period. If your claim is denied, you should take the following steps:

  • Review the insurer’s explanation: Understand why the claim was denied and which policy provision applies
  • Check the policy wording: Confirm whether the suicide exclusion or another policy condition was the reason for the denial
  • Request additional information: Ask the insurer to explain how they reached their decision, if anything is unclear
  • Appeal the decision if appropriate: If you believe the claim was wrongly denied, you may be able to provide additional evidence or request a formal review by the insurer
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Frequently asked questions

How do life insurance companies determine if someone died by suicide?

Once an insurance claim is submitted, your insurance company will do its own investigation before making a payout. In the unfortunate instance of a death by suicide, life insurers will usually look into the cause of death. This may include reviewing medical records, law enforcement or police reports, and speaking with family members or friends. After the investigation is complete, the insurer will determine whether the death benefit is payable.

Does life insurance pay out if suicide occurs after two years?

Yes, in most Canadian life insurance policies, the full death benefit is paid if the insured dies by suicide after the two-year suicide exclusion period has expired. The policy must remain active, premiums must be up to date, and there must be no material misrepresentation on the application.

Does replacing or reinstating a life insurance policy restart the suicide clause?

Yes, replacing or reinstating a life insurance policy can restart the suicide clause. Many insurers restart the two-year suicide exclusion period when a lapsed policy is reinstated or when an existing policy is replaced with a new one. Significant policy changes that require new underwriting may also trigger a new exclusion period.

Can a life insurance claim for suicide be appealed?

Yes, a life insurance claim for suicide can be appealed. If a claim is denied, beneficiaries can request a detailed explanation from the insurer, review the policy wording, and provide additional supporting documents if necessary. If they believe the claim was incorrectly denied, they may request a formal review or appeal the insurer’s decision.

Does the suicide clause apply to no medical life insurance?

Yes, no medical life insurance policies, including simplified issue and guaranteed issue plans, include a suicide exclusion period similar to traditional life insurance policies. However, the exact terms and exclusions vary by insurer, so it’s important to review the policy wording before purchasing coverage.

Is MAID considered suicide for life insurance?

Whether Medical Assistance in Dying (MAID) is considered suicide for life insurance purposes depends on the insurer. Some Canadian insurers classify MAID as a separate category from suicide, while others treat it as a death resulting from an illness. In either case, many insurers will pay the death benefit if the policy is valid and all terms and conditions have been met. Because insurer policies differ, it’s important to review your policy wording or speak with your insurance advisor to understand how MAID-related claims are handled.

When a death initially thought to be suicide is officially reclassified and identified as a homicide in Canada, does term life insurance generally pay out? 

Most Canadian policies have a standard two-year suicide clause where self-inflicted deaths are not eligible for death benefit. If an investigation proves the death was actually a homicide (an unlawful killing by another person), the two-year suicide restriction no longer applies to the cause of death and the death benefit is paid to the beneficiary (except in the case where the primary beneficiary is found guilty of the homicide).

Which is the key document in Canada that proves the cause of death?

The main document in Canada that officially records and proves the medical cause of death is the Medical Certificate of Death (often ordered as part of a Certified Copy of Death Registration when specific medical details are required). This document is issued and signed by an attending physician or a coroner, detailing both the direct medical cause of death and the manner of death.

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Best Term Life Insurance in Canada: Company Reviews and Ratings

Term life insurance is one of the simplest ways to protect the people who depend on you. Whether you want to leave a legacy for your family, cover outstanding debts, or protect your business, the right policy can offer real peace of mind.

Every insurer prices and structures term coverage differently. Our licensed life insurance experts reviewed the top providers in Canada so you can compare your options and choose with confidence.

Term life insurance can be affordable!

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Which are the best term life insurance companies in Canada?

The best term life insurance companies in Canada for 2026 are Empire Life, Manulife, RBC Insurance, BMO Insurance, and Canada Protection Plan, standing out for financial strength, fast approvals, and competitive pricing. The right choice depends on your age, health, budget, and specific needs.

Quick glance: Best Canadian term life insurance companies

Here are the top 15 term life insurance companies in Canada and what they’re best known for:

Best term life insurance companies in Canada for 2026

1. Empire Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Solution 10, 15, 20, 25, 30 +
Annual Renewable Term (ART)
Avg. cost
Female: $225
Male: $325
AM Best Rating
A
LICAT Ratio
150%
Company overview and financial strength:
Empire Life offers a range of term life insurance options through its Solution series, including Term 10, 15, 20, 25, and 30. These plans provide level-premium coverage with flexible renewal and conversion options to permanent policies. Designed to suit different life stages, they work well for covering financial needs like mortgages, income replacement, or short- to mid-term liabilities.

Unique selling point (USP): Empire Life lets you bundle solution series and critical illness coverage for you and your spouse into a single plan, helping reduce overall costs with just a single policy fee.

Our advisor’s take on Empire Life:

We give Empire Life a solid 5/5 and rate them as the best insurer for personalization. They give you a lot of options to choose from based on what works best for you. Their solution series offers Solution 10, 15, 20, 25, and 30. You can get an annual renewable term that lasts for 1-year increments.

For the first 7 years, you can swap a Solution 10 or 15 for a Solution 20 or 30 without a medical exam. If you decide you want to turn part of your term policy into permanent insurance, Empire now allows you to “carry over” the remaining term balance as a rider on the new policy with no medical evidence.

2. Manulife

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10, 20, 30 or to age 65
Avg. cost
Female: $250
Male: $346
AM Best Rating
A
LICAT Ratio
136%
Company overview and financial strength:
Manulife’s term life insurance offers flexible protection through options like Family Term and Family Term with Vitality Plus, designed for both individual and multi-life coverage. These plans provide level premiums (Term 10, 20, 30 or to age 65), high coverage limits, and the ability to insure multiple family members under one policy. Both options include useful features like terminal illness benefits, optional riders, and added support such as bereavement counselling.

Unique selling point (USP): The Manulife Vitality program rewards policyholders for maintaining a healthy lifestyle. With Manulife Vitality, policyholders can get gift cards, discounts, and even an Apple Watch!

Our advisor’s take on Manulife:

We give Manulife 5 stars as well and rate them as the best for digital innovation. This company almost needs no introduction. It’s one of the biggest insurers not just in Canada but in the entire world, an industry leader in every sense.

Manulife was one of the first companies to take the life insurance process online in Canada. Their underwriting uses an advanced AI engine (MAUDE) to approve up to $2 million in life insurance without needing a medical exam.

3. RBC Insurance

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10-40 years (custom)
Avg. cost
Female: $244
Male: $330
AM Best Rating
A
LICAT Ratio
135%
Company overview and financial strength:
RBC’s YourTerm Life Insurance stands out for its high level of customization, allowing you to choose any term length between 10 and 40 years to match your exact financial timeline. It supports high coverage amounts (up to $25 million) and offers the flexibility to layer multiple terms within a single policy, helping you align coverage with different needs like mortgages, loans, or income protection.

Unique selling point (USP): RBC offers some of the best term products on the market at the most affordable premiums. Term exchange lets policyholders exchange a Term 10 policy with a Term 15, 20, or 30 policy without additional medical underwriting.

Our advisor’s take on RBC Insurance:

We give RBC Insurance 5 stars and rate them as the best company if you want value for money. They have some of the most competitive premiums in the Canadian life insurance market. The insurance company allows you to convert YourTerm to permanent insurance up to age 71 without a medical exam.

If a policyholder is diagnosed with a terminal illness (less than 12 months to live), RBC automatically includes a provision allowing you to access a portion of the death benefit early to help with medical or living expenses.

4. BMO Insurance

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10, 15, 20, 25, 30 years (fixed)
Avg. cost
Female: $220
Male: $330
AM Best Rating
A
LICAT Ratio
134%
Company overview and financial strength:
BMO’s term life insurance is designed to be simple, structured, and easy to manage, offering fixed terms of 10, 15, 20, 25, and 30 years that align with common financial milestones like mortgages or child-rearing years. Despite its straightforward approach, it provides high coverage limits, guaranteed renewals up to age 85, and the option to convert to permanent insurance. The plan also includes a Term Exchange feature, allowing you to switch to a longer term without additional medical underwriting.

Unique selling point (USP): BMO Insurance includes a Business Guaranteed Insurability Option (a rider not commonly available with most insurers), allowing you to increase coverage as your business grows without additional medical underwriting.

Our advisor’s take on BMO Insurance:

We give BMO Insurance 5 stars and rate them as the best company if you’re looking for value for money. Their term life insurance is a great option for just about anyone, like individuals, couples, or business owners.

By combining the speed of Rovr AI for near-instant approvals with their unique Empathy partnership to support grieving families, BMO provides an ideal term plan that consistently delivers the best “value for money” in the Canadian market.

5. Canada Protection Plan

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Express Elite Term
Simplified Elite Term
Deferred Term
Avg. cost
Female: $315
Male: $405
AM Best Rating
NA
LICAT Ratio
188%
Company overview and financial strength:
Canada Protection Plan focuses on simplified and no-medical term life insurance, offering options like Express Elite Term, Simplified Elite Term, and Deferred Term. These plans are designed for quick approval with minimal or no medical requirements, making them ideal for applicants with health concerns or those seeking hassle-free coverage. While coverage may be lower compared to fully underwritten policies, they provide accessible protection with flexible term options and easy online application.

Unique selling point (USP): The company offers simplified, no-medical coverage for applicants across all health categories. Most products are available through a quick, simple online application without any medical tests.

Our advisor’s take on Canada Protection Plan:

We give Canada Protection Plan 5 stars and rate them as the best provider for No-Medical policies. Express Elite is their best product for healthy individuals who just want to skip the medical visit, while Deferred Term is for those with more serious health histories.

It is easy to get their coverage even if you are considered ‘hard to insure’ by other insurers. They are also known for speed and certainty, delivering approvals in as little as 24-48 hours. The company offers their services to temporary residents, including students and work visa holders.

6. Sun Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Evolve Term
Term for Diabetes
Bridge Term
Avg. cost
Female: $270
Male: $380
AM Best Rating
A+
LICAT Ratio
143%
Company overview and financial strength:
Sun Life Evolve Term is a highly flexible term life insurance option designed to adapt as your needs change. It offers customizable coverage with higher limits and the ability to convert to permanent insurance without additional medical underwriting. Compared to the simpler Sun Life Go Term (meant for quick, lower-coverage applications), Evolve Term is better suited for long-term planning. It also offers a wide range of term lengths (choose any term between 5 to 40 years). This makes it easier to align coverage with different obligations like mortgages.

Unique selling point (USP): Sun Life stands out for its extensive product range, high coverage limits, flexible term options, and robust living and rider benefits.

Our advisor’s take on Sun Life:

We give Sun Life Insurance 4.5 stars for long-term flexibility, offering custom term lengths from 5 to 40 years alongside underwriting tailored for those managing diabetes. Sun Life term for Diabetes is a first-of-its-kind product for Canadians with diabetes (type 1, type 2, gestational, or pre-diabetes) offering higher approval chances, and access to a Diabetes Care Program through Diabetes Canada. While Sun Life’s term policies have standard features and optional benefits that can compete in the market, their premiums may cost slightly more than those of some other companies.

7. Assumption Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
FlexTerm
Golden Protection Term
Platinum Protection Term
Youth Plus
Avg. cost
Female: $245
Male: $345
AM Best Rating
A-
LICAT Ratio
167%
Company overview and financial strength:
Assumption Life offers flexible term life options such as FlexTerm and Platinum Protection, designed for easy access and straightforward coverage. A key highlight is its strong focus on simplified and no-medical plans, allowing faster approvals with minimal underwriting. These plans are well-suited for those looking for quick, hassle-free protection, with options to cover short- to mid-term financial needs and the ability to convert to permanent coverage later on.

Unique selling point (USP): Assumption Life offers a wide range of non-medical policies designed for those looking to qualify without medical underwriting.

Our advisor’s take on Assumption Life:

We give Assumption Life Insurance Company 4.5 stars and rate them as the best term life insurance provider for Simplified Issue policies. These policies do not ask you to do a medical exam, but may have some simple medical questions on the application. Assumption Life offers 4 different types of non-medical policies, making them a great option for people who may have health issues. You can also get bigger amounts of coverage if you opt for full underwriting.

However, when it comes to claims processing, only 62% of claims were processed within their 5-day target timeframe (industry average: 72%). Also, the policy lacks partial access to death benefits for terminal illness (provided by other competitors), hence the 4.5 rating from our side.

8. Industrial Alliance

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Pick-A-Term
Term 10
Term 20
Term 25
Term 30
Term to 100
Avg. cost
Female: $245
Male: $340
AM Best Rating
A+
LICAT Ratio
134%
Company overview and financial strength:
Industrial Alliance offers highly flexible term life insurance through its Pick-A-Term feature, allowing you to choose a custom coverage duration instead of sticking to fixed terms. Options typically range from 10 to 40 years, with level or decreasing coverage structures to match needs like mortgages or income protection. The plans also include conversion options to permanent insurance and added flexibility in premium structure, making them well-suited for those who want more control over how their coverage is designed.

Unique selling point (USP): Industrial Alliance’s Superior Risk Tolerance Program is designed to offer more flexible underwriting for individuals with complex or higher-risk profiles, something not commonly accommodated across insurers.

Our advisor’s take on Industrial Alliance:

We give Industrial Alliance (iA) 4.5 stars and rate them as the best for flexibility. They’re one of the few insurers that let you customize your term length with their unique Pick-A-Term product. You can pick anywhere between 10 and 40 years for term coverage with iA Financial Group, letting you match your term insurance with any specific number of years, like if you’re using life insurance to cover your mortgage. However, the premium rates may be higher than those of some competitors for similar coverage.

9. Canada Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
My Term Life Insurance (Term 5 to 50 years)
Avg. cost
Female: $244
Male: $338
AM Best Rating
A+
LICAT Ratio
130%
Company overview and financial strength:
Canada Life offers a wide range of term life insurance options, including Term 10, Term 20, Term 30, Pick-a-Term, and coverage up to age 65. Its standout feature is flexibility, allowing you to tailor coverage duration and convert to permanent insurance as your needs evolve. With options that support long-term planning, business protection, and family coverage, Canada Life’s term plans are well-suited for those looking for adaptable, future-ready protection across different life stages.

Unique selling point (USP): Canada Life’s SimpleProtect offers a faster, simplified application process with digital-first underwriting, allowing eligible applicants to get coverage quickly with fewer medical requirements compared to traditional policies.

Our advisor’s take on Canada Life:

We give Canada Life Assurance Company 4.5 stars for its financial strength. This is to be expected considering they’re the biggest insurance companies in Canada. They’re extremely stable, and they have great life insurance policy options to boot. However, there is a minimum requirement of $100,000 coverage or a $500 annual premium required. There is also limited access to online account features, and hence the 4.5 star rating.

10. Equitable Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10, 20 and Term 30/65
Avg. cost
Female: $239
Male: $337
AM Best Rating
A
LICAT Ratio
159%
Company overview and financial strength:
Equitable Life offers flexible term life insurance options including Term 10, Term 20, and coverage up to 30 years or age 65. These plans come with guaranteed renewability up to age 85 and full convertibility to permanent insurance, giving long-term flexibility as your needs evolve. Coverage ranges from $50,000 to over $10 million, and policies can be structured as single life, joint first-to-die, or multi-life, making them suitable for individuals, couples, and families looking for adaptable protection.

Unique selling point (USP): They are great for a strategy called “laddering”, where you only pay for coverage as you need it.

Our advisor’s take on Equitable Life:

We give Equitable Life 4.5 stars and rate them as the best company for families. They make it easy for you to add coverage for multiple people on one policy. This helps families save on fees and put some cash back in their wallets. However, they offer fewer term life insurance options than some competitors. The company is also not AM Best rated, which may affect buyer confidence, hence the 4.5 rating from our side.

11. Beneva

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term Plus (Term10, 15,20,25,30 35,40)
Avg. cost
Female: $225
Male: $330
AM Best Rating
A
LICAT Ratio
163%
Company overview and financial strength:
Beneva primarily offers its Term Plus plan, which is designed for flexibility and customization across different life stages. It provides a wide range of term lengths (typically 10 to 40 years), along with features like guaranteed renewability, conversion to permanent insurance, and the ability to extend coverage without new medical underwriting. A key strength of Term Plus is its built-in flexibility, such as the option to increase coverage as your needs grow and an exchange program that allows you to switch to a longer term without medical evidence.

Unique selling point (USP): Beneva includes an Extreme Disability Benefit (EDB) with eligible life insurance policies, an added layer of protection not commonly bundled by default. It also offers coverage starting as low as $25,000, making insurance more accessible.

Our advisor’s take on Beneva:

We give Beneva Life Insurance 4.5 stars and rate them as the top provider if you want combined coverage. Their insurance products, riders, and features let you get a lot of different types of insurance in one place. Beneva includes an Extreme Disability Benefit for free in all of its life insurance plans (which is rare). The only con is longer turnaround times for policy approval, other than no-medical plans.

12. Desjardins

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10, 15, 20, 25, 30, and Term to 65
Avg. cost
Female: $235
Male: $320
AM Best Rating
NA
LICAT Ratio
NA
Company overview and financial strength:
Desjardins offers a range of term life insurance options including 10, 15, 20, 25, and 30 years, as well as coverage up to age 65. These plans come with fixed premiums, guaranteed renewability (typically up to age 85), and full convertibility to permanent insurance without medical evidence. Designed for flexibility, they allow you to adjust coverage as your needs change and are well-suited for covering temporary financial responsibilities like mortgages or family protection.

Unique selling point (USP): As part of the Desjardins Group’s cooperative model, the insurer emphasizes community focus, member dividends, and a values-driven approach rather than a purely shareholder profit model.

Our advisor’s take on Desjardins:

We give Desjardins 4 stars and rate them as the best company for seniors. The company offers a breakthrough senior-focused no-medical product with high acceptance rates. However, Desjardins offers just six fixed-term lengths, whereas some other providers provide fully customizable term durations to better suit individual needs. The rates may not be the most affordable, meaning that Desjardins isn’t always the lowest-cost option for younger, healthy applicants, and hence the 4-star rating from our side.

13. Foresters Financial

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10, Term 20, Term 30
Avg. cost
Female: $335
Male: $230
AM Best Rating
A
LICAT Ratio
188%
Company overview and financial strength:

Foresters offers straightforward term life insurance with options like Term 10, 20, and 30, designed for affordable, fixed-premium coverage over a defined period. These plans are renewable and convertible to permanent insurance without additional medical underwriting. A key differentiator is its member benefits model, which includes perks like scholarships, financial counselling, and community programs alongside insurance coverage.

Coverage typically ranges from $50,000 to $5 million, with optional riders such as children’s coverage and charitable benefits, adding extra value beyond standard term plans. Foresters also offers Bereavement Assistance, where beneficiaries may be reimbursed up to $1,000 for counselling services to help them deal with their loss.

Unique selling point (USP): The company is known for its charitable benefit feature. In addition to the death benefit, when a claim is paid to the beneficiaries, Foresters will donate 1% (up to a maximum of $100,000) to the eligible designated charitable organization you choose.

Our advisor’s take on Foresters:

We’ve given Foresters Financial 4 stars and rate them as the best company for their charitable benefits. Many of their products come with a unique perk: a charitable benefit feature where they will donate to a charity of your choice on your behalf. Foresters is also a great choice if you have changing needs. Their term insurance is simple and straightforward, but they also have options that give you better coverage if your needs change in the future and you need insurance to match that.

The plans may come with MyForester member benefits, which include grants, scholarships, access to well-being programs, and more, for policyholders. However, there are digital limitations with no online access to view or manage policy details. It is also not AM Best rated, which may concern some buyers. The prices tend to be higher than those of many competitors, and hence the 4/5 rating from our side.

14. Wawanesa

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10, 15, 20, 25, 30 and a unique term to age 80
Avg. cost
Female: $260
Male: $340
AM Best Rating
A
LICAT Ratio
165%
Company overview and financial strength:
Wawanesa offers term life insurance through its Lifetime Term plans, with flexible options including 10, 15, 20, 25, and 30 years, as well as coverage to age 80 or even age 100. These plans come with level premiums, guaranteed renewability, and the option to convert to permanent insurance without medical evidence. Policies can continue beyond the initial term with renewals and eventually provide lifetime coverage, making it a strong fit for those who want affordable term protection with extended security and flexibility over time.

Unique selling point (USP): Wawanesa uses current-age pricing, meaning your premiums are calculated based on your exact age at the time of application. Unlike some insurers that round your age up if you’re close to your next birthday, Wawanesa prices policies using your actual age, which can help lower costs.

Our advisor’s take on Wawanesa:

We give Wawanesa 4 stars and rate them as the best for their prices. Their premiums are often among the lowest in the industry, and you get your pick of either term policies from 10-30 years or up to age 80. Wawanesa can also be a good option if you want to layer your coverage.

You can get a base term plan, then add up to four term life insurance riders with different term lengths. You can do this all in one policy. The term policies are convertible, but the downside is that they can only be converted into non-participating permanent products.

15. Humania Assurance

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Term life insurance policies offered
Term 10 to 100
Avg. cost
Female: $245
Male: $345
AM Best Rating
A+
LICAT Ratio
184%
Company overview and financial strength:
Humania Assurance offers flexible term life insurance solutions designed for individuals and families looking for customizable long-term protection. Coverage amounts range from $50,000 to $5 million, with term options extending from 10 years up to age 100. The insurer also allows policy conversion to permanent life insurance before age 65 and offers added flexibility through child coverage without eligibility questions, along with optional critical illness and disability coverage for debt protection.

Unique selling point (USP): Humania stands out for its highly flexible coverage structure, offering term lengths up to age 100 along with built-in family-focused benefits like child coverage without medical questions and optional debt protection add-ons.

Our advisor’s take on Humania Assurance:

We’ve given Humania Assurance 4/5 stars and rate them as the best company for quick-issue policies. Their main term life insurance product is designed for quick approvals. You need to simply answer a few eligibility questions. The policies are also competitively priced. However, the conversion option to permanent life insurance is only available up to age 65. Moreover, the provider is also not AM Best rated, which may concern some buyers, and hence the 4-star rating from our side.

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Call us at 1-888-601-9980 or book some time with our licensed experts.

How to choose the best term life insurance company in Canada?

Selecting the right life insurance provider is about much more than just finding the lowest monthly premium. You are entering a contract that could last for decades, so you need to ensure the company will be there when your family needs them most.

Here are the five most critical factors to evaluate when comparing Canadian life insurance companies in 2026:

1. Financial strength and stability

Life insurance is a long-term promise. You must ensure the insurer has the financial backing to pay out a massive claim 20 or 30 years from now.

What to look for: Check their AM Best rating (aim for ‘A’ or ‘A+’) and their LICAT ratio (Life Insurance Capital Adequacy Test). A LICAT ratio well above the minimum required by OSFI (Office of the Superintendent of Financial Institutions) means the company has more than enough capital reserves to absorb severe economic shocks.

2. The “Conversion Privilege” rules

Almost all Canadian term policies allow you to convert your temporary coverage into permanent insurance (like whole life) without undergoing a new medical exam. However, the deadlines vary wildly between carriers.

What to look for: The best companies allow you to convert your policy up to age 71. Budget policies may force you to make this decision by age 65. If you develop a health condition in your late 60s, that 6-year difference could determine whether you can leave an inheritance or lose your coverage entirely.

3. Underwriting flexibility and speed

How much friction are you willing to deal with to get approved?

What to look for: If you are young and healthy, look for companies utilizing “Accelerated Underwriting” (like Manulife or digital-first platforms), which can approve you in 24 hours without needles or doctor visits. If you have pre-existing conditions, look for companies like Canada Protection Plan or Assumption Life that specialize in Simplified Issue (no medical exams) policies.

4. Available riders (Policy Add-ons)

Your policy should be able to adapt to your life’s changing circumstances.

What to look for: Check if the provider offers high-value life insurance riders. Can you add a Child Term Rider to protect all your current and future children under one flat fee? Do they offer a Waiver of Premium rider that pays your insurance bill for you if you become totally disabled?

5. Claims reputation and bereavement support

The absolute worst time for your family to experience poor customer service is immediately after you pass away.

What to look for: Research the company’s claims-payout reputation. Top-tier Canadian providers not only pay valid claims quickly (often within 5 to 10 days) but also offer built-in bereavement counseling, charitable benefit donations, or advance payout provisions for terminal illnesses to help your family navigate the hardest moments.

How to get the best term life insurance in Canada?

You can find the best insurance policies for your needs on PolicyAdvisor. Our advanced AI tools help you instantly compare term life insurance quotes from 30 of Canada’s top insurers, all under 60 seconds! 

Some of the AI tools that we have built and implemented are:

  • An AI-powered life insurance calculator that analyzes your unique profile, such as age, health history,and  lifestyle factors, to generate personalized quotes from top Canadian insurers
  • AI-driven advisor support that assesses sentiment and engagement levels during consultations, helping our licensed experts customize policy suggestions based on individual concerns and preferences
  • An AI-assisted scheduling system automatically assigns the right advisor based on availability and expertise, ensuring our customers are matched with specialists who can address their specific insurance needs efficiently

Prefer personalized guidance? Schedule a free, no-obligation call with one of our licensed advisors. Get answers to all your questions without the pressure of making a hurried decision. 

Get started now and take the first step towards securing your family’s future with PolicyAdvisor!

Need help?

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Frequently asked questions

What’s the cheapest life insurance in Canada?

Term life insurance is the cheapest type of insurance policy in Canada. Premiums are lower because coverage is temporary, and the policies don’t have extra options like a savings & investment component, the way whole life insurance does.

Which is the top term life insurance company in Canada?

For term life, the best life insurance companies in Canada are Empire Life, Manulife, RBC, BMO and Canada Protection Plan.

What’s the best amount of life insurance to buy?

You should get enough life insurance to cover your family’s needs. The general rule of thumb is to get 10-12 times your annual income. 

The best way to find out how much life insurance you should buy is to use our life insurance calculator. It will ask you some questions and then tell you the best amount for your needs.

How to get the best quotes for term life insurance?

You can find the best quotes for term life insurance on PolicyAdvisor.com. Our online platform lets you easily customize your plan and compare quotes from leading providers in under a minute.

Can non-residents buy term life insurance in Canada, and what are the requirements?

Yes, non-residents can get term plans in Canada, but eligibility depends on factors like residency status, country of citizenship, and medical history. Most insurers require applicants to be in Canada during the application process and undergo medical underwriting.

Some policies may have additional restrictions for applicants from high-risk countries. Proof of ties to Canada, such as property ownership or financial interests, may also be necessary.

What are the tax implications of life insurance payouts in Canada?

In Canada, life insurance death benefits are tax-free for beneficiaries. However, if the policy has a cash value component, any withdrawals or loans taken against it may be taxable. For business-owned policies, taxation depends on how the proceeds are distributed. Additionally, life insurance can play a role in estate planning, helping to offset potential taxes on assets passed to heirs.

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Life Insurance for seniors in Canada

Life insurance for seniors in Canada is available to adults aged 60 and older, including retirees and those with certain pre-existing health conditions. Depending on your age, health, and financial goals, you can choose from term life insurance, whole life, simplified issue, or guaranteed issue policies. In Canada, many insurers, including Sun Life, Canada Life, iA, and RBC Insurance, offer life insurance policies. 

Quick summary:

Eligibility Widely available for ages 60 and above
Policy options Choose from term life, whole life, simplified issue, or no medical life insurance
Medical exam Not always required. Many guaranteed issue policies ask zero health questions
Best companies for seniors Canada Life, Wawanesa, iA, Canada Protection Plan, and Manulife
Benefits Helps cover final expenses, debts, income replacement, or estate planning needs

Life insurance for seniors can be affordable!

Get the best life insurance quotes for seniors in Canada!

Can seniors get life insurance in Canada?

Yes. Most Canadian seniors can still buy life insurance, including options that do not require a medical exam, although choices and costs depend strongly on age and health. Healthy seniors may qualify for fully underwritten term or whole life insurance, which often provides lower premiums, higher coverage amounts and more policy options than no medical life insurance. 

Seniors with pre-existing medical conditions may be better suited to simplified issue or guaranteed issue life insurance that requires minimal to no medical questionnaires. Although premiums are generally higher for older applicants, guaranteed issue coverage allows many seniors with serious medical conditions to obtain life insurance without being declined.

Life insurance options for seniors in Canada

Seniors in Canada can choose from term life insurance, whole life insurance, or no medical life insurance. Here are the most common life insurance options available to Canadian seniors.

Term life insurance for seniors

  • Overview: Term life insurance provides coverage for a fixed period, typically 10, 20, or 30 years. If you pass away during the policy term, your beneficiaries receive a tax-free death benefit. Since it offers temporary coverage, premiums are generally lower than those for permanent life insurance
  • Best for: Healthy seniors who need affordable coverage for a specific period, such as paying off a mortgage, replacing income for a spouse, or covering outstanding debts
  • Things to consider:
  1. Typically, the most affordable life insurance option
  2. Coverage ends when the policy term expires
  3. May be renewable or convertible, depending on the insurer
  4. Available term lengths become more limited with age, as most term life insurance policies only provide coverage until around age 85

Whole life insurance for seniors

  • Overview: Whole life insurance provides permanent coverage that lasts for your lifetime, provided premiums are paid. It also builds guaranteed cash value over time, which can be borrowed against or accessed under certain conditions. It is a good option for those looking for lifelong financial protection, estate planning benefits, or coverage for final expenses.
  • Best for: Seniors who want lifelong coverage, estate planning benefits, or to leave a guaranteed inheritance for loved ones
  • Things to consider:
  1. Provides lifelong protection
  2. Includes guaranteed cash value growth
  3. Premiums are generally higher than term life insurance

No medical life insurance for seniors

  • Overview: No medical life insurance allows seniors to apply for coverage without completing a medical examination. Depending on the insurer and your health, you may qualify for either simplified issue life insurance, which requires a few health questions, or guaranteed issue life insurance. Simplified issue policies require a few health questions, while guaranteed issue policies generally require neither a medical exam nor health questions
  • Best for: Canadian seniors who want life insurance without undergoing a medical exam or those with pre-existing health conditions
  • Things to consider:
  1. Approval is generally faster than fully underwritten life insurance
  2. Available as simplified issue or guaranteed issue coverage
  3. Premiums are typically higher, and coverage amounts may be lower than fully underwritten life insurance
  4. Simplified issue life insurance often offers coverage of up to around $500,000, while guaranteed issue life insurance is usually capped at about $50,000
  5. Guaranteed issue policies typically include a two-year waiting period before the full death benefit is paid for non-accidental deaths, while simplified issue policies may offer immediate coverage depending on the insurer

What happens if seniors have pre-existing medical conditions?

Having a pre-existing medical condition doesn’t automatically prevent Canadian seniors from getting life insurance. Many insurers offer coverage to applicants with conditions such as diabetes, high blood pressure, heart disease, or a history of cancer, although eligibility, premiums, and coverage options may depend on the type and severity of your condition, your overall health and the insurer’s underwriting requirements.

If you have a pre-existing condition, you may qualify for one of the following options:

  • Simplified issue life insurance: Requires a short health questionnaire but no medical exam, making it suitable for seniors with minor or well-managed medical conditions. For example, applicants with controlled Type 2 diabetes or well-managed high blood pressure may still qualify for simplified issue coverage or even traditional life insurance with some insurers. Coverage amounts are generally higher than guaranteed issue policies, but premiums may be higher than fully underwritten plans
  • Guaranteed issue life insurance: Requires neither a medical exam nor health questions and is designed for seniors with serious or multiple health conditions who may not qualify for other types of coverage. These policies typically have lower coverage limits (often up to $50,000), higher premiums, and usually include a two-year waiting period before the full death benefit is payable for non-accidental deaths
Types of no medical insurance

How much does life insurance for seniors cost in Canada?

The cost of life insurance for seniors can range from approximately $98 to $2070 per month, based on a $250,000 policy. However, the exact cost will vary based on your age, health, coverage amount, smoking status, and the type of policy you choose. 

Cost of life insurance for seniors over 60 in Canada

Seniors over 60 can typically qualify for term life insurance, whole life insurance, and no-medical life insurance, provided they meet the insurer’s eligibility requirements. Applicants in good health generally have access to more policy options, higher coverage amounts, and lower premiums than those applying later in life.

The monthly cost of life insurance for seniors over 60 in Canada can range from about $98 for a 10-year term policy to around $320 for a no-medical life insurance policy, for a sample $250,000 policy. Applying in your early 60s can help you lock in lower premiums before age-related health risks begin to significantly affect pricing.

Cost of life insurance for seniors over 70 in Canada

Life insurance remains available for seniors over 70 in Canada, although policy choices may become more limited depending on the insurer and your health. While some insurers continue to offer term life insurance, many applicants in this age group choose whole life or no-medical life insurance for lifelong coverage and simplified eligibility.

For a $250,000 policy, monthly premiums for seniors over 70 generally range from about $293 for a 10-year term policy to approximately $1,088 for a no-medical life insurance policy. If you have well-managed health conditions, you may still qualify for fully underwritten coverage, which can offer better rates than no-medical policies.

Cost of life insurance for seniors over 80 in Canada

Seniors over 80 can still purchase life insurance through select Canadian insurers, although eligibility, coverage amounts, and policy types are typically more limited. At this age, whole life insurance and guaranteed issue life insurance are often the most widely available options, while new term life policies are generally available with select insurers.

The cost of a 20-pay non-participating whole life insurance policy for an 80-year-old starts at approximately $2,070 per month for $250,000 of coverage. Because premiums are significantly higher at this age, many seniors choose lower coverage amounts to help cover funeral expenses, estate settlement costs, or leave a tax-free benefit for their beneficiaries.

Life insurance cost for seniors in Canada (2026)

Age 10-year Term Life Insurance 20-Pay Non-Participating Whole Life Insurance 20-year Term Simplified Issue Life Insurance
60 $98.33 $765.45 $319.73
65 $173.03 $950.97 $573.30
70 $293.40 $1,192.75 $1,087.65
75 $557.33 $1,525.53
80 $931.30 $2,070.90

Disclaimer: Sample monthly premiums shown are based on a $250,000 life insurance policy.Actual premiums may vary based on your age, health, smoking status, coverage amount, policy type, and the insurer’s underwriting criteria

How much does $250,000 of life insurance cost for a 70‑year‑old in Canada?

The cost of a $250,000 life insurance policy for a 70-year-old in Canada depends on the type of policy you choose and your health. Based on our sample rates, a 10-year term policy starts at approximately $293 per month, a 20-pay whole life policy costs around $1,193 per month, and a 20-year no-medical life insurance policy starts at about $1,088 per month.

How much does Life Insurance cost?

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$500K

Is life insurance worth it for seniors?

Yes, life insurance can be worth it for many seniors in Canada who want to protect their loved ones from financial burdens after they pass away. It can help cover final expenses, outstanding debts, probate fees, estate settlement costs, and provide financial support to a spouse or other dependents.

Some of the key benefits of life insurance for seniors include:

  • Covering final expenses: The average traditional funeral and burial in Canada costs between $8,000 and $15,000. The Canada Pension Plan (CPP) death benefit is a flat $2,500, leaving a massive shortfall that life insurance can cover immediately
  • Protecting your spouse: Provides financial support to help replace lost retirement income and cover everyday living expenses after your passing
  • Preserving your estate: Helps beneficiaries pay estate settlement costs, probate fees, and other settlement costs without having to sell family assets or investments
  • Leaving a financial legacy: Provides a tax-free death benefit that can help support children, grandchildren, or other loved ones in the future
  • Paying off outstanding debts: Covers remaining mortgages, personal loans, credit card balances, or other financial obligations that could reduce the value of your estate
  • Providing seniors with peace of mind: Ensures loved ones have financial protection and won’t face unexpected expenses after the policyholder passes away 

Is a senior’s life insurance policy a costly mistake?

No, the cost of life insurance for seniors is not a costly mistake, given its benefits. When you consider how the death benefit can be used to pay off debts, cover final expenses, and protect your estate, life insurance becomes a valuable investment rather than a costly mistake.

While premiums generally increase with age, life insurance can provide valuable financial protection when you choose the right coverage. To avoid overpaying, compare quotes from multiple insurers, choose the right policy type, and buy only the amount of coverage you need. Applying earlier can also help you secure lower premiums and a wider range of coverage options.

life insurance for seniors

Factors affecting life insurance costs for seniors

The cost of life insurance premiums for Canadian seniors depends on factors such as their age, health history, smoking status, gender, and the type of policy that they have purchased. The following factors can affect the cost of life insurance for seniors in Canada:

  • Age: Age is one of the biggest factors affecting your premium. Seniors who apply in their 50s or early 60s pay lower premiums than those applying in their 70s or 80s
  • Gender: Women generally pay lower life insurance premiums than men because, on average, they have a longer life expectancy. The difference in pricing varies by insurer and policy type
  • Health and medical history: Conditions such as diabetes, heart disease, high blood pressure, or a history of cancer may affect your eligibility and premium. Depending on your health, you may qualify for fully underwritten or no medical life insurance for seniors in Canada
  • Policy type: Term life insurance is usually the most affordable option for healthy seniors, while whole life and no medical life insurance generally have higher premiums because they provide lifelong coverage or easier eligibility
  • Coverage amount: Higher coverage amounts result in higher premiums. Choosing coverage based on your actual financial needs can help keep your policy affordable
  • Medical underwriting: Policies that require a medical exam often offer lower premiums for healthy applicants. No medical life insurance for seniors in Canada provides easier access to coverage but usually comes at a higher cost
  • Smoking status: Smokers pay significantly more for life insurance due to the increased health risks associated with tobacco use

Best life insurance companies for seniors in Canada (2026)

Some of the best life insurance companies for Canadian seniors include Manulife, Canada Life, Wawanesa, Industrial Alliance (iA), and Canada Protection Plan. Take a deep dive into their offerings and ratings

Top life insurance companies for seniors (2026)

Company Key features Best for Rating
Manulife Canada’s largest life insurer, offering strong participating whole life insurance with competitive dividends and excellent estate planning value. Alternatively, seniors who don’t qualify for traditional coverage can access one of the highest guaranteed issue coverage limits with up to $100,000 in coverage. Seniors looking for whole life insurance and estate planning solutions 5/5
Canada Life Offers a unique 5-year term option for older applicants, Pick-A-Term coverage up to age 85, and lifelong coverage options. Seniors who want flexible term lengths later in life 4/5
Wawanesa Uses your actual age instead of your nearest age to calculate premiums, which can result in lower rates, and offers coverage starting at $10,000 to help keep premiums affordable. Seniors looking for lower premiums or smaller coverage amounts 4/5
Industrial Alliance (iA) Takes a more accommodating approach to certain health conditions and offers coverage starting at $25,000 to help keep premiums affordable. They also offer guaranteed issue life insurance. Seniors with pre-existing medical conditions 4/5
Canada Protection Plan (CPP) Offers guaranteed issue life insurance, offering up to $50,000 in coverage with no health questions, which is higher than many comparable guaranteed issue plans. Seniors with significant health concerns or those who may not qualify for traditional underwriting 4/5

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How much life insurance coverage do seniors need in Canada?

Unlike younger applicants who have greater financial obligations, seniors need life insurance mainly to cover final expenses. However, others may require a larger policy to replace income for a surviving spouse, pay off debts, leave an inheritance, or cover estate settlements.

To know the exact coverage seniors need, here are the factors that they should consider:

  • Outstanding mortgage, loans, and other debts
  • Expected funeral, burial, or cremation costs
  • Whether your spouse or dependents rely on your retirement income
  • Any estate taxes or probate costs your beneficiaries may need to pay
  • Existing savings, pensions, investments, and other financial assets
  • The financial legacy you want to leave to your loved ones

When is it a good time to get life insurance for seniors?

The best time for seniors to buy life insurance is as early as possible. Applying in your 50s or early 60s can help you qualify for lower premiums, higher coverage amounts, and a wider range of policy options. As you age, life insurance generally becomes more expensive, and health conditions may limit your eligibility for certain policies. 

Is it too late to get life insurance after 70 in Canada?

No, it is not too late to get life insurance after age 70 in Canada. While your options may be more limited than they were at a younger age, many insurers still offer whole life, simplified issue, and guaranteed issue life insurance to seniors in their 70s. Some insurers also offer term life insurance, depending on your health at the time of application

Common mistakes seniors make when buying life insurance

The most common mistakes seniors make when buying life insurance include waiting too long to apply, choosing the wrong type of policy, buying too much or too little coverage, and not comparing quotes from multiple insurers. Avoiding these mistakes can help you secure the right coverage at a more affordable premium while ensuring your family’s financial needs are met.

  • Waiting too long to apply: Premiums generally increase with age, and delaying your application can limit your coverage options
  • Buying more coverage than you need: Many seniors base their coverage on financial obligations they no longer have. Choosing a larger policy than necessary can lead to higher premiums without added value
  • Choosing the wrong policy type: Select between term, whole life, or no-medical life insurance based on your age, health, budget, and long-term needs
  • Not disclosing your medical history: Always provide accurate health information to avoid delays, policy changes, or claim issues
  • Focusing only on the lowest premium: The cheapest life insurance for seniors in Canada may not provide the coverage, features, or flexibility you need. Compare benefits, exclusions, renewal options, and insurer reputation alongside the premium
  • Not comparing multiple insurers: Premiums, eligibility requirements, and policy features vary by insurer, so comparing quotes can help you find better value

Our advisor’s take on the best life insurance for seniors

At PolicyAdvisor, our licensed advisors help seniors compare life insurance policies based on their age, health, budget, and financial goals. Recently, one of our advisors assisted a 68-year-old retiree who wanted affordable coverage to help cover final expenses and leave a financial benefit for their spouse without paying for more insurance than they need.

The client profile

  • Age: 68 years old
  • Coverage required: $100,000
  • Health: Non-smoker with well-controlled high blood pressure
  • Primary goal: Cover final expenses and provide financial security for a surviving spouse

The policy comparison: After comparing quotes from several leading Canadian life insurance providers, we recommended a fully underwritten whole life insurance policy. Although no-medical life insurance offered a faster approval process, the client’s good overall health meant they qualified for significantly lower premiums through traditional underwriting while receiving the same lifetime protection and a higher coverage amount

Our advisor’s recommendation

For most seniors, the best life insurance policy depends on why they need coverage rather than age alone. Seniors in good health can often save money by choosing a fully underwritten policy, while those with more complex medical histories may benefit from simplified issue or guaranteed issue life insurance. Comparing senior life insurance quotes in Canada online from multiple insurers helps identify the best combination of affordability, coverage, and long-term value for your individual needs.

How to choose the best life insurance policy as a senior

Seniors can easily buy life insurance in Canada once they have figured out their needs. For a more customized experience, you can speak to a licensed Canadian life insurance advisor at PolicyAdvisor. 

  • Figure out your coverage needs: Start by thinking through your reason for buying life insurance and what you need to secure. This will help you determine what kind of coverage you need. Our advisors will help you with the best plans available based on your coverage needs
  • Get free life insurance quotes: Our quoting tool searches the Canadian insurance market for you in seconds. Compare senior life insurance quotes in Canada online
  • Apply for the quote: Once you have selected the right policy, our advisors will help you apply for the right life insurance quote online. Schedule a call now to get started!
Need assistance?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Is life insurance for seniors over 60 in Canada available without a medical exam?

Yes, seniors in Canada who are over 60 can get life insurance without a medical exam. Many insurers offer simplified issue and guaranteed issue life insurance policies, which are designed for applicants who want coverage without undergoing a medical examination.

How much life insurance do seniors need?

Normally, experts say you should get 10-15x your annual income in coverage. Canadian life insurance for seniors is different; many are already retired and only want to help pay for final expenses or leave an inheritance for their family. 

Is life insurance for seniors different from other types of insurance?

Life insurance for seniors generally costs more than it does for younger applicants because age and health increase the insurer’s risk. While many seniors choose lower coverage amounts to help cover final expenses or estate costs, they can still purchase higher coverage amounts if they qualify and need them.

What is the best life insurance for seniors?

The best life insurance for seniors depends on your age, health, budget, and financial goals. Term life insurance is often suitable for temporary needs, while whole life insurance offers lifelong protection. Seniors with health concerns may benefit from simplified issue or guaranteed issue life insurance.

Is whole life insurance better than term life insurance for seniors?

It depends on your needs. Term life insurance is generally more affordable and provides coverage for a set period, while whole life insurance offers lifelong protection, guaranteed premiums, and cash value growth. The right choice depends on your financial objectives and budget.

How can seniors get the best life insurance rates?

Seniors can often secure better rates by applying as early as possible, maintaining good health, choosing an appropriate coverage amount, avoiding tobacco use, and comparing quotes from multiple insurers before purchasing a policy. If you are in good health, qualifying for a fully underwritten policy can also help reduce your premiums.

Is life insurance worth it after age 70?

Yes, life insurance can still be worthwhile after age 70 if you want to cover funeral expenses, pay off outstanding debts, protect a surviving spouse, or leave a financial legacy. While premiums are generally higher than for younger applicants, many insurers continue to offer whole life, simplified issue, and guaranteed issue policies for seniors.

Can I get life insurance for my 80‑year‑old parent in Canada?

Yes, you can purchase life insurance for your 80-year-old parent in Canada, provided you have their consent and meet the insurer’s requirements. While coverage options are more limited at this age, many insurers still offer whole life, simplified issue, and guaranteed issue life insurance. The exact eligibility, coverage amounts, and premiums vary based on the insurer and your parent’s health.

Up to what age can you buy life insurance in Canada?

The maximum age to buy life insurance depends on the insurer and the type of policy. Many insurers offer term life insurance up to ages 75-85, while whole life, simplified issue, and guaranteed issue policies may be available up to age 85 or older. The maximum entry ages and coverage limits vary by insurer.

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Best Life Insurance Companies in Canada for 2026

Choosing the best life insurance company in Canada depends entirely on your specific financial goals. However, with so many Canadian providers out there, trying to compare them all on your own can get overwhelming. That’s exactly why our team of licensed advisors reviewed and rated the top Canadian insurers for 2026 to help you confidently select the right coverage.

Quick glance: The best Canadian life insurance companies

Category  Top Providers Best For
Term Life Seekers RBC, Canada Life, iA Financial Flexible term lengths
Whole Life Buyers Sun Life, Equitable Life, Empire Life Market-leading dividend scales 
No-Medical Coverage Assumption Life, CPP, iA Fast approvals without medical exams
Parents and Homeowners Equitable Life, Beneva, iA Financial Child riders & automatic newborn coverage
Seniors (50+) Desjardins, Wawanesa Guaranteed issue coverage for ages 50 to 75 
Business Owners Canada Life, Sun Life, BMO Business value protection riders
Doctors & Professionals RBC, Manulife, Canada Life Income-based underwriting and high limits
Smokers & Tobacco Users Foresters, iA Financial, Canada Life Offer built-in “Quit Smoking” incentive pricing 
Pre-Existing Conditions CPP, Desjardins, Assumption Life Lenient underwriting (like Desjardins’ “Harmony”) 
Children  Humania, Foresters, Equitable Life Features like zero-medical child riders 

Schedule a call for visitor insurance
Need insurance answers now?

Call 1-888-601-9980 to speak to our licensed advisors right away, or book some time with them below.

Which are the best life insurance companies in Canada?

The best life insurance companies in Canada vary by your specific needs. Leading choices include Manulife, Sun Life, Empire Life, Canada Life, Industrial Alliance and more.

Below, we break down exactly how each of these top companies delivers on its strengths, and where they might fall short, so you can confidently choose the right insurance company for your life stage.

Top life insurance companies in Canada and their key strengths:

1. Assumption Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
FlexTerm
Platinum Protection
Golden Protection
Silver/Bronze Protection
Best for
People looking for faster approval processes
AM Best Rating
A-
LICAT Ratio
167%
Company overview and financial strength:
Assumption Life was founded in 1903 in Moncton, New Brunswick with deep roots in Atlantic Canada. The company is particularly known for no-medical and simplified issue life insurance. With over $2.3 billion in assets under management and an A- (Excellent) rating from A.M. Best, the company demonstrates solid financial security and reliable claims-paying ability.

Types of life insurance offered by Assumption Life:

Product Best for 
FlexTerm Affordable temporary coverage
Platinum Protection Simplified issue permanent insurance
Golden Protection Easier approval with moderate health concerns
Silver/Bronze Protection Guaranteed issue / no-medical accessibility

Our advisor’s take: Who is Assumption Life best for?

Assumption Life is often overlooked by consumers simply because it is a smaller insurer. But in certain situations, it can become one of the strongest options available, particularly when accessibility and ease of approval matter more than getting the absolute lowest premium. 

For example, a healthy 32-year-old looking purely for the cheapest 30-year term life insurance will often find more competitive pricing with larger national insurers. However, a 54-year-old with diabetes, medication history, or prior health complications may find Assumption Life considerably easier to qualify with through their simplified issue solutions.

It may be a strong fit for:

  • People looking for faster or simpler approval processes
  • Applicants who have previously been declined by traditional insurers
  • Consumers who want to avoid extensive medical testing
Pros of Assumption Life insurance

Accelerated Underwriting (FlexTerm): Approves FlexTerm coverage up to $2,000,000 without a medical exam for applicants 45 and under

Digital Underwriting (Lia): Assumption Life’s digital platform can approve simplified products and issue a policy contract in as little as 15–30 minutes

Transportation Benefit: Included in most policies. Pays up to $2,000 toward transporting the insured’s remains if death occurs more than 200km from home

Extreme Disability Benefit: Pays a portion of the death benefit early if the insured suffers a catastrophic loss, such as sight or limb loss, at no extra cost on select plans

Insurability Benefit: Increases coverage up to 25% (max $125,000) without a medical exam after marriage, a new child, or a new mortgage

ParPlus Dividends: As a mutual company, ParPlus policyholders are members and share in the company’s profits through dividends

Cons of Assumption Life insurance

Coverage Caps on Simplified Products: “No Medical” plans are generally capped at a lower coverage amount than fully underwritten policies

The 2-Year Rule: Bronze and Deferred products have a 24-month waiting period before paying the full death benefit for natural causes

Strict Renewal/Conversion Ages: FlexTerm is renewable to age 90 but must convert to a permanent policy before age 75, or premiums rise sharply in later years 

2. Beneva

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Term Plus
Whole Life 20 / Whole Life 100
Universal Life
Simplified Issue / Guaranteed Issue
Best for
Buyers who want disability protection bundled in
AM Best Rating
A
LICAT Ratio
163%
Company overview and financial strength:
Beneva was formed in 2023 through the merger of La Capitale and SSQ Insurance, creating one of Canada’s largest mutual insurance companies. As of 2026, Beneva manages $30.3 billion in assets and maintains a strong solvency ratio of 163% which is well above the 120% regulatory requirement, indicating exceptional capital depth.

Types of life insurance offered by Beneva:

Product Best For
Term Plus Flexible term coverage from 10 to 40 years
Whole Life 20 / Whole Life 100 Participating permanent coverage with dividend growth
Universal Life Investment-linked permanent coverage
Simplified Issue / Guaranteed Issue Fast approval with minimal or no medical questions

Our advisor’s take: Who is Beneva best for?

Beneva stands out for bundling an Extreme Disability Benefit into every life insurance policy at no extra cost, effectively doubling your protection where most insurers would charge for this as a separate rider. It’s also a strong option for growing families, due to the automatic 60-day Newborn Benefit. For example, a young couple expecting their first child may value the combination of automatic newborn coverage that they’d otherwise have to add separately with most other insurers. 

It may be a strong fit for:

  • Buyers who want disability protection bundled in, not sold as a separate add-on
  • Growing families, thanks to the automatic 60-day Newborn Benefit
  • Applicants in Quebec seeking strong local advisor support
Pros of Beneva life insurance
  • Strong dividends: Participating policyholders received an average dividend of 6.2%
  • Rapid Approval Window: For simplified and standard term products, Beneva uses a digital underwriting platform that provides decisions in under 60 minutes for many healthy applicants
  • Newborn Benefit: Automatically covers new children, biological or adopted, for 60 days at no extra premium or paperwork
  • Extreme Disability Benefit: Includes an Extreme Disability Benefit for free in all of their life insurance plans. You get double the coverage than usual
  • Fracture Benefit: Pays a lump-sum payment (typically ranging from $1,000 to $5,000) for bone fractures, an “accident-style” benefit that is rarely built into traditional life insurance.
  • Telehealth & Psychosocial Support: Policies often include access to telehealth phone assistance and specialized psychosocial support tools
Cons of Beneva life insurance
  • Complex Claims for High-Value Policies: Policies exceeding $5 million or complex Universal Life cases can still face longer processing times
  • Regional Strength: Advisor network and brand recognition remain stronger in Quebec than in Western Canada or the Maritimes
  • Cost of Riders: Standout features like the Fracture Benefit are paid add-ons, so a fully loaded policy can cost more than a basic term policy

3. BMO Insurance

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
BMO Term Life
Estate Protector / Wealth Accelerator
Guaranteed Life Plus
Best for
Budget-conscious buyers who want affordable coverage
AM Best Rating
A
LICAT Ratio
134%
Company overview and financial strength:
As one of Canada’s “Big Five” banks founded in 1817, BMO Financial Group maintains exceptional financial strength with approximately $20.1 billion in assets, consistent profitability, and robust capital reserves that far exceed regulatory requirements. BMO Insurance is rated “A (Excellent)” by A.M. Best. It is a strong choice for those seeking affordable, competitively priced life insurance backed by a trusted financial institution.

Types of life insurance offered by BMO:

Product Best For
Term Plus Flexible term coverage from 10 to 40 years
Whole Life 20 / Whole Life 100 Participating permanent coverage with dividend growth
Universal Life Investment-linked permanent coverage
Simplified Issue / Guaranteed Issue Fast approval with minimal or no medical questions

Our advisor’s take: Who is BMO insurance best for?

BMO stands out for combining affordability with flexibility. As a major bank insurer, BMO is generally competitively priced on straightforward term coverage, making it a strong fit for cost-conscious buyers. It also offers a performance bonus with their whole life plans that is guaranteed to never be negative. All life insurance policyholders get access to BMO Insurance Health Advocate Plan, a comprehensive health counselling and personal assistance service.

It may be a strong fit for:

  • Budget-conscious buyers who want affordable term coverage from a trusted bank insurer
  • Business owners who want coverage that scales with their company’s value
  • Buyers who want a longer window to convert term to permanent coverage
Pros of BMO life insurance
  • Health advocacy: The BMO Insurance Health Advocate Plan is a standout feature. It provides access to Teladoc Medical Experts for second opinions and healthcare navigation
  • Compassionate Benefits: Their Terminal Illness Life Advance allows you to access up to 50% of your death benefit (to a maximum of $250,000) if diagnosed with a terminal illness
  • Empathy Concierge Service: All policies include access to a digital and human concierge that helps beneficiaries navigate grief, funeral planning, and estate administration
  • No-Medical Conversion to Age 70: Most Canadian insurers cut off the ability to convert term to permanent insurance at age 65. BMO allows this conversion until age 70
  • Business Guaranteed Insurability Option (BGIO): Lets business owners purchase additional coverage as their business’s fair market value grows
Cons of BMO life insurance
  • Terminal Illness Advance Restrictions: While the 50% advance is a great feature, it has strict “lock-in” rules
  • Non-Participating” Structure: Unlike Beneva or Canada Life, BMO’s Whole Life is non-participating. This means you do not receive a share of the company’s “surplus” profits

4. Canada Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
My Term Life Insurance
Canada Life Generations (Par) / Estate Achiever
Simply Protected / Guaranteed Acceptance Life
Best for
Unique business protection growth life insurance rider
AM Best Rating
A+
LICAT Ratio
130%
Company overview and financial strength:
With over 18 million customer base and $723 billion in consolidated assets under administration, Canada Life holds strong financial ratings (A+ from AM Best) and maintains leading market positions across insurance, wealth management, and health benefit sectors throughout Canada. It is ideal for those seeking versatile, long-term coverage that adapts across different life stages and financial needs.

Types of life insurance offered by Canada Life:

Product Best For
My Term Life Insurance (Term 5–50 years) Fully customizable term lengths
Canada Life Generations (Par) / Estate Achiever Permanent coverage for wealth transfer and estate planning
Simply Protected / Guaranteed Acceptance Life No-medical coverage with guaranteed acceptance

Our advisor’s take: Who is Canada Life best for?

Canada Life is one of the biggest insurance companies in Canada, and its size shows in the numbers: $723 billion in assets and an A+ rating from A.M. Best. That scale translates into real product strength, including custom term lengths matched to the exact year. For example, a parent who wants coverage that ends the exact year their youngest child finishes university can pick a Term 17 instead of rounding up to a 20-year policy they don’t need. 

Also they have no cap on whole life coverage, making it a strong fit for buyers who want both stability and flexibility. A high-net-worth individual planning a multi-generational estate transfer may also value the uncapped whole life coverage and the backing of one of Canada’s largest, most stable insurers.

It may be a strong fit for:

  • Buyers who prioritize working with one of Canada’s largest, most financially stable insurers
  • Buyers who want coverage matched to a specific timeline, like a mortgage or child’s remaining school years
  • High-net-worth individuals planning complex estate transfers
Pros of Canada Life insurance
  • Custom term: Unlike other insurers, which have fixed brackets (10, 15, 20, etc.), Canada Life allows you to choose a Term 17 or Term 22 to match the exact length of a mortgage or a child’s remaining years in university
  • Unlimited whole life coverage: No maximum coverage limit on whole life policies ideal for complex estate planning scenarios. However, any application exceeding $50 million may trigger “special underwriting”
  • Business protection: Unique Business Protection Growth rider lets business owners add more coverage as their business grows
  • Joint policy features: Their “Joint-First-to-Die” policies include a Continuation Option. If one person dies, the survivor can often continue their portion of the coverage as a single policy without providing new medical evidence
Cons of Canada Life insurance
  • Minimum requirements: Minimum $100,000 coverage or $500 annual premium required
  • Underwriting process: Because Canada Life offers high-cap and complex products (like Business Growth riders), their underwriting is more rigorous than “instant-issue” digital startups

5. Canada Protection Plan

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Express Elite / Simplified Elite / Deferred / Preferred Elite Term
Preferred Elite Life / Simplified Elite Whole Life
Guaranteed Acceptance Life, Deferred Whole Life
Best for
No medical or simplified issue coverage
AM Best Rating
N/A
LICAT Ratio
188%
Company overview and financial strength:
Specializing in simplified issue life insurance for Canadians with health challenges, Canada Protection Plan has demonstrated steady financial growth since its founding in 1992, now operating as a division of Foresters Financial with enhanced financial backing and stability.

Types of life insurance offered by Canada Protection Plan:

Product Best For
Express Elite / Simplified Elite / Deferred / Preferred Elite Term Term coverage with varying levels of medical underwriting
Preferred Elite Life / Simplified Elite Whole Life Permanent coverage for lifelong protection
Guaranteed Acceptance Life, Deferred Whole Life No-medical coverage with guaranteed acceptance

Our advisor’s take: Who is Canada Protection Plan best for?

Most life insurers ask “how healthy are you?” before “how much coverage do you need?” CPP flips that order. It’s built for people who’ve already been told no elsewhere, or who don’t want to go through a medical exam to find out.

Take two applicants: a healthy 28-year-old with no health history will almost always pay less through a fully underwritten term policy elsewhere, since CPP’s simplified pricing reflects the risk of skipping exams altogether. But for someone with a health issue, they may find CPP is one of the few insurers that says yes. That accessibility comes at a cost, both in premium and in coverage caps, but for the right applicant, it’s the difference between having coverage and having none at all.

It may be a strong fit for:

  • Applicants previously declined by traditional insurers
  • Temporary residents, students, or work permit holders who don’t qualify elsewhere
  • Families who want the added Surviving Child Benefit as a safety net
Pros of Canada Protection Plan life insurance
  • Member Benefits: Because CPP is part of a fraternal benefit society (Foresters), policyholders often get unique “member perks” like competitive Scholarships (for children of policyholders), community grants, etc
  • Terminal Illness Benefit: Most CPP policies include a Terminal Illness Advance at no extra cost, allowing access up to 75% of the death benefit (up to $250,000)
  • Simplified underwriting: CPP remains the leader for “No Medical” and “Simplified Issue” coverage. Most applicants receive a decision in minutes to 48 hours
  • Accessibility for Temporary Residents: Students, and work permit holders can qualify for coverage, whereas many “Big Five” bank insurers require permanent residency or citizenship
  • Surviving Child Benefit: If both parents are insured with Foresters/CPP and pass away, the company provides a monthly payment of $900 per child (up to age 18) to the legal guardian
Cons of Canada Protection Plan life insurance
  • Premium rates: Since they take on higher risk (by skipping medical exams), their premiums are generally higher than “fully underwritten” companies for the same amount of coverage
  • Coverage caps: Most “No Medical” products are still capped at $500,000, whereas traditional insurers can go into the millions
  • The 2-Year Rule: On “Deferred” and “Guaranteed” products, if the insured dies of natural causes within the first 24 months, the beneficiary usually only receives a refund of premiums plus interest, not the full face value
  • Limited Riders: Because CPP focuses on simplicity and speed, they lack the sophisticated riders. For example, you won’t find the Business Guaranteed Insurability Option with them

6. Desjardins Insurance

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Term 10, 15, 20, 25, 30, Term to 65
5-Pay PAR / Estate Enhancer / Accelerated Growth
Guaranteed Issue Life
Best for
No medical life insurance for seniors
AM Best Rating
N/A
LICAT Ratio
N/A
Company overview and financial strength:
Desjardins Insurance is backed by Desjardins Group, Canada’s largest cooperative financial group with over $510 billion in assets. Founded in 1948, Desjardins offers trusted life insurance solutions and holds a strong A+ credit rating from S&P, highlighting its financial strength and reliability. Their dividend scale (6.3%) is one of the highest in Canada. It is preferred for those seeking flexible coverage with pre-existing conditions and for family-focused planning.

Types of life insurance offered by Desjardins:

Product Best For
Term 10, 15, 20, 25, 30, Term to 65 Fixed-length term coverage across common durations
5-Pay PAR / Estate Enhancer / Accelerated Growth Whole life coverage, including fast-funded and estate-focused options
Guaranteed Issue Life No-medical coverage with guaranteed acceptance

Our advisor’s take: Who is Desjardins best for?

Desjardins offers no-medical life insurance for seniors aged 50 to 75, a coverage window most insurers do not serve without a medical exam. This is combined with simplified underwriting, which accommodates stable pre-existing conditions such as Type 2 diabetes or a past heart attack more leniently than most major insurers. Bundling two or more policies also reduces premiums.

A healthy applicant in their late twenties shopping primarily on price will typically find lower rates with a fully underwritten term policy elsewhere. Desjardins is better suited to older applicants seeking coverage without a medical exam, or those managing a well-controlled pre-existing condition who face higher premiums or declines from other insurers.

It may be a strong fit for:

  • Seniors aged 50–75 seeking coverage without a medical exam
  • Applicants managing a stable, well-controlled pre-existing condition
  • Buyers who want permanent coverage fully paid off in five years
Pros of Desjardins life insurance
  • Limited Pay Options: Their 5-pay Whole Life remains one of the fastest “fully paid” permanent products in Canada, allowing a policy to be completely funded in just five years, an industry rarity.
  • 24/7 Nurse Access: This is provided through Desjardins Assistance Services. It is a distinct “human-centric” benefit that sets them apart from the purely digital insurers.
  • The “Cooperative” Dividend: While “Participating” life insurance policies (PAR) at any company pay a policy dividend, Desjardins Group also pays a Member Dividend to its co-op members
  • “Harmony” Underwriting: Desjardins is one of the most lenient “Big Three” insurers for specific pre-existing conditions like stable Type 2 diabetes or a past history of heart attack. 
  • Teladoc Medical Experts: Most policies include access to a world-class network of specialists who will review your medical file and confirm a diagnosis or treatment plan, a service available not just to you, but to your spouse and children
  • Multi-Product “Bundle” Discounts: If you have a Desjardins mortgage or auto insurance, they apply a multi-line discount to your life insurance premiums
Cons of Desjardins life insurance
  • Limited term options: Desjardins offers just six fixed term lengths, whereas some other providers provide fully customizable term durations to better suit individual needs
  • Rates may not be the most affordable: Although pricing is competitive, Desjardins isn’t always the lowest-cost option for younger, healthy applicants

7. Empire Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Solution 10, 15, 20, 25, 30 + Solution ART
Solution 100, EstateMax, Optimax Wealth
Empire Life Simplified 10 & 20, Guaranteed Life Protect
Best for
Unique "Side Account" feature for their participating policies
AM Best Rating
A
LICAT Ratio
150%
Company overview and financial strength:
Founded in 1923, Empire Life demonstrates strong financial stability with approximately $20.8 billion in assets under management and consistently high financial strength ratings (A from A.M. Best), specializing in individual and group insurance and investment products. The company has a clear edge in personalized coverage and flexible solutions across different life stages and financial goals.

Types of life insurance offered by Empire Life:

Product Best For
Solution 10, 15, 20, 25, 30 + Solution ART Term coverage with a built-in exchange privilege
Solution 100, EstateMax, Optimax Wealth Permanent coverage for estate and wealth planning
Empire Life Simplified 10 & 20, Guaranteed Life Protect No-medical coverage for faster approval

Our advisor’s take: Who is Empire Life best for?

Empire Life’s Side Account sets it apart from most participating insurers: instead of dividends sitting passively, policyholders can direct extra funds into an interest-earning account that automatically covers future premiums if income changes. An applicant with irregular income, such as a business owner, may value the Side Account’s ability to smooth over slower months without lapsing their policy. 

Combined with instant approval for healthy applicants, this makes Empire Life well suited to buyers who want built-in financial flexibility without sacrificing speed.

It may be a strong fit for:

  • Applicants with variable income who want built-in flexibility to manage premium payments
  • Buyers who want fast approval without a lengthy underwriting process
  • Families seeking coverage that spans from pediatric to senior estate planning within one product suite
Pros of Empire Life insurance
  • The “Side Account” (EstateMax/Optimax): Empire Life offers a unique “Side Account” feature for their participating policies. You can deposit extra funds here to earn a competitive interest rate, which can then be used to automatically pay future premiums if your cash flow changes
  • Bundling Discount: They offer a “Multi-product” discount. If you add CI Protect to a Solution Series life policy, you save on the policy fees
  • Term Exchange Privilege: All “Solution” term policies include a built-in exchange privilege, allowing you to swap a 10-year term for a 20 or 30-year term without a medical exam (usually between the 1st and 7th policy anniversaries)
  • Demographic flexibility: Solution 100 range from 0 to 75, allowing for both specialized paediatric coverage and senior estate planning within the same product suite
  • Instant approval: Their Fast & Full platform uses an algorithmic process called Empire Express. For applicants in good health meeting specific criteria, it can provide an approval decision in minutes without human intervention
  • Automatic Paid-Up at 100: A unique “pro” to consider is that all Solution Series policies become fully paid-up at age 100. If you hold the policy that long, you stop paying, but the coverage remains for life, a feature often reserved only for more expensive permanent plans at other companies
Cons of Empire Life insurance
  • Age restrictions: For their flagship permanent products (EstateMax, Optimax, and Solution 100), the maximum issue age is 75. These policies are not available for individuals over 75 years old
  • Limited term options: Term length options are more limited compared to some competitors. They also lack the “Pick-a-Term” feature (e.g., a 17-year term) that other companies offer
  • Additional costs: Empire’s base rates are very competitive, but adding multiple riders (like the Double AD&D or Paid-Up Additions rider) can significantly increase the premium, sometimes doubling the base cost

8. Equitable Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Term 10, 20, 30 & Term to 65
Equimax (Estate Builder & Wealth Accumulator)
Equitable Generations
Best for
Top-tier dividend returns & strong cash value growth
AM Best Rating
N/A
LICAT Ratio
159%
Company overview and financial strength:
Operating as one of Canada’s largest mutual life insurance companies since 1920, Equitable Life maintains impressive financial strength with over $12.7 billion in assets under administration. Their Life Insurance Capital Adequacy Test (LICAT) ratio stands at 159%, which is significantly above the OSFI supervisory target of 100%. It has a strong focus on family-oriented coverage, participating whole life plans, and policyholder-first benefits.

Types of life insurance offered by Equitable Life:

Product Best For
Term 10, 20, 30 & Term to 65 Standard temporary protection with “term laddering”option 
Equimax (Estate Builder & Wealth Accumulator) A 6.40% dividend scale interest rate for strong participating cash growth
Equitable Generations A Universal Life product offering adjustable premiums with tax-advantaged investment choices

Our advisor’s take: Who is Equitable Life best for?

Equitable Life is one of Canada’s top insurance companies, making it an outstanding choice for individuals focused on long-term wealth accumulation and participating whole life insurance. Because they do not have to split profits with public shareholders, their market-leading dividend scale consistently outpaces many competitors in long-term cash value growth. However, they might not be the right fit if you require instant digital approval for a multi-million-dollar policy.

It may be a strong fit for:

  • Buyers focused on participating whole life insurance seeking top-tier dividend returns and strong cash value growth.
  • Families utilizing “term laddering” strategies to seamlessly match declining debts like mortgages.
  • Parents looking to add affordable, flat-fee coverage for all current and future children under a single policy.
Pros of Equitable Life insurance
  • High Dividend Scale: Equitable Life currently holds one of the highest Dividend Scale Interest Rates (DSIR) in the Canadian market at 6.40% . This makes their participating whole life policies exceptionally competitive for cash growth
  • Mutual Company Structure: This is Equitable’s biggest edge. Since they are a mutual company, they have no public shareholders; profits are shared directly with participating policyholders through dividends
  • KIND Program: All new policies include the KIND program. This is a bundle of compassionate benefits, including compassionate advance, bereavement counselling, and SNAP advance
  • Laddering Expertise: Equitable Life is a favourite for “Term Laddering” (e.g., having a $500k Term 10 and a $500k Term 20 simultaneously). Their consolidated billing system allows you to pay one monthly premium for multiple term “layers,”.
  • Family-Focused (Child Term Rider): You can add a Children’s Protection Rider (CPR) that covers all current and future children for a single flat fee
Cons of Equitable Life insurance
  • Limited term offerings: They focus on the “Core Three” (Term 10, 20, 30) and a Term to Age 65. They do not offer the highly customizable term lengths
  • Manual Application for High Limits: While they have a digital application, policies exceeding $2 million or those for older applicants (age 70+) often move to a slower, traditional underwriting process
  • Universal Life Complexity: The new Equitable Generations product offers high flexibility but requires active management and advisor guidance to ensure it remains properly funded over the long term
  • Limited Issue Ages for Long-Term: The Term 30 option has a relatively low maximum issue age of 55. Applicants older than this are funneled toward Term 10 or 20

9. Foresters Financial

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Your Term, Advantage Plus, Strong Foundation
Advantage Plus, SMART UL, Advantage Max
PlanRight, Foresters Prepared
Best for
Community-minded buyers who value built-in charitable giving
AM Best Rating
A
LICAT Ratio
188%
Company overview and financial strength:
With a 150-year history and over $19.6 billion in total assets (as of year-end 2025), Foresters Financial maintains excellent financial strength, carrying an “A” (Excellent) rating from A.M. Best. What sets Foresters apart is its structure: it operates as a member-owned fraternal benefit society, meaning it uniquely combines life insurance products with extensive community investment programs and built-in member perks.

Types of life insurance offered by Foresters Financial:

Product Best For
Term Life (Your Term, Advantage Plus, Strong Foundation) Temporary, family-focused protection with flexible term lengths
Permanent (Advantage Plus, SMART UL, Advantage Max) Lifelong protection & wealth building
No Medical (PlanRight, Foresters Prepared) Instant coverage decisions without requiring medical exams

Our advisor’s take: Who is Foresters Financial best for?

Foresters Financial is a good choice for individuals who view their life insurance as more than just a financial transaction. Because they operate as a fraternal benefit society, their policies are packed with unique, people-centric features like orphan benefits, free legal document preparation, and charitable giving that traditional insurance companies simply do not offer.

However, if you are shopping strictly on price and simply want the cheapest possible term policy on the market, Foresters is likely not the right fit, as their rates reflect the added value of their member ecosystem.

It is a strong fit for:

  • Community-minded buyers who value built-in charitable giving and extensive member perks (like scholarships and grants)
  • Smokers who are actively trying to quit and want a pathway to lock in non-smoker rates immediately
  • Families seeking unique, compassionate built-in protections, such as the Orphan Benefit
Pros of Foresters Financial life insurance
  • Charitable Options: Their “Charitable Benefit” is a standout feature. Foresters will pay an additional 1% of the face value (up to $100,000) to a designated charity upon the insured’s death, which does not reduce the benefit paid to your beneficiaries
  • Built-in Return of Premium on Death: Most insurers charge a significant extra fee for this, but Foresters includes it at no extra cost. If you die of a cause not covered by the CI policy, they refund all premiums paid to your beneficiary
  • Membership Benefits: Members get access to LawAssure (online wills/powers of attorney), Foresters Care (community grants), and the Competitive Scholarship program (worth up to $8,000 over four years)
  • Simplified Underwriting: For many products, they offer AppPro, an e-app that can provide instant decisions. For the new Advantage Max, they offer no medical exams for coverage up to $1 million (for ages up to 50)
  • Quit Smoking Incentive Plan: Included in the new Advantage Max and several term products. It allows smokers to pay lower, non-smoker rates for the first two years of the policy. If they provide evidence they have successfully quit by the end of year two, those lower rates become permanent
  • Orphan Benefit: If both parents are Foresters members and pass away, the society pays $900 per month per child to the legal guardian until the child turns 18
Cons of Foresters Financial life insurance
  • Premium rates: Because of the “Member Benefits” and community funding, Foresters is rarely the “cheapest” on the market. You are paying a premium for the social impact and perks
  • 30-Day Survival Period: Like most Canadian CI policies, you must survive 30 days after diagnosis for the lump sum to be paid

10. Humania Assurance

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
HuGO Life (T10 to T30, T80, T100)
No Medical (10, 20 and Term 100)
Best for
People seeking instant, digital term insurance approvals
AM Best Rating
N/A
LICAT Ratio
184%
Company overview and financial strength:
Founded in 1874 and formerly known as La Survivance, Humania Assurance demonstrates solid financial stability with approximately $670 million in assets while specializing in innovative, tech-driven insurance solutions (specifically through its HuGO platform) primarily serving Quebec and expanding across Canada. Their solvency ratio (LICAT) is an impressive 184%, which is well above the regulatory target.

Types of life insurance offered by Humania Assurance:

Product Best For
HuGO Life (T10 to T30, T80, T100) Standard & extended temporary protection
No Medical (10, 20 and Term 100) Hard-to-insure individuals

Our advisor’s take: Who is Humania Assurance best for?

Humania Assurance is a fantastic choice for tech-savvy buyers who want a fast, completely paperless application process. Their HUGO platform is a market leader in providing instant approvals, which is ideal for healthy applicants who want coverage immediately without waiting weeks for nurse visits or doctor reports.

However, if you are looking for a complex, investment-linked policy (like Universal Life) to build wealth, or if you need permanent coverage to stretch into your 90s for estate planning, Humania’s term-heavy portfolio will not meet your needs.

It is a strong fit for:

  • Young professionals seeking instant, digital term insurance approvals without medical exams
  • Parents who want to quickly add guaranteed coverage for a child with a pre-existing condition
  • Quebec residents who can benefit from their specific provincial tax-advantaged health products
Pros of Humania Assurance life insurance
  • Automatic Qualification: This is Humania’s standout feature. If you are approved for HuGO Life, you may automatically qualify for HuGO Critical Illness and Debt Disability insurance without answering any additional health questions
  • Employment-based underwriting: Their simplified products often rely on “active income” status rather than a physical medical exam to determine eligibility for disability benefits
  • Quebec Tax Advantage: As a mutual company rooted in Quebec, they leverage provincial tax-exempt status for certain health-related insurance products, which often results in lower net costs for Quebec residents
  • Dependent Child Life Insurance: Their rider is exceptionally lenient, offering up to $25,000 in coverage for children with zero medical questions asked, even if the child has a pre-existing condition
Cons of Humania Assurance life insurance
  • Limited portfolio: Humania does not offer whole life and universal life insurance (investment-linked life insurance) as a primary purchase
  • The T100 Conversion Rule: While they offer a Term 100 (permanent) policy, you can only convert an existing term policy to it before reaching age 65. If you miss this window, you lose the ability to go permanent
  • Age Ceilings: Most HuGO term coverage ceases exactly on the policy anniversary in the year you turn 80. There is no option to extend standard term coverage beyond this point, making it less ideal for “legacy” planning

11. Industrial Alliance (iA Financial Group)

 

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Pick-A-Term (10 to 40 Years)
Access Life (Simplified Issue)
Genesis & Proteus (Universal Life)
iA PAR (Participating Whole Life)
Best for
Those seeking customizable term lengths
AM Best Rating
A+
LICAT Ratio
134%
Company overview and financial strength:
Operating as iA Financial Group, this company has grown to become one of Canada’s largest insurance and wealth management companies with over $346 billion in assets under management and consistently strong financial performance across diverse business lines. The company offers flexible policy design and customizable coverage options across a wide range of customer needs.

Types of life insurance offered by Industrial Alliance:

Product Best For
Pick-A-Term (10 to 40 Years) Highly customized term protection
Access Life (Simplified Issue) Fast approvals for health concerns
Genesis & Proteus (Universal Life) Advanced wealth accumulation
iA PAR (Participating Whole Life) Estate planning and cash value

Our advisor’s take: Who is Industrial Alliance best for?

Industrial Alliance is great when it comes to customization. For consumers whose financial lives don’t fit perfectly into a standard 10- or 20-year box, iA provides the tools to build a highly customized policy that matches their exact debt timeline. Furthermore, their seamless offering of level and decreasing term insurance makes them arguably the best alternative in Canada to overpriced bank-offered mortgage insurance.

However, if you simply want a basic, out-of-the-box Term 10 policy and are shopping strictly for the absolute lowest monthly premium, iA’s customizable products might price them slightly above their competitors.

It is a strong fit for:

  • Those who are looking to completely customize their term length to match an exact mortgage timeline (e.g., 23 or 27 years).
  • Families who want to combine both flat family protection and declining debt protection under one single policy.
  • Applicants who prefer sharing digital health data (via the EVO platform) rather than undergoing traditional in-person medical exams.
Pros of Industrial Alliance life insurance
  • Customizable terms: With Pick-A-Term feature, you can opt for precise coverage periods based on your specific needs
  • Premium flexibility: Unique to iA, you can mix level and decreasing coverage in one policy. This is ideal for a “Mortgage + Family” strategy where your mortgage protection drops as the loan is paid, but your family protection stays level
  • Digital underwriting: Their EVO platform is known for its ability to accept digital health data and “wearable” health evidence that traditional insurers often ignore
  • Mortgage protection: Unlike bank mortgage insurance, iA’s disability rider on a decreasing term policy is portable, if you switch banks, your insurance stays with you.
Cons of Industrial Alliance life insurance
  • Premium rates: Due to the extreme customization of Pick-A-Term, iA is often slightly more expensive than a “standard” term policy. You are paying for the flexibility
  • Universal Life Complexity: While Genesis offers incredible investment choice, the “internal costs” can be high if the policy isn’t monitored annually by an advisor
  • Simplified Issue price: While Access Life is very accessible, the premiums are significantly higher than “Standard” underwritten plans. If you are healthy, the “No Medical” convenience comes at a high price

12. Ivari

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Term 10, 20 & 30
Universal Life (Single or Joint)
Simplified Life / Guaranteed Life
Best for
Those seeking highly affordable universal life plans
AM Best Rating
A+
LICAT Ratio
129%
Company overview and financial strength:
Formerly Transamerica Life Canada before rebranding in 2015, Ivari maintains strong financial stability with approximately $11.5 billion in assets while specializing in life insurance and critical illness coverage distributed through independent advisors across Canada.

Types of life insurance offered by Ivari:

Product Best For
Pick-A-Term (10 to 40 Years) Highly customized term protection
Access Life (Simplified Issue) Fast approvals for health concerns
Genesis & Proteus (Universal Life) Advanced wealth accumulation
iA PAR (Participating Whole Life) Estate planning and cash value

Our advisor’s take: Who is Ivari best for?

Ivari’s unique SelectOptions feature means you aren’t permanently trapped in a 30-year contract if your financial situation changes at year 15 or 20. Furthermore, if you are working with an advisor to set up a Universal Life policy purely for lifelong, flat-cost protection, Ivari is frequently the most cost-effective solution on the market.

However, if you are looking for participating whole life insurance to earn yearly dividends, or if you simply want the absolute cheapest 10-year term available online, Ivari’s specific product lineup will not be the right fit.

It is a strong fit for:

  • Buyers wanting a 30-year term policy that includes built-in options to decrease coverage and cost later in life.
  • Families or business owners seeking highly affordable Universal Life plans
  • Parents who want to add a guaranteed insurability child rider to their policy
Pros of Ivari life insurance
  • SelectOptions Flexibility: This is Ivari’s “X-Factor.” It turns a standard 30-year term into a flexible plan where you can lower costs as you age or even convert to a small permanent policy without new medical evidence
  • Universal Life Price Leader: Ivari consistently ranks as one of the top three most competitively priced insurers for Universal Life in Canada, particularly for “Level Cost of Insurance” structures
  • Child-Focused Options: Their Children’s Insurance Rider is highly affordable and provides a “Guaranteed Insurability” option, allowing your children to buy their own adult policies later regardless of their future health
  • Laddering Expertise: Ivari allows you to “layer” different term lengths (e.g., T10 for a car loan and T30 for a mortgage) under a single policy, reducing policy fees and simplifying billing
Cons of Ivari life insurance
  • Premium rates: While Ivari is a price leader in Universal Life, their standard Term 10 and Term 20 rates can sometimes be slightly higher
  • No Traditional Whole Life: Ivari focuses exclusively on Universal Life for permanent needs. If you are specifically looking for a “Participating Whole Life” policy, Ivari does not offer this
  • Underwriting Rigor: While they have simplified options, their high-value policies (over $1M) often have a stricter-than-average underwriting process

13. Manulife

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Family Term (with Vitality Plus)
Manulife Par (Wealth & Estate)
Manulife Universal Life
CoverMe (Easy & Guaranteed Issue)
Best for
Health-conscious individuals willing to use the Vitality app
AM Best Rating
A+
LICAT Ratio
136%
Company overview and financial strength:
As Canada’s largest insurance company with global operations and $1.7 trillion in assets under management, Manulife demonstrates exceptional financial strength through diversified revenue streams, strong capital reserves, and consistent profitability across markets. The company focuses on digital innovation, wellness-linked benefits, and long-term value creation.

Types of life insurance offered by Manulife:

Product Best For
Family Term (with Vitality Plus) Health-conscious applicants
Manulife Par (Wealth & Estate) Infinite banking & estate planning
Manulife Universal Life Flexible permanent coverage
CoverMe (Easy & Guaranteed Issue) Fast, no-medical coverage

Our advisor’s take: Who is Manulife best for?

Manulife is an industry giant and arguably the best option in Canada for health-conscious individuals who want to be financially rewarded for their active lifestyle. The Vitality program is completely unique in the Canadian market, allowing proactive clients to significantly lower their long-term premiums. Furthermore, for high-net-worth individuals utilizing the “Infinite Banking” strategy, Manulife Par’s Early Cash Value structure is heavily favored by financial advisors.

It is a strong fit for:

  • Health-conscious individuals willing to use the Vitality app to actively earn premium discounts
  • High-net-worth buyers utilizing the Infinite Banking strategy through early cash value policies
  • Buyers wanting built-in options to increase their term coverage in the first five years without a medical exam
Pros of Manulife life insurance
  • Wellness incentives: Manulife is the only Canadian insurer with the “Vitality” model. In 2026, Vitality Plus members can save up to 10% on their premiums by tracking steps, getting flu shots, and regular dental checkups
  • Early Cash Value: Certain Manulife Par designs (specifically “Wealth”) are engineered for Early Cash Value, where you can access up to 80% of your premiums as cash value as early as Year 1, making it ideal for the “Infinite Banking” strategy
  • The “5th Anniversary” Clause: Many Manulife term policies include a coverage increase option. You can increase your coverage amount without a new medical exam on the 1st through 5th anniversaries of the policy, provided you meet certain age requirements
  • Dividend Scale Stability: Manulife confirmed a 6.35% Dividend Scale Interest Rate (DSIR) for policies issued after 2018
Cons of Manulife life insurance
  • Vitality “Grind”: To keep your premium discounts, you must actively use the app and reach “Gold” or “Platinum” status. If you stop tracking your health, your premiums will revert to the standard rate
  • No Non-Par Whole Life: If you want a simple permanent policy without dividends, Manulife will steer you toward Universal Life or Term 100. They do not offer a “traditional” non-participating whole life product
  • Limited Dividend Options: Also, in Par whole life the dividend options are limited (only 2 Paid-up insurance & Cash) compared to other companies where they have Enhanced dividend option too.
  • Strict underwriting: Manulife is known for “Evidence-Based Underwriting.” While they are fast, they are less lenient with high-risk hobbies and certain medical conditions compared to other providers

14. RBC Insurance

 

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
RBC YourTerm
RBC Growth Insurance
RBC Universal Life / Term 100
RBC Simplified & Guaranteed Life
Best for
Term laddering strategy that matches your declining debt
AM Best Rating
A
LICAT Ratio
135%
Company overview and financial strength:
As Canada’s largest bank with approximately $28.6B trillion in assets, Royal Bank of Canada maintains exceptional financial strength with consistently strong capital ratios, diversified revenue streams, and top-tier credit ratings from all major agencies. RBC insurance is best known for its competitive pricing, high coverage limits, and flexible term options.

Types of life insurance offered by RBC Insurance:

Product Best For
RBC YourTerm (10 to 40 Years) Highly customized term protection
RBC Growth Insurance (Par) Wealth accumulation and estates
RBC Universal Life / Term 100 Lifelong coverage without dividends
RBC Simplified & Guaranteed Life Fast, no-medical term and permanent options

Our advisor’s take: Who is RBC Insurace best for?

RBC Insurance is a good option for buyers who require precise, surgically accurate term lengths. If you have exactly 17 years left on your mortgage, RBC allows you to buy a 17-year term, preventing you from overpaying for a standard 20-year policy. Additionally, their immense capital backing makes them a go-to choice for high-net-worth business owners requiring multi-million-dollar corporate policies.

However, if you anticipate needing to convert your term policy into a permanent policy later in life (in your early 70s), RBC’s strict age 71 cutoff means you will lose that privilege years earlier than you would with competitors like Sun Life or Canada Life.

It is a strong fit for:

  • Homeowners utilizing a “term laddering” strategy to match exact debt amortization schedules
  • High-net-worth individuals and business owners requiring exceptionally large coverage limits (up to $25M)
  • Buyers seeking a highly customizable participating whole life policy with diverse dividend options
Pros of RBC insurance
  • Term flexibility: RBC allows you to pick any year between 10 and 40 (e.g., a 22-year term). Their Term Exchange feature is a top-tier benefit, allowing you to swap a shorter term for a longer one within the first five years without a new medical exam
  • High coverage capacity: RBC is a leader for high-net-worth cases, often handling policies up to $25 million. This is a major advantage for business owners and large estates
  • Dividend options: Their participating whole life (Growth Insurance) offers five distinct dividend option structures, creating unmatched policy customization potential
  • Accidental death benefit: In the case of accidental death, your beneficiary could receive an additional life insurance benefit amount of $10,000
  • Compassionate Advance: It is worth noting that RBC Universal Life includes a Compassionate Advance rider, allowing an advance of up to 50% of the death benefit (max $250,000) if diagnosed with a terminal illness
  • Layered Coverage: RBC is the industry leader in Layering. Because they allow you to pick any year for a term (e.g., 14 years or 29 years), you can create a “ladder” of protection that perfectly matches your declining debt
Cons of RBC insurance
  • Cash value access: For the “Growth Insurance” series, guaranteed cash values typically begin to accumulate and become accessible after year 5
  • Product limitations: RBC does not offer a non-participating whole life policy. If you want permanent coverage without the dividend system, you must choose Term 100 or Universal Life
  • The Age 71 “Conversion”: Most insurers (like Empire Life or Canada Life) allow you to convert a term policy into a permanent one until age 75. RBC has a “hard stop” at the policy anniversary nearest the life insured’s 71st birthday

15. Sun Life

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Sun Life Evolve Term
Sun Par (Protector II & Accumulator II)
SunUniversalLife II
Sun Life Go
Best for
Impressive product portfolio with multiple term, par and non-par plans
AM Best Rating
A+
LICAT Ratio
143%
Company overview and financial strength:
With over 150 years of history and $1.5 trillion in assets under management, Sun Life stands out for its extensive product range, high coverage limits, flexible conversion and payment options, and robust living and rider benefits. Its guaranteed issue and digital accessibility broaden its appeal, while strong financial backing and a trusted brand make it a top choice for Canadians seeking reliable, customizable life insurance solutions.

Types of life insurance offered by Sun Life:

Product Best For
Sun Life Evolve Term (5 to 40 Years) Highly customizable temporary protection
Sun Par (Protector II & Accumulator II) Wealth accumulation & estate planning
SunUniversalLife II Flexible permanent coverage
Sun Life Go (Simplified & Guaranteed) Fast, no-medical coverage

Our advisor’s take: Who is Sun Life best for?

Sun Life is an incredibly strong option for buyers who want their insurance backed by a globally recognized, tier-one financial institution with an exceptional digital app experience. They are specifically known for their “extended conversion” privilege. If you buy a term policy in your 50s and your health deteriorates, Sun Life gives you until age 75 to swap it for a permanent policy, giving you years of extra breathing room compared to RBC or Manulife.

However, if you are a perfectly healthy 25-year-old just looking for the absolute cheapest Term 10 policy to cover a small starter home, Sun Life’s premium rates might be slightly higher than those of other online-only competitors.

It is a strong fit for:

  • Older term-insurance buyers who want the security of being able to convert to a permanent policy up to age 75
  • Individuals seeking a highly polished mobile app to manage their Universal Life investments
  • Investors who want to build their Universal Life cash value exclusively through ESG funds
Pros of Sun Life insurance
  • Extended conversion: This is Sun Life’s most significant competitive advantage. While companies like Manulife or Canada Life often cap term-to-permanent conversions at age 70 or 71, Sun Life allows it until age 75
  • Digital ecosystem: The Sun Life mobile app and “My Sun Life” portal are consistently rated as the best in the industry for self-service, allowing policyholders to manage everything from beneficiaries to investment allocations for Universal Life
  • Specialized underwriting: Beyond diabetes, Sun Life’s underwriting is idea; for being “pro-health,” offering premium credits for clients who can prove a history of consistent wellness management through medical records
  • Return of Premium (ROP): For CI, you can add a rider to receive 100% of your premiums back if the policy expires or you cancel it after a certain period (e.g., 15 years or at age 75) without having made a claim
  • ESG Investment Options: For SunUniversalLife II, Sun Life now offers the widest array of “Sustainable Investment” mandates in Canada, allowing policyholders to ensure their cash value is invested exclusively in carbon-neutral or socially responsible funds
Cons of Sun Life insurance
  • Premium rates: For basic term insurance, Sun Life is rarely the lowest-cost provider. Their premiums typically reflect a “brand and service premium,” often costing more than others
  • Diabetes Care Program: The “Diabetes Care Program” access is a value-added service via Diabetes Canada and Lark Health, providing digital coaching which is built into the cost of the diabetes-specific policy
  • Approval timeline: Since Sun Life handles complex, high-value cases, their standard medical underwriting remains thorough. While “Sun Life Go” is instant, a standard Evolve Term or Sun Par policy can still take 4 to 8 weeks to move through full medical requirements

16. Wawanesa

☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Policies offered
Lifetime Term
Whole Life
Term to 100
Instant Issue Life
Best for
Budget-conscious buyers seeking life insurance
AM Best Rating
A
LICAT Ratio
165%
Company overview and financial strength:
Wawanesa Life Insurance was founded in 1896 in Manitoba as a mutual company i.e. it’s owned by its policyholders, not shareholders. It has earned a strong reputation for financial stability, managing over $11.3 billion in assets and maintaining an A rating from A.M. Best. A standout feature is their unique pricing model: Wawanesa bases premiums on actual age rather than the nearest age, making them the only insurer in Canada to do so. This approach can result in significantly lower costs and high savings on life insurance for many applicants.

Types of life insurance offered by Wawanesa:

Product Best For
Lifetime Term (T10 to T30, Term to 80) Standard & extended temporary protection 
Whole Life (Pay to 100 & 20-Pay) Simple permanent protection
Term to 100 Lifelong coverage without cash value
Instant Issue Life Fast, accessible coverage

Our advisor’s take: Who is Wawanesa best for?

Wawanesa is a good option for budget-conscious buyers seeking term insurance. Because of their “Actual Age” pricing and complete lack of annual policy fees, they are recommended if you are buying a smaller policy (e.g., $250,000) where a $100 annual policy fee at another company can heavily inflate your premium.

However, they are not the right fit if you want to aggressively build wealth through a Universal Life policy, or if you reside in Quebec where their individual life products are currently unavailable.

It is a strong fit for:

  • Budget-conscious shoppers seeking the absolute lowest price on standard term life insurance
  • Applicants who are just past their “half-birthday” and want to avoid being charged as a year older by traditional insurers
  • Individuals looking for smaller face amounts where hidden policy fees usually destroy the value of the policy
Pros of Wawanesa life insurance
  • Mutual company structure: Wawanesa Life is owned by its policyholders, not shareholders. This mutual structure ensures that profits are reinvested to benefit members, focusing on long-term stability and customer service rather than short-term gains. ​
  • Zero policy fee structure: This remains a major differentiator. While competitors may charge a small fee annually for “administration,” Wawanesa embeds this, making them very competitive for smaller face amounts
  • Actual Age Pricing: They are still the only major Canadian insurer to use chronological age rather than “nearest age”
  • Laddering Options: Their inclusion of a Term 25 and Term to Age 80 allows for highly specific debt-matching strategies
Cons of Wawanesa life insurance
  • Regional Restriction: Wawanesa Life does not currently offer individual life insurance or investment products to residents of Quebec
  • No Universal Life: They focus strictly on Term and Whole Life. If you want a policy where you can actively manage an investment portfolio inside your life insurance, Wawanesa isn’t the right choice
  • High-Risk Hobbies: They can be more conservative (stricter) with applicants who participate in high-risk activities like backcountry skiing, private aviation, or technical scuba diving compared to others
Need help choosing an insurer?

Call us at 1-888-601-9980 or book some time with our licensed experts.

Best life insurance companies in Canada by category (2026)

The best life insurance company in Canada ultimately depends on what you are looking to achieve. While some insurers stand out for affordable term coverage, others are great for tax-advantaged wealth creation or simplified approvals for those with health concerns.

Based on our comprehensive review, here is how the top Canadian providers align with specific financial and lifestyle needs:

Best life insurance for term life insurance seekers

RBC Insurance, Canada Life, and iA Financial are the top choices because they offer unparalleled term flexibility. Rather than forcing you into a standard 10- or 20-year policy, all three allow you to customize your policy length to the exact year (e.g., a 17-year term) to perfectly match a mortgage or loan amortization.

Best life insurance for whole life insurance buyers

Buyers looking for lifelong protection with strong cash value growth should consider Equitable Life, Sun Life, and Empire Life. Equitable Life leads the pack with a market-topping 6.40% dividend scale, while Empire Life’s unique “Side Account” offers unmatched premium flexibility for variable-income earners.

Best life insurance for no-medical coverage

Applicants who prefer simplified or guaranteed issue life insurance due to age or health issues can look to Assumption Life, Canada Protection Plan, or Industrial Alliance. These companies provide hassle-free applications with fast approval and minimal medical requirements.

Best life insurance for parents and homeowners

Families need flexible, multi-layered protection. Equitable Life stands out for its flat-fee child rider covering all future children, while Beneva includes a unique automatic 60-day Newborn Benefit at no extra cost. For homeowners, iA Financial offers a fully portable disability rider on decreasing term policies that stays with you even if you switch mortgage lenders.

Best life insurance for seniors

Older Canadians prioritize permanent coverage with simplified underwriting. Desjardins is a standout, offering guaranteed issue coverage specifically designed for seniors aged 50 to 75. Wawanesa is another excellent choice for budget-conscious seniors, as they price policies based on your actual chronological age rather than rounding up to your “nearest age.”

Best life insurance for business owners and self-employed individuals

Entrepreneurs require scalable coverage for business continuity. BMO Insurance is a top tier choice thanks to its Business Guaranteed Insurability Option, which lets owners increase coverage as their company’s valuation grows. Canada Life and Sun Life are equally strong, comfortably handling massive multi-million-dollar corporate cases.

Best life insurance for doctors and professionals

Medical and high-income professionals seek high-limit coverage with specialized underwriting. RBC Insurance and Canada Life cater to these needs with massive capacity (up to $25 million) and income-based underwriting, while Manulife’s early cash value Par policies provide an excellent vehicle for corporate wealth storage.

Best life insurance for smokers

If you smoke or use tobacco products, Foresters Financial is the premier choice thanks to its Quit Smoking Incentive Plan, which grants non-smoker rates for the first two years while you try to quit. Industrial Alliance (iA) and Canada Life also provide more forgiving requalification programs that reward lifestyle changes over time.

Best life insurance for applicants with pre-existing conditions

Applicants with chronic or past health issues benefit most from Canada Protection Plan, Desjardins, and Assumption Life. Desjardins is uniquely lenient through its “Harmony” underwriting for stable conditions like Type 2 diabetes, while CPP may provide coverage to individuals who have already declined elsewhere.

Best life insurance for children

For parents securing their child’s future insurability, Humania Assurance offers an exceptionally lenient child rider with zero medical questions asked. Foresters Financial adds incredible value through its Orphan Benefit (paying $900 monthly per child if both parents pass away), and Equitable Life provides strong permanent cash-value options for kids

Learn more about the different types of life insurance in Canada

How to choose the best life insurance company in Canada?

While choosing a life insurance company, some of the factors that you should keep in mind are the underwriting, claims process, riders and optimizations, policy costs, and customer service. 

  • Financial Strength: Look for strong credit ratings (A or higher from A.M. Best) and a high LICAT ratio (Life Insurance Capital Adequacy Test). A ratio of 130% or higher demonstrates exceptional capital depth to survive economic downturns.
  • Underwriting Flexibility: Every insurer prices risk differently. If you have a pre-existing condition (like Type 2 diabetes), participate in high-risk hobbies, or want to skip the medical exam, prioritize companies that specialize in simplified issues or clinical underwriting.
  • Premium Competitiveness: Don’t just compare the initial quote. Review the guaranteed renewal rates and look out for hidden annual policy fees, which drastically inflate the overall cost of smaller coverage amounts.
  • Customization & Riders: Ensure the insurer offers the exact structure you need. Look for valuable built-in features or optional policy riders, such as the ability to customize your term to the exact year (e.g., a 17-year term to match a mortgage) or terminal illness advances.
  • Claims & Accessibility: A policy is only as good as its payout process. Evaluate the insurer’s reputation for ease of claims, average processing times, and whether they offer a robust digital portal that allows you (and your beneficiaries) to navigate the policy smoothly.

How to get the best term life insurance Canada?

You can find the best insurance policies for your needs on PolicyAdvisor. Our advanced AI calculator helps you instantly compare life insurance quotes from 30 of Canada’s top insurers, all under 60 seconds! 

Prefer personalized guidance? Schedule a free, no-obligation call with one of our licensed advisors. Get answers to all your questions without the pressure of making a hurried decision. 

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Frequently asked questions

Which is the top insurance company in Canada?

The top 5 life insurance companies in Canada are Canada Life. Manulife, Sun Life, Industrial Alliance (iA), and Desjardins if you’re looking at size and financial strength alone.

In our ratings, we looked at more than just financial strength, though. Other policy details matter when you’re figuring out which ones are the best Canadian life insurance companies.

What’s the cheapest life insurance in Canada?

Term life insurance is the cheapest type of insurance policy in Canada. Premiums are lower because coverage is temporary, and the policies don’t have extra options like a savings & investment component — the way whole life insurance does.

Life insurance premiums depend on your personal details as well as your policy details. In general, you’ll get the lowest life insurance rates if you are:

  • Young
  • Healthy
  • Non-smoker
  • Female

What’s the best amount of life insurance to buy?

You should get enough life insurance to cover your family’s needs. The general rule of thumb is to get 10-12 times your annual income. But you may need more.

The best way to find out how much life insurance you should buy is to use our life insurance calculator. It will ask you some questions and then tell you the best amount for your needs.

How to get the best quotes for term life insurance?

You can find the best quotes for term life insurance on PolicyAdvisor.com. Our online platform lets you easily customize your plan and compare quotes from leading providers in under a minute.

Save time and money when you shop and compare online. Click the button below to get started now.

What are the best life insurance options for Canadians with pre-existing conditions?

Canadians with pre-existing conditions have several life insurance options, depending on their health status and coverage needs. Simplified issue life insurance requires no medical exam but may include a short health questionnaire. Guaranteed issue life insurance is available without medical questions but often comes with higher premiums and lower coverage amounts. Some insurers also offer rated traditional policies, where coverage is granted with adjusted premiums based on medical history.

Can non-residents buy life insurance in Canada, and what are the requirements?

Yes, non-residents can buy life insurance in Canada, but eligibility depends on factors like residency status, country of citizenship, and medical history. Most insurers require applicants to be in Canada during the application process and undergo medical underwriting.

Some policies may have additional restrictions for applicants from high-risk countries. Proof of ties to Canada, such as property ownership or financial interests, may also be necessary.

What should parents know about buying life insurance for their children?

Parents can purchase life insurance for their children as a way to secure future insurability and provide financial protection. Child life insurance policies typically offer lifelong coverage with fixed premiums and the option to build cash value over time.

Some policies allow children to convert coverage into larger amounts without medical exams when they become adults. Riders on a parent’s policy can also provide affordable coverage for children.

What are the tax implications of life insurance payouts in Canada?

In Canada, life insurance death benefits are tax-free for beneficiaries. However, if the policy has a cash value component, any withdrawals or loans taken against it may be taxable. For business-owned policies, taxation depends on how the proceeds are distributed. Additionally, life insurance can play a role in estate planning, helping to offset potential taxes on assets passed to heirs.

Can life insurance policies be bundled with other types of insurance for better rates?

Yes, some insurers offer bundling discounts when life insurance is purchased alongside other policies such as home, auto, or critical illness insurance. Bundling can simplify policy management, reduce premiums, and provide enhanced benefits. 

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What is term life insurance in Canada? (2026 Guide)

If someone depends on your income, term life insurance is one of the most affordable solutions to protect their financial future. It offers coverage for a specific period (such as 10, 20, or 30 years), and if you pass away during the policy term, your beneficiaries receive a tax-free, lump-sum payment known as a death benefit.

Unlike permanent life insurance, term life insurance does not build cash value or include an investment component. Instead, it focuses on providing high-value financial protection at significantly lower premiums, making it one of the most popular types of life insurance for Canadian families.

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What is term life insurance in Canada?

Term life insurance is a type of life insurance that provides financial protection for a set number of years. If the insured dies during that coverage period, the insurer pays a tax-free lump sum to their chosen beneficiaries. Since term life insurance does not have a savings or investment component, it typically costs much less than permanent life insurance. This is great for applicants seeking higher coverage amounts for lower premiums. 

For example, a healthy 35-year-old parent may be able to purchase $500,000 in coverage for somewhere between $25 and $40 per month. The same amount of coverage for whole life insurance could cost around $250 to $400 per month. This makes whole life roughly ten times more expensive than a term life policy.

Term life insurance in Canada: At a glance

Feature Details
How it works Pay premiums for a fixed term. If you die during the term, your beneficiaries receive a tax-free payout
Coverage period Typically 10, 15, 20, 25, or 30 years
Who is it best for Families, homeowners, parents, young professionals, and business owners
Cost Can cost up to 90% less than permanent life insurance since coverage lasts for a fixed period.
Cash value None. Term life insurance is designed solely to provide financial protection
Death benefit Tax-free payout to your beneficiaries
Renewal Most policies are renewable, but premiums typically increase
Can I convert it? Most policies can be converted to permanent life insurance without a medical exam before a specified age or conversion deadline
Common coverage amounts Typically $100,000 to $5 million or more

Check out our review of the Best Term Life Insurance Companies in Canada

Types of term life insurance in Canada

Although term life insurance provides temporary coverage, insurers offer it in several structures to suit different needs. The most common options are Term 10, Term 20, and Term 30 policies, while some insurers also provide level term, annual renewable term (ART), and return of premium (ROP) term policies.

Here’s a quick overview of the different types of term life insurance in Canada:

Type of term life insurance How it works Best for
Level term life insurance Premiums and death benefit remain the same throughout the policy term Most Canadians seeking predictable costs
Annual renewable term (ART) Coverage renews every year, with premiums increasing annually based on your age Short-term coverage needs or temporary financial obligations
Return of premium (ROP) term Returns some or all eligible premiums if you outlive the policy term, depending on the insurer and policy People who want the possibility of getting premiums back
Term 10 (T10) Provides level coverage for 10 years Short-term financial obligations, such as personal loans or smaller mortgages
Term 20 (T20) Provides level coverage for 20 years Families, homeowners, and parents
Term 30 (T30) Provides level coverage for 30 years Long-term financial protections, such as raising children or paying off a long-term mortgage

Learn about the different types of life insurance in Canada

Pros and cons of term life insurance

Pros:
Lower premiums than permanent life insurance
Tax-free death benefit for your beneficiaries
Most policies can be converted to permanent life insurance without a medical exam
Ideal for protecting mortgages, replacing income, and covering temporary financial needs
Cons:
Coverage ends when the policy term expires
Renewal premiums are usually much higher
No cash value or investment component
May not provide enough lifelong coverage for estate planning or leaving an inheritance

How does term life insurance work in Canada? 

Term life insurance has one of the most straightforward processes among insurance policies. You choose how much coverage you need and how long you want it to last. In exchange for regular premium payments, your insurer agrees to pay your beneficiaries a tax-free death benefit if you pass away during the policy term.

Here’s how a term life insurance policy usually works:

Step 1: Choosing the right coverage amount

Choose a coverage amount that would secure the financial future of your family and protect your loved ones from outstanding debts or other costs. As a general rule of thumb, many applicants choose coverage anywhere between 7 and 15 times their annual income.

Step 2: Choose your policy term

Once you have selected the coverage amount, you need to choose how long your coverage should remain in place. Most Canadian insurers offer the following periods:

Policy type Coverage period
Term 10 10 years
Term 20 20 years
Term 25 25 years
Term 30 30 years

Step 3: Complete your application and pay your premiums

Once you have chosen your coverage amount and period, you will need to complete your application and name the beneficiary. Most applicants choose their close relatives, such as their spouse, children, or parents, as the beneficiary.

Once the application is completed, you will need to pay your premiums. You can make premium payments monthly or annually. Some insurers offer lower overall costs if you choose to pay annually instead of monthly.

Step 4: Your beneficiaries receive the death benefit

If you pass away while your policy is active, your beneficiaries submit a claim to the insurance company. Once the claim is approved, the insurer pays the death benefit as a tax-free lump sum. 

Unlike investment or estate assets, term life insurance proceeds are typically paid directly to named beneficiaries, helping them access funds more quickly during a difficult time. 

Your beneficiaries can use a payout from your term life insurance policy in various ways.

How to choose the right term life insurance coverage amount?

Choosing the right amount of term life insurance is one of the most important decisions you will make when buying a policy. The coverage amount should be enough to help your loved ones maintain financial stability by replacing the lost income and support you provide if you were to pass away unexpectedly.

When deciding the coverage amount, you should keep in mind factors such as:

  • Outstanding mortgage balance
  • Personal loans or other debts
  • Daily living expenses
  • Future childcare costs and education expenses
  • Funeral and final expenses
  • Income replacement for several years

For many families, a common rule of thumb suggests choosing coverage between 7 and 15 times their annual income. This offers a sizable amount that can cover most future expenses with ease. 

Using the DIME method to calculate term life insurance

Another method of calculating how much coverage you need is to use the debt, income, mortgage, and education (DIME) method. It is a simple way to estimate how much term life insurance you may need by considering four major financial obligations your family may need to cover if you pass away.

Let’s assume Sarah is 35 years old, married, has one young child, and is the primary income earner for her family.

Here’s an estimate of her term life insurance needs using the DIME method:

DIME factor Amount
Debt (credit card balance and car loan) $25,000
Income replacement (10 years of annual income at $100,000) $1,000,000
Mortgage (remaining mortgage balance) $500,000
Education (future education costs for one child) $150,000
Total estimated life insurance needed $1,675,000

Based on the DIME method, Sarah may consider approximately $1.7 million to 2 million in term life insurance coverage. This amount could help her family pay off outstanding debts and offer financial security for the foreseeable future. While it is a handy index, your ideal coverage amount may differ based on factors such as savings, investments, and long-term financial goals.

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Do you need a medical exam for term life insurance?

Not always. Many Canadians can qualify for term life insurance without a medical exam. However, this depends on your age, health, lifestyle, and the amount of coverage you apply for. Many insurers now offer accelerated underwriting and simplified issue options, which allow eligible applicants to qualify without a medical exam. Some insurers also offer no-medical life insurance, although these policies may have lower coverage limits and higher premiums.

However, you may still need a medical exam if:

  • You are applying for a high coverage amount
  • You are older or have certain pre-existing medical conditions
  • The insurer requires additional health information based on your application

Most term life insurance policies in Canada may require you to submit a health questionnaire and furnish information about your height, weight, blood pressure, and medical history. If you are a smoker, you may be subject to additional blood, urine, or cotinine tests. Some applicants may also be required to undergo an electrocardiogram (ECG).

Learn more about life insurance medical exams

How much does term life insurance cost in Canada?

The cost of a term life insurance policy ranges between $21.60 and $741.60 per month. Your premiums depend on the coverage amount and personal factors, such as gender, age, smoking status, and health. 

Here is a sample term life insurance rate for $500,000 coverage:

Age 10-Year Term 20-Year Term 30-Year Term Term 100
25 $21.60 $27.90 $36.90 $196.58
35 $22.04 $30.15 $53.55 $292.50
45 $39.15 $66.60 $134.10 $470.25
55 $96.75 $198.90 $357.30 $741.60
65 $324.45 $610.65 na na

*Monthly premiums for non-smoking male

Some insurers also offer lower overall premiums if you choose to pay annually instead of monthly. Speak with your advisor to compare the payment options and determine which offers the best value for your policy.

Quotes Icon Author Photo
Jiten Puri
CEO, PolicyAdvisor.com
Term is the cheapest type of life insurance policy. It’s a good option if you’re on a budget and you want financial protection that doesn’t come at a high cost.

How are term life insurance premiums calculated?

Life insurance companies calculate your premium by assessing the likelihood of paying a claim during the policy term. This is primarily based on your age, health status, smoking status, coverage amount, and other related features.

Here’s a brief overview of the factors that may affect term life insurance premiums in Canada:

Factor How it affects your premium
Age Younger applicants typically pay lower premiums
Health Good overall health can help you qualify for lower rates
Smoking status Smokers and tobacco users generally pay significantly more
Coverage amount Higher coverage amounts result in higher premiums.
Policy term Longer terms, such as 30 years, usually cost more than shorter terms like 10 or 20 years
Gender Women often pay slightly lower premiums than men because they generally have longer life expectancies
Family medical history A family history of serious illnesses may affect your premium, depending on the insurer
Occupation High-risk jobs, such as mining or commercial aviation, can lead to higher premiums
Hobbies and lifestyle Activities like skydiving, scuba diving, or motor racing may increase your rates
Policy riders Optional add-ons, such as critical illness or child riders, increase the cost of your policy
Payment frequency Paying annually instead of monthly may qualify you for savings with some insurers.

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When should you purchase term life insurance?

The best time to purchase term life insurance is while you are still young and healthy, before taking on major financial responsibilities. Buying a policy earlier can help you lock in lower premiums, as life insurance generally becomes more expensive with age and as health changes.

In terms of financial responsibilities, you can consider purchasing term life insurance before major milestones such as starting a family, buying a house, or taking on significant debts or loans. The death benefit can help protect your beneficiaries from financial hardships should you pass away unexpectedly.

Learn which is the best time to buy life insurance in Canada

What happens when your term life insurance expires?

Once your policy expires, it does not pay out automatically. Instead, you have several options, depending on your insurer and personal circumstances.

Here is an overview of the choices you can make once your term life insurance policy expires:

Option What it means Typical age limit
Renew your policy Continue your coverage, but at a higher premium Up to age 75–85, depending on the insurer and policy
Convert to permanent life insurance Switch to a permanent policy without additional medical underwriting if you are eligible Usually available until age 65–71 or before the policy’s conversion deadline
Buy a new policy Apply for a brand-new term policy based on your current age and health Most insurers accept new applications up to age 75–80, depending on policy and term
Let the policy expire Coverage ends, and no further premiums are required No age limit. Coverage ends after the term is over

If you renew your policy, you will have to pay an increased premium based on your age and other factors at the time of renewal. Renewing can be a good option if you still have financial responsibilities and wish to remain covered for an extended period.

On the other hand, many applicants also convert their term life insurance into a permanent life insurance policy before a specified age or deadline. It is great for those who want lifelong coverage or are interested in estate planning.

However, you can choose to purchase a new policy with different coverage amounts or policy terms to align with your changing needs or financial planning. Alternatively, you can also choose to let the policy expire if your financial needs are met or you have enough savings to offset future costs.

what to do when term life insurance ends

Can you cancel your term life insurance policy?

Yes, most term life policies can be cancelled at any time. If you no longer need coverage, you can cancel your policy by notifying your insurer or advisor. Once cancelled, your coverage ends, and your beneficiaries will no longer be eligible to receive a death benefit. In most cases, you will not receive a refund on the premiums you have already paid. 

Additionally, most Canadian insurers are required to provide a free look or cooling-off period after you receive your policy contract. During this time, you can review the policy terms and cancel the policy for a full refund of any premiums you have paid (provided you have not raised any claims during this time). While the industry standard is ten days, some insurers may offer up to 30 days.

Are there any exclusions to term life insurance?

While term life insurance generally covers natural and accidental death, there are certain exclusions where a claim may be reduced or denied. These exclusions vary by insurer and policy, so it’s important to review your policy contract carefully.

Here’s an overview of common exclusions to term life insurance:

Exclusion What you need to know
Death by suicide Most policies have a two-year suicide exclusion as part of the contestability period. If death occurs during this time, the death benefit is usually not paid, though premiums may be refunded.
Death due to risky activities Deaths resulting from high-risk activities (such as skydiving, racing, or private aviation) may be excluded unless you have additional coverage or a rider
Homicide involving the beneficiary If the beneficiary is involved in the policyholder’s death, they cannot receive the payout under Canada’s “Slayer Rule”
Drug- and alcohol-related deaths Claims may be denied if drug or alcohol use directly contributed to the insured’s death, based on the insurer’s investigation and exclusion policy
Criminal acts and illegal activities Deaths that occur while committing a crime or engaging in illegal activities are generally not covered
Fraud or misrepresentation Providing false or incomplete information on your application can result in policy cancellation or claim denial
War and terrorism Some policies exclude deaths caused by war, armed conflict, or terrorism
Death in high-risk countries Coverage may be limited or excluded if death occurs in countries affected by war, civil unrest, or political instability
Undisclosed pre-existing medical conditions Failing to disclose a medical condition can void your policy or lead to a denied claim, even if the condition contributed to your death
Self-inflicted injuries Deliberate self-harm, dangerous stunts, or certain situations may not be covered

How does term life compare to other life insurance policies available in Canada?

Aside from term, you can get permanent life insurance. Unlike a fixed term for 10 or 20 years, these policies cover you for the rest of your life and may have an investment component.

Some of the most common types of permanent life insurance are:

  • Whole
  • Universal
  • Term-to-100

Here’s a quick overview of how term life insurance compares to other popular options:

Feature Term life insurance Term to 100 insurance Whole life insurance Universal life insurance
Coverage duration Fixed term (e.g., 10, 20, or 30 years) Lifetime (coverage to age 100) Lifetime Lifetime
Premiums Lowest and fixed during the term Fixed until age 100 (or for life, depending on the policy) Higher but generally fixed for life Flexible within policy limits
Cash value No No Yes (guaranteed growth) Yes (investment-linked)
Medical exam required Often required, but non-medical options are available Usually required Usually required Usually required
Investment component None None Guaranteed cash value accumulation Flexible investment options
Death benefit Guaranteed if premiums are paid during the term Guaranteed for life if premiums are maintained Guaranteed for life Can be adjusted within policy rules
Policy flexibility Limited (renew or convert before expiry) Low High (cash value options with fixed coverage) High (flexible premiums, investments, and death benefit)
Best for Income replacement, mortgage protection, raising a family, and temporary financial obligations Lifelong coverage without paying for cash value or investment features Estate planning, lifelong financial protection, and leaving an inheritance High-income earners seeking lifelong coverage with investment flexibility
Typical cost Lowest Lower than whole life but higher than term life Highest Higher than term; varies based on investment choices

For a detailed comparison of the plans, check out the different types of life insurance in Canada

Is term life insurance worth it in Canada?

Yes, term life insurance is worth it for most Canadians who are seeking affordable financial protection for a specific period. The policy offers high coverage at relatively low premiums, making it a good choice for individuals with debts, mortgages, and high financial liabilities.

A term life insurance policy helps your loved ones replace lost income and pay off major outstanding debt, ensuring the burden does not rest upon them. It is one of the most cost-effective options for safeguarding your family from financial responsibilities should you pass away.

However, if you need lifelong coverage or are seeking to build cash value and estate planning, a permanent life insurance policy may be more suitable. While the premiums are significantly higher than term life, it provides more financial protection and rewards you with cash value and lifelong protection.

If your goal is to protect your family’s finances and cover immediate debts without paying the higher cost of permanent life insurance, term life insurance offers excellent value and coverage.

Term life insurance gives you simple, affordable, and flexible insurance coverage.

Our advisor’s take on term life insurance

At PolicyAdvisor, we recently helped a 35-year-old parent secure affordable term life insurance to protect their family’s financial future. They were seeking enough coverage to replace their income, pay off their newly acquired mortgage, and support their children’s future while keeping monthly premiums affordable.

Client profile

  • Age: 35
  • Family: Married with two young children
  • Primary concern: Income replacement and mortgage protection
  • Coverage goal: $1 million in affordable life insurance

Why we recommended term life insurance

  • Affordable premiums for a high coverage amount during their peak earning years
  • Coverage aligned with their mortgage term to help pay off outstanding debt
  • Flexibility to extend the term if financial protection is still required
  • The option to convert to permanent life insurance when financial needs change

How to purchase term life insurance in Canada?

PolicyAdvisor’s licensed life insurance advisors can help you compare term life insurance quotes from Canada’s leading insurers based on your age, budget, health, coverage needs, and financial goals.

Whether you are looking to protect your family, cover your mortgage, or secure affordable coverage for a specific period, our advisors at PolicyAdvisor can help you choose the right term length, coverage amount, and optional riders to fit your needs.

Connect with an advisor

Looking for the best term life insurance quotes in Canada? PolicyAdvisor makes it easy to compare quotes from Canada’s leading life insurance companies.

Our advice is 100% free, with no obligation to buy. Whether you are comparing insurers, choosing a policy term, or deciding how much coverage you need, we are here to guide you every step of the way.

Frequently asked questions

Is the term life insurance death benefit taxable in Canada?

No. Life insurance death benefit is generally tax-free in Canada. The amount is paid tax-free to the named beneficiaries if the policyholder passes away during the term.

Can I have more than one term life insurance policy?

Yes, many Canadians own multiple life insurance policies to cover different financial needs or life stages. Additionally, you can combine term and permanent policies to satisfy different financial goals.

Can I convert my term life insurance into permanent life insurance?

Yes, many Canadian insurers allow you to convert your policy before a specified age or conversion deadline without additional medical underwriting. Check your policy or consult with your advisor for eligibility requirements.

What happens if I miss a premium payment?

Most insurers provide a grace period (usually 30 or 31 days) during which you can make the missed payment and keep your coverage active. If the premium remains unpaid beyond this grace period, your policy may lapse.

Can I renew my term life insurance policy after it expires?

Yes, in many cases. Many term life insurance policies in Canada are renewable within a specified period or until a specified age. If you choose to renew, your premiums will typically increase based on your age at the time of renewal.

Does term life insurance cover accidental death?

Yes, most term life insurance policies cover accidental death, alongside death due to illness or natural causes, provided the policy is in force and no exclusions apply.

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Whole life insurance cost in Canada: A complete guide

The cost of whole life insurance typically ranges from $54 to $2,552 per month, depending on your age, health, coverage amount, premium payment option, and the insurer you choose. While whole life insurance costs more than term life insurance, the higher premiums provide benefits that last a lifetime, including permanent coverage, level premiums, and tax-advantaged cash value growth. Some policies, such as participating policies, may also earn annual dividends, depending on the insurer and policy type, further increasing their long-term value.

Quick summary of whole life insurance costs in Canada

Cost category Typical monthly premium range 
By plan type
  • Participating policy: $118-$382
  • Non-participating policy: $57-$319
By coverage amount
  • $100,000: $57-$382
  • $250,000: $132-$914
  • $750,000: $350-$2,552
By applicant category
  • Male applicants: $71-$319
  • Female applicants: $57-$278
  • Smoking status: $57-$413
  • Children: Typically starts at $100 
  • Seniors: $277-$960
Payment option
  • 10 Pay: $70-$319
  • 20 Pay: $54-$323
  • Life Pay: $38-$209
By insurers
  • Foresters Life: $57-$319
  • Desjardins: $69-$334
  • Sun Life: $80-$346
  • Industrial Alliance: $81-$367
  • Canada Protection Plan: $102-$355

Disclaimer: The illustrative monthly premiums below are based on the examples used throughout this guide. Your actual premium will vary based on your personal profile, coverage needs, and the insurer you choose.

How much does whole life insurance cost?

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$500

What affects the cost of whole life insurance in Canada?

The whole life insurance cost depends on your personal profile, coverage needs, and the type of policy you choose. The following factors affect how the cost of your whole life insurance policy will be determined in Canada:

  • Age: Age is one of the biggest factors affecting whole life insurance premiums. Buying a policy at a younger age typically results in significantly lower premiums because insurers view younger applicants as lower-risk
  • Health: Your overall health, medical history, and any pre-existing conditions affect your premium. Applicants in good health typically qualify for lower whole life insurance rates
  • Smoking status: Smokers usually pay considerably higher premiums than non-smokers due to the increased health risks associated with tobacco and nicotine use. Many insurers offer non-smoker rates after you have been tobacco-free for at least 12 months
  • Gender: Women often pay lower premiums than men because, on average, they have a longer life expectancy
  • Coverage amount: Choosing a higher death benefit increases your premium since the insurer assumes a larger future payout
  • Policy type: Participating whole life insurance generally costs more than non-participating policies because it offers the potential to earn annual dividends, which may increase your policy’s cash value and death benefit over time
  • Premium payment option: The payment schedule you choose also affects your monthly premium. Policies with a 10-pay or 20-pay option have higher premiums because the policy is paid off in fewer years, while life pay spreads payments over a longer period, resulting in lower monthly costs
  • Insurance company: Premiums can vary between insurers because each company uses its own underwriting guidelines, dividend scale, and pricing structure. Comparing quotes from multiple insurers can help you find the best value for your needs
  • Policy riders: Adding optional riders, such as a child rider, disability waiver of premium, or guaranteed insurability rider, increases the overall cost of your policy but provides additional protection and flexibility
Read more about whole life insurance

Whole life insurance cost in Canada by plan type 

Different types of whole life insurance come with different premium costs and long-term benefits. In Canada, you can choose between participating and non-participating whole life insurance. Participating policies generally have higher premiums because they may pay annual dividends, while non-participating policies offer lower premiums with guaranteed benefits but no dividend potential.

What is the cost of participating whole life insurance?

The cost of participating whole life insurance typically starts at $138.42 per month for a 20-year-old non-smoker with $100,000 in coverage under a 20-pay premium option. For a comparable female applicant, the premium starts at $118. Participating policies may be suitable for individuals seeking lifelong coverage, guaranteed cash value growth, and the potential to earn eligible annual dividends, which may increase the policy’s cash value and death benefit over time.

Cost of participating whole life insurance

Age (in years) Male (non-smoker) Female (non-smoker)
20 $138.42 $118.89
30 $177.84 $156.15
40 $228.96 $207.00
50 $292.23 $270.81
60 $382.14 $351.81

*Illustrative monthly premiums for non-smoking male and female of various age ranges seeking a participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

What is the cost of non-participating whole life insurance?

The cost of non-participating whole life insurance typically ranges from $57 to $319 per month. It is generally more affordable than participating whole life insurance and may be a good option for individuals looking for permanent coverage, guaranteed cash value, and predictable premiums without dividend participation.

Cost of non-participating whole life insurance

Age (in years) Male (non-smoker) Female (non-smoker)
20 $70.74 $57.24
30 $100.35 $88.74
40 $141.66 $127.53
50 $223.83 $181.71
60 $319.41 $277.92

*Illustrative costs for non-smoking male and female of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Whole life insurance cost by coverage amount in Canada

The amount of coverage you choose directly affects the cost of your whole life insurance policy. In general, higher coverage amounts come with higher premiums because the insurer assumes a larger death benefit payout. For instance, the cost of whole life insurance with $100,000 in coverage will be lower than that of $250,000 in coverage because the insurer is assuming a smaller death benefit. The tables below show illustrative monthly premiums for different coverage amounts.

How much is a $100,000 whole life insurance policy?

The cost of a $100,000 whole life insurance policy typically ranges from $57.24 to $382.14 per month for non-smokers. This coverage amount is well suited for covering final expenses, leaving a modest inheritance, or supplementing an existing life insurance policy. It also provides lifelong protection while building guaranteed cash value over time.

Cost of a $100,000 whole life insurance policy

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
20 $70.74 $138.42 $57.24 $118.89
30 $100.35 $177.84 $88.74 $156.15
40 $141.66 $228.96 $127.53 $207.00
50 $223.83 $292.23 $181.71 $270.81
60 $319.41 $382.14 $277.92 $351.81

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $100,000 in coverage for a 20-pay premium option

How much is a $250,000 whole life insurance policy?

The cost of a $250,000 whole life insurance policy ranges from $132 to $914 per month for non-smoking applicants, depending on age, gender, and whether you choose a participating or non-participating policy. This coverage amount may be suitable for individuals or families looking to replace a portion of their income, pay off outstanding debts, or help cover future financial obligations. 

Cost of a $250,000 whole life insurance policy

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
20 $156.38 $323.10 $132.30 $285.98
30 $225.45 $415.58 $204.75 $377.55
40 $328.05 $540.22 $298.35 $495.00
50 $521.55 $697.28 $427.95 $644.40
60 $765.45 $914.40 $649.80 $842.40

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $250,000 in coverage for a 20-pay premium option

How much is a $750,000 whole life insurance policy?

The cost of a $750,000 whole life insurance policy typically ranges from $350 to $2,552 per month for non-smokers, male and female. This higher coverage amount is designed for individuals with more complex financial needs, such as protecting a family’s lifestyle, supporting estate planning goals, or preserving wealth for future generations.

Premiums are higher for $750,000 in coverage because the insurer guarantees a larger death benefit. Like all other whole life insurance policies, it also offers lifelong coverage and guaranteed cash value growth according to the policy terms. Participating policies may also be eligible to earn annual dividends.

Cost of a $750,000 whole life insurance policy

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
20 $450.00 $892.35 $350.77 $801.90
30 $666.00 $1,162.35 $581.62 $1,059.07
40 $980.55 $1,522.12 $881.77 $1,401.30
50 $1,523.25 $1,966.95 $1,241.10 $1,829.93
60 $2,167.65 $2,552.18 $1,891.12 $2,382.75

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $750,000 in coverage for a 20-pay premium option

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Whole life insurance cost by applicant type in Canada

The cost of whole life insurance varies from one applicant to another because insurers assess each person’s level of risk before determining their premium. In general, younger applicants, women, and non-smokers tend to pay lower premiums, while older applicants and smokers typically pay more due to the higher likelihood of future insurance claims. The tables below show how whole life insurance premiums vary across common applicant types.

Cost of whole life insurance based on gender

The cost of whole life insurance for non-smokers typically ranges from $70.74 to $319.41 per month for males and $57.24 to $277.92 per month for females, depending on age. The cost of whole life insurance is generally lower for women, and they pay lower premiums than men. This is because females have a longer average life expectancy, resulting in a lower mortality risk for insurers over the lifetime of the policy.

Whole life insurance costs: Male vs female

Age (in years) Male  Female
20 $70.74 $57.24
30 $100.35 $88.74
40 $141.66 $127.53
50 $223.83 $181.71
60 $319.41 $277.92

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Cost of whole life insurance based on smoking status

The cost of whole life insurance for smokers typically ranges from $84.60 to $413.34 per month, compared to $57.24 to $319.41 per month for non-smokers. Smokers pay higher premiums because tobacco and nicotine use increase the risk of serious health conditions and reduce life expectancy, increasing the likelihood of future claims.

Whole life insurance cost for a smoker vs. a non-smoker

Age (in years) Male (Non-smoker) Male (Smoker) Female (Non-smoker) Female (Smoker)
20 $70.74 $100.08 $57.24 $84.60
30 $100.35 $139.14 $88.74 $118.53
40 $141.66 $205.07 $127.53 $177.17
50 $223.83 $289.29 $181.71 $246.55
60 $319.41 $413.34 $277.92 $349.26

*Illustrative monthly premiums for smoking and non-smoking males and females of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Cost of whole life insurance for children

The cost of whole life insurance for children can start from $100 per month for a 20-pay participating whole life policy. Purchasing whole life insurance for a child at a young age allows parents or grandparents to lock in lower lifetime premiums while providing lifelong coverage and guaranteed cash value growth. Over time, eligible dividends may increase the policy’s cash value and death benefit, depending on the policy and dividend option selected.

Cost of life insurance for a male child

Age Monthly premiums Accumulated cash value Death benefit
5 years $100/month $0 $159,200
20 years $100/month $17,000 $159,200
35 years No payment of premiums after the first 20 years $50,000 $218,000
50 years $129,000 $347,000
70 years $401,000 $634,000

*Illustrative accumulated cash value and death benefit for a $100/month, 20-pay participating whole life insurance policy issued to a healthy 5-year-old boy. Projected cash values and death benefits assume current dividend scales and are not guaranteed; the actual policy values may vary

Cost of whole life insurance for seniors

The cost of whole life insurance for seniors typically ranges from $277.92 to $960.57 per month for seniors aged 60 to 80 with $100,000 in coverage under a 20-pay option. Premiums are generally higher for seniors because the likelihood of future insurance claims increases with age. Despite the higher cost, whole life insurance can help cover final expenses, leave a tax-efficient inheritance, and support estate-planning goals for seniors’ beneficiaries.

Whole life insurance costs for seniors

Age (in years) Male (Non-participating) Male (Participating) Female (Non-participating) Female (Participating)
60 $319.41 $382.14 $277.92 $351.81
65 $409.14 $445.77 $345.06 $404.64
70 $544.95 $485.41 $441.54 $468.81
75 $782.37 $671.04 $607.05 $569.07
80 $960.57 $904.77 $745.38 $750.87

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Whole life insurance costs by premium payment option

The cost of whole life insurance ranges between $38 and $323, depending on your age and the payment option you choose. Your premium payment option determines how long you will pay for your whole life insurance policy and how much you will pay each month. Shorter payment periods generally have higher monthly premiums because the policy is paid off sooner, while longer payment periods spread the cost over more years.

  • 20 Pay: Pay premiums for 20 years, after which your policy remains fully paid up for life while your lifelong coverage and cash value continue to grow
  • T65: Pay premiums until age 65, making it a popular option for those who want to complete payments before retirement while keeping lifelong coverage
  • Life Pay: Pay premiums until age 100, resulting in the lowest monthly premiums by spreading the cost over the longest payment period

Whole life insurance cost by payment option

Age (in years) 20 Pay T65 Life Pay
20 $70.74 $54.81 $38.97
30 $100.35 $74.34 $52.65
40 $141.66 $128.70 $82.89
50 $223.83 $322.83 $131.76
60 $319.41 $209.16

*Illustrative monthly premiums for a male non-smoker of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage

Cost of whole life insurance by insurer in Canada

The cost of whole life insurance can vary noticeably between insurers, even for applicants with the same age, gender, coverage amount, and policy type. For example, a 20-year-old non-smoking male pays $70.74 per month with Foresters Life, compared to $113.49 per month with Canada Protection Plan for the same $100,000 of coverage. Differences in underwriting, pricing, and product design mean that the same applicant may receive different premiums from different insurers. Hence, comparing quotes from best whole life insurance companies helps you find the perfect combination of premium, policy features, and long-term value.

Whole life insurance cost by insurer

Age (in years) Foresters Life Desjardins Sun Life iA Financial Group Canada Protection Plan
20 years Male: $70.74

Female: $57.24

Male: $78.21

Female: $69.66

Male: $91.17

Female: $80.46

Male: $94.68

Female: $81.90

Male: $113.49

Female: $102.96

30 years Male: $100.35

Female: $88.74

Male: $105.66

Female: $95.13

Male: $114.21

Female: $102.42

Male: $114.03

Female: $104.13

Male: $131.49

Female: $121.50

40 years Male: $141.66

Female: $127.53

Male: $151.29

Female: $134.01

Male: $166.23

Female: $150.93

Male: $177.03

Female: $147.96

Male: $171.81

Female: $160.56

50 years Male: $223.83

Female: $181.71

Male: $235.26

Female: $191.70

Male: $267

Female: $222.03

Male: $251.73

Female: $210.15

Male: $237.69

Female: $221.13

60 years Male: $319.41

Female: $277.92

Male: $333.72

Female: $294.48

Male: $346.41

Female: $306.90

Male: $366.75

Female: $303.75

Male: $355.32

Female: $317.25

*Illustrative monthly premiums for non-smoking males and females of various age ranges seeking a non-participating whole life insurance policy with $100,000 in coverage for a 20-pay premium option

Is whole life insurance worth the cost?

Yes, whole life insurance can be worth the cost if you are looking for lifelong financial protection and long-term wealth-building benefits. Whole life insurance typically costs more than a comparable term life insurance policy, but the higher premiums provide lifelong financial benefits, including:

  • Lifetime coverage that never expires as long as premiums are paid
  • Guaranteed cash value growth that accumulates over time
  • Level premiums that remain unchanged throughout the life of the policy
  • Tax-advantaged cash value growth while the policy remains in force
  • Support for estate planning and wealth transfer through a generally tax-free death benefit paid to beneficiaries
  • Potential annual dividends on participating whole life policies, which may increase the policy’s cash value and death benefit over time

How does the cost of whole life insurance compare to term life insurance?

Whole life insurance generally costs more than term life insurance for the same coverage amount because it provides lifelong coverage and accumulates cash value over time. For example, a $100,000 whole life insurance policy costs approximately $57 to $382 per month, while a $100,000 term life insurance policy costs around $7 to $44 per month, making term life insurance the more affordable option for short-term coverage needs.

If you only need life insurance for a specific period, such as while paying off a mortgage or supporting your family, term life insurance may be the more cost-effective option. If you need lifelong coverage or want to build cash value over time, whole life insurance may be worth considering.

A whole life insurance policy can be used during your lifetime and can help benefit your beneficiaries after you pass away.

How to reduce the cost of whole life insurance

Although whole life insurance generally costs more than term life insurance, there are several ways to make coverage more affordable, such as buying early, choosing the right coverage amount, comparing quotes, and more. Here are some of the ways in which you can reduce the cost and get the cheapest whole life insurance:

  • Buy coverage early: Purchasing whole life insurance at a younger age helps you lock in lower premiums for life
  • Choose the right coverage amount: Choose a coverage amount that aligns with your financial needs without paying for more coverage than necessary
  • Maintain a healthy lifestyle: Good overall health and remaining tobacco-free can help you qualify for lower premiums 
  • Consider a non-participating policy: If dividend potential isn’t important to you, a non-participating policy can provide permanent coverage at a lower cost
  • Select a longer premium payment period: Options such as Life Pay generally have lower monthly premiums than shorter payment schedules like 20 Pay because premium payments are spread over the entire policy period
  • Compare quotes from multiple insurers: Premiums can vary significantly between insurance companies for the same coverage. Comparing quotes through PolicyAdvisor lets you evaluate plans from Canada’s leading insurers and find the best value based on your budget and financial goals. Schedule a call now to get instant whole life insurance quotes!
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Frequently asked questions

Why is whole life insurance more expensive than term life insurance?

Whole life insurance costs more because it provides lifelong coverage, guaranteed cash value accumulation, and a guaranteed death benefit. Participating policies may also be eligible to earn annual dividends, adding further long-term value. Term life insurance only covers you for a fixed period and does not build cash value, making it a more affordable option.

How does adding riders affect whole life insurance premiums?

Adding optional riders, such as critical illness coverage, accidental death benefits, or disability waiver of premium, increases whole life insurance premiums. Riders provide additional benefits tailored to individual needs but come at an added cost. For example, a critical illness rider might add 10-20% to the base premium.

Can I lower my whole life insurance premiums after buying a policy?

In most cases, your premiums are fixed when you purchase the policy and cannot be reduced later. However, you may be able to lower your overall costs by choosing a different payment option, reducing your coverage amount, or selecting a non-participating policy.

Can I switch from term life insurance to whole life insurance?

Yes, many term life insurance policies include a conversion option that allows you to convert some or all of your coverage to whole life insurance without completing a new medical exam. The conversion must usually be completed before a specified age or policy anniversary, depending on your insurer.

How much does a $250,000 whole life insurance policy cost?

The cost of a $250,000 whole life insurance policy ranges from $132-$914. The actual costs may vary based on your age, gender, health, smoking status, policy type, and insurer. In general, premiums are higher for $250,000 than for $100,000 in coverage.

Which premium payment option has the lowest monthly cost?

Life Pay typically offers the lowest monthly premiums because the cost of the policy is spread over the longest payment period. In contrast, 20 Pay policies have higher monthly premiums but are fully paid up sooner.

How can I reduce the cost of whole life insurance?

You can lower your whole life insurance premiums by purchasing coverage at a younger age, choosing an appropriate coverage amount, maintaining good health, selecting a non-participating policy, opting for a longer premium payment period, and comparing quotes from multiple insurers.

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How much does life insurance cost in Canada in 2026?

The average cost of life insurance in Canada starts at around $7 per month for a healthy young adult purchasing a basic term life insurance policy. Depending on the type of policy, coverage amount, age, health, and insurer, premiums can range from $7 to over $3,276 per month. Individuals who smoke, have pre-existing medical conditions, work in high-risk occupations, or require larger coverage amounts generally pay higher premiums. On the other hand, young and healthy applicants typically qualify for lower premiums.

Quick summary: Average life insurance costs in Canada

Cost category Average cost (per month)
By plan type
  • Term life: $14-$200
  • Permanent life: $71-$382
  • No medical: $39-$380
By coverage amount
  • $100,000: $7-$44
  • $250,000: $10-$98
  • $500,000: $13-$177 
  • $1,000,000: $21-$330
  • $10,000,000: $166-$3276
By applicant category
  • Smokers: $42-$504
  • Seniors: $15-$267
  • Children: Starts at $100
  • Couples: $33-$1283
By term length
  • 10-year: $22-$40
  • 20-year: $28-$70
  • 30-year: $42-$144
By insurers
  • Sun Life: $16-$230
  • Manulife: $17-$213
  • Empire Life: $14-$200
  • Equitable Life: $14-$200
  • Canada Life: $16-$204

Disclaimer: The premiums shown above are illustrative estimates based on specific applicant profiles and policy assumptions, and your actual life insurance cost may vary depending on several factors such as your age, gender, health, smoking status, medical history, coverage amount, policy type, term length, and the insurer’s underwriting guidelines.

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Factors affecting life insurance cost in Canada

The cost of life insurance in Canada is mainly driven by factors like age, gender, health, coverage amount, and more. Some of these factors include: 

  • Age: The age of the individual directly affects the life insurance cost. The older the individual, the higher the premium
  • Gender: Life insurance premiums may vary by gender, with women generally paying lower premiums than men due to their longer average life expectancy
  • Coverage amount: The higher the coverage amount you choose, the higher the life insurance premium will be
  • Health: An individual’s health also affects premium rates. A healthy individual, compared to someone with a history of medical conditions, qualifies for lower rates
  • Smoking status: Any insurance company in Canada will charge a higher premium if you are a smoker. This is because the health risks associated with smoking are higher than those for a non-smoker
  • Lifestyle: If you are involved in high-risk activities as a result of your hobby or occupation, then the insurer views you as higher risk. This increased liability will also result in you paying higher premiums
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life insurance cost

Life insurance costs by policy type

The type of life insurance policy you choose is one of the biggest factors affecting your premium. In general, term life insurance is the most affordable option, while permanent policies, such as whole life insurance, cost more because they provide lifelong coverage and can build cash value. No-medical life insurance also tends to have higher premiums since insurers assume more risk by offering coverage without requiring a medical exam.

What is the cost of term life insurance in Canada?

The cost of term life insurance in Canada with $500,000 in coverage can range from $14 to $200 per month, depending on the applicant’s age, gender, and health. Because term life insurance provides coverage for a fixed period and does not build cash value, it is the most affordable type of life insurance. It is well-suited for individuals and families looking to protect their income, cover a mortgage, or provide financial security during their highest-earning years.

Term life insurance cost in Canada

Age Male Female
20 years $22 $14
30 years $22 $15
40 years $27 $19
50 years $61 $45
60 years $200 $145

*Illustrative monthly cost of term life insurance for a 10-year period for individuals of various ages with $500,000 in coverage

What is the cost of whole life insurance in Canada?

In Canada, participating whole life insurance with $100,000 in coverage costs between $139 and $382 per month, whereas a non-participating policy may cost between $71 and $320 per month, depending on the applicant’s age and insurer. The cost of whole life insurance is generally several times more expensive than an equivalent term life policy because it provides lifelong coverage and builds cash value. 

Participating whole life insurance may also pay policy dividends, depending on the insurer’s dividend performance. It is commonly chosen for estate planning, wealth transfer, tax-advantaged savings, and leaving a guaranteed financial legacy.

Cost of whole life insurance in Canada

Age Participating ($100k coverage) – Paid Up additions Non-participating ($100k coverage)
20 years $139 $71
30 years $178 $100
40 years $229 $142
50 years $293 $224
60 years $382 $320

*Illustrative monthly costs for a male individual of various age ranges seeking a whole life insurance policy with $100,000 in coverage for a 20-pay premium option

What is the cost of a no-medical life insurance policy in Canada?

The cost of a 20-year no-medical life insurance policy with $500,000 in coverage ranges from $39 to $380 per month. While no-medical policies offer faster approval and do not require a medical exam, they generally cost more than fully underwritten life insurance because insurers take on greater underwriting risk. These policies are often suitable for individuals with pre-existing health conditions, those who may not qualify for traditional life insurance, or applicants who need coverage quickly.

Cost of a no-medical life insurance policy

Age Male Female
20 years $50.40 $39.15
30 years $54.90 $45.90
40 years $52.65 $41.40
50 years $105.30 $87.75
60 years $380.25  $280.35

*Illustrative monthly cost of a 20-year no-medical plan with $500,000 in coverage

Life insurance costs by coverage amount

The amount of term life insurance coverage you choose has a direct impact on your monthly premium. Higher coverage amounts generally cost more, although the premium increase is not always proportional. The cost of a $100,000 term life insurance policy will be much lower than that of a $250,000 term life policy. The coverage amount in the section below details the cost of different coverage amounts in Canada.

How much does a $100,000 life insurance policy cost?

A $100,000 term life insurance policy in Canada costs approximately $7 to $44 per month. While premiums remain relatively affordable for younger applicants, they increase significantly with age due to the higher insurance risk. A $100,000 may be suitable for people looking to cover final expenses, smaller debts, or supplement existing life insurance. However, it may not provide enough coverage for someone with a mortgage, dependents, or significant income replacement needs.

Cost of a $100,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $9.45 $7.71
30 years $9.45 $8.19
40 years $10.53 $9.72
50 years $18.00 $15.12
60 years $44.10 $33.57

*Illustrative monthly cost of term life insurance for a 10-year plan with $100,000 in coverage for a male/female non-smoker

How much does a $250,000 life insurance policy cost?

The cost of a $250,000 term life insurance policy ranges from approximately $10 to $98 per month. A $250,000 coverage is a popular choice for individuals and families looking to cover obligations such as a portion of their mortgage, income replacement, children’s education costs, outstanding debts, or other long-term expenses.

Cost of a $250,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $13.94 $10.35
30 years $13.94 $10.58
40 years $16.87 $13.50
50 years $34.20 $26.55
60 years $98.33 $71.55

*Illustrative monthly cost of term life insurance for a 10-year plan with $250,000 in coverage for male/female non-smoker

How much does a $500,000 life insurance policy cost?

A $500,000 term life insurance policy costs between $13 and $177 per month for healthy non-smokers. The exact premium will vary, with younger applicants typically qualifying for significantly lower rates. A $500,000 coverage can help replace income, pay off a mortgage, cover childcare, education costs, and other major financial obligations.

Cost of a $500,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $21.60 $13.95
30 years $21.60 $14.85
40 years $26.55 $18.90
50 years $57.60 $44.55
60 years $176.85 $133.20

*Illustrative monthly cost of term life insurance for a 10-year plan with $500,000 in coverage for male/female non-smoker

How much does a $1,000,000 life insurance policy cost?

The cost of a life insurance policy with $1,000,000 in coverage is between $21 and $330 per month. This coverage amount is commonly chosen by high-income earners, homeowners, parents with young children, business owners who need substantial coverage to replace income, pay off significant debts, fund future education costs, or leave a substantial financial legacy.

Cost of a $1,000,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $35.99 $21.15
30 years $35.54 $22.95
40 years $45.90 $31.05
50 years $108.00 $78.75
60 years $330.30 $253.80

*Illustrative monthly cost of term life insurance for a 10-year plan with $1,000,000 in coverage for male/female non-smoker

How much does a $10,000,000 life insurance policy cost?

The cost of a $10,000,000 term life insurance policy ranges from $166 to $3,276 per month. Premiums are substantially higher than those for lower-value policies because the insurer assumes a much larger financial risk. A $10,000,000 life insurance policy is suitable for high-net-worth families, business owners, executives, and professionals with significant financial obligations, business succession needs, or those with complex estate planning goals.

Cost of a $10,000,000 life insurance policy

Age (in years) Male (non-smoker) Female (non-smoker)
20 years $310.50 $166.50
30 years $310.50 $184.50
40 years $426.60 $292.50
50 years $1,044.00 $725.40
60 years $3,276.00 $2,394.00

*Illustrative monthly cost of term life insurance for a 10-year plan with $10,000,000 in coverage for male/female non-smoker

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Life insurance costs by applicant category

Life insurance premiums can vary significantly depending on your personal circumstances and risk profile. In general, smokers, seniors, and individuals with health conditions tend to pay higher premiums because they present a greater insurance risk. Couples may have the option to reduce costs through certain joint life insurance policies, although individual policies may be more cost-effective in some cases.

How much is life insurance per month for smokers and non-smokers?

The cost of $500,000 in term life insurance for smokers ranges from $42 to $504 per month, while comparable coverage for non-smokers ranges from $21 to $177 per month. Smokers pay premiums that are often 2 to 4 times higher than non-smokers because tobacco and nicotine use are associated with a higher risk of serious health conditions, including heart disease, stroke, and cancer. 

The difference in premiums becomes more noticeable with age, as the combined impact of smoking and age increases an insurer’s expected risk. Quitting smoking can significantly reduce your premiums, but most insurers require you to remain tobacco-free for at least 12 months before you may qualify for non-smoker rates. The required tobacco-free period may vary by insurer. 

Cost of life insurance for smokers and non-smokers (male) for varying age groups

Age Smoker Non-smoker
30 years $42.30 $21.60
40 years $63.00 $26.55
50 years $180.45 $57.60
60 years $503.55 $176.85

*Illustrative monthly costs for a male individual seeking $500,000 in life insurance coverage for a 10-year policy

How much is life insurance per month for seniors?

The cost of $100,000 in term life insurance for male seniors ranges between $18 and $267 per month, while comparable coverage for female seniors is between $15 and $179 per month. Female applicants generally pay lower premiums than male applicants because they tend to have a longer life expectancy. As you get older, the premiums for life insurance for seniors increase due to the higher likelihood of health issues and claims during the policy term.

Cost of life insurance for seniors

Age Male Female
50 years $18.00 $15.12
55 years $26.28 $22.32
60 years $44.10 $33.57
65 years $76.41 $53.73
70 years $133.29 $92.34
75 years $267.48 $178.92

*Illustrative monthly costs for non-smoker seniors in various age ranges seeking a term life insurance policy with $100,000 in coverage

How much is life insurance per month for children?

Children’s whole life insurance typically starts at around $100 per month. Whole life insurance policies for children provide lifelong coverage and can build cash value over time, making them a long-term financial planning tool as well as a source of insurance protection.

Cost of whole life insurance for a female child

Age Monthly premiums Accumulated cash value Death benefit
5 years $100 $0 $180,200
20 years $100 $16,400 $180,200
35 years No payment of premiums after the first 20 years $50,000 $250,000
50 years $130,000 $400,000
70 years $408,000 $713,000

*Illustrative accumulated cash value and death benefit for a $100/month, 20-pay participating whole life insurance policy issued to a healthy 5-year-old girl. Projected cash values and death benefits assume current dividend scales and are not guaranteed; the actual policy values may vary

Cost of whole life insurance for a male child

Age Monthly premiums Accumulated cash value Death benefit
5 years $100 $0 $159,200
20 years $100 $17,000 $159,200
35 years No payment of premiums after the first 20 years $50,000 $218,000
50 years $129,000 $347,000
70 years $401,000 $634,000

*Illustrative accumulated cash value and death benefit for a $100/month, 20-pay participating whole life insurance policy issued to a healthy 5-year-old boy. Projected cash values and death benefits assume current dividend scales and are not guaranteed; the actual policy values may vary

How much is life insurance per month for couples?

The cost of $500,000 in term life insurance for couples typically ranges from $33 to $550 per month for non-smoking couples and from $76 to $1,283 per month for smoking couples. Couples can choose between two individual life insurance policies or a joint life insurance policy, with the latter potentially offering lower premiums in certain situations. Joint policies also simplify policy management by covering both partners under a single contract. However, individual policies may provide greater flexibility and, in some cases, better value depending on the couple’s coverage needs.

Cost of life insurance in Canada for smoking and non-smoking couples

Age group Monthly premium (Non-smoking couples) Monthly premium (Smoking couples)
35 years $33 $76
45 years $64 $185
55 years $168 $518
65 years $550 $1,283

*Quotes based on a $500,000 joint term policy in coverage for smoker and non-smoker couples in regular health seeking coverage for a 10-year term

Life insurance costs by insurance company

The cost of term life insurance from Canada’s leading insurers typically charges between $14 to over $230 per month for the sample policy shown below. Premium differences occur because each insurer uses its own underwriting guidelines, pricing models, and risk assessment criteria. As a result, two insurers may offer different premiums for the same applicant and coverage amount.

The table below compares illustrative monthly premiums from some of Canada’s leading insurance companies for the same applicant profile.

Life insurance monthly costs by insurer

Applicant age Sun Life Manulife Empire Life Equitable Life Canada Life
20 years Male: $25.20
Female: $16.65
Male: $25.71
Female: $17.06
Male: $22.05
Female: $14.40
Male: $22.04
Female: $14.84
Male: $68.40
Female: $16.19
30 years Male: $25.65
Female: $17.55
Male: $23.28
Female: $16.84
Male: $22.05
Female: $15.30
Male: $22.04
Female: $15.74
Male: $23.38
Female: $16.63
40 years Male: $31.95
Female: $23.40
Male: $29.13
Female: $22.66
Male: $27.00
Female: $19.35
Male: $26.99
Female: $19.79
Male: $29.98
Female: $24.00
50 years  Male: $72.00
Female: $51.30
Male: $67.16
Female: $48.37
Male: $61.65
Female: $45.90
Male: $61.28
Female: $45.89
Male: $67.12
Female: $53.28
60 years Male: $230.85
Female: $161.55
Male: $213.74
Female: $151.20
Male: $199.80
Female: $144.45
Male: $199.78
Female: $144.44
Male: $203.58
Female: $147.43

*Illustrative monthly cost of a 10-year term with $500,000 in coverage for a male/female non-smoker

How does term length affect life insurance premiums?

The cost of term life insurance ranges from about $22 to $144 per month in the example below, depending on your age and the length of the policy. For the same applicant and coverage amount, 10-year term policies are the most affordable, while 20-year and 30-year terms cost more because they provide coverage for a longer period and increase the likelihood of a claim during the term.

Cost of life insurance as per term length

Age 10-year term 20-year term 30-year term
30 years $22.04 $28.80 $42.75
35 years $22.04 $30.15 $53.55
40 years $26.99 $42.75 $85.05
45 years $40.05 $69.30 $143.92

*Illustrative monthly cost of a 10-year, 20-year, and 30-year term life insurance with $500,000 in coverage for a male non-smoker

Do individuals with pre-existing health issues pay higher life insurance premiums?

Yes, individuals with pre-existing health conditions generally pay higher life insurance premiums because they pose a greater risk to insurers. The exact increase depends on the type and severity of the condition, how well it is managed, your age, and the insurer’s underwriting guidelines. In some cases, applicants may still qualify for standard premium rates if their condition is stable and well-managed.

Depending on your medical history, insurers typically make one of the following underwriting decisions:

  • Standard premiums: If your condition is minor, stable, and well-managed, you may qualify for standard rates
  • Higher (rated) premiums: If your condition increases the insurer’s risk, you may be approved with a higher premium or an additional rating applied to your policy
  • Guaranteed issue or no-medical life insurance: If you are declined for traditional life insurance due to a serious medical condition, you may still qualify for guaranteed issue or no-medical life insurance. These policies don’t require a medical exam but generally come with higher premiums and lower coverage limits

How to lower your life insurance premiums?

There are several ways to reduce the cost of your life insurance premiums, such as maintaining a healthy lifestyle, choosing the right policy, comparing quotes from multiple insurers, and more. Listed below are the factors that will help you lower life insurance premiums:

  • Buy life insurance early: Purchasing a policy when you are younger and in good health can help you lock in lower premiums for the duration of your coverage.
  • Quit smoking: Most insurers offer significantly lower premiums to applicants who have remained tobacco-free for at least 12 months
  • Maintain good health: Managing your weight, blood pressure, and other health conditions can improve your eligibility for preferred rates
  • Choose the right coverage amount: Buy enough coverage to meet your financial needs without paying for more insurance than necessary
  • Opt for term life insurance: If you only need coverage for a specific period, term life insurance is generally much more affordable than permanent life insurance
  • Consider laddering life insurance policies: Instead of purchasing one large policy, you can combine multiple term life policies with different coverage amounts and durations. This allows your coverage to decrease as your financial obligations reduce, helping lower overall premium costs.
  • Choose riders carefully: Only add optional riders, such as critical illness, child, or disability riders, if they meet a specific need. Unnecessary riders can increase your premium
  • Select a shorter policy term: Shorter term lengths usually cost less than longer-term policies with the same coverage amount
  • Pay your premiums annually: You may reduce your overall cost when you pay annually instead of making monthly payments
  • Compare quotes from multiple insurers: Compare and find the best life insurance policy for your needs

To get the most affordable life insurance quotes, reach out to our expert advisors at PolicyAdvisor. Our advisors will help you get quotes from the top life insurance providers in Canada and choose the one that best fits your needs and budget.

Looking for expert assistance?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently Asked Questions

What are life insurance premiums?

Life insurance premiums are the payments policyholders make to maintain their coverage. They can be paid monthly, quarterly, or annually, depending on the policy. The cost of your premium will be based on factors like age, health, smoking status, coverage amount, policy type, and the insurer.

What is the average cost of life insurance in Canada?

The cost of life insurance in Canada starts at around $7 per month for a healthy young adult purchasing a basic term insurance policy. The premiums can range from $7 to over $3,276 per month, depending on your age, health, coverage amount, policy type, and insurer.

What is the cheapest life insurance in Canada?

Term life insurance is generally the cheapest life insurance in Canada. Because it provides coverage for a fixed period and does not build cash value, premiums are significantly lower than those for whole life or universal life insurance.

Why are life insurance premiums different for men and women?

Life insurance premiums are generally higher for men because, on average, men have a shorter life expectancy than women. Insurers use actuarial data to estimate risk, which results in lower premiums for female applicants with similar health and lifestyle profiles.

Is it cheaper to buy life insurance when you are younger?

Yes, buying life insurance at a younger age usually results in lower premiums because younger applicants generally have fewer health risks and a longer life expectancy. Purchasing coverage early can help lock in lower rates for the duration of your policy.

Can I get life insurance without a medical exam?

Yes, many insurers offer no-medical or simplified issue life insurance that does not require a medical exam. These policies are easier and faster to obtain but usually have higher premiums and lower coverage limits than fully underwritten life insurance.

How much life insurance do I need?

The amount of life insurance you need depends on your income, financial obligations, and future goals. While it is recommended to get coverage equal to 10-15 times your annual income, the ideal amount varies based on factors such as your mortgage, outstanding debts, living expenses, your children’s future education costs, and any existing savings or life insurance coverage. The easiest way to determine the right amount is to use our life insurance calculator, which estimates your coverage needs based on your unique financial situation and helps you choose a policy that provides adequate protection for your loved ones.

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Life insurance for newcomers to Canada

Life insurance for newcomers to Canada is more accessible than most people think. You can apply as a permanent resident, work permit holder, international student, caregiver, or accepted refugee, often within months of arriving, and at the same rates Canadian citizens pay. What changes from person to person is how much coverage you qualify for and what documents you will need to unlock it.

Life insurance can be affordable!

Get the best life insurance quotes for newcomers in Canada!

Can newcomers get life insurance in Canada?

Yes, newcomers to Canada can get life insurance, and many qualify for substantial coverage amounts. You do not need to be a Canadian citizen, and for most insurance products, you don’t even need a Permanent Resident (PR) card either.

Your specific policy options and limits will depend on your legal status. In Canada, a newcomer typically falls into one of three distinct categories:

  • Permanent Residents: New immigrants who have officially received their PR status or Confirmation of Permanent Residence (CoPR)
  • Temporary Residents: Individuals living and working or studying in Canada for a designated period, including work permit holders, international students, caregivers, or accepted refugees
  • Non-residents: Individuals who own a business or invest heavily in Canada but spend the majority of the tax year living outside the country

Why do newcomers to Canada need life insurance?

Newcomers to Canada need life insurance for the same core reason anyone does: to replace their income and protect the people who depend on them if something happens to them. Since the first few years in a new country come with added financial pressures, that makes coverage especially valuable early on.

Here’s why it matters more than most newcomers expect:

  • You are often carrying new debts. Many newcomers take on a mortgage, car loan, or line of credit soon after arriving, sometimes alongside loans taken to fund the move itself. Life insurance clears those debts, so they don’t fall to your family
  • Your family may depend on the money you send home. If you support parents, siblings, or children in another country, a policy makes sure that financial support doesn’t stop. The coverage amount you need should account for those obligations, not just your Canadian expenses
  • You may not have workplace coverage yet. New arrivals often don’t have group benefits in place, and even when they do, that coverage usually ends if you change jobs. A personal policy stays with you regardless of where or whether you’re employed
  • It covers final and repatriation costs. If the worst happens, your family may need to cover funeral expenses or the cost of returning your remains to your home country. Life insurance gives them the funds to handle this without financial strain during an already difficult time
  • You lock in low rates while you are young and healthy. Premiums are based on your age and health at the time you apply. Buying early means a lower rate for the life of the policy, and once it’s in force, it stays in force as your immigration status changes, as long as you keep paying

What types of life insurance can newcomers get?

There are two broad types of life insurance in Canada, and eligible newcomers can generally apply for both: 

  • Term life insurance: Term life insurance covers you for a set period; usually 10, 20, or 30 years. It’s the most affordable option and the most popular among newcomers and young families. This is what most temporary residents start with
  • Permanent life insurance: Covers you for life and can build cash value you can borrow against or withdraw, depending on the policy. The main types are whole life insurance, universal life, and term-to-100. Most people pick whole life insurance out of these three

How much life insurance can a newcomer get in Canada?

The amount of coverage depends on your immigration status and, for work permit holders, your occupation. Permanent residents and certain professionals, like foreign-trained physicians, can qualify for several million dollars or even no fixed cap. Other temporary residents fall somewhere between $250,000 and $2 million. International students and lower-skilled temporary workers generally face tighter limits.

Here’s a quick overview by immigration status. The “typical maximum” is ceilings and not defaults that usually require the right paperwork; it drops to a lower amount.

Coverage limits by immigration status

Immigration status Maximum life coverage
Permanent resident No fixed cap; each carrier offers the full shelf
Skilled work permit (TEER 0–1) Usually $2M–$10M
Skilled work permit (TEER 2–3) Typically $2M–$2.5M (some offering up to $10M with additional eligibility requirements)
Lower-skilled work permit (TEER 4–5) Approx $250K–$2M
Post-Graduate Work Permit (PGWP) Around $1M
Caregiver / nanny Typically $250K–$500K (higher with some insurers and additional documentation)
Study permit Typically $250K–$500K (higher limits may be available in certain cases)
Provincial nominee / CSQ Usually $2M–$10M (no cap at some insurers)
Convention refugee / protected person $250K (RBC offers up to $500K)
Spouse / dependent of an eligible resident 50% of the primary person’s coverage 
Foreign-trained physician / skilled professional Up to $10M (no cap at some insurers)
Visitor / tourist / Super Visa Not eligible

Note: The range above reflects the limit across the broad panel of insurance companies. Your actual eligibility will depend on factors such as your immigration status, age, health, income, occupation, and supporting documentation.

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Life insurance in Canada by immigration status and visa type

Your immigration status affects your eligibility, coverage limits, required documentation, and the companies that best fit your situation. Here is a clear breakdown of life insurance for newcomers to Canada:

Life insurance for permanent residents

Permanent residents get the full shelf. All major insurers treat a PR like a Canadian citizen, offering full coverage, standard underwriting, and no special newcomer rules. Furthermore, there is no mandatory waiting period once your PR status is officially active.

  • No waiting period: You can apply as soon as your PR is confirmed; there’s no minimum time-in-Canada requirement. Insurers like Desjardins, BMO Insurance, and Sun Life will cover permanent residents from the day they arrive; they’ll simply confirm your PR status.
  • Coverage amount: Your coverage amount is based on your income and net worth, just like a Canadian citizen’s and many insurers (such as Desjardins and iA Financial) apply no fixed cap, so higher earners can qualify for higher coverage limits.
  • Full product shelf: You get the full product shelf and the best pricing such as term, whole, universal, and term-to-100, plus all riders and preferred (best-health) rates (offered by insurers like Empire Life), the same options available to any Canadian resident.
  • Medical requirements: If you have been in Canada for less than 12 months, applying for larger amounts may still require a paramedical exam plus hepatitis B and C bloodwork. The age that triggers medical evidence isn’t the same everywhere (most insurers use 18; some start younger).

Read the full guide: Life insurance for permanent residents in Canada 

Life insurance for work permit holders and foreign workers

This category sees the widest variation in coverage amounts. A highly skilled professional on a work permit can qualify for millions, while a lower-skilled worker without a PR application on file will face lower limits. Insurers evaluate your profile based on your job’s TEER level under Canada’s National Occupational Classification (NOC).

1. Skilled work permit (TEER 0–1): Managers and university-degree jobs (doctors, engineers, accountants, software developers)

  • Top-tier limits: Manulife, RBC, and Sun Life can offer $10M in coverage, and Desjardins has no cap, but each needs a provincial nomination (PNP/QEP) or a filed PR application first. Without one, Manulife drops to its $2M skilled tier and Desjardins to roughly $250K.
  • Coverage without PR paperwork: You can still get strong coverage without that paperwork. Beneva offers up to $5M as soon as you arrive (work permit valid 3+ months; a PR acknowledgement is only needed for the disability rider), and Canada Life reaches $5M with an employment contract and proof you’re working in your field.
  • Other insurer conditions: Empire Life offers $2M, but only for skilled-professional occupations and only if you live and work in Canada with the intent to stay; BMO’s $2M requires that you’ve already applied for PR (plus 3+ months in Canada and a copy of your work permit).

2. Skilled work permit (TEER 2–3): College diploma or apprenticeship trades (e.g., electricians, dental assistants)

  • Standard limits: Beneva, BMO, Empire Life, Manulife, and RBC all offer $2M coverage, and Canada Life goes a little higher at $2.5M. For Empire Life, only skilled-professional jobs get the full $2M; lower-skilled trades (for example, a baker) drop to $500K as coverage.
  • Easiest on arrival: Beneva is usually the easiest on arrival. It offers life insurance as soon as you land (as long as your work permit is valid for 3+ months), and only asks for a PR-application acknowledgement if you want to add the disability rider.
  • Paperwork for top amounts: Several insurers need extra paperwork for their top amounts. Canada Life wants an employment contract and proof you’re currently working in your field; Manulife and RBC look for a provincial nomination or CSQ at $2M; BMO needs a filed PR application plus 3+ months in Canada; and Sun Life can reach $10M but still requires a PR-application acknowledgement.

3. Lower-skilled work permit (TEER 4–5): High-school or short-training jobs

  • Reachable limits: Coverage is tighter, but $1M is reachable. Equitable Life and iA Financial offer $1M, and Sun Life goes up to $2M after two years, though Sun Life needs a filed PR application to get there.
  • Without a nomination: Without a provincial nomination, Manulife treats these jobs as “other temporary resident” cases, capped at around $250K.
  • Permit and medical requirements: Most insurers want your work permit to be valid 3+ months past your application date, and adults in Canada under a year usually need a paramedical plus hepatitis bloodwork. Riders are often limited until you get PR.

Read the full guide: Life insurance for work permit holders in Canada

Life insurance for Post-Graduate Work Permit (PGWP) holders

A PGWP is an open work permit for someone who has just finished studying in Canada, and insurers treat it as its own tier. Most PGWP holders can get about $1M in life coverage.

  • Standard limit: Beneva, Canada Life, Desjardins, Equitable, iA, Manulife, RBC, and Sun Life all offer around $1M of life coverage (Empire Life is the exception at $500K).
  • Easiest on arrival: Beneva and Desjardins are the simplest on arrival; both can cover you as soon as you land, as long as your permit is valid.
  • Key document: Canada Life needs your PGWP-eligibility letter (form IMM 0127E), and if it hasn’t been issued yet, your study-permit details can stand in.
  • Pricing and riders: Since your long-term residency isn’t finalized, premiums can occasionally feature an underwriting loading (up to 250% at select insurers), and preferred health rates or complex optional riders are rarely available. 

Life insurance for international students

This is the tightest newcomer category in terms of coverage limit. International students on a study permit can typically get up to $250,000 in term life, with only a few insurers going higher. 

  • Higher-limit exceptions: $250K is the standard, but several insurers go higher. iA Financial and RBC both offer $500K (iA as a flat amount, RBC even if you also work part-time), and Equitable Life can reach $1M for employed students in professional programs (such as medicine, law, engineering, or an MBA) who have been in Canada a year or more.
  • Proof of enrollment: You’ll need to prove you’re a full-time student. Most insurers want confirmation of full-time enrollment and a copy of your study permit valid 3+ months past your application; Canada Life and Desjardins also want written intent to apply for PR.
  • Insurer exclusion: BMO doesn’t cover international students at all, it’s explicitly excluded.

 Read the full guide: Life insurance for international students in Canada

Life insurance for provincial nominees (PNP) and Quebec-selected (CSQ) applicants

Holding a provincial nomination or a Quebec Selection Certificate (CSQ) is an incredibly powerful asset when applying for insurance. Since it confirms you are on a direct, approved track to permanent residency, major insurers immediately unlock their top-tier coverage limits.

  • Top-tier access: With a Certificate of Nomination or CSQ, companies like Desjardins, Manulife, RBC, and Sun Life ($10M) offer their highest tiers; among the best amounts any non-PR can get.
  • Coverage on arrival: Many insurers will cover you on arrival. Beneva offers up to $2M as soon as you land (the approval letter is enough; a PR acknowledgement is only needed for the disability rider), and Assumption Life offers $1M with no PR application required at all.
  • Verification: Insurers verify the details. Expect them to check your nomination letter or CSQ, your NOC code, and your employment status; some (like Canada Life) also want an employment contract.
  • Strictest insurer: BMO is the strictest in this category as it wants a nomination letter, a work permit, a PR application, and 6+ months in Canada.

Life insurance for foreign-trained physicians and skilled professionals

If you are an internationally trained professional whose occupation is recognized on a carrier’s specialized professional list, you will receive some of the most flexible underwriting terms in the newcomer category.

  • Eligible occupations: Check that your exact profession is on the list. Eligible occupations vary by insurer but commonly include physicians, dentists, pharmacists, engineers, lawyers, accountants, optometrists, teachers, and MBAs.
  • Highest limits: Your occupation can unlock the highest coverage limits available to temporary residents. Desjardins has no cap, and Manulife, RBC, and Sun Life reach $10M; even BMO offers its full shelf (with a PR application, a valid work permit, an employment contract, and 3+ months in Canada).
  • Dedicated tiers: Canada Life maintains a dedicated tier specifically for foreign-trained physicians, offering up to $5 million, and Beneva routes them through its top TEER 0/1 tier for $5M as soon as they arrive.
  • Proof of practice: Most insurers want proof you’re practising here; typically, a valid work permit plus participation in a provincial professional or medical-practice program.

Read the full guide: Life insurance for foreign-trained physicians and professionals

Life insurance for caregivers and nannies

Foreign nationals working in Canada as caregivers and nannies usually get a mid-range tier in life insurance, with accessible limits starting around $500,000.

  • Coverage range: Beneva, RBC, and Equitable Life offer $500K+ (Equitable rises to $1M after two years), while Sun Life and Desjardins jump to higher tiers ($1M–$2M) once you’ve filed a PR application.
  • Policy ownership: You usually have to own the policy yourself, not your employer. Insurers like Beneva and Manulife make this a firm requirement.
  • Program requirements: Your immigration program may affect your eligibility. Canada Life covers caregivers under the Home Care Working Immigration Pilot and needs your job’s NOC code plus LMIA approval; Empire Life requires you to be in the Live-In Caregiver Program.
  • Lower caps: A few insurers are stricter in coverage limits. BMO caps Home Care Workers at $300K (with premiums ratings of up to 250%), and Canada Life and Manulife sit at $250K.
  • Permit and rider rules: Most insurers want a work permit valid 3+ months past your application date, and riders are often unavailable until you get PR.

Read the full guide: Life insurance for caregivers and nannies in Canada

Life insurance for spouses and dependents of newcomers

Many insurers allow eligible spouses and dependent children to apply for coverage alongside the primary applicant, although eligibility and coverage limits vary by insurer.

  • Standard rule: The usual rule is 50% of the primary person’s coverage. Manulife, Sun Life, RBC, and Empire Life all work this way, and your amount tracks the main applicant’s status and underwriting.
  • Most generous insurers: Beneva and Desjardins are the most generous. Beneva can match up to 100% of the spouse’s amount (max $1M, plus $250K for children), and Desjardins applies no cap for spouses of citizens, PRs, or physicians.
  • Eligibility restrictions: A few insurers limit who qualifies. Canada Life only covers spouses of foreign-trained physicians or TEER 0/1 workers, and BMO won’t cover a spouse or dependent of a PR applicant unless they’re married to a Canadian citizen or PR.
  • Residency and documents: Coverage almost always requires living in Canada, and for spouses of non-PRs, most insurers want the PR-application acknowledgement on file.
  • Rider availability: The dependent disability rider isn’t always available. Beneva, for example, has the strongest spouse coverage but doesn’t offer it.

Life insurance for start-up visa holders and immigrant investors

If you are arriving in Canada via an investment or entrepreneur stream, your application is typically routed through standard skilled-worker or PR applicant underwriting rules. However, a few specific carriers provide standalone categories.

  • Default routing: Most insurers slot start-up visa holders and investors into their skilled-worker, nomination, or work-permit category, so your coverage amount usually follows the same limit.
  • Dedicated programs: Canada Life is the exception. It offers both the Start-Up Visa and the QIIP (Quebec Immigrant Investor Program) about $1M each; the QIIP route also requires your Notice of Intent to select.
  • Most generous for investors: Desjardins is the most generous for investors, with no fixed cap, provided you can show proof of participation in the investor program.
  • Required documents: Expect to show a PR application or work permit at most insurers to access these amounts.

Life insurance for refugees and protected persons

Once you are formally recognized as a Convention Refugee or a Protected Person by the Immigration and Refugee Board of Canada (IRB), you can secure life insurance to protect your family’s new foundation.

  • Coverage cap: $250K is the maximum coverage limit for almost every company, with RBC the exception at $500K. 
  • Key document: Your IRB Notice of Decision is the key document. Most insurers need it to confirm you were accepted as a Convention Refugee or Person in Need of Protection before they will consider your application.
  • Residency requirements: Some insurers require a minimum period of residence in Canada. Desjardins, Empire Life, and Equitable Life typically want a year in Canada first, while others (such as Sun Life and Beneva) can move sooner with the right documents.
  • Insurer exclusion: BMO excludes refugees entirely, so it isn’t an option in this category.

Read the full guide: Life insurance for refugees in Canada

Who can’t get life insurance in Canada?

Some statuses are excluded from life insurance coverage across Canada. If you currently fall into one of these categories, you will need to wait until your legal status changes to apply:

  • Visitors, tourists, and business (short-stay) visa holders are excluded from every insurer.
  • Super Visa holders (parents and grandparents visiting long-term) are excluded from life insurance. If you’re looking to protect visiting parents, look at Visitors to Canada insurance instead.
  • Seasonal workers are excluded almost everywhere (only one insurer, iA Financial, offers a $100K life-only option).
  • Asylum seekers still awaiting an IRB decision are not eligible anywhere until the claim is accepted, at which point they move into the refugee category.

How much does life insurance cost for newcomers in Canada?

The actual life insurance cost in Canada is based entirely on individual risk, not your immigration status. A temporary resident, a permanent resident, and a Canadian citizen of the exact same age, gender, and medical background will pay the exact same premium per dollar of coverage.

Your premium is driven by two things:

  • Personal factors: age, smoking status, sex, health, family history, occupation, and lifestyle.
  • Policy details: term length, coverage amount, and type of insurance.

The table below shows sample monthly premiums for a $500,000, 20-year term policy for a non-smoker in good health:

Age (in years) Male Female
20 $29/month $20/month
30 $30/month $22/month
40 $45/month $34/month
50 $124/month $83/month
60 $403/month $281/month

Quotes for $500,000 in coverage for a 20-year term life insurance policy. Prices based on a non-smoker in regular health.

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$500K

What documents do newcomers need to apply for?

For newcomers to get life insurance in Canada, you must provide clear proof of your current legal status. Depending on the insurer and the amount of coverage you’re applying for, you may also need additional documents to qualify for higher coverage limits.

Proof of legal status:

  • PR card or Confirmation of Permanent Residence (CoPR)
  • Valid study permit
  • Valid open or employer-specific work permit
  • IRB Notice of Decision (for convention refugees and protected persons)
  • Proof of residence in Canada

Other documents (to reach higher amounts):

  • Filed PR application: The government’s Acknowledgement of Receipt (AOR). Many insurers want this on file before offering their higher tiers.
  • Provincial nomination or CSQ: Your nomination letter or Quebec Selection Certificate unlocks top-tier amounts.
  • PGWP-eligibility letter (IMM 0127E): For recent graduates.
  • Employment contract/proof you’re currently working: Common for skilled-worker and physician tiers.
  • LMIA + NOC code: For caregivers under the Home Care Working Immigration Pilot.

Do newcomers need a medical exam for life insurance?

Often, but not always. Since you may not have a long history with the Canadian healthcare system or an extensive file with a local family doctor, underwriters often request a basic medical assessment to verify your health profile.

  • If you have been in Canada for under 12 months, adults applying for larger amounts usually need a paramedical exam plus hepatitis B and C bloodwork.
  • The age that triggers medical evidence varies by insurer. Most use 18, but some require it younger.
  • Many insurers waive the exam below a certain coverage amount, and that threshold differs by company.

How do I apply for life insurance as a newcomer?

Getting life insurance as a newcomer can be completed entirely online in a few simple steps, allowing you to establish your family’s safety net while focusing on settling into your new life.

Step one: Get a quote using our free quoting tool. Compare multiple insurers and coverage amounts to find your best price.

Step two: Once you select a preferred quote, you can fill out your application details online. At PolicyAdvisor, a licensed advisor from our team can help you in the process. 

We ensure your documentation is perfectly aligned with what that specific carrier looks for, maximizing your chances of a smooth, swift approval.

Common mistakes newcomers make when buying life insurance

Buying life insurance as a newcomer is straightforward, but a few avoidable mistakes can cost you coverage, money, or both. Here are the most common ones:

  • Waiting until they get a PR: Many newcomers assume they have to wait for a PR card. In reality, workers, students, caregivers, nominees, and accepted refugees can often get covered within months of arriving and applying earlier locks at a lower rate while you’re younger and healthier. Your policy isn’t affected later when your status improves.
  • Assuming they’re not eligible at all: Being told “no” by one insurer doesn’t mean that you are not eligible. Newcomer rules vary widely; one carrier may exclude your status while another writes it without issue (for example, BMO doesn’t cover international students or refugees, but several other insurers do).
  • Not having the required documents: The biggest coverage amounts are ceilings that need “additional documents” to unlock. A skilled worker who doesn’t mention their provincial nomination, filed PR application, or employment contract can get quoted a fraction of what they actually qualify for. 
  • Insuring only their Canadian expenses: It’s easy to size a policy around rent and a car loan and forget the bigger picture, such as money sent to family abroad, loans taken to fund the move, or repatriation costs. Make sure your coverage amount reflects everyone who depends on you, here and back home.
  • Going straight to their bank: Banks typically offer only their own products and creditor/mortgage insurance, which covers the lender and not your family and shrinks as you pay down the loan. A personally-owned term policy is usually cheaper, pays your beneficiaries directly, and stays with you if you switch banks or homes.
  • Not comparing across insurers: Since each carrier treats newcomer status so differently, the gap between the best and worst offer for the exact same person can be enormous. Comparing them is how you find the insurer most likely to say yes, at the best price.

Which insurance companies cover newcomers in Canada?

PolicyAdvisor works with more than 30 of the biggest insurers in Canada. For newcomer and non-PR coverage specifically, the most popular insurers include:

  • Assumption Life
  • Beneva
  • BMO Insurance
  • Canada Life
  • Desjardins
  • Empire Life
  • Equitable Life
  • iA Financial
  • Manulife
  • RBC Insurance
  • Sun Life

What other insurance should a newcomer to Canada get?

Beyond life insurance, newcomers should consider:

1. Critical illness insurance: Critical illness insurance pays a lump sum if you develop a serious illness. Important because public healthcare covers treatment, not your recovery and lost income.

2. Disability insurance: Disability insurance replaces income if you can’t work due to injury or illness.

3. Health insurance: Most provinces make new immigrants wait up to 3 months for public coverage, and some non-residents aren’t covered at all. Private health insurance fills the gap and adds vision and dental.

4. Visitor insurance: A temporary health plan while you wait for provincial coverage, and protection when you travel between provinces, but a visitor insurance will cover any unexpected medical emergencies

Where can newcomers get the best insurance quotes?

You can get the best insurance quotes for newcomers to Canada on PolicyAdvisor.com. We work with more than 30 of the biggest insurance providers to get the best deals. And we make those same quotes available to you for on our website.

It’s easy to quickly compare insurance options and see which providers are offering the best quotes for permanent residents or non-residents. If you’ve just immigrated to Canada and you’re looking to get insured, you should start here! Financial peace of mind is just a click away.

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Frequently asked questions

Can I get life insurance in Canada on a work permit? 

Yes. Work permit holders can get life insurance, and skilled professionals can qualify for $2 million to $10 million, depending on the insurer and whether they have a provincial nomination or filed a PR application. Lower-skilled workers without a PR application on file are generally capped lower.

Can international students get life insurance in Canada? 

Yes. International students on a study permit can typically get up to $250,000 in term life, with iA and RBC reaching $500,000 and Equitable up to $1 million for employed students in certain professional programs. BMO does not cover international students.

Do I need to be a permanent resident to buy life insurance?

No. Permanent residents get the widest options, but temporary residents such as workers, students, caregivers, provincial nominees, and accepted refugees can also qualify. Only visitors, Super Visa holders, and asylum seekers awaiting a decision are generally excluded.

Do newcomers pay more for life insurance? 

No. Newcomers pay the same rates as Canadian citizens. Your status affects how much coverage you can buy and which documents you need, not the price per dollar of coverage.

How long after arriving in Canada can I apply? 

It varies by insurer. Many require around 3 months in Canada for work permit holders; some prefer 6 months, and a few want a year for certain categories. A few insurers will cover permanent residents as soon as they arrive.

Can my spouse and children be covered too? 

Yes, commonly up to 50% of the primary applicant’s coverage, and up to 100% at some insurers. Your spouse and children must live in Canada.

What document unlocks the highest coverage amount? 

For most non-PRs, a filed PR application (the Acknowledgement of Receipt) or a provincial nomination / CSQ is what lifts you into the top tiers. Without it, you’re usually quoted a lower amount.

What happens to my life insurance if I leave Canada or my status changes?

Once a Canadian life insurance policy is issued, it remains valid as long as you keep paying the premiums, it doesn’t expire or get cancelled because your visa status changes, your permit ends, or you move abroad. 

Can I name a beneficiary outside Canada?

Yes. Most Canadian insurers let you name a beneficiary who lives in another country. The payout is made in CAD, so your beneficiary may need a way to receive funds from Canada, and a large international transfer can mean extra paperwork for them.

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